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Brilliant Future AB (SE:BRILL)
:BRILL
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Brilliant Future AB (BRILL) AI Stock Analysis

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SE:BRILL

Brilliant Future AB

(BRILL)

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Neutral 50 (OpenAI - 5.2)
Rating:50Neutral
Price Target:
kr3.50
▼(-18.98% Downside)
Action:Reiterated
Date:05/30/26
Overall score reflects ongoing fundamental pressure from contracting revenue and continued losses, partially offset by a debt-free balance sheet and improved TTM cash flow. Technical signals are broadly neutral with a longer-term downtrend, and valuation remains constrained by negative earnings and no stated dividend support.
Positive Factors
Debt-free balance sheet
Zero reported debt materially reduces refinancing and interest-rate risk, giving management durable flexibility to allocate cash toward product development, sales execution or M&A without immediate financing pressure. This strengthens survival odds during prolonged revenue recovery periods.
Negative Factors
Sharp revenue decline
A sustained ~34% TTM revenue decline erodes scale, reduces operating leverage and weakens go-to-market economics. If demand and contract renewals don't stabilize, the company faces harder prospects for restoring top-line growth and achieving durable profitability.
Read all positive and negative factors
Positive Factors
Negative Factors
Debt-free balance sheet
Zero reported debt materially reduces refinancing and interest-rate risk, giving management durable flexibility to allocate cash toward product development, sales execution or M&A without immediate financing pressure. This strengthens survival odds during prolonged revenue recovery periods.
Read all positive factors

Brilliant Future AB (BRILL) vs. iShares MSCI Sweden ETF (EWD)

Brilliant Future AB Business Overview & Revenue Model

Company Description
Brilliant Future AB (publ), a software-as-a-service company, provides data-driven survey and action platforms for measuring customer and employee experience in Sweden. The company offers an employee experience platform, which includes flexible sur...
How the Company Makes Money
Brilliant Future AB primarily makes money by selling access to its software and related services to business customers. Key revenue streams typically include (1) recurring fees for software subscriptions/licensing (often tied to the number of user...

Brilliant Future AB Financial Statement Overview

Summary
Mixed profile: revenue fell sharply TTM (-33.7%) and EBIT/net income remain negative, keeping profitability pressure high. Offsetting this, the company has zero reported debt and positive equity, and TTM operating cash flow and free cash flow are positive, showing improved resilience versus prior years despite historically inconsistent cash conversion.
Income Statement
34
Negative
Balance Sheet
70
Positive
Cash Flow
56
Neutral
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue85.20M85.92M85.56M88.50M79.56M98.88M
Gross Profit18.24M-3.01M91.52M92.67M87.61M89.59M
EBITDA5.00M5.45M5.75M-3.82M-25.05M-19.64M
Net Income-7.27M-6.14M-4.78M-11.18M-32.52M-25.92M
Balance Sheet
Total Assets76.94M83.15M90.35M90.16M88.01M76.29M
Cash, Cash Equivalents and Short-Term Investments15.95M14.39M18.08M22.36M21.97M17.32M
Total Debt0.000.000.000.0020.00M0.00
Total Liabilities53.83M56.80M57.86M50.59M70.28M35.82M
Stockholders Equity23.11M26.35M32.49M39.57M17.73M40.48M
Cash Flow
Free Cash Flow4.73M9.47M-4.53M-12.63M-25.12M-40.42M
Operating Cash Flow5.07M9.84M7.98M-1.62M-11.97M-38.55M
Investing Cash Flow-14.52M-13.53M-12.26M-11.01M-13.15M-1.73M
Financing Cash Flow0.000.000.0013.02M29.77M38.39M

Brilliant Future AB Technical Analysis

Technical Analysis Sentiment
Negative
Last Price4.32
Price Trends
50DMA
3.82
Negative
100DMA
3.95
Negative
200DMA
4.16
Negative
Market Momentum
MACD
-0.03
Negative
RSI
40.04
Neutral
STOCH
50.00
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:BRILL, the sentiment is Negative. The current price of 4.32 is above the 20-day moving average (MA) of 3.70, above the 50-day MA of 3.82, and above the 200-day MA of 4.16, indicating a neutral trend. The MACD of -0.03 indicates Negative momentum. The RSI at 40.04 is Neutral, neither overbought nor oversold. The STOCH value of 50.00 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for SE:BRILL.

Brilliant Future AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
57
Neutral
kr103.52M33.922.36%0.62%-45.80%
50
Neutral
kr51.03M-7.10-28.11%0.70%-21.33%
45
Neutral
kr120.18M-6.05-30.64%-20.44%31.38%
43
Neutral
kr51.74M-1.76-33.42%-66.96%-1530.40%
42
Neutral
kr47.29M-0.1466.21%467.33%-40.14%
42
Neutral
kr65.11M-3.88-139.30%2.38%20.39%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:BRILL
Brilliant Future AB
3.70
-1.16
-23.87%
SE:WISE
Wise Group AB
13.65
-2.40
-14.95%
SE:HEXI
Hexicon AB
0.12
-0.06
-33.51%
SE:BOMILL
BoMill AB
0.45
-0.17
-27.81%
SE:GGEO
Guideline Geo AB
9.88
-0.52
-5.00%
SE:CIRCHE
CirChem AB
0.70
-1.29
-64.80%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 30, 2026