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StubHub Holdings Incorporation Class A (STUB)
NYSE:STUB
US Market

StubHub Holdings Incorporation Class A (STUB) AI Stock Analysis

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STUB

StubHub Holdings Incorporation Class A

(NYSE:STUB)

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Neutral 59 (OpenAI - 4o)
Rating:59Neutral
Price Target:
$15.00
▲(7.53% Upside)
The overall stock score is primarily influenced by the company's strong market share growth and strategic initiatives, as highlighted in the earnings call. However, financial performance concerns, particularly profitability and high leverage, weigh down the score. Technical analysis and valuation also present challenges, with bearish momentum and a negative P/E ratio indicating caution.
Positive Factors
Market Share Growth
StubHub's significant market share growth solidifies its leadership position, enhancing competitive advantages and long-term revenue potential.
Direct Issuance Initiative
The direct issuance initiative opens new revenue streams and strengthens partnerships, positioning StubHub for sustained growth in a large market.
Debt Reduction
Reducing debt by 30% improves financial health, lowers risk, and increases flexibility for future investments and strategic initiatives.
Negative Factors
High Leverage
High leverage poses financial risks, potentially limiting the company's ability to invest in growth and manage economic downturns effectively.
Negative Profit Margin
A negative profit margin indicates cost management issues, which could hinder long-term profitability and shareholder value creation.
Decline in Free Cash Flow
Declining free cash flow limits the company's ability to reinvest in growth opportunities and manage debt, impacting financial stability.

StubHub Holdings Incorporation Class A (STUB) vs. SPDR S&P 500 ETF (SPY)

StubHub Holdings Incorporation Class A Business Overview & Revenue Model

Company DescriptionStubHub Holdings Incorporation Class A (STUB) is a leading online ticket marketplace that connects buyers and sellers of tickets for sports, concerts, theater, and other live entertainment events. Established to provide a platform for individuals to buy and sell tickets securely and conveniently, StubHub operates primarily in the e-commerce sector, leveraging technology to enhance the ticketing experience. The company offers a range of services including ticket resale, event discovery, and customer support, making it a key player in the global ticketing industry.
How the Company Makes MoneyStubHub generates revenue primarily through service fees charged to both buyers and sellers on its platform. When a ticket is sold, StubHub takes a percentage of the sale price as a commission, which constitutes a significant portion of its earnings. Additionally, the company earns money through promotional partnerships and collaborations with event organizers and venues, enhancing ticket visibility and sales through targeted marketing. StubHub also benefits from ancillary revenue streams, such as advertising on its platform and selling ticket-related services, which further contribute to its financial performance.

StubHub Holdings Incorporation Class A Earnings Call Summary

Earnings Call Date:Nov 13, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Nov 13, 2025
Earnings Call Sentiment Positive
The earnings call highlighted significant achievements in market share growth, successful financial transactions, and strategic initiatives like direct issuance and ReachPro technology. However, there were notable challenges such as the impact of all-in pricing on conversion rates and a strategic reduction in take rates to drive market share. Despite these challenges, the positive aspects, especially the growth and strategic initiatives, outweigh the lowlights.
Q3-2025 Updates
Positive Updates
Strong Market Share Growth
StubHub's market share in North America increased, with the company now approximately 4x larger than its nearest competitor based on GMS and comparable metrics.
Successful IPO and Financial Transactions
StubHub raised approximately $1 billion through its IPO and Series O preferred equity, significantly reducing its total debt by 30%.
Revenue and Profitability Growth
Revenue for the third quarter was $468 million, up 8% compared to last year. Adjusted EBITDA was $67 million, representing a 21% increase compared to the same period last year.
Adoption of ReachPro Technology
Rapid adoption of StubHub's ReachPro tool among sellers, leading to increased market share and a strategic advantage in the secondary market.
Direct Issuance Initiative
StubHub signed a partnership with Major League Baseball and other entertainment promoters to expand direct issuance, representing a potential market opportunity exceeding $100 billion.
Negative Updates
Impact of All-In Pricing
The transition to federally mandated all-in pricing in the United States reduced conversion rates and had an estimated 10% one-time impact on the North American secondary ticketing market.
Reduction in Take Rates
To expand market share, StubHub reduced take rates, resulting in revenue as a percentage of GMS declining slightly to 19% from 20% in the prior year period.
Impact of One-Time Stock-Based Compensation
A nonrecurring noncash expense of $1.4 billion related to stock-based compensation granted prior to the IPO affected the income statement, although it had no impact on cash flow.
Company Guidance
During StubHub's Third Quarter 2025 Earnings Conference Call, the company did not provide detailed guidance for 2026. However, they highlighted several key metrics and initiatives. StubHub reported a Gross Merchandise Sales (GMS) of $2.4 billion for the third quarter, representing an 11% growth year-over-year. Revenue was $468 million, an 8% increase from the prior year, with an adjusted EBITDA of $67 million, up 21%. The company noted a strategic reduction in take rates to drive market share, leading to a slight dip in revenue as a percentage of GMS to 19%. They also discussed their business model's favorable cash flow characteristics, including collecting cash from buyers upfront and remitting to sellers later, with a trailing 12-month free cash flow of $6 million. They emphasized their ongoing investments in market share and direct issuance, with a focus on long-term value creation, while noting that the transition to federally mandated all-in pricing in the U.S. had a temporary 10% impact on the North American secondary ticketing market. StubHub's balance sheet improvements were highlighted, including reducing total debt by 30% and ending the quarter with $1.4 billion in cash and cash equivalents.

