Brookdale Senior Living (BKD) AI Stock Analysis

• Market Cap: $1.74B
• Dividend Yield: N/A
• Average Volume (3M): 3.14M
• Price to Earnings (P/E): ―
• Beta (1Y): 0.38
• Revenue Growth: 3.88%
• EPS Growth: -34.30%
• Country: US
• Employees: 24,480
• Sector: Healthcare
• Sector Strength: 37
• Industry: Medical - Care Facilities
• EPS (TTM): -0.28
• Shares Outstanding: 234,347,850
• 10 Day Avg. Volume: 2,782,067
• 30 Day Avg. Volume: 3,135,294
• PEG Ratio: 0.45
• Price to Book (P/B): 12.24
• Price to Sales (P/S): 0.00
• P/FCF Ratio: -236.08
• Enterprise Value/Market Cap: 4.12
• Enterprise Value/Revenue: 0.58
• Enterprise Value/Gross Profit: 5.92
• Enterprise Value/Ebitda: 4.57
• 1Y Price Target: $8.00
• Price Target Upside: 7.53% Upside
• Rating Consensus: Hold
• Number of Analyst Covering: 4

• Rating: 51 Neutral
• Price Target: $7.00 ▼(-5.91%Downside)

Brookdale's score is primarily influenced by significant challenges in financial performance and valuation, offset by strong strategic execution and earnings outlook. Technical indicators suggest stable momentum, supporting the overall assessment.

Positive Factors

Market Demand

The aging baby boomer population is expected to drive a significant increase in demand for senior housing units, benefiting BKD.

Revenue and EBITDA Growth

Occupancy is trending ahead of typical seasonality patterns, which, together with emerging pricing power, should set up BKD for better-than-expected revenue and EBITDA.

Negative Factors

Competitive Positioning

BKD is seen as worse positioned compared to peers to benefit from senior housing industry tailwinds, leading to an underperform rating.

Cost Challenges

Typical seasonal items like more workdays, merit increases, and utility costs combined to be a $10m adj EBITDA headwind for BKD in Q2 versus Q1.

Brookdale Senior Living Business Overview & Revenue Model

Company Description

Brookdale Senior Living Inc. (BKD) is a leading operator of senior living communities in the United States. The company offers a range of services and care options, including independent living, assisted living, memory care, and skilled nursing. With a focus on enhancing the quality of life for its residents, Brookdale provides personalized care plans, health and wellness programs, and a variety of amenities to meet the diverse needs of seniors.

How the Company Makes Money

Brookdale Senior Living generates revenue primarily through resident fees for its various care and living services. The company's key revenue streams include monthly service fees for independent and assisted living, charges for specialized memory care, and reimbursement from private pay sources and government programs for skilled nursing services. Brookdale also benefits from ancillary services such as therapy, home health, and hospice care. Strategic partnerships with healthcare providers and insurance companies, as well as initiatives to optimize occupancy rates and operational efficiencies, contribute to its financial performance.

Brookdale Senior Living Financial Statement Overview

Summary

Brookdale Senior Living displays revenue growth but struggles with profitability and leverage issues. The negative net profit margin and high debt levels are significant risks, though improvements in cash flow signal some operational progress.

Income Statement

Brookdale Senior Living has experienced revenue growth with a TTM revenue of $3.16 billion, up from $3.13 billion annually, indicating a positive trend. However, the company has a negative net profit margin at -7.52% and a low EBIT margin of 1.79%, reflecting ongoing profitability challenges. Gross profit margin improved but remains modest at 38.44%.

Balance Sheet

The company has high leverage, with a debt-to-equity ratio of 38.15, indicating potential financial risk. Stockholders' equity has decreased over time, and the equity ratio is low at 2.36%, suggesting limited asset protection by equity. Return on equity is negative due to net losses.

Cash Flow

Brookdale's free cash flow improved to -$7.73 million in the TTM, a positive trend from -$35.07 million annually. Operating cash flow is stable, but the operating cash flow to net income ratio is negative due to losses, indicating inefficiencies in converting income to cash.

