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Henkel AG & Co. KGaA (DE:HEN)
XETRA:HEN

Henkel AG & Co. KGaA (HEN) AI Stock Analysis

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DE:HEN

Henkel AG & Co. KGaA

(XETRA:HEN)

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Neutral 68 (OpenAI - 5.2)
Rating:68Neutral
Price Target:
€73.00
▲(11.62% Upside)
Action:DowngradedDate:03/13/26
The score is supported primarily by improved profitability/returns and a conservative balance sheet, plus a reasonable P/E and ~3% dividend yield. These positives are materially offset by very weak technical momentum (oversold readings and negative trend) and soft recent revenue and cash-flow trajectory.
Positive Factors
Margin and ROE improvement
Meaningful uplift in gross and operating margins and higher ROE indicate structural improvements in pricing, cost control, and business mix. These changes increase durable earnings power and the ability to fund investment or dividends even if top-line growth remains muted over the next several quarters.
Conservative balance sheet
Low leverage provides financial flexibility to invest in R&D, M&A or weather downturns without pressuring liquidity. A conservative capital structure supports long-term resilience, lowers refinancing risk, and allows management to prioritize strategic initiatives over short-term deleveraging.
Diversified portfolio and strong brands
A diversified business across adhesives, beauty and home care with well‑known global brands reduces cyclicality and reliance on any single market. Adhesive Technologies' large revenue share plus consumer brand strength supports steady cash generation and long-term market position.
Negative Factors
Top-line contraction
Sustained revenue declines erode the base that supports improved margins and returns. Without consistent top-line growth, margin gains risk being insufficient to drive durable profit expansion, constrain reinvestment capacity, and make long-term growth targets harder to achieve.
Weakening cash-flow momentum
A downshift in free and operating cash flow reduces internal funding for capex, R&D, and dividends. Even though cash conversion remains decent, continued weakening would pressure the quality of earnings and limit strategic flexibility over the medium term.
Rising absolute debt levels
An increase in absolute debt, even with modest leverage metrics, raises the company's interest and refinancing exposure. If top-line or cash-flow trends weaken further, higher nominal debt could constrain investment choices and incrementally reduce the buffer from a previously conservative balance sheet.

Henkel AG & Co. KGaA (HEN) vs. iShares MSCI Germany ETF (EWG)

Henkel AG & Co. KGaA Business Overview & Revenue Model

Company DescriptionHenkel AG & Co. KGaA, together with its subsidiaries, engages in the adhesive technologies, beauty care, and laundry and home care businesses worldwide. The company's Adhesive Technologies segment offers adhesives, sealants, and functional coatings for various business areas, including packaging and consumer goods; automotive and metals; electronics and industrials; and craftsmen, construction, and professional industries. This segment markets its products primarily under the Loctite, Technomelt, Bonderite, Teroson, and Aquence brands. Its Beauty Care segment provides hair cosmetics; and body, skin, and oral care products, as well as operates professional hair salons. This segment distributes its products through brick-and-mortar stores, hair salons, third-party online platforms, and direct-to-consumer channels primarily under the Schwarzkopf, Dial, and Syoss brands. The company's Laundry & Home Care segment offers heavy-duty and specialty detergents, fabric softeners, laundry performance enhancers, and other fabric care products; hand and automatic dishwashing products; cleaners for bathroom and WC applications; household, glass, and specialty cleaners; and air fresheners and insect control products for household applications. This segment markets its products primarily under the Persil, Bref, Purex, all, and other brands. Henkel AG & Co. KGaA was founded in 1876 and is headquartered in Düsseldorf, Germany.
How the Company Makes MoneyHenkel generates revenue through a diversified portfolio of products and services in its three main sectors. Its Adhesive Technologies division accounts for the largest share of revenue, offering adhesives, sealants, and surface treatments for industrial and consumer applications. The Beauty Care sector generates income through hair care, skin care, and personal grooming products, leveraging strong brand recognition and consumer loyalty. The Home Care division provides cleaning and laundry products, contributing significantly to sales. Henkel's revenue model is bolstered by strategic partnerships with retailers and distributors, enabling broad market access. Additionally, the company emphasizes research and development to innovate and adapt its offerings, addressing evolving consumer trends and preferences, which further contributes to its earnings.

