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Dogness Corp (DOGZ)
NASDAQ:DOGZ
US Market
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Dogness (International) (DOGZ) AI Stock Analysis

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DOGZ

Dogness (International)

(NASDAQ:DOGZ)

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Neutral 44 (OpenAI - 5.2)
Rating:44Neutral
Price Target:
$1.00
▼(-91.77% Downside)
Action:Reiterated
Date:05/20/26
DOGZ scores low primarily due to weak financial performance (losses and negative free cash flow) and bearish technicals (price below all key moving averages and negative MACD). Valuation provides limited support because the negative P/E reflects unprofitable operations and no dividend yield is available.
Positive Factors
Balance Sheet Strength
Relatively low leverage and a stable equity base give Dogness financial resilience despite losses. This capital structure reduces near-term solvency risk, supports funding operating needs or restructurings over the next 2–6 months, and preserves optionality for strategic moves.
Negative Factors
Sharp Revenue Decline
A material YoY revenue drop and gross profit contraction indicate weakening demand or lost distribution traction. This reduction in scale undermines fixed-cost absorption, impedes investment in product development and marketing, and raises the risk that core volumes may not recover without strategic changes.
Read all positive and negative factors
Positive Factors
Negative Factors
Balance Sheet Strength
Relatively low leverage and a stable equity base give Dogness financial resilience despite losses. This capital structure reduces near-term solvency risk, supports funding operating needs or restructurings over the next 2–6 months, and preserves optionality for strategic moves.
Read all positive factors

Dogness (International) (DOGZ) vs. SPDR S&P 500 ETF (SPY)

Dogness (International) Business Overview & Revenue Model

Company Description
Dogness (International) Corporation, through its subsidiaries, designs, manufactures, and sells fashionable products for dogs and cats worldwide. It provides pet leashes, pet collars, pet harnesses, and retractable leashes, as well as lanyards; gi...
How the Company Makes Money
Dogness makes money primarily by selling pet products—especially smart/connected pet devices—through a mix of channels that can include distributors/wholesale customers, online platforms, and other retail or commercial partners. Revenue is general...

Dogness (International) Financial Statement Overview

Summary
Financials are weak overall: income statement shows ongoing losses and negative margins (Income Statement Score 45) and cash generation is pressured with negative free cash flow (Cash Flow Score 40). The balance sheet is comparatively steadier with manageable leverage (Balance Sheet Score 60), but negative ROE underscores poor shareholder returns.
Income Statement
45
Neutral
Balance Sheet
60
Neutral
Cash Flow
40
Negative
BreakdownTTMJun 2025Jun 2024Jun 2023Jun 2022Jun 2021
Income Statement
Total Revenue16.33M20.71M14.85M17.58M27.10M24.32M
Gross Profit2.48M5.03M3.12M3.66M10.14M9.16M
EBITDA-5.29M-2.74M-3.68M-6.23M3.86M4.96M
Net Income-8.46M-5.10M-6.06M-7.20M3.24M1.51M
Balance Sheet
Total Assets114.45M116.85M99.20M97.87M100.80M93.85M
Cash, Cash Equivalents and Short-Term Investments6.63M12.83M6.96M4.48M16.66M5.46M
Total Debt15.32M15.21M18.78M18.47M8.10M11.36M
Total Liabilities19.31M19.09M22.79M21.53M12.32M28.94M
Stockholders Equity95.14M97.75M76.41M76.34M88.18M64.37M
Cash Flow
Free Cash Flow-6.35M-453.07K-2.71M-10.42M-9.10M-10.69M
Operating Cash Flow-1.99M567.09K813.83K-8.90M6.16M3.75M
Investing Cash Flow-2.46M877.64K-3.44M-1.48M-14.74M-11.14M
Financing Cash Flow4.79M4.40M5.21M-1.04M20.87M10.95M

Dogness (International) Technical Analysis

Technical Analysis Sentiment
Negative
Last Price12.15
Price Trends
50DMA
1.32
Negative
100DMA
3.19
Negative
200DMA
7.65
Negative
Market Momentum
MACD
-0.08
Negative
RSI
30.03
Neutral
STOCH
18.85
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DOGZ, the sentiment is Negative. The current price of 12.15 is above the 20-day moving average (MA) of 1.17, above the 50-day MA of 1.32, and above the 200-day MA of 7.65, indicating a bearish trend. The MACD of -0.08 indicates Negative momentum. The RSI at 30.03 is Neutral, neither overbought nor oversold. The STOCH value of 18.85 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for DOGZ.

Dogness (International) Risk Analysis

Dogness (International) disclosed 62 risk factors in its most recent earnings report. Dogness (International) reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Dogness (International) Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
76
Outperform
$255.95M13.498.97%4.71%-3.69%12.42%
62
Neutral
$250.17M-11.853.24%5.97%-21.02%-82.84%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
57
Neutral
$274.62M-2.41-32.19%-10.39%-191.24%
48
Neutral
$114.56M-7.93-21.22%2.93%-0.50%44.02%
45
Neutral
$147.28M-10.95-79.63%-18.44%91.45%
44
Neutral
$15.38M-9.12-8.77%-19.38%-33.51%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DOGZ
Dogness (International)
1.06
-21.66
-95.33%
CLAR
Clarus
2.98
0.00
0.00%
ESCA
Escalade
18.54
4.45
31.63%
JAKK
Jakks Pacific
21.86
2.66
13.87%
FNKO
Funko
4.91
1.08
28.03%
PLBY
Playboy
1.27
-0.20
-13.61%

Dogness (International) Corporate Events

Dogness Files Unaudited Half-Year 2025 Results Showing Wider Operating Loss and Revenue Decline
Apr 2, 2026
On April 1, 2026, Dogness (International) Corporation reported unaudited financial results for the six months ended December 31, 2025, filing them with the U.S. Securities and Exchange Commission on Form 6-K. The filing includes consolidated finan...
Dogness Shareholders Approve Director Slate and Class B Conversion Change at March 27 AGM
Apr 1, 2026
Dogness (International) Corporation held its Annual Meeting of Shareholders for the year ended June 30, 2025, on March 27, 2026, at its executive offices in Dongguan, China. Shareholders representing 94.98% of the voting power were present in pers...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 20, 2026