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Chill Brands Group PLC (GB:CHLL)
LSE:CHLL

Chill Brands Group PLC (CHLL) AI Stock Analysis

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GB:CHLL

Chill Brands Group PLC

(LSE:CHLL)

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Neutral 41 (OpenAI - 5.2)
Rating:41Neutral
Price Target:
0.48 p
▼(-38.72% Downside)
Action:ReiteratedDate:03/05/26
The score is driven down primarily by very weak financial performance (losses, unstable revenue, persistent cash burn, and negative equity). Technicals also remain poor with price below all key moving averages and negative MACD. Valuation offers limited support due to negative earnings and no dividend yield data.
Positive Factors
Diversified distribution and brand channels
Chill operates across product development, brand building, third-party retail and direct-to-consumer channels. That multi-channel go-to-market is a durable advantage: it reduces single-channel dependence, supports shelf presence and DTC scale-up opportunities, and helps recovery if one channel underperforms.
Assets exceed total debt
Although equity has turned negative, the balance-sheet still shows total assets exceeding total debt. This provides a structural cushion versus insolvency risk, preserves some recoverable value for creditors, and creates room for restructuring or refinancing versus a fully asset-short balance sheet.
Improving cash burn and narrower losses
Reported results show a reduction in absolute losses and a smaller FY2025 cash outflow versus FY2024. This indicates management actions or operating adjustments that have begun to reduce funding needs, a necessary durable step toward breakeven if sustained through cost control or revenue stabilization.
Negative Factors
Negative shareholders' equity
Equity turning negative is a fundamental solvency concern: it limits the company's ability to absorb shocks, distorts leverage metrics, raises creditor scrutiny, and constrains access to unsecured capital. Over the medium term this increases funding risk and could force dilutive or onerous financing.
Persistent negative cash generation
Operating and free cash flows have been negative across the history provided, and the company remains reliant on external capital. Persistent cash burn undermines financial flexibility, increases dilution or refinancing risk, and means the business model has not yet demonstrated sustainable self-funded growth.
Severe revenue decline and negative gross profit
An ~85% revenue drop coupled with negative gross profit signals broken unit economics and unstable demand. Structural recovery requires either new product traction or major distribution wins; without that, margins cannot sustainably improve and scale benefits remain out of reach.

Chill Brands Group PLC (CHLL) vs. iShares MSCI United Kingdom ETF (EWC)

Chill Brands Group PLC Business Overview & Revenue Model

Company DescriptionChill Brands Group PLC engages in the research, development, production, and sale of cannabidiol (CBD) consumer products and other lifestyle goods in the United States and the United Kingdom. The company offers tobacco alternative products, including smokes and chew pouches. It provides oral tinctures, soft-gel capsules, massage oils, and topical cosmetic products. The company was formerly known as Zoetic International Plc and changed its name to Chill Brands Group PLC in August 2021. Chill Brands Group PLC was incorporated in 2014 and is headquartered in London, the United Kingdom.
How the Company Makes Money

Chill Brands Group PLC Financial Statement Overview

Summary
Financials are very weak: the company is loss-making with deeply negative margins (including negative gross profit in FY2025), revenue is highly unstable with a sharp FY2025 decline (~85% YoY), cash flow remains persistently negative (ongoing funding need), and balance-sheet risk increased with shareholders’ equity turning negative in FY2025.
Income Statement
9
Very Negative
Profitability is very weak: the company is consistently loss-making, with FY2025 showing negative gross profit and deeply negative operating and net margins. Revenue is highly volatile—after growth in FY2024, FY2025 revenue fell sharply (down ~85% year over year), indicating limited scale and unstable demand. The main positive is that losses have narrowed versus prior years in absolute terms, but margins remain significantly negative and the business has not demonstrated a durable path to profitability.
Balance Sheet
18
Very Negative
Balance-sheet quality has deteriorated meaningfully: FY2025 shows negative shareholders’ equity, which increases financial risk and reduces flexibility. Debt remains material (about 1.74m) relative to the company’s size, and leverage metrics become distorted when equity turns negative. A strength is that total assets still exceed total debt, but the move from positive equity in FY2024 to negative equity in FY2025 is a clear red flag.
Cash Flow
12
Very Negative
Cash generation is consistently negative, with operating cash flow and free cash flow below zero across the full history provided. FY2025 cash burn improved versus FY2024 (smaller outflow), but free cash flow still declined year over year and remains a funding requirement. Overall, the company appears reliant on external capital to sustain operations until profitability and cash conversion improve.
BreakdownTTMMar 2025Mar 2023Mar 2022Mar 2021Sep 2020
Income Statement
Total Revenue359.35K305.70K82.84K624.19K320.88K92.61K
Gross Profit-172.69K-395.58K-206.86K-778.81K-40.64K-294.39K
EBITDA-1.67M-2.88M-3.81M-5.46M-4.78M-2.62M
Net Income-1.97M-3.30M-4.29M-5.71M-4.85M-8.18M
Balance Sheet
Total Assets2.14M2.13M6.14M3.26M1.76M3.34M
Cash, Cash Equivalents and Short-Term Investments99.96K30.95K3.77M420.05K333.18K349.01K
Total Debt2.69M1.74M4.72M337.02K80.42K586.93K
Total Liabilities3.37M2.86M5.26M1.72M1.99M1.23M
Stockholders Equity-1.23M-731.00K878.67K1.54M-224.18K2.11M
Cash Flow
Free Cash Flow-1.38M-1.22M-3.15M-5.61M-985.99K-2.42M
Operating Cash Flow-1.38M-1.22M-2.51M-4.96M-984.64K-2.26M
Investing Cash Flow-4.49K-982.00-639.19K-644.64K300.54K-162.63K
Financing Cash Flow1.16M-66.89K6.61M5.64M623.25K1.25M