StubHub Holdings Incorporation Class A Financial Statement Overview

Summary
StubHub Holdings Incorporation Class A demonstrates strong revenue growth, but profitability remains a concern with a negative net profit margin. The balance sheet reveals high leverage, which could be risky if not managed effectively. Cash flow analysis shows a decline in free cash flow, although operational cash generation remains positive. Overall, the company needs to focus on improving profitability and managing debt levels to enhance financial stability.
Income Statement
65
Positive
The company has shown impressive revenue growth of 120.38% in the latest year, indicating strong market demand or successful expansion strategies. However, the net profit margin is negative at -0.16%, suggesting profitability challenges despite the high gross profit margin of 81.13%. The EBIT and EBITDA margins are healthy at 12.26% and 13.64% respectively, but the negative net income highlights potential cost management issues.
Balance Sheet
55
Neutral
The debt-to-equity ratio is relatively high at 1.69, indicating significant leverage which could pose financial risks if not managed properly. The return on equity is negative at -0.20%, reflecting the company's struggle to generate profit from shareholders' equity. The equity ratio stands at 27.05%, suggesting a moderate level of equity financing relative to total assets.
Cash Flow
60
Neutral
The free cash flow growth rate is negative at -35.44%, indicating a decline in cash available for reinvestment or debt repayment. However, the operating cash flow to net income ratio is positive at 0.24, suggesting that the company is generating cash from its operations despite reporting a net loss. The free cash flow to net income ratio is high at 97.56%, indicating efficient cash conversion from earnings.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.83B1.77B1.37B1.04B672.79M35.64M
Gross Profit1.45B1.44B1.14B851.10M583.77M-191.38M
EBITDA-1.23B241.57M264.29M-43.71M-251.81M-617.56M
Net Income-1.32B-2.80M405.20M-260.99M-629.95M-910.71M
Balance Sheet
Total Assets5.60B5.09B4.98B4.34B4.41B4.86B
Cash, Cash Equivalents and Short-Term Investments1.39B1.00B775.71M372.36M554.06M673.08M
Total Debt1.65B2.33B2.41B2.40B2.44B2.48B
Total Liabilities3.15B3.72B3.59B3.44B3.27B3.38B
Stockholders Equity2.45B1.38B1.39B907.43M1.14B1.48B
Cash Flow
Free Cash Flow164.25M255.11M301.95M-49.83M-139.64M-253.47M
Operating Cash Flow181.44M261.49M307.39M-47.52M-136.09M-252.41M
Investing Cash Flow-25.21M-6.38M-5.44M-710.00K-49.00M-4.06B
Financing Cash Flow224.54M-46.71M94.13M-134.15M126.13M4.71B

StubHub Holdings Incorporation Class A Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
64
Neutral
$253.80M-11.81%-11.54%-54.32%
62
Neutral
$391.65M-5.80-25.48%-24.30%-181.62%
61
Neutral
$653.67M-26.69%13.09%32.34%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
59
Neutral
16.55%-675.83%
59
Neutral
$256.23M-20.20%-6.23%28.57%
53
Neutral
$2.55B-171.54%28.97%-4.18%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
STUB
StubHub Holdings Incorporation Class A
13.95
-6.55
-31.95%
EB
Eventbrite
4.43
0.78
21.37%
SPT
Sprout Social
11.04
-25.20
-69.54%
GRND
Grindr
13.28
-3.64
-21.51%
ONTF
ON24
5.93
-1.01
-14.55%
SMRT
SmartRent
2.07
0.26
14.36%

StubHub Holdings Incorporation Class A Corporate Events

StubHub’s Earnings Call: Growth Amid Challenges
Nov 18, 2025

StubHub Holdings Incorporation Class A’s recent earnings call painted a picture of a company navigating both triumphs and challenges. The sentiment was largely positive, buoyed by significant market share growth and strategic initiatives such as direct issuance and the adoption of ReachPro technology. However, the company faced hurdles, notably the impact of all-in pricing on conversion rates and a strategic reduction in take rates to bolster market share. Despite these challenges, the achievements in growth and strategic initiatives were the highlights of the call.

StubHub Reports Strong Q3 Growth Amid IPO Debut
Nov 14, 2025

StubHub Holdings, Inc. is a leading global ticketing marketplace for live events, facilitating transactions for sports, music, comedy, and more across over 200 countries and territories. The company recently completed its initial public offering and is now listed on the New York Stock Exchange.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 12, 2025