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Similarweb Ltd. (SMWB)
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Similarweb (SMWB) AI Stock Analysis

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SMWB

Similarweb

(NYSE:SMWB)

Rating:64Neutral
Price Target:
$9.00
▲(13.49% Upside)
Similarweb's overall stock score is driven by strong revenue growth and positive cash flow developments, as highlighted in the earnings call. However, ongoing profitability challenges and valuation concerns, evidenced by a negative P/E ratio, temper the overall score. Technical indicators provide additional support with a generally positive trend.
Positive Factors
Market Position
Similarweb trades at a meaningful discount to the software growth peer group median.
Revenue Growth
Similarweb benefited from two 8-figure ARR expansion deals from existing Big Tech customers, which drove revenue growth to accelerate.
Sales Strategy
Additional sales capacity is coming on and becoming productive, driving revenue reacceleration.
Negative Factors
ARR and Billings
The stock likely trades down due to $100k ARR NRR trending lower quarter over quarter and a weaker billings result.
Comparable Challenges
A challenging year-over-year compare is expected in the third quarter.

Similarweb (SMWB) vs. SPDR S&P 500 ETF (SPY)

Similarweb Business Overview & Revenue Model

Company DescriptionSimilarweb Ltd. provides a platform for digital intelligence in the United States, Europe, Asia Pacific, the United Kingdom, Israel, and internationally. It offers digital research intelligence solutions that allow senior leaders, strategy, business intelligence, and consumer insights teams to benchmark performance against competitors and market leaders, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and digital marketing solutions, which enable marketing leaders, search engine optimization, and content managers, pay-per-click, performance marketers, affiliate marketers, and media buyers to understand their competitors' online acquisition strategies in each marketing channel. The company also provides shopper intelligence solutions that allows digital commerce leadership, and category and product managers to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process; and sales intelligence solutions, which enables sales management and operations, sales representatives, and account management teams to access relevant buying signals and digital insights of their customers in to generate leads quickly. In addition, it offers investor intelligence solution that allows portfolio managers, investment professionals, data scientists, and research analysts to access an end-to-end view of market, sector or company performance to ideate and monitor investment opportunities, forecast market performance, and perform due diligence. The company serves retail, consumer packaged goods, travel, consumer finance, business-to-business software, and logistics companies; and consultancies, marketing and advertising agencies, media and publishers, payment processors, and institutional investors. Similarweb Ltd. was incorporated in 2009 and is headquartered in Tel Aviv, Israel.
How the Company Makes MoneySimilarweb makes money primarily through a subscription-based revenue model. The company offers tiered subscription plans for its digital intelligence platform, allowing clients to access varying levels of data and insights based on their needs. Key revenue streams include enterprise clients who use Similarweb's services for comprehensive market analysis, competitive benchmarking, and consumer insights. Additionally, Similarweb collaborates with strategic partners and forms alliances, which may include data-sharing agreements or co-marketing initiatives, to enhance its service offerings and expand its market reach. The company's ability to deliver actionable insights from its data analytics platform is a significant factor contributing to its earnings.

Similarweb Earnings Call Summary

Earnings Call Date:May 13, 2025
(Q1-2025)
|
% Change Since: -2.94%|
Next Earnings Date:Aug 12, 2025
Earnings Call Sentiment Positive
The earnings call reflected positive trends in revenue, customer base expansion, and product innovation, with several new product launches receiving strong customer interest. However, the company faced challenges with a non-GAAP operating loss and slower growth in billing and current RPO. Despite these challenges, the positive highlights, particularly in revenue growth and product development, outweigh the lowlights.
Q1-2025 Updates
Positive Updates
Revenue Growth
Revenue increased by 14% year-over-year to $67 million, exceeding expectations.
Customer Base Expansion
The customer base grew by 19% year-over-year to more than 5,700 ARR customers.
Positive Free Cash Flow
Reported the sixth consecutive quarter of positive free cash flow with a $5 million contribution, representing a 7% free cash flow margin.
Product Innovations
Launched new features including GenAI, traffic intelligence, and free AI agents, with a positive customer response.
App Intelligence Launch
Expanded app data coverage to over 4 million iOS and Android mobile apps in 58 countries, with 484 customers signed up.
AI Chatbot Traffic Intelligence
Introduced AI Chatbot traffic intelligence into the platform, providing insights on traffic generated by chatbots.
Multi-Year Contracts Increase
52% of ARR is contracted under multi-year contracts, up from 42% last year.
Negative Updates
Non-GAAP Operating Loss
Reported a non-GAAP operating loss of 2% in Q1 due to increased investment in sales and R&D.
NRR Decline for Over $100,000 Customers
NRR for over $100,000 customers decreased by 100 basis points sequentially.
Billing Slower Growth
Billing growth slowed in Q1, attributed to seasonal shifts and prior year's large upsells.
Current RPO Growth Slowdown
Current RPO growth slowed to 9% year-over-year, reflecting large deal compares from previous quarters.
Company Guidance
In the Q1 Fiscal 2025 earnings call, Similarweb provided several key metrics and guidance for the year ahead. The company reported a 14% increase in revenue, reaching $67 million, and a 19% growth in its customer base, now totaling over 5,700 ARR customers. Notably, 52% of ARR is under multi-year contracts, reflecting its critical nature to clients. The company maintained its guidance for the full year, projecting total revenue between $285 million and $288 million, a 15% year-over-year growth at the midpoint, with a non-GAAP operating profit ranging from $1 million to $4 million. For Q2 2025, revenue is expected in the range of $68.6 million to $69 million. Despite a non-GAAP operating loss of 2% in Q1, Similarweb reported its sixth consecutive quarter of positive free cash flow, generating $5 million, and anticipates continued positive free cash flow throughout 2025.

