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Similarweb (SMWB)
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Similarweb (SMWB) AI Stock Analysis

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SMWB

Similarweb

(NYSE:SMWB)

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Neutral 51 (OpenAI - 4o)
Rating:51Neutral
Price Target:
$9.00
▼(-0.77% Downside)
Similarweb's overall score is driven by strong earnings call results, indicating revenue growth and strategic advancements. However, financial performance concerns, including profitability challenges and high leverage, weigh heavily on the score. Technical indicators suggest neutral momentum, and valuation metrics are weak due to negative earnings.
Positive Factors
Revenue Growth
Consistent revenue growth indicates strong demand for Similarweb's digital intelligence services, enhancing its market position and supporting long-term expansion.
AI Integration
Successful integration of AI solutions boosts Similarweb's product offerings, potentially increasing customer engagement and creating new revenue streams.
Customer Base Expansion
Expanding customer base reflects strong market demand and effective sales strategies, which can lead to sustained revenue growth and market share gains.
Negative Factors
Profitability Challenges
Ongoing profitability issues, with negative net and EBIT margins, may limit Similarweb's ability to reinvest in growth and weather economic downturns.
High Leverage
High leverage could strain Similarweb's financial flexibility, increasing risk during economic fluctuations and potentially impacting long-term sustainability.
CFO Departure
CFO departure may disrupt financial strategy execution, creating uncertainty in leadership continuity and impacting investor confidence in the short to medium term.

Similarweb (SMWB) vs. SPDR S&P 500 ETF (SPY)

Similarweb Business Overview & Revenue Model

Company DescriptionSimilarweb Ltd. provides a platform for digital intelligence in the United States, Europe, Asia Pacific, the United Kingdom, Israel, and internationally. It offers digital research intelligence solutions that allow senior leaders, strategy, business intelligence, and consumer insights teams to benchmark performance against competitors and market leaders, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and digital marketing solutions, which enable marketing leaders, search engine optimization, and content managers, pay-per-click, performance marketers, affiliate marketers, and media buyers to understand their competitors' online acquisition strategies in each marketing channel. The company also provides shopper intelligence solutions that allows digital commerce leadership, and category and product managers to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process; and sales intelligence solutions, which enables sales management and operations, sales representatives, and account management teams to access relevant buying signals and digital insights of their customers in to generate leads quickly. In addition, it offers investor intelligence solution that allows portfolio managers, investment professionals, data scientists, and research analysts to access an end-to-end view of market, sector or company performance to ideate and monitor investment opportunities, forecast market performance, and perform due diligence. The company serves retail, consumer packaged goods, travel, consumer finance, business-to-business software, and logistics companies; and consultancies, marketing and advertising agencies, media and publishers, payment processors, and institutional investors. Similarweb Ltd. was incorporated in 2009 and is headquartered in Tel Aviv, Israel.
How the Company Makes MoneySimilarweb generates revenue primarily through subscription-based services. The company offers tiered pricing plans that provide varying levels of access to its analytics tools, with higher tiers offering more advanced features and data granularity. Key revenue streams include enterprise subscriptions, where businesses pay for comprehensive access to market intelligence and analytics for multiple users, and individual plans for smaller companies or specific projects. Additionally, Similarweb may generate income through partnerships with other technology firms, providing integrated solutions or co-branded services that enhance their offerings. Furthermore, the company may engage in performance-based advertising or affiliate marketing to supplement its revenue, although the majority of its earnings stem from subscription fees.

