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Wd-40 Company (WDFC)
NASDAQ:WDFC

WD-40 Company (WDFC) AI Stock Analysis

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WD

WD-40 Company

(NASDAQ:WDFC)

Rating:71Outperform
Price Target:
$259.00
â–²(10.29%Upside)
WD-40 Company shows strong financial performance and promising earnings call insights, particularly with growth in EIMEA and improved margins. However, high valuation metrics and mixed technical signals suggest caution. Investors should monitor cash flow trends and regional sales performance.

WD-40 Company (WDFC) vs. SPDR S&P 500 ETF (SPY)

WD-40 Company Business Overview & Revenue Model

Company DescriptionWD-40 Company develops and sells maintenance products, and homecare and cleaning products in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company provides multi-purpose maintenance products that include aerosol sprays, non-aerosol trigger sprays, and in liquid-bulk form products under the WD-40 Multi-Use brand name; and specialty maintenance products, such as penetrants, degreasers, corrosion inhibitors, greases, lubricants, and rust removers under the WD-40 Specialist brand, as well as various products under the WD-40 Bike brand name. It also offers multi-purpose and specialty drip oils, and spray lubricant products, as well as other specialty maintenance products under the 3-IN-ONE brand name; and professional spray maintenance products and lubricants for the bike market under the GT85 brand name. In addition, the company provides automatic toilet bowl cleaners under the 2000 Flushes brand name; aerosol and liquid trigger carpet stain and odor eliminators under the Spot Shot brand; room and rug deodorizers under the Carpet Fresh brand name; carpet and household cleaners, and rug and room deodorizers under the 1001 brand; heavy-duty hand cleaner products under the Lava brand name in the United States, as well as under the Solvol brand name in Australia; and automatic toilet bowl cleaners under the X-14 brand name. It sells its products primarily through warehouse club stores, hardware stores, automotive parts outlets, industrial distributors and suppliers, mass retail and home center stores, value retailers, grocery stores, online retailers, farm supply, sport retailers, and independent bike dealers. The company was founded in 1953 and is headquartered in San Diego, California.
How the Company Makes MoneyWD-40 Company generates revenue primarily through the sale of its maintenance and cleaning products. The WD-40 Multi-Use Product represents a significant portion of its revenue, capitalizing on its widespread recognition and application in various industries. The company operates on a global scale and sells its products through a wide distribution network that includes retailers, wholesalers, and direct sales channels. WD-40 Company also benefits from its diversified brand portfolio, which allows it to cater to different market segments and customer needs. Strategic partnerships and collaborations with distributors and retailers enhance its market penetration and accessibility, further contributing to its revenue streams.

WD-40 Company Earnings Call Summary

Earnings Call Date:Apr 08, 2025
(Q2-2025)
|
% Change Since: -0.87%|
Next Earnings Date:Jul 10, 2025
Earnings Call Sentiment Positive
The earnings call presented a favorable outlook with strong sales growth and margin improvements, particularly in EIMEA. However, challenges remain in Asia Pacific and specific segments like home care. Overall, the company's strategic focus and operational improvements position it well for future growth.
Q2-2025 Updates
Positive Updates
Net Sales Growth
Net sales for the second quarter were $146.1 million, an increase of 5% compared to the previous year. Adjusting for foreign currency impacts, net sales would have been $150.9 million, reflecting a 9% increase.
Strong Performance in EIMEA
Sales in EIMEA increased by 10% to $59.6 million. Adjusted for currency impacts, the increase would have been 15%. Notable growth in Italy (28%), France (13%), and Benelux (27%).
Gross Margin Improvement
Gross margin improved to 54.6%, up from 52.4% last year, driven by lower costs of cans and specialty chemicals. Projected to be between 55% and 56% by the end of fiscal year 2025.
WD-40 Specialist Growth
Sales of WD-40 Specialist products increased by 12% year-to-date, with significant growth in EIMEA (14%) and the Americas (12%).
Employee Engagement
Employee engagement index increased to 94%, demonstrating strong workforce motivation and alignment with company goals.
Negative Updates
Challenges in Asia Pacific
Sales in Asia Pacific decreased by 1%, affected by an 8% decline in distributor markets due to foreign currency exchange rate impacts.
Decline in U.S. Sales
Sales of WD-40 multi-use products in the United States decreased by $2.7 million compared to the prior year quarter due to the timing of customer orders.
Home Care and Cleaning Products Decline
Sales of home care and cleaning products in the Americas decreased by 6%, and by 32% in EIMEA, as focus shifts to more profitable maintenance products.
Company Guidance
The WD-40 Company provided guidance for the second quarter of fiscal year 2025 with several key metrics highlighted. The company reported net sales of $146.1 million, marking a 5% increase from the prior year. Adjusting for foreign currency impacts, net sales would have reached $150.9 million, reflecting a 9% increase. The Americas segment saw a 3% sales increase to $65.5 million, while EIMEA sales grew 10% to $59.6 million, and Asia Pacific sales slightly declined by 1% to $21 million. The company's gross margin improved to 54.6% from 52.4% the previous year, and the adjusted EBITDA margin rose to 18% from 17%. WD-40 also raised its full-year gross margin guidance to between 55% and 56% and updated its non-GAAP diluted EPS guidance to a range of $5.25 to $5.55. The company highlighted strong volume growth, particularly in EIMEA, and emphasized its focus on expanding premium product sales and digital commerce.