Henkel AG & Co. KGaA Financial Statement Overview

Summary
Profitability and returns improved meaningfully (gross and operating margins up; ROE higher) and leverage remains low (debt-to-equity ~0.18). Offsetting this, revenue declined in 2025 and free cash flow/operating cash flow weakened, tempering the quality of earnings improvement.
Income Statement
77
Positive
Profitability has improved meaningfully versus 2022–2023, with higher gross margin (51.1% in 2025 vs. 42.3% in 2022) and stronger operating profitability (operating margin 14.6% in 2025 vs. 9.8% in 2023). Net margin also expanded to ~9.9% in 2025 from ~6.1% in 2023, indicating better cost control and/or mix. The key offset is top-line momentum: revenue declined ~3.2% in 2025 after being roughly flat in 2024, suggesting limited growth tailwinds despite better margins.
Balance Sheet
84
Very Positive
The balance sheet looks conservative, with low leverage (debt-to-equity ~0.18 in 2025) and sizable equity relative to the asset base, which supports financial flexibility. Returns on equity have also improved to ~9.9% in 2025 from ~6.3% in 2022, consistent with the step-up in earnings quality. A watch item is the upward move in total debt from 2023 to 2025 (about €2.9B to €3.7B), though leverage remains modest overall.
Cash Flow
72
Positive
Cash generation is solid, with free cash flow covering a large portion of earnings (free cash flow at ~72% of net income in 2025; ~80% in 2024). However, cash flow momentum weakened: free cash flow fell ~11.4% in 2025 after being essentially flat to slightly down in 2024, and operating cash flow also declined versus 2023–2024. Overall cash conversion remains healthy, but the recent downshift reduces the quality of the improvement in reported profitability.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue20.50B21.59B21.51B22.40B20.07B
Gross Profit10.47B10.82B9.84B9.47B9.07B
EBITDA3.65B3.68B2.80B2.59B2.95B
Net Income2.04B2.01B1.32B1.26B1.63B
Balance Sheet
Total Assets33.35B35.27B31.73B33.18B32.67B
Cash, Cash Equivalents and Short-Term Investments3.11B3.53B2.17B1.33B2.46B
Total Debt3.71B4.29B2.89B3.59B2.96B
Total Liabilities12.77B13.45B11.73B13.02B12.88B
Stockholders Equity20.49B21.73B19.92B20.08B20.80B
Cash Flow
Free Cash Flow1.82B2.49B2.65B598.00M1.49B
Operating Cash Flow2.52B3.12B3.25B1.19B2.14B
Investing Cash Flow-401.00M-2.33B-684.00M-323.00M-479.00M
Financing Cash Flow-2.18B171.00M-1.65B-1.73B-1.29B

Henkel AG & Co. KGaA Technical Analysis

Technical Analysis Sentiment
Negative
Last Price65.40
Price Trends
50DMA
70.78
Negative
100DMA
68.05
Negative
200DMA
65.97
Positive
Market Momentum
MACD
-1.00
Positive
RSI
25.78
Positive
STOCH
7.21
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For DE:HEN, the sentiment is Negative. The current price of 65.4 is below the 20-day moving average (MA) of 73.85, below the 50-day MA of 70.78, and below the 200-day MA of 65.97, indicating a neutral trend. The MACD of -1.00 indicates Positive momentum. The RSI at 25.78 is Positive, neither overbought nor oversold. The STOCH value of 7.21 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for DE:HEN.

Henkel AG & Co. KGaA Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
€10.29B22.7817.25%2.01%2.26%6.49%
69
Neutral
€17.23B21.9910.44%1.08%1.83%21.36%
68
Neutral
€28.08B14.179.99%3.10%-1.06%17.22%
64
Neutral
€7.09B16.319.62%4.30%-3.35%-23.06%
63
Neutral
€4.13B14.8516.00%3.10%1.42%-0.40%
62
Neutral
€6.78B-16.231.08%8.92%-5.92%-58.33%
55
Neutral
$6.65B3.83-15.92%6.20%10.91%7.18%
* General Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
DE:HEN
Henkel AG & Co. KGaA
66.70
1.09
1.66%
DE:BEI
Beiersdorf
78.82
-53.81
-40.57%
DE:BNR
Brenntag AG
49.08
-12.36
-20.12%
DE:EVK
Evonik
14.54
-5.34
-26.85%
DE:FPE3
Fuchs Petrolub
34.12
-12.89
-27.42%
DE:G1A
GEA Group AG
63.65
8.24
14.86%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 13, 2026