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Willamette Valley Vineyards (WVVI)
NASDAQ:WVVI
US Market

Willamette Valley Vineyards (WVVI) AI Stock Analysis

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WVVI

Willamette Valley Vineyards

(NASDAQ:WVVI)

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Neutral 42 (OpenAI - 5.2)
Rating:42Neutral
Price Target:
$2.50
▼(-16.67% Downside)
Action:ReiteratedDate:03/25/26
The score is primarily held back by deteriorating fundamentals—multi-year losses, declining/volatile revenue, and sustained negative operating and free cash flow. Technicals add further pressure with the stock trading below key moving averages and a negative MACD, while valuation is difficult to support with a negative P/E and no dividend yield data.
Positive Factors
Direct-to-Consumer Revenue Model
A heavy direct-to-consumer mix (tasting rooms, hospitality, wine clubs) creates recurring revenue, stronger customer lifetime value and higher margins versus wholesale. Over months, this reduces reliance on third-party distributors, supports pricing control, and helps stabilize gross margins if customer demand holds.
Negative Factors
Persistent Operating Losses
Sustained negative operating and free cash flow indicates the core business is consuming cash rather than generating it. Over months this erodes liquidity, limits the ability to self-fund marketing or capex, raises refinancing risk, and forces reliance on external capital or asset sales to sustain operations.
Read all positive and negative factors
Positive Factors
Negative Factors
Direct-to-Consumer Revenue Model
A heavy direct-to-consumer mix (tasting rooms, hospitality, wine clubs) creates recurring revenue, stronger customer lifetime value and higher margins versus wholesale. Over months, this reduces reliance on third-party distributors, supports pricing control, and helps stabilize gross margins if customer demand holds.
Read all positive factors

Willamette Valley Vineyards (WVVI) vs. SPDR S&P 500 ETF (SPY)

Willamette Valley Vineyards Business Overview & Revenue Model

Company Description
Willamette Valley Vineyards, Inc. produces and sells wine in the United States and internationally. It primarily offers Pinot Noir, Chardonnay, Pinot Gris, Pinot Blanc, Sauvignon Blanc, Gruner Veltliner, Rose, Brut, Brut Rose, Blanc de Blancs, and...
How the Company Makes Money
Willamette Valley Vineyards generates revenue primarily by selling wine under its brands through multiple channels. A core revenue stream is direct-to-consumer sales, which include (1) on-site sales through its tasting rooms and hospitality venues...

Willamette Valley Vineyards Financial Statement Overview

Summary
Income statement and cash flow quality are weak: revenue has been volatile and recently down sharply with multiple years of net losses (2022–2024) and negative operating/free cash flow (2022–2025 annual data), indicating ongoing cash burn. The balance sheet is comparatively better with moderate leverage ratios, but negative returns and earnings weakness raise longer-term servicing risk.
Income Statement
34
Negative
Balance Sheet
62
Positive
Cash Flow
28
Negative
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue37.20M24.20M39.14M33.93M31.79M
Gross Profit22.49M24.20M22.56M18.81M18.67M
EBITDA1.81M571.86K2.33M1.92M5.81M
Net Income-917.68K-117.89K-1.20M-646.49K2.45M
Balance Sheet
Total Assets107.74M109.02M105.71M98.68M91.38M
Cash, Cash Equivalents and Short-Term Investments410.89M320.88K238.48K338.68K13.75M
Total Debt15.52B29.58M23.52M17.59M13.10M
Total Liabilities41.55M39.78M35.07M28.32M26.41M
Stockholders Equity66.19M69.23M70.64M70.36M64.96M
Cash Flow
Free Cash Flow-2.23B-5.33M-6.72M-18.15M-7.76M
Operating Cash Flow-1.79B-3.24M-1.99M-2.67M2.57M
Investing Cash Flow-502.89M-2.09M-4.73M-15.48M-10.30M
Financing Cash Flow2.38B5.41M6.62M4.74M7.48M

Willamette Valley Vineyards Technical Analysis

Technical Analysis Sentiment
Negative
Last Price3.00
Price Trends
50DMA
2.65
Negative
100DMA
2.76
Negative
200DMA
3.59
Negative
Market Momentum
MACD
-0.03
Negative
RSI
45.21
Neutral
STOCH
36.75
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For WVVI, the sentiment is Negative. The current price of 3 is above the 20-day moving average (MA) of 2.61, above the 50-day MA of 2.65, and below the 200-day MA of 3.59, indicating a bearish trend. The MACD of -0.03 indicates Negative momentum. The RSI at 45.21 is Neutral, neither overbought nor oversold. The STOCH value of 36.75 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for WVVI.

Willamette Valley Vineyards Risk Analysis

Willamette Valley Vineyards disclosed 22 risk factors in its most recent earnings report. Willamette Valley Vineyards reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 1 New Risks

Willamette Valley Vineyards Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
73
Outperform
$12.33B12.0919.93%3.42%-4.59%-19.19%
71
Outperform
$12.33B12.0919.93%3.41%-4.59%-19.19%
70
Outperform
$2.52B19.3012.16%-1.13%24.34%
67
Neutral
$26.22B11.9615.12%2.92%-5.57%119.49%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
47
Neutral
$67.12M-42.25%
42
Neutral
$12.65M-16.52-1.79%-4.82%-14.60%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
WVVI
Willamette Valley Vineyards
2.54
-3.41
-57.31%
SAM
Boston Beer
240.83
4.70
1.99%
BF.A
Brown Forman A
27.09
-3.93
-12.67%
STZ
Constellation Brands
151.20
-17.02
-10.12%
BF.B
Brown-Forman B
26.75
-4.95
-15.62%
BLNE
Beeline Holdings
2.19
0.54
32.73%

Willamette Valley Vineyards Corporate Events

Executive/Board Changes
Willamette Valley Vineyards Announces Upcoming CFO Transition
Neutral
Feb 17, 2026
On February 12, 2026, Willamette Valley Vineyards Inc. announced that its Chief Financial Officer, John Ferry, notified the Board of Directors of his intention to resign from his role in May 2026, with the exact departure date still to be determin...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 25, 2026