WD-40 Company Financial Statement Overview

Summary
WD-40 Company showcases strong financial health with consistent revenue growth, efficient profit margins, and prudent financial management. Despite a slight deceleration in revenue growth and concerns over cash flow, the company remains well-positioned within its industry.
Income Statement
85
Very Positive
WD-40 Company has demonstrated strong income statement performance, with consistent revenue growth and robust profitability margins. The TTM revenue growth rate is impressive at 3.4%, supported by a gross profit margin of 53.9% and a net profit margin of 14.0%. Additionally, EBIT and EBITDA margins remain healthy at 16.3% and 17.4% respectively, indicating efficient operational management. However, the slight deceleration in revenue growth compared to previous years is a point to monitor.
Balance Sheet
78
Positive
The company's balance sheet shows a stable financial position with a debt-to-equity ratio of 0.16, indicating conservative leverage. The equity ratio stands at 52.8%, highlighting a strong equity base relative to total assets. Furthermore, the return on equity is commendable at 35.3%, reflecting effective utilization of shareholder funds. The reduction in total debt over recent periods enhances financial stability, though the relatively moderate cash position should be observed for liquidity management.
Cash Flow
80
Positive
WD-40's cash flow situation is solid, with a free cash flow growth rate of -25.0% due to fluctuations in operating cash flow. The operating cash flow to net income ratio is 0.82, suggesting consistent cash generation relative to accounting profits. Moreover, with a free cash flow to net income ratio of 0.77, the company maintains healthy cash reserves for reinvestment and debt servicing. The decline in free cash flow growth is a concern to monitor.
Breakdown
TTMSep 2024Sep 2023Sep 2022Sep 2021Sep 2020
Income StatementTotal Revenue
610.63M590.56M537.25M518.82M488.11M408.50M
Gross Profit
329.12M315.23M274.22M254.76M263.74M223.02M
EBIT
99.63M96.35M89.72M87.33M88.84M77.22M
EBITDA
106.52M105.25M98.93M95.14M95.91M85.66M
Net Income Common Stockholders
85.40M69.64M65.99M67.33M70.23M60.71M
Balance SheetCash, Cash Equivalents and Short-Term Investments
52.99M46.70M48.14M37.84M85.96M56.46M
Total Assets
458.26M449.04M437.97M434.30M430.20M362.64M
Total Debt
124.25M102.83M128.52M152.31M122.80M120.42M
Net Debt
71.26M56.13M80.38M114.47M36.84M63.96M
Total Liabilities
216.12M218.51M227.79M245.67M229.82M202.32M
Stockholders Equity
242.14M230.53M210.18M188.62M200.38M160.31M
Cash FlowFree Cash Flow
65.88M87.83M91.52M-5.70M69.66M53.36M
Operating Cash Flow
70.05M92.03M98.39M2.60M84.71M72.66M
Investing Cash Flow
-9.79M-9.73M-6.22M-7.69M-14.46M-18.95M
Financing Cash Flow
-60.98M-83.94M-85.05M-38.01M-40.75M-26.71M

WD-40 Company Technical Analysis

Technical Analysis Sentiment
Negative
Last Price234.84
Price Trends
50DMA
235.12
Negative
100DMA
235.88
Negative
200DMA
246.48
Negative
Market Momentum
MACD
0.98
Positive
RSI
41.56
Neutral
STOCH
54.41
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For WDFC, the sentiment is Negative. The current price of 234.84 is below the 20-day moving average (MA) of 242.68, below the 50-day MA of 235.12, and below the 200-day MA of 246.48, indicating a bearish trend. The MACD of 0.98 indicates Positive momentum. The RSI at 41.56 is Neutral, neither overbought nor oversold. The STOCH value of 54.41 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for WDFC.

WD-40 Company Risk Analysis

WD-40 Company disclosed 21 risk factors in its most recent earnings report. WD-40 Company reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

WD-40 Company Peers Comparison

Overall Rating
UnderperformOutperform
Sector (51)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
SXSXT
73
Outperform
$4.09B31.9011.87%1.70%6.30%41.01%
71
Outperform
$3.18B37.4537.14%1.60%8.71%24.92%
71
Outperform
$3.06B30.924.32%3.23%3.58%-5.17%
FUFUL
66
Neutral
$2.93B27.256.35%1.72%0.99%-27.62%
63
Neutral
$2.06B77.962.21%2.04%-7.91%-81.73%
OLOLN
61
Neutral
$2.22B38.072.94%4.14%-1.13%-81.74%
51
Neutral
$1.98B-1.26-21.11%5.99%2.92%-30.46%
* Basic Materials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
WDFC
WD-40 Company
234.84
17.06
7.83%
FUL
H.B. Fuller Company
54.57
-23.06
-29.71%
IOSP
Innospec
82.54
-39.83
-32.55%
OLN
Olin
19.32
-28.72
-59.78%
AVNT
Avient
33.44
-9.22
-21.61%
SXT
Sensient Technologies
95.89
22.89
31.36%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.