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Phoenix New Media Limited (FENG)
NYSE:FENG
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Phoenix New Media
(NYSE:FENG)
43Neutral
Phoenix New Media (FENG) vs. S&P 500 (SPY)
Market Cap
$22.58M
Dividend YieldN/A
Average Volume (3M)25.06K
Price to Earnings (P/E)―
Beta (1Y)0.05
Revenue Growth0.22%
EPS Growth49.14%
CountryUS
Employees893
SectorCommunication Services
Sector Strength88
IndustryInternet Content & Information
Share Statistics
EPS (TTM)-0.62
Shares Outstanding5,399,831
10 Day Avg. Volume35,025
30 Day Avg. Volume25,056
Financial Highlights & Ratios
PEG RatioN/A
Price to Book (P/B)N/A
Price to Sales (P/S)0.00
Price to Cash Flow (P/CF)0.00
P/FCF Ratio0.00
Enterprise Value/Market CapN/A
Enterprise Value/RevenueN/A
Enterprise Value/Gross ProfitN/A
Enterprise Value/EbitdaN/A
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
Phoenix New Media Business Overview & Revenue Model
Company DescriptionPhoenix New Media Limited provides content on an integrated Internet platform in the People's Republic of China. The company operates through two segments, Net Advertising Services and Paid Services. It offers content and services through PC channel, mobile channel, and telecom operators, as well as transmits content to TV viewers, primarily through Phoenix TV. The company, through its website, ifeng.com, provides various interest-based content verticals, such as news, finance, video, automobiles, technology, entertainment, military, real estate, fashion, and sport; and offers interactive services, including comments posting and user surveys. Its mobile channel consists of ifeng News, a news application that provides newsfeeds and other contents in the form of text, image, live streaming, and video; ifeng Video, a video application, which offers video news, live broadcasting, Phoenix TV programs content, etc.; i.ifeng.com mobile Internet website; and digital reading applications. In addition, Phoenix New Media Limited offers mobile newspaper, mobile video, and mobile game services, as well as wireless value-added services. The company was incorporated in 2007 and is headquartered in Beijing, the People's Republic of China. Phoenix New Media Limited is a subsidiary of Phoenix Satellite Television (B.V.I.) Holding Limited.
How the Company Makes MoneyPhoenix New Media generates revenue primarily through online advertising services, which constitute the largest part of its income. The company offers a variety of advertising solutions, including banner ads, video ads, and native ads, catering to different client needs. Additionally, the company earns from paid services, such as subscriptions and content licensing, leveraging its extensive library of multimedia content. Strategic partnerships with other media organizations and technology companies also play a critical role in expanding its content reach and distribution, contributing to its overall revenue.
Phoenix New Media Financial Statement Overview
Summary
Phoenix New Media is facing significant financial challenges characterized by declining revenue and persistent losses. The balance sheet remains stable with low leverage, but the cash flow statement highlights severe liquidity concerns. The company must address operational inefficiencies and improve cash generation to enhance financial health.Income Statement
Phoenix New Media has been experiencing a declining revenue trend over the past years, with significant net losses each year. The gross profit margin improved slightly in 2024 compared to 2023, but the net profit margin remains negative due to consistent net losses. The EBIT and EBITDA margins are negative, indicating ongoing operational challenges.35
Negative
Balance Sheet
The company maintains a solid equity base with a high equity ratio, indicating stability in its financial structure. However, the debt-to-equity ratio is low due to minimal debt, which is a positive aspect but doesn't offset the declining equity year-over-year. The return on equity is negative, reflecting continued unprofitability.45
Neutral
Cash Flow
Phoenix New Media shows a troubling cash flow situation with consistently negative free cash flow and operating cash flow over the years. There is no improvement in free cash flow, and the operating cash flow to net income ratio is unfavorable, suggesting inefficiencies in converting earnings into cash.25
Negative
| Breakdown | ||||
| Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|
| Income Statement | Total Revenue | |||
| 703.70M | 692.02M | 785.71M | 1.03B | 1.21B | Gross Profit |
| 268.71M | 227.88M | 237.20M | 432.93M | 649.56M | EBIT |
| -64.72M | -125.70M | -191.44M | -336.10M | -79.79M | EBITDA |
| -43.19M | -83.13M | -136.69M | -270.04M | -65.39M | Net Income Common Stockholders |
| -53.55M | -102.50M | -125.72M | -273.07M | 380.37M |
| Balance Sheet | Cash, Cash Equivalents and Short-Term Investments | |||
| 1.04B | 1.09B | 1.15B | 1.50B | 1.64B | Total Assets |
| 1.71B | 1.76B | 2.03B | 2.41B | 2.77B | Total Debt |
| 56.67M | 69.44M | 104.59M | 45.85M | 53.04M | Net Debt |
| -550.91M | -457.96M | 8.60M | -143.13M | -304.75M | Total Liabilities |
| 598.52M | 595.12M | 765.60M | 1.02B | 1.11B | Stockholders Equity |
| 1.18B | 1.23B | 1.32B | 1.43B | 1.64B |
| Cash Flow | Free Cash Flow | |||
| 0.00 | -70.54M | -346.37M | -159.66M | -115.20M | Operating Cash Flow |
| 0.00 | -60.83M | -312.41M | -142.82M | -103.11M | Investing Cash Flow |
| 0.00 | 487.84M | 228.70M | -42.65M | 746.22M | Financing Cash Flow |
| 0.00 | -655.00K | 0.00 | -3.54M | -639.66M |
Phoenix New Media Technical Analysis
Neutral
2.20
Price Trends
2.13
Positive
2.27
Negative
2.65
Negative
Market Momentum
-0.09
Negative
61.36
Neutral
81.61
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FENG, the sentiment is Neutral. The current price of 2.2 is above the 20-day moving average (MA) of 1.79, above the 50-day MA of 2.13, and below the 200-day MA of 2.65, indicating a neutral trend. The MACD of -0.09 indicates Negative momentum. The RSI at 61.36 is Neutral, neither overbought nor oversold. The STOCH value of 81.61 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for FENG.