Similarweb Earnings Call Summary

Earnings Call Date:Aug 13, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Nov 11, 2025
Earnings Call Sentiment Positive
The earnings call was largely positive with significant achievements in revenue growth, customer expansion, and successful integration of AI solutions. While there were minor concerns about NRR for large customers and reliance on onetime licensing revenue, these were outweighed by the overall positive financial performance and strategic advancements.
Q2-2025 Updates
Positive Updates
Revenue Growth
Revenue increased by 17% year-over-year to $71 million, ahead of expectations.
Customer Base Expansion
Customer base grew 18% year-over-year to almost 6,000 ARR customers at quarter end.
Positive Cash Flow and Profitability
Reported seventh consecutive quarter of positive free cash flow and returned to positive operating profit.
Successful AI Integration
Gen AI data and solutions accounted for 8% of second quarter revenues and are growing.
Sales Force Productivity
Number of salespeople booking deals increased by 50% year-over-year in the second quarter.
RPO Increase
Remaining performance obligations totaled $274 million at the end of Q2, up 26% year-over-year.
Improved Operating Margins
Operating margins improved by 4,500 basis points over the last 3 years.
Negative Updates
NRR for Large Customers
Net Revenue Retention (NRR) for over $100,000 customers decreased by 100 basis points year-over-year to 108%.
Onetime Licensing Revenue
Second quarter results benefited from onetime fees for customers who completed evaluations earlier than expected.
Company Guidance
During Similarweb's second quarter fiscal 2025 earnings call, the company reported a 17% year-over-year revenue increase to $71 million, surpassing expectations. The customer base expanded by 18% to nearly 6,000 ARR customers. The firm highlighted significant interest in its Gen AI data, accounting for 8% of quarterly revenue. They also noted that their Gen AI Agents experienced a 60% month-over-month growth in usage. The company reiterated its revenue guidance for 2025 and raised its profit guidance, projecting full-year revenue between $285 million to $288 million and a non-GAAP operating profit increase to $5 million to $7 million. They achieved a seventh consecutive quarter of positive free cash flow, with a $4 million normalized free cash flow this quarter, representing a 5% margin. The firm also highlighted a 26% year-over-year rise in remaining performance obligations, totaling $274 million, with expectations to recognize 68% as revenue over the next year.

Similarweb Financial Statement Overview

Summary
Similarweb is experiencing revenue growth but faces challenges in achieving profitability and managing leverage. The company's strong gross profit margin is offset by negative net and EBIT margins. High debt levels and negative return on equity raise concerns about financial stability. Cash flow metrics show some resilience, but declining free cash flow growth is a concern.
Income Statement
45
Neutral
Similarweb has shown consistent revenue growth, with a TTM growth rate of 4.0%. However, the company is struggling with profitability, as indicated by negative net profit margins and EBIT margins. The gross profit margin remains strong at 78.5% TTM, but the negative EBITDA margin suggests operational inefficiencies.
Balance Sheet
30
Negative
The company has a high debt-to-equity ratio of 1.74 TTM, indicating significant leverage. Return on equity is negative, reflecting ongoing losses. The equity ratio is low, suggesting potential financial instability.
Cash Flow
50
Neutral
Operating cash flow is positive, but free cash flow has declined by 16.1% TTM. The free cash flow to net income ratio is strong at 0.90, indicating good cash conversion despite net losses. However, the operating cash flow to net income ratio is low, highlighting potential cash flow challenges.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue268.35M249.91M218.02M193.23M137.67M93.49M
Gross Profit210.53M195.10M170.93M139.96M105.92M72.07M
EBITDA-12.37M864.00K-18.55M-77.27M-62.94M-17.71M
Net Income-29.09M-11.46M-29.37M-83.66M-68.98M-22.00M
Balance Sheet
Total Assets245.38M242.91M239.01M246.04M227.00M103.63M
Cash, Cash Equivalents and Short-Term Investments59.34M63.87M71.73M77.81M128.88M53.94M
Total Debt40.88M39.73M67.42M74.17M0.0026.85M
Total Liabilities221.82M215.40M223.47M224.09M142.09M112.88M
Stockholders Equity23.55M27.51M15.55M21.95M84.91M-9.25M
Cash Flow
Free Cash Flow18.44M27.44M-5.42M-77.24M-30.74M-4.89M
Operating Cash Flow20.51M30.17M-3.04M-46.06M-27.63M-3.76M
Investing Cash Flow-29.85M-18.70M-2.59M-33.01M7.36M-30.76M
Financing Cash Flow5.73M-18.84M1.19M29.12M125.25M51.23M

