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Silver Bullet Data Services Group plc (GB:SBDS)
LSE:SBDS
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Silver Bullet Data Services Group plc (SBDS) AI Stock Analysis

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GB:SBDS

Silver Bullet Data Services Group plc

(LSE:SBDS)

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Neutral 42 (OpenAI - 5.2)
Rating:42Neutral
Price Target:
21.00 p
▲(10.53% Upside)
Action:Downgraded
Date:01/28/26
The score is primarily constrained by weak financial fundamentals—ongoing losses, negative operating cash flow, and high leverage—despite revenue growth and improving free cash flow. Technicals are mixed with a weak longer-term trend, and valuation is hindered by negative earnings and no dividend support.
Positive Factors
Recurring, diversified revenue streams
A subscription-heavy, multi-stream model (platform subscriptions, consulting, licensing, training, long-term contracts) provides durable, predictable revenue and cross-sell opportunities. This reduces customer concentration risk and supports steady ARR growth and investment planning over quarters.
Negative Factors
High financial leverage
A D/E of 3.06 signals heavy reliance on debt financing, raising interest and refinancing risks. In the context of ongoing losses and negative operating cash flow, leverage narrows financial flexibility, constrains strategic investments, and increases the chance of liquidity stress under adverse market conditions.
Read all positive and negative factors
Positive Factors
Negative Factors
Recurring, diversified revenue streams
A subscription-heavy, multi-stream model (platform subscriptions, consulting, licensing, training, long-term contracts) provides durable, predictable revenue and cross-sell opportunities. This reduces customer concentration risk and supports steady ARR growth and investment planning over quarters.
Read all positive factors

Silver Bullet Data Services Group plc (SBDS) vs. iShares MSCI United Kingdom ETF (EWC)

Silver Bullet Data Services Group plc Business Overview & Revenue Model

Company Description
Silver Bullet Data Services Group PLC delivers specialized data and digital transformation solutions, alongside relevant tools, to support marketing and advertising initiatives. The company operates extensively throughout the United Kingdom, acros...
How the Company Makes Money
SBDS generates revenue through multiple streams, primarily by offering subscription-based data analytics platforms and consulting services tailored to meet the specific needs of its clients. The company also earns income from licensing its proprie...

Silver Bullet Data Services Group plc Financial Statement Overview

Summary
Revenue is growing (latest year +9.4%), but profitability remains weak with negative EBIT and net margins. Leverage is elevated (debt-to-equity 3.06) and ROE is negative, raising financial risk. Cash flow shows some improvement (free cash flow growth +60.4%), but operating cash flow is still negative.
Income Statement
45
Neutral
Balance Sheet
30
Negative
Cash Flow
40
Negative
BreakdownJun 2025Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue9.37M8.36M5.82M3.81M2.79M
Gross Profit7.13M6.36M4.22M2.79M1.97M
EBITDA-1.61M-2.12M-6.56M-8.04M-4.97M
Net Income-2.90M-3.17M-7.22M-8.51M-5.12M
Balance Sheet
Total Assets9.12M10.36M10.79M12.55M19.10M
Cash, Cash Equivalents and Short-Term Investments275.49K677.86K1.35M3.69M11.77M
Total Debt4.43M3.05M1.84M159.71K188.57K
Total Liabilities7.67M6.37M4.78M3.32M3.68M
Stockholders Equity1.45M3.99M6.00M9.23M15.42M
Cash Flow
Free Cash Flow-1.34M-2.40M-6.28M-8.72M-4.47M
Operating Cash Flow-1.11M-2.16M-5.14M-7.22M-3.39M
Investing Cash Flow-227.49K-236.47K-1.14M-1.50M-1.08M
Financing Cash Flow933.32K1.73M3.95M11.76M4.87M

Silver Bullet Data Services Group plc Technical Analysis

Technical Analysis Sentiment
Negative
Last Price19.00
Price Trends
50DMA
19.43
Negative
100DMA
19.18
Negative
200DMA
21.87
Negative
Market Momentum
MACD
-3.48
Positive
RSI
25.16
Positive
STOCH
11.44
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:SBDS, the sentiment is Negative. The current price of 19 is above the 20-day moving average (MA) of 17.15, below the 50-day MA of 19.43, and below the 200-day MA of 21.87, indicating a bearish trend. The MACD of -3.48 indicates Positive momentum. The RSI at 25.16 is Positive, neither overbought nor oversold. The STOCH value of 11.44 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:SBDS.

Silver Bullet Data Services Group plc Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
£261.26M21.426.46%3.68%2.11%818.58%
70
Outperform
£41.75M14.7519.89%2.29%3.32%-10.58%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
47
Neutral
£6.46M-5.804.93%-2.27%-365.00%
45
Neutral
£14.94M-1.08-37.24%-4.43%-281.20%
42
Neutral
£1.63M-0.45-234.41%14.64%-9.38%
40
Neutral
£409.74K-0.01-114.93%-55.09%71.97%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:SBDS
Silver Bullet Data Services Group plc
8.50
-20.00
-70.18%
GB:EBQ
Ebiquity
10.75
-12.75
-54.26%
GB:SYS1
System1
329.00
-78.68
-19.30%
GB:YOU
Yougov plc
223.00
-114.87
-34.00%
GB:MIRI
Mirriad Advertising
0.01
>-0.01
-9.09%
GB:DNM
Dianomi Plc
21.50
-6.00
-21.82%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 28, 2026