Brookdale Senior Living (BKD) AI Stock Analysis

• Market Cap: $1.72B
• Dividend Yield: N/A
• Average Volume (3M): 2.69M
• Price to Earnings (P/E): ―
• Beta (1Y): 0.38
• Revenue Growth: 3.99%
• EPS Growth: -14.74%
• Country: US
• Employees: 24,480
• Sector: Healthcare
• Sector Strength: 43
• Industry: Medical - Care Facilities
• EPS (TTM): -0.18
• Shares Outstanding: 237,490,450
• 10 Day Avg. Volume: 2,979,723
• 30 Day Avg. Volume: 2,692,025
• PEG Ratio: N/A
• Price to Book (P/B): N/A
• Price to Sales (P/S): N/A
• P/FCF Ratio: N/A
• Enterprise Value/Market Cap: 4.02
• Enterprise Value/Revenue: 2.16
• Enterprise Value/Gross Profit: 7.45
• Enterprise Value/Ebitda: 21.61
• 1Y Price Target: $8.50
• Price Target Upside: 15.02% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 4

• Rating: 44 Neutral
• Price Target: $7.00 ▼(-5.28% Downside)

Brookdale Senior Living's overall stock score is primarily impacted by its financial performance challenges, including high leverage and cash flow issues. While the earnings call provided some positive outlook with improved occupancy and EBITDA growth, the technical analysis remains uncertain due to missing data. Valuation concerns with a negative P/E ratio further weigh on the score.

Positive Factors

Demographic trends

The aging baby boomer population is expected to drive a significant increase in demand for senior housing units, benefiting BKD.

Occupancy and financial performance

Occupancy gains are anticipated to translate to notable margin expansion, driving positive earnings and free cash flow surprises, and potential stock upside.

Revenue and EBITDA growth

Occupancy is trending ahead of typical seasonality patterns, which, together with emerging pricing power, should set up BKD for better-than-expected revenue and EBITDA throughout the year.

Negative Factors

Competitive positioning

Analyst reiterates Underperform rating as BKD is seen as worse positioned vs peers to benefit from senior housing industry tailwinds.

Discounting strategy

BKD plans to do more discounting at select communities to drive occupancy, which could be viewed negatively given the strong demand reported by peers.

Seasonal cost impacts

BKD noted the typical seasonal items: more workdays vs Q1, merit increases, and utility costs. The three items combined to be $10m adj EBITDA headwind in Q2 vs Q1.

Brookdale Senior Living Business Overview & Revenue Model

Company Description

Brookdale Senior Living (BKD) is a leading national provider of senior living services, operating a diverse portfolio of communities across the United States. The company specializes in independent living, assisted living, Alzheimer's and dementia care, rehabilitation, and skilled nursing services. With a commitment to enhancing the quality of life for seniors, Brookdale focuses on creating vibrant communities that foster engagement, wellness, and social interaction among residents.

How the Company Makes Money

Brookdale Senior Living generates revenue primarily through monthly rental fees and service charges from its residents, which vary based on the level of care and services provided. Key revenue streams include occupancy fees from independent living and assisted living facilities, as well as additional charges for specialized memory care services. The company also earns revenue from ancillary services such as rehabilitation and skilled nursing care. Significant partnerships with healthcare providers and insurance companies enhance its service offerings and contribute to its earnings. Furthermore, Brookdale benefits from economies of scale, allowing it to manage operational costs effectively while maximizing revenue across its numerous locations.

Brookdale Senior Living Financial Statement Overview

Summary

Brookdale Senior Living shows revenue growth but faces significant profitability and leverage challenges. The negative net profit margins and high debt levels pose risks, while improvements in cash flow offer some optimism.

Income Statement

Brookdale Senior Living has experienced revenue growth with a TTM revenue of $3.16 billion, up from $3.13 billion annually, indicating a positive trend. However, the company has a negative net profit margin at -7.52% and a low EBIT margin of 1.79%, reflecting ongoing profitability challenges. Gross profit margin improved but remains modest at 38.44%.

Balance Sheet

The company has high leverage, with a debt-to-equity ratio of 38.15, indicating potential financial risk. Stockholders' equity has decreased over time, and the equity ratio is low at 2.36%, suggesting limited asset protection by equity. Return on equity is negative due to net losses.

