Samsonite International SA (SMSEY) AI Stock Analysis

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Samsonite International SA

(OTC:SMSEY)

Rating:75Outperform

Price Target:

$12.00

▲(12.78% Upside)

Samsonite International SA's overall stock score reflects its strong financial performance and positive technical indicators. The company's effective cost management and strategic focus on growth areas are significant strengths. However, challenges in wholesale sales and regional performance, along with macroeconomic uncertainties, pose risks. The valuation is attractive, offering a reasonable P/E ratio and a solid dividend yield.

Samsonite International SA (SMSEY) vs. SPDR S&P 500 ETF (SPY)

Market Cap

$3.08B

Dividend Yield4.97%

Average Volume (3M)22.90K

Price to Earnings (P/E)10.7

Beta (1Y)0.15

Revenue Growth-4.95%

EPS Growth-29.45%

CountryUS

Employees12,100

SectorConsumer Cyclical

Sector Strength77

IndustryApparel - Footwear & Accessories

Share Statistics

EPS (TTM)0.25

Shares Outstanding292,808,750

10 Day Avg. Volume68,451

30 Day Avg. Volume22,901

Financial Highlights & Ratios

PEG RatioN/A

Price to Book (P/B)0.00

Price to Sales (P/S)0.00

P/FCF Ratio0.00

Enterprise Value/Market Cap1.43

Enterprise Value/Revenue1.63

Enterprise Value/Gross Profit2.71

Enterprise Value/Ebitda7.59

Forecast

1Y Price Target

$12.00

Price Target Upside12.78% Upside

Rating ConsensusModerate Buy

Number of Analyst Covering1

Samsonite International SA Business Overview & Revenue Model

Company DescriptionSamsonite International S.A. engages in the design, manufacture, sourcing, and distribution of travel luggage bags in North America, Asia, Europe, and Latin America. It offers luggage, business, computer, outdoor, casual, and women's bags; and travel accessories and slim protective cases for personal electronic devices primarily under the Samsonite, Tumi, American Tourister, Speck, High Sierra, Gregory, Lipault, Kamiliant, Hartmann, and eBags brands, as well as other owned and licensed brand names. The company sells its products through various wholesale distribution channels, as well as through company operated retail stores and e-commerce. Samsonite International S.A. was founded in 1910 and is based in Luxembourg, Luxembourg.

How the Company Makes MoneySamsonite generates revenue primarily through the sale of its luggage and travel accessories across various distribution channels, including retail stores, e-commerce platforms, and third-party retailers. Key revenue streams include direct-to-consumer sales from brand-owned stores and online platforms, as well as wholesale sales to department stores and specialty retailers. The company benefits from strategic partnerships with travel and retail organizations, enhancing its market reach. Additionally, seasonal promotions and product launches, along with a focus on innovation and premium branding, contribute significantly to its earnings.

Samsonite International SA Earnings Call Summary

Earnings Call Date:Aug 13, 2025

(Q2-2025)

% Change Since: 4.42%|

Next Earnings Date:Nov 12, 2025

Earnings Call Sentiment Neutral

The earnings call highlights Samsonite's strong post-pandemic growth and resilience in direct-to-consumer channels, offset by challenges in wholesale sales and regional performance due to macroeconomic uncertainties. Despite these challenges, the company has managed costs effectively and continues to innovate with new product launches.

Q2-2025 Updates

Positive Updates

Strong Post-Pandemic Growth

From 2021 to 2024, Samsonite's reported net sales CAGR grew 6x faster than the bag and luggage industry. First half net sales in 2025 were still up 24.4% compared to the pre-pandemic first half of 2019.

Direct-to-Consumer Channel Growth

The direct-to-consumer (DTC) channel showed resilience with only a 1.6% decline compared to a 7.4% decline in the wholesale channel. DTC mix increased to 40% of net sales, up from 38% last year.

Expansion in Non-Travel Category

Non-travel category sales grew by 180 basis points to 36.2% in the first half, representing a significant long-term growth opportunity.

Effective Cost Management

Despite adding 57 net new stores since June 2024, combined distribution and G&A expenses increased by less than 1%, demonstrating effective cost management.

Gross Margin Stability

Gross margin remained strong at 59.2% in the first half of 2025, despite strategic promotional initiatives and a mix effect.

Successful Product Launches

The launch of new products such as the 19 Degree Lite for TUMI and the upcoming PARALUX collection has been successful, with more innovative products planned.

TUMI Brand Resilience

Despite challenges, TUMI performed well with a minor decline of 2.5% and showed an improving trend in Q3.

Negative Updates

Softening Global Travel Demand

A softening in travel demand was observed in the first half of 2025, particularly in North America, influenced by macroeconomic uncertainties and shifting trade policies.

Wholesale Channel Decline

Wholesale sales were down 7.4% in the first half, primarily due to cautious purchasing by wholesale customers influenced by shifting tariffs and consumer sentiment.

American Tourister Challenges

American Tourister sales were down 12.7%, driven by cautious wholesale purchasing and competition from low-priced unbranded products.

Inventory and Tariff Concerns

Higher inventory levels due to pre-tariff stocking and ongoing tariff uncertainties present challenges for managing costs and cash flow.

Regional Performance Issues

Sales in North America, Asia, and Latin America were down, with North America experiencing a 7.3% decline and Asia a 7.6% decline.