Similarweb Financial Statement Overview

Summary
Similarweb has demonstrated strong revenue growth and improved cash flow metrics, but continues to face challenges with profitability and high leverage. The revenue growth and positive cash flow trends are promising, yet the negative net profit and EBIT margins weigh down the overall financial performance score.
Income Statement
65
Positive
Similarweb's revenue has shown a steady growth trajectory, with a notable increase from $93.5M in 2020 to $258M in TTM (Trailing-Twelve-Months) 2025. Although gross profit margin remains strong at approximately 78.2% in TTM 2025, the net profit margin is negative due to ongoing losses. EBIT and EBITDA margins also reflect negative figures, indicating challenges in profitability despite revenue growth.
Balance Sheet
55
Neutral
The balance sheet highlights a company with a high debt-to-equity ratio, reflecting significant leverage. However, the equity ratio has improved slightly in recent years, suggesting a gradual strengthening of equity position. Return on equity remains negative due to net losses, indicating a need for improved profitability.
Cash Flow
70
Positive
Operating cash flow has improved significantly, turning positive in the TTM 2025 after negative figures in prior years, showing better cash generation capabilities. The free cash flow has also turned positive, indicating improved financial health. The operating cash flow to net income ratio is strong, suggesting efficient cash conversion despite reported net losses.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue249.91M218.02M193.23M137.67M93.49M
Gross Profit195.10M170.93M139.96M105.92M72.07M
EBITDA864.00K-18.55M-77.27M-62.94M-17.71M
Net Income-11.46M-29.37M-83.66M-68.98M-22.00M
Balance Sheet
Total Assets242.91M239.01M246.04M227.00M103.63M
Cash, Cash Equivalents and Short-Term Investments63.87M71.73M77.81M128.88M53.94M
Total Debt39.73M67.42M74.17M0.0026.85M
Total Liabilities215.40M223.47M224.09M142.09M112.88M
Stockholders Equity27.51M15.55M21.95M84.91M-9.25M
Cash Flow
Free Cash Flow27.44M-5.42M-77.24M-30.74M-4.89M
Operating Cash Flow30.17M-3.04M-46.06M-27.63M-3.76M
Investing Cash Flow-18.70M-2.59M-33.01M7.36M-30.76M
Financing Cash Flow-18.84M1.19M29.12M125.25M51.23M

Similarweb Technical Analysis

Technical Analysis Sentiment
Negative
Last Price7.93
Price Trends
50DMA
8.09
Negative
100DMA
7.93
Negative
200DMA
10.14
Negative
Market Momentum
MACD
-0.05
Positive
RSI
33.32
Neutral
STOCH
3.59
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SMWB, the sentiment is Negative. The current price of 7.93 is below the 20-day moving average (MA) of 8.47, below the 50-day MA of 8.09, and below the 200-day MA of 10.14, indicating a bearish trend. The MACD of -0.05 indicates Positive momentum. The RSI at 33.32 is Neutral, neither overbought nor oversold. The STOCH value of 3.59 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SMWB.

Similarweb Risk Analysis

Similarweb disclosed 83 risk factors in its most recent earnings report. Similarweb reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Similarweb Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
81
Outperform
$661.95M10.3511.62%6.26%14.20%38.92%
65
Neutral
$277.28M-11.66%0.77%87.59%
64
Neutral
$655.18M-83.47%15.06%15.99%
62
Neutral
$688.59M19.73-12.40%4.20%-350.95%
60
Neutral
€6.79B13.833.81%2.07%2.71%-33.71%
56
Neutral
$62.80M-28.40%7.16%-90.90%
44
Neutral
$25.46M-4.89%0.38%19.52%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SMWB
Similarweb
7.37
-0.07
-0.94%
FENG
Phoenix New Media
2.20
-1.09
-33.13%
SSTK
Shutterstock
20.14
-14.56
-41.96%
IZEA
IZEA Worldwide
3.69
1.60
76.56%
TRVG
trivago
4.84
2.81
138.42%
GETY
Getty Images Holdings
1.74
-1.46
-45.63%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 31, 2025