Breakdown	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	3.13B	3.01B	2.74B	2.75B	3.42B
Gross Profit	799.31M	737.63M	513.94M	488.58M	681.40M
EBITDA	421.21M	370.44M	268.79M	159.32M	374.88M
Net Income	-201.94M	-189.01M	-238.34M	-99.36M	82.02M
Balance Sheet
Total Assets	6.34B	5.57B	5.94B	6.41B	6.90B
Cash, Cash Equivalents and Short-Term Investments	328.80M	307.73M	447.53M	529.42M	553.33M
Total Debt	5.65B	4.73B	4.89B	5.23B	5.21B
Total Liabilities	6.12B	5.17B	5.35B	5.71B	6.10B
Stockholders Equity	212.47M	403.66M	582.61M	697.40M	800.43M
Cash Flow
Free Cash Flow	-35.07M	-70.28M	-193.64M	-271.29M	19.78M
Operating Cash Flow	166.18M	162.92M	3.28M	-94.63M	205.65M
Investing Cash Flow	-278.07M	-113.36M	-67.43M	181.46M	-425.11M
Financing Cash Flow	142.06M	-174.44M	100.38M	-113.66M	382.91M

Brookdale Senior Living Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 7.44
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BKD, the sentiment is Positive. The current price of 7.44 is above the 20-day moving average (MA) of 7.38, above the 50-day MA of 6.98, and above the 200-day MA of 5.99, indicating a bullish trend. The MACD of 0.23 indicates Positive momentum. The RSI at 53.53 is Neutral, neither overbought nor oversold. The STOCH value of 28.17 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for BKD.

Brookdale Senior Living Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
NHC	75 Outperform	$1.46B	13.83	11.19%	2.61%	19.16%	31.92%
AMED	71 Outperform	$3.21B	36.18	7.85%	―	5.34%	―
ENSG	69 Neutral	$8.01B	26.16	17.66%	0.18%	16.80%	39.99%
PNTG	64 Neutral	$796.23M	30.14	11.28%	―	30.04%	43.47%
Sector *	52 Neutral	$7.61B	0.10	-63.03%	2.08%	16.34%	0.32%
SNDA	52 Neutral	$462.58M	―	-70.23%	―	26.13%	37.38%
BKD	51 Neutral	$1.74B	―	-91.17%	―	3.88%	-34.30%

Brookdale Senior Living Corporate Events

Brookdale Senior Living Elects New Board Members

At Brookdale Senior Living‘s annual meeting on July 11, 2025, Frank M. Bumstead concluded his term on the Board of Directors, having previously announced he would not seek re-election. The meeting resulted in the election of eight directors, including Jordan R. Asher and Claudia N. Drayton, each serving a one-year term. Additionally, stockholders approved executive compensation and ratified Ernst & Young LLP as the independent accounting firm for 2025.

The most recent analyst rating on (BKD) stock is a Sell with a $6.00 price target. To see the full list of analyst forecasts on Brookdale Senior Living stock, see the BKD Stock Forecast page.

Brookdale Senior Living Reports June 2025 Occupancy Rise

Brookdale Senior Living reported a significant improvement in its occupancy rates for June 2025, with a weighted average occupancy of 80.5%, marking an increase of 230 basis points year-over-year and 50 basis points sequentially. The month-end consolidated occupancy reached 82.2%, reflecting strong demand and effective sales execution, which indicates a positive trend for the company in the senior living industry.

The most recent analyst rating on (BKD) stock is a Sell with a $6.00 price target. To see the full list of analyst forecasts on Brookdale Senior Living stock, see the BKD Stock Forecast page.

Brookdale Senior Living Reports Strong Q1 2025 Results

Brookdale Senior Living reported strong financial results for the first quarter of 2025, surpassing expectations and establishing a solid foundation for growth. The company achieved a 7.6% increase in same community operating income compared to the previous year, with a notable improvement in net cash provided by operating activities and adjusted free cash flow. The company also reported a rise in occupancy rates and revenue per available room, indicating favorable market conditions and effective operational strategies. Brookdale’s management expressed confidence in continued growth and shareholder value creation, supported by a strategic focus on meeting the needs of the aging population.

Brookdale Senior Living EVP George Hicks to Retire

George T. Hicks, the Executive Vice President – Finance and Treasurer of Brookdale Senior Living Inc., announced his retirement effective May 21, 2025, after a 40-year tenure with the company. In recognition of his service, the company’s Board of Directors waived the six-month notice requirement for his retirement, allowing his long-term incentive awards to continue vesting post-retirement, which reflects the company’s appreciation for his contributions.