Company Guidance

During the Samsonite Group 2025 Interim Results Conference Call, the company provided key metrics and guidance reflecting its performance and strategic direction. The net sales in the first half of 2025 were reported at $1.662 billion, a decrease of 5.2% compared to the previous year, yet still 24.4% higher than pre-pandemic levels. The company's gross margin remained robust at 59.2%, down slightly from a record 60% last year, attributed to geographical mix and promotional strategies. The adjusted EBITDA margin was 16.2%, with adjusted net income at $123 million. Direct-to-consumer (DTC) channels showed resilience, now constituting 40% of net sales, up from 38% last year. The company noted a decrease in its wholesale channel by 7.4%, while DTC only declined by 1.6%. Despite macroeconomic uncertainties, the Samsonite Group continues to focus on profitable growth, brand positioning, and strategic investments in DTC and non-travel categories, with non-travel now representing 36.2% of sales. The company is navigating tariff impacts and expects some sequential improvement in net sales for the remainder of the year. Additionally, they are targeting a dual listing in the U.S., aligning with their long-term growth outlook.

Samsonite International SA Financial Statement Overview

Summary

Samsonite International SA shows strong revenue recovery and effective cash flow management. The company has a solid gross profit margin and has achieved revenue growth, though it faces challenges in cost management and leverage.

Income Statement

Positive

Samsonite International SA shows a solid gross profit margin and has achieved revenue growth over the past years, recovering well from the pandemic impact. The company has a healthy EBIT margin, indicating operational efficiency. However, net profit margins are moderate, suggesting room for improvement in cost management or pricing strategies.

Balance Sheet

Positive

The balance sheet indicates a stable equity position with a reasonable debt-to-equity ratio. The equity ratio suggests a balanced asset structure, although the company carries a significant amount of debt. The return on equity reflects decent profitability but reveals potential risks if leverage is not managed carefully.

Cash Flow

Positive

Samsonite demonstrates strong cash flow management with consistent free cash flow generation and a high operating cash flow to net income ratio. The company has shown positive free cash flow growth, enhancing its ability to reinvest and reduce debt. However, substantial financing cash flows indicate ongoing financial adjustments.

Breakdown	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	3.59B	3.68B	2.88B	2.02B	1.54B
Gross Profit	1.97B	2.18B	1.61B	1.10B	706.30M
EBITDA	859.00M	898.10M	647.50M	286.20M	-1.01B
Net Income	345.70M	417.00M	312.70M	23.50M	-1.29B
Balance Sheet
Total Assets	5.22B	5.11B	4.72B	4.85B	5.16B
Cash, Cash Equivalents and Short-Term Investments	676.30M	716.60M	635.90M	1.32B	1.50B
Total Debt	2.32B	2.30B	2.39B	3.22B	3.72B
Total Liabilities	3.68B	3.59B	3.64B	4.13B	4.49B
Stockholders Equity	1.48B	1.45B	1.03B	689.70M	634.10M
Cash Flow
Free Cash Flow	457.70M	424.10M	214.90M	361.20M	-140.30M
Operating Cash Flow	561.70M	534.20M	277.70M	387.10M	-114.20M
Investing Cash Flow	-111.50M	-110.10M	-62.80M	9.40M	-26.10M
Financing Cash Flow	-456.60M	-347.80M	-881.10M	-551.20M	1.16B

Samsonite International SA Technical Analysis

Technical Analysis Sentiment

Positive

Last Price10.64

Price Trends

50DMA

9.92

Positive

100DMA

9.50

Positive

200DMA

11.17

Negative

Market Momentum

MACD

0.20

Negative

RSI

57.00

Neutral

STOCH

69.90

Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SMSEY, the sentiment is Positive. The current price of 10.64 is above the 20-day moving average (MA) of 10.46, above the 50-day MA of 9.92, and below the 200-day MA of 11.17, indicating a neutral trend. The MACD of 0.20 indicates Negative momentum. The RSI at 57.00 is Neutral, neither overbought nor oversold. The STOCH value of 69.90 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SMSEY.

Samsonite International SA Peers Comparison

Overall Rating

UnderperformOutperform

Sector (63)

Financial Indicators

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SMSEY	75 Outperform	$3.08B	10.66	20.32%	4.97%	-4.95%	-29.45%
RCKY	74 Outperform	$197.46M	10.64	8.05%	2.35%	-0.09%	24.18%
SHOO	71 Outperform	$1.96B	21.25	11.09%	3.11%	7.80%	-48.10%
WWW	69 Neutral	$2.33B	27.74	27.52%	1.42%	-2.83%	―
CAL	67 Neutral	$494.45M	6.11	13.67%	1.91%	-4.84%	-49.08%
WEYS	64 Neutral	$279.69M	10.92	10.36%	10.46%	-6.39%	-14.72%
Sector *	63 Neutral	£1.73B	9.28	4.37%	3.48%	0.65%	-43.22%

* Consumer Cyclical Sector Average

Performance Comparison

SMSEY

Samsonite International SA

10.64

-1.57

-12.86%

RCKY

Rocky Brands

26.08

-2.07

-7.35%

SHOO

Steven Madden

27.04

-15.34

-36.20%

WEYS

Weyco Group

29.26

-1.17

-3.84%

WWW

Wolverine World Wide

28.21

16.11

133.14%

CAL

Caleres

14.73

-26.21

-64.02%

Glossary

BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 19, 2025