Cash Flow

Brookdale's free cash flow improved to -$7.73 million in the TTM, a positive trend from -$35.07 million annually. Operating cash flow is stable, but the operating cash flow to net income ratio is negative due to losses, indicating inefficiencies in converting income to cash.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	3.19B	3.13B	3.01B	2.74B	2.75B	3.42B
Gross Profit	926.32M	799.31M	737.63M	513.94M	488.58M	681.40M
EBITDA	319.12M	421.21M	370.44M	268.79M	159.32M	374.88M
Net Income	-242.65M	-201.94M	-189.01M	-238.34M	-99.36M	82.02M
Balance Sheet
Total Assets	6.14B	6.34B	5.57B	5.94B	6.41B	6.90B
Cash, Cash Equivalents and Short-Term Investments	251.89M	328.80M	307.73M	447.53M	529.42M	553.33M
Total Debt	1.17B	5.65B	4.73B	4.89B	5.23B	5.21B
Total Liabilities	6.03B	6.12B	5.17B	5.35B	5.71B	6.10B
Stockholders Equity	105.38M	212.47M	403.66M	582.61M	697.40M	800.43M
Cash Flow
Free Cash Flow	17.05M	-35.07M	-70.28M	-193.64M	-271.29M	19.78M
Operating Cash Flow	218.62M	166.18M	162.92M	3.28M	-94.63M	205.65M
Investing Cash Flow	-579.82M	-278.07M	-113.36M	-67.43M	181.46M	-425.11M
Financing Cash Flow	322.26M	142.06M	-174.44M	100.38M	-113.66M	382.91M

Brookdale Senior Living Technical Analysis

• Technical Analysis Sentiment: Neutral
• Last Price: 7.39
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BKD, the sentiment is Neutral. The current price of 7.39 is below the 20-day moving average (MA) of 7.55, above the 50-day MA of 7.25, and above the 200-day MA of 6.09, indicating a neutral trend. The MACD of >-0.01 indicates Positive momentum. The RSI at 47.14 is Neutral, neither overbought nor oversold. The STOCH value of 33.33 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for BKD.

Brookdale Senior Living Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
ENSG	79 Outperform	$9.44B	29.52	17.57%	0.15%	17.71%	41.83%
AMED	73 Outperform	$3.32B	39.32	7.26%	―	4.92%	-7.34%
PNTG	71 Outperform	$926.26M	33.35	11.44%	―	30.58%	24.86%
NHC	69 Neutral	$1.65B	15.86	10.65%	2.32%	25.19%	13.44%
SNDA	56 Neutral	$481.31M	―	-53.33%	―	31.37%	34.94%
Sector *	51 Neutral	$7.44B	-0.20	-46.00%	2.27%	22.80%	-2.27%
BKD	44 Neutral	$1.72B	―	-108.91%	―	3.99%	-14.74%

Brookdale Senior Living Corporate Events

Brookdale Senior Living Reports Strong Q2 2025 Results

Brookdale Senior Living announced its financial results for the second quarter of 2025, showing a significant improvement in occupancy rates and financial metrics compared to the previous year. The company reported a 200 basis point increase in occupancy to 80.1%, a critical threshold for cash flow generation, and raised its annual guidance for the second consecutive quarter, reflecting strong operational execution and momentum in occupancy performance.

The most recent analyst rating on (BKD) stock is a Sell with a $6.00 price target. To see the full list of analyst forecasts on Brookdale Senior Living stock, see the BKD Stock Forecast page.

Brookdale Senior Living Elects New Board Members

At Brookdale Senior Living‘s annual meeting on July 11, 2025, Frank M. Bumstead concluded his term on the Board of Directors, having previously announced he would not seek re-election. The meeting resulted in the election of eight directors, including Jordan R. Asher and Claudia N. Drayton, each serving a one-year term. Additionally, stockholders approved executive compensation and ratified Ernst & Young LLP as the independent accounting firm for 2025.

The most recent analyst rating on (BKD) stock is a Sell with a $6.00 price target. To see the full list of analyst forecasts on Brookdale Senior Living stock, see the BKD Stock Forecast page.

Brookdale Senior Living Reports June 2025 Occupancy Rise

Brookdale Senior Living reported a significant improvement in its occupancy rates for June 2025, with a weighted average occupancy of 80.5%, marking an increase of 230 basis points year-over-year and 50 basis points sequentially. The month-end consolidated occupancy reached 82.2%, reflecting strong demand and effective sales execution, which indicates a positive trend for the company in the senior living industry.

The most recent analyst rating on (BKD) stock is a Sell with a $6.00 price target. To see the full list of analyst forecasts on Brookdale Senior Living stock, see the BKD Stock Forecast page.