Phoenix New Media Risk Analysis
Phoenix New Media disclosed 95 risk factors in its most recent earnings report. Phoenix New Media reported the most risks in the “Legal & Regulatory” category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Phoenix New Media Peers Comparison
Overall Rating
UnderperformOutperform
Sector (59)
Financial Indicators
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
59 Neutral | $26.49M | ― | -6.60% | ― | 4.26% | 88.30% | |
59 Neutral | $13.74B | 6.91 | -2.67% | 3.82% | 2.33% | -34.79% | |
56 Neutral | $32.26M | ― | -218.25% | ― | 345.36% | -650.95% | |
45 Neutral | $25.11M | ― | -27.19% | ― | -4.12% | 22.94% | |
45 Neutral | $32.98M | ― | -33.05% | ― | -0.92% | -140.08% | |
43 Neutral | $22.58M | ― | -4.47% | ― | 0.22% | 49.14% | |
43 Neutral | $29.96M | ― | -129.17% | ― | -20.55% | 57.03% |
* Communication Services Sector Average
Performance Comparison
FENG
Phoenix New Media
2.20
0.06
2.80%
SCOR
comScore
4.85
-8.97
-64.91%
IZEA
IZEA Worldwide
2.04
-0.74
-26.62%
ZDGE
Zedge
2.53
0.13
5.42%
MNY
MoneyHero Limited
0.84
-1.18
-58.42%
BODI
Beachbody Company
4.25
-5.25
-55.26%
Phoenix New Media Earnings Call Summary
Earnings Call Date:Mar 17, 2025
(Q4-2024)
| % Change Since: 4.76%|
Next Earnings Date:May 19, 2025
Earnings Call Sentiment Neutral
While Phoenix New Media demonstrated growth in total revenues and significant expansion in paid services, challenges were evident in the form of decreased advertising revenues and increased operating expenses, resulting in a net loss for the quarter. The company's innovative content strategies and improved gross margin are positive indicators, but financial setbacks balance the sentiment.Q4-2024 Updates
Positive Updates
Year-on-Year Revenue Growth
Phoenix New Media achieved a 3% increase in total revenues year-on-year, reaching RMB 218.1 million, demonstrating resilience in challenging market conditions.
Significant Growth in Paid Services
Paid services revenues saw a substantial 96.6% increase year-on-year, rising to RMB 29.1 million, primarily driven by new digital reading services offered through mini programs.
Improvement in Gross Margin
Gross margin improved to 44.5%, up from 43.1% in the same period last year, indicating better cost management.
Successful Content Innovation and Distribution
The company's innovative content and rapid response to major news events, such as the US election and South Korea's martial law crisis, highlighted their strength in news coverage and increased viewership significantly.
Negative Updates
Decrease in Net Advertising Revenues
Net advertising revenues declined to RMB 189 million from RMB 197 million in the same period last year, reflecting challenges in the advertising sector.
Increase in Operating Expenses
Total operating expenses rose by 32% year-on-year to RMB 90.3 million, mainly due to higher sales and marketing expenses for new digital services.
Net Loss Reported
The company reported a net loss attributable to IFENG of RMB 3.6 million, compared to a net income of RMB 8.1 million in the same period last year.
Company Guidance
During the Phoenix New Media Fourth Quarter 2024 Earnings Call, the company reported total revenues of RMB 218.1 million, marking a 3% year-on-year increase from RMB 211.8 million. Net advertising revenues slightly decreased to RMB 189 million from RMB 197 million the previous year, while paid services revenues saw a significant 96.6% rise to RMB 29.1 million, propelled by the new digital reading services. The cost of revenues edged up to RMB 121.1 million from RMB 120.5 million, with the gross margin improving to 44.5% from 43.1%. Operating expenses rose by 32% to RMB 90.3 million, largely due to higher sales and marketing expenditures. Consequently, income from operations declined to RMB 6.7 million from RMB 22.9 million, and the net loss attributable to IFENG was RMB 3.6 million, compared to a net income of RMB 8.1 million in the previous year. Looking ahead, the company forecasts Q1 2025 total revenues to be between RMB 147 million and RMB 162 million, with net advertising revenues projected between RMB 112 million and RMB 122 million, and paid service revenues between RMB 35 million and RMB 40 million.Glossary
OutperformA stock rated as "Outperform" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock is likely to deliver higher returns compared to the average returns of other stocks in the same sector or market index. Investors might consider this stock a good buying opportunity.
NeutralA stock rated as "Neutral" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly attractive nor unattractive for investment. Investors may consider holding onto the stock, as it is not expected to either significantly outperform or underperform the market.
UnderperformA stock rated as "Underperform" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests that the stock may deliver lower returns compared to the average returns of other stocks in the same sector or market index. Investors might consider selling the stock or avoiding it as an investment.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.