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Samsonite Group (SMSGY)
OTHER OTC:SMSGY
US Market
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Samsonite Group (SMSGY) AI Stock Analysis

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SMSGY

Samsonite Group

(OTC:SMSGY)

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Neutral 66 (OpenAI - 5.2)
Rating:66Neutral
Price Target:
$9.50
▼(-27.09% Downside)
Action:Reiterated
Date:04/18/26
Overall score reflects solid profitability and consistent free cash flow, offset by a still debt-heavy balance sheet and weakened technical trend (price below key moving averages with negative MACD). Valuation helps support the score due to the moderate P/E and high dividend yield.
Positive Factors
Free cash flow generation
Samsonite's consistent free cash flow (TTM ~$401M) and high conversion (~82% of net income) provide durable internal funding for inventory, marketing, dividends, and selective debt reduction. Reliable FCF supports strategic choices and cushions the business during travel demand cycles.
Negative Factors
Meaningful leverage
Debt around 1.5x equity is substantial for a consumer discretionary firm, limiting financial flexibility. Higher leverage constrains capital allocation, raises sensitivity to interest rates, and reduces ability to invest or tolerate prolonged demand weakness without slowing deleveraging.
Read all positive and negative factors
Positive Factors
Negative Factors
Free cash flow generation
Samsonite's consistent free cash flow (TTM ~$401M) and high conversion (~82% of net income) provide durable internal funding for inventory, marketing, dividends, and selective debt reduction. Reliable FCF supports strategic choices and cushions the business during travel demand cycles.
Read all positive factors

Samsonite Group (SMSGY) vs. SPDR S&P 500 ETF (SPY)

Samsonite Group Business Overview & Revenue Model

Company Description
Samsonite International S.A. engages in the design, manufacture, sourcing, and distribution of travel luggage bags in North America, Asia, Europe, and Latin America. It offers luggage, business, computer, outdoor, casual, and women's bags; and tra...
How the Company Makes Money
Samsonite makes money primarily by selling travel and lifestyle bags and accessories under its brand portfolio. Revenue is generated through (1) direct-to-consumer sales, including company-operated retail stores (where it captures full retail marg...

Samsonite Group Financial Statement Overview

Summary
Income statement strength (solid profitability and post-2020 recovery) is tempered by cooling revenue/margin momentum versus 2023. Balance sheet leverage remains meaningful (~1.5x debt-to-equity), limiting flexibility. Cash flow is reliably positive with healthy free cash flow conversion, but debt coverage from operating cash flow is only moderate.
Income Statement
74
Positive
Balance Sheet
57
Neutral
Cash Flow
67
Positive
Breakdown
Income Statement
Total Revenue
Gross Profit
EBITDA
Net Income
Balance Sheet
Total Assets
Cash, Cash Equivalents and Short-Term Investments
Total Debt
Total Liabilities
Stockholders Equity
Cash Flow
Free Cash Flow
Operating Cash Flow
Investing Cash Flow
Financing Cash Flow

Samsonite Group Technical Analysis

Technical Analysis Sentiment
Negative
Last Price13.03
Price Trends
50DMA
9.74
Negative
100DMA
11.23
Negative
200DMA
11.22
Negative
Market Momentum
MACD
-0.21
Negative
RSI
47.45
Neutral
STOCH
47.12
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SMSGY, the sentiment is Negative. The current price of 13.03 is above the 20-day moving average (MA) of 9.34, above the 50-day MA of 9.74, and above the 200-day MA of 11.22, indicating a bearish trend. The MACD of -0.21 indicates Negative momentum. The RSI at 47.45 is Neutral, neither overbought nor oversold. The STOCH value of 47.12 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SMSGY.

Samsonite Group Peers Comparison

Overall Rating
UnderperformOutperform
Sector (55)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
83
Outperform
$13.28B7.9141.36%8.99%14.67%
69
Neutral
$5.74B17.1212.95%20.35%54.59%
67
Neutral
$2.83B8.408.78%1.97%15.48%-54.34%
66
Neutral
$2.59B12.1819.23%4.13%0.52%-4.25%
61
Neutral
$4.72B7.59-7.54%-1.85%-108.05%
55
Neutral
$6.65B3.83-15.92%6.20%10.91%7.18%
* General Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SMSGY
Samsonite Group
9.30
0.80
9.40%
CROX
Crocs
97.00
-17.73
-15.45%
DECK
Deckers Outdoor
94.61
-32.80
-25.74%
SHOO
Steven Madden
38.72
13.61
54.21%
BIRK
Birkenstock Holding plc
32.12
-23.96
-42.72%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Apr 18, 2026