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ChoiceOne Financial Services Inc (COFS)
NASDAQ:COFS
US Market
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ChoiceOne Financial Services (COFS) AI Stock Analysis

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COFS

ChoiceOne Financial Services

(NASDAQ:COFS)

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Outperform 71 (OpenAI - 5.2)
Rating:71Outperform
Price Target:
$38.00
▲(14.32% Upside)
Action:Reiterated
Date:08/11/26
The score is driven primarily by improving financial performance and cash conversion in the latest TTM period, supported by attractive valuation (low P/E and a ~3.38% dividend). Technicals are constructive but not strongly bullish due to mixed momentum signals. Key risks weighing on the score are the sharp TTM revenue decline, earnings/margin volatility, and increased loan-portfolio concentration sensitivity indicated by KPI insights.
Positive Factors
Improved profitability and cash generation
ChoiceOne’s recent TTM results show a meaningful rebound in core earnings and strong operating and free cash flow that closely track net income. Durable cash generation improves internal funding capacity, supports dividend and capital plans, and reduces reliance on volatile external financing.
Negative Factors
Sharp revenue decline
A roughly 24% TTM revenue decline is a durable concern because top-line shrinkage pressures long-term earnings sustainability. Even with margin recovery, sustained revenue weakness forces reliance on fee income or margin expansion and limits reinvestment capacity and growth optionality.
Read all positive and negative factors
Positive Factors
Negative Factors
Improved profitability and cash generation
ChoiceOne’s recent TTM results show a meaningful rebound in core earnings and strong operating and free cash flow that closely track net income. Durable cash generation improves internal funding capacity, supports dividend and capital plans, and reduces reliance on volatile external financing.
Read all positive factors

ChoiceOne Financial Services Key Performance Indicators (KPIs)

Any
Any
Total Loans By Segment
Total Loans By Segment
Provides a breakdown of the company's loan portfolio across different segments, highlighting areas of lending focus and potential risk exposure. This insight helps assess the bank's strategy in targeting specific markets and its ability to manage credit risk effectively.
Chart InsightsChoiceOne dramatically rebalanced its loan book starting 2025 Q1—commercial real estate and residential mortgages surged (multiplying portfolio size), while consumer lending drifted lower—signaling a deliberate pivot toward larger CRE/RRE and C&I exposures. That shift can boost interest income but materially raises concentration and property-market sensitivity; investors should watch reserve coverage, underwriting changes or disclosed acquisitions that explain the jump, and how sustained funding/loan-quality trends play out if CRE market conditions soften.
Data provided by:The Fly

ChoiceOne Financial Services (COFS) vs. SPDR S&P 500 ETF (SPY)

ChoiceOne Financial Services Business Overview & Revenue Model

Company Description
ChoiceOne Financial Services, Inc. functions as the holding company for ChoiceOne Bank, which delivers a comprehensive range of community banking services to businesses (corporations and partnerships) and individual clients across Michigan. The in...
How the Company Makes Money
COFS primarily makes money through (1) net interest income and (2) noninterest income. Net interest income is generated by earning interest and fees on loans and other interest-earning assets and paying interest on deposits and other funding sourc...

ChoiceOne Financial Services Financial Statement Overview

Summary
Strong TTM rebound in profitability and cash generation (net income ~$54.7M, net margin ~30%; operating cash flow ~$59.1M and free cash flow ~$55.4M with ~0.94x FCF-to-net income). Offsetting factors are a sharp TTM revenue decline (~-24%), historical margin volatility, and a modest uptick in leverage from 2025 (debt-to-equity ~0.71). KPI insights also point to higher CRE/residential concentration, increasing sensitivity to property-market and credit-cycle conditions.
Income Statement
68
Positive
Balance Sheet
64
Positive
Cash Flow
72
Positive
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue182.65M192.89M139.10M113.89M89.13M83.81M
Gross Profit113.75M112.19M91.81M80.64M81.14M79.42M
EBITDA45.94M54.06M45.42M38.00M41.00M38.92M
Net Income54.72M28.18M26.73M21.26M23.64M22.04M
Balance Sheet
Total Assets4.46B4.41B2.72B2.58B2.39B2.37B
Cash, Cash Equivalents and Short-Term Investments644.22M222.26M575.52M570.03M573.69M1.13B
Total Debt343.50M313.46M210.75M235.51M85.26M85.02M
Total Liabilities3.97B3.95B2.46B2.38B2.22B2.15B
Stockholders Equity482.68M465.35M260.42M195.63M168.87M221.67M
Cash Flow
Free Cash Flow55.38M25.19M46.94M42.25M43.16M34.94M
Operating Cash Flow59.09M31.81M48.65M46.48M44.33M37.70M
Investing Cash Flow-210.32M106.69M-97.91M-181.37M-89.81M-521.37M
Financing Cash Flow83.59M-147.26M90.58M296.37M57.54M436.04M

ChoiceOne Financial Services Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price33.24
Price Trends
50DMA
33.53
Negative
100DMA
32.02
Positive
200DMA
30.38
Positive
Market Momentum
MACD
-0.07
Positive
RSI
43.51
Neutral
STOCH
20.26
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For COFS, the sentiment is Neutral. The current price of 33.24 is below the 20-day moving average (MA) of 33.96, below the 50-day MA of 33.53, and above the 200-day MA of 30.38, indicating a neutral trend. The MACD of -0.07 indicates Positive momentum. The RSI at 43.51 is Neutral, neither overbought nor oversold. The STOCH value of 20.26 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for COFS.

ChoiceOne Financial Services Risk Analysis

ChoiceOne Financial Services disclosed 35 risk factors in its most recent earnings report. ChoiceOne Financial Services reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

ChoiceOne Financial Services Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$494.58M11.6916.48%2.18%-0.23%-6.18%
76
Outperform
$524.16M12.0913.95%1.29%9.03%108.77%
75
Outperform
$507.09M10.6516.44%1.78%6.51%38.77%
73
Outperform
$511.54M11.4812.38%2.44%-1.11%17.59%
71
Outperform
$497.12M9.2211.72%3.51%35.31%190.50%
70
Outperform
$488.60M14.136.18%12.29%97.75%
68
Neutral
$18.00B11.429.92%3.81%9.73%1.22%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
COFS
ChoiceOne Financial Services
33.56
3.55
11.83%
BSRR
Sierra Bancorp
39.49
9.46
31.48%
BWFG
Bankwell Financial Group
65.65
23.56
55.96%
PDLB
Ponce Financial Group Inc
20.07
5.18
34.79%
BSVN
Bank7
51.79
3.16
6.51%
OBT
Orange County Bancorp
37.82
11.77
45.18%

ChoiceOne Financial Services Corporate Events

Executive/Board ChangesShareholder Meetings
ChoiceOne Shareholders Back Board, Executive Pay and Auditor
Positive
May 22, 2026
At its annual meeting on May 20, 2026, ChoiceOne Financial Services shareholders elected five directors to the board, with all nominees receiving sufficient support despite some withheld votes. Investors also provided advisory approval of the comp...
Business Operations and StrategyFinancial DisclosuresShareholder Meetings
ChoiceOne Holds Annual Meeting, Highlights Growth and Governance
Positive
May 20, 2026
ChoiceOne Financial Services, Inc. is holding its 39th annual shareholder meeting on May 20, 2026, where shareholders will vote on the election of directors, an advisory approval of executive compensation and the ratification of Plante Moran, PLL...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 11, 2026