Similarweb Technical Analysis

Technical Analysis Sentiment
Positive
Last Price9.07
Price Trends
50DMA
9.34
Negative
100DMA
8.73
Positive
200DMA
9.36
Negative
Market Momentum
MACD
-0.14
Negative
RSI
51.66
Neutral
STOCH
71.65
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SMWB, the sentiment is Positive. The current price of 9.07 is above the 20-day moving average (MA) of 8.89, below the 50-day MA of 9.34, and below the 200-day MA of 9.36, indicating a neutral trend. The MACD of -0.14 indicates Negative momentum. The RSI at 51.66 is Neutral, neither overbought nor oversold. The STOCH value of 71.65 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SMWB.

Similarweb Risk Analysis

Similarweb disclosed 83 risk factors in its most recent earnings report. Similarweb reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Similarweb Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
$876.92M13.7111.62%5.09%14.20%38.92%
$846.41M48.855.00%12.60%64.81%
$1.07B98.091.40%12.01%
$37.18B12.37-10.20%1.83%8.50%-7.62%
$866.96M-18.24%4.43%-399.14%
$729.73M-123.81%16.06%-134.90%
$778.39M-14.27%9.65%56.50%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SMWB
Similarweb
9.07
0.00
0.00%
SSTK
Shutterstock
25.35
-5.62
-18.15%
FVRR
Fiverr International
23.20
-1.87
-7.46%
GETY
Getty Images Holdings
2.15
-1.87
-46.52%
TBLA
Taboola.com
3.51
<0.01
0.29%
NXDR
Nextdoor Holdings
1.99
-0.51
-20.40%

Similarweb Corporate Events

Similarweb Appoints Ran Vered as New CFO
Oct 27, 2025

On October 27, 2025, Similarweb Ltd. announced the appointment of Ran Vered as Chief Financial Officer, effective December 21, 2025. Vered, with over two decades of finance experience, previously served as CFO at Lusha and has held senior roles at other technology firms. His appointment is expected to enhance Similarweb’s executive team as the company focuses on expanding AI-driven data monetization and achieving its long-term financial goals.

Similarweb Announces CFO Departure Amid Strong Financial Performance
Sep 2, 2025

On September 2, 2025, Similarweb Ltd. announced the planned departure of its Chief Financial Officer, Jason Schwartz, after a decade of service. The company has begun the search for a new CFO, with Schwartz remaining in his role until a successor is appointed to ensure a smooth transition. This change comes as Similarweb recently reported better-than-expected second quarter financial results, highlighting strong demand for its digital data services and a focus on strategic priorities such as AI innovation and enterprise expansion. The company remains confident in meeting its financial targets and sustaining its growth momentum.

Similarweb Appoints Tamar Rapaport-Dagim to Board Following Shareholder Meeting
Aug 28, 2025

On August 28, 2025, Similarweb held its annual general shareholders meeting where all proposals were approved, including the election of Tamar Rapaport-Dagim as a Class I director. Rapaport-Dagim, currently the CFO and COO of Amdocs, brings extensive experience in finance and operations, which is expected to provide strategic guidance for Similarweb’s future endeavors.

Similarweb Reports Strong Q2 2025 Financial Results with 17% Revenue Growth
Aug 12, 2025

On August 12, 2025, Similarweb Ltd. announced its financial results for the second quarter of 2025, reporting a 17% increase in revenue to $71 million compared to the same period in 2024. The company achieved a positive non-GAAP operating profit and free cash flow, with a notable 18% growth in its customer base. The results reflect strong demand for Similarweb’s digital data services, including revenues from Gen AI and LLM training, which contributed significantly to the quarter’s performance. The company also reported an increase in remaining performance obligations and a stable net retention rate, indicating confidence in its market potential and future growth.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 28, 2025