Chill Brands Group PLC Peers Comparison

Overall Rating
UnderperformOutperform
Sector (51)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
67
Neutral
£33.39B20.159.35%1.51%-2.12%42.10%
65
Neutral
£84.44M-8.91-0.12%
63
Neutral
£88.04M-1.10206.44%93.48%51.18%
51
Neutral
$7.86B-0.30-43.30%2.27%22.53%-2.21%
48
Neutral
£26.16M-11.67-51.21%61.13%33.33%
45
Neutral
£728.24M-9.44227.10%-0.28%22.94%
41
Neutral
£2.75M-1.61
* Healthcare Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:CHLL
Chill Brands Group PLC
0.53
-1.63
-75.58%
GB:AGY
Allergy Therapeutics
11.50
4.90
74.24%
GB:PXS
Provexis
1.12
0.63
127.55%
GB:STX
Shield Therapeutics
8.24
5.19
170.16%
GB:VLG
Venture Life
68.75
27.50
66.67%
GB:HLN
Haleon PLC
374.80
-10.38
-2.69%

Chill Brands Group PLC Corporate Events

Business Operations and StrategyFinancial Disclosures
Chill Brands accelerates revenue growth as Chill Connect outpaces UK convenience demand
Positive
Feb 9, 2026

Chill Brands reported strong momentum at its Chill Connect distribution platform, with product sales revenue growing more than 55% month-on-month on average between October 2025 and January 2026. Combined monthly revenues from product sales and service fees reached over £150,000 in January, bringing four-month revenues close to those of the prior 18‑month period and underscoring rapid acceleration in trading.

Management said demand from UK convenience retailers and brand partners is outstripping the company’s current capacity, with growth constrained mainly by working capital rather than market opportunity. The group is broadening its product mix beyond vaping and nicotine into sundries, beverages and confectionery, has cut exceptional and operational costs following its exit from legacy U.S. operations, and confirmed that its Chill.com domain has been independently valued above its original purchase price, strengthening its balance sheet and operating leverage.

The most recent analyst rating on (GB:CHLL) stock is a Hold with a £0.48 price target. To see the full list of analyst forecasts on Chill Brands Group PLC stock, see the GB:CHLL Stock Forecast page.

Business Operations and StrategyExecutive/Board ChangesFinancial Disclosures
Chill Brands Posts Extended 18-Month Results After Governance Turmoil and Strategic Reset
Negative
Jan 30, 2026

Chill Brands Group has released its audited final results for an extended 18‑month financial period to 30 September 2025, reflecting a highly unusual and transitional phase marked by governance disruption, operational challenges and a strategic reset. Following boardroom upheaval, frozen banking facilities, loss of key cash and digital assets, and a breakdown in oversight and trading continuity, the reconstituted board has focused on restoring control, rebuilding systems and processes, and repositioning the business around a more scalable distribution-led model built on initiatives such as Chill Connect and the longer-term potential of chill.com. Management acknowledges ongoing funding needs and the costs of remaining listed, but signals that the company has regained control of its core assets and is now aiming to stabilise trading and rebuild momentum, with further updates on current performance promised in due course.

The most recent analyst rating on (GB:CHLL) stock is a Sell with a £0.57 price target. To see the full list of analyst forecasts on Chill Brands Group PLC stock, see the GB:CHLL Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 05, 2026