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Wise Group AB (SE:WISE)
:WISE

Wise Group AB (WISE) AI Stock Analysis

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SE:WISE

Wise Group AB

(WISE)

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Neutral 43 (OpenAI - 5.2)
Rating:43Neutral
Price Target:
kr13.00
▲(5.26% Upside)
The score is primarily held down by weak financial performance (declining revenue and ongoing losses), with only partial offset from positive free cash flow. Technicals are mixed (improving short-term vs weaker long-term trend), while valuation remains challenged due to negative earnings and no dividend data.
Positive Factors
Recurring revenue and partnerships
Wise Group's mix of project work plus subscription/cloud support and strategic tech partnerships creates a more durable revenue base than pure project consulting. Recurring fees and partner access help smooth volatility, enable cross-selling, and support scale in target verticals over the medium term.
Positive trailing‑12m free cash flow
Positive TTM free cash flow materially exceeding net income provides a cash cushion while profitability is weak. That FCF enables reinvestment, supports working capital and strategic initiatives without immediate external financing, improving survivability during a multi‑quarter turnaround.
Stable gross margin
Maintaining gross margins around the low‑40% range suggests the company retains underlying project pricing power and delivery efficiency. If SG&A discipline returns, stable gross margins provide a plausible pathway back to operating leverage and improved profitability over several quarters.
Negative Factors
Revenue contraction
TTM revenue decline signals weakening demand or market share loss in core services. Sustained revenue contraction undermines scale economics, compresses operating leverage, and makes it harder to cover fixed costs; absent reacceleration, this limits medium‑term recovery prospects.
Ongoing negative EBIT and net losses
Persistent operating losses have eroded returns and equity, reducing financial flexibility. Continued negative EBIT limits the company’s ability to self‑fund growth or absorb shocks, increases reliance on cash buffers or financing, and raises execution risk for strategic initiatives.
Weak operating cash generation
Very low and weakening operating cash flow indicates inconsistent cash conversion from revenue. Reliance on non‑operating items to show positive FCF increases volatility and risks funding shortfalls for capex, hiring, or R&D, impairing sustainable reinvestment and growth capability.

Wise Group AB (WISE) vs. iShares MSCI Sweden ETF (EWD)

Wise Group AB Business Overview & Revenue Model

Company DescriptionWise Group AB (publ) provides recruitment and consultancy services in Sweden, Finland, and Denmark. The company offers services within the areas of HR, payroll, finance, marketing, communication, and business administration for commercial, public, and non-profit organizations; HR consultancy, leadership, organizational development, and coaching services; and recruitment and professional staffing of IT specialists, developers, and IT management leaders. It also engages in search and interim management of leadership and specialist roles; recruitment and consultant staffing services within marketing and communication; recruitment, interim management, and advisory counseling services for the sales organization. In addition, the company provides recruitment and consultant staffing services that fill positions, such as CFOs, controllers, and accountants, as well as assistant of CEO and management assistant, executive assistant, administrative manager, office manager, front desk manager, customer service manager, project coordinator, administrator, facility manager, facility coordinator, sales, purchase, law, and office assistants, as well as front desk and customer service assistants. Wise Group AB (publ) was incorporated in 2005 and is based in Stockholm, Sweden.
How the Company Makes MoneyWise Group AB generates revenue through multiple streams, primarily from project-based consulting services, where they charge clients for custom software development and IT advisory services. Additionally, the company earns income through recurring revenue models, such as subscription fees for cloud-based solutions and ongoing support services. Strategic partnerships with technology providers and industry leaders also contribute to their earnings by providing access to new markets and enhancing service offerings. These collaborations enable Wise Group AB to leverage complementary strengths and expand their client base, ultimately driving revenue growth.

Wise Group AB Financial Statement Overview

Summary
Wise Group AB faces challenges with declining revenues and profitability, as evidenced by negative net income and EBIT in recent years. The balance sheet reveals growing debt reliance, while cash flow remains volatile but shows signs of stabilization. Future improvements in revenue and cost control are crucial for financial health recovery.
Income Statement
34
Negative
Wise Group AB has experienced a decline in revenue over the past few years, with a notable drop from 2020 to 2023. Gross profit margins have been inconsistent, and the company has reported negative EBIT and net income in recent periods, indicating operational challenges. Despite these issues, EBITDA margins suggest some capacity for positive cash flow generation.
Balance Sheet
48
Neutral
The balance sheet shows a moderate debt-to-equity ratio, indicating manageable leverage. However, the decline in stockholders' equity over the past years raises concerns about the company's financial health. The equity ratio has also decreased, suggesting an increased reliance on debt financing.
Cash Flow
45
Neutral
Cash flow analysis reveals volatility, with free cash flow fluctuating significantly. While operating cash flow remains positive, the conversion of operating cash flow to net income is inconsistent, reflecting challenges in sustaining profitability. Recent improvements in free cash flow suggest potential for recovery.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue530.78M630.63M803.10M910.46M744.59M686.26M
Gross Profit218.35M264.18M315.38M412.93M340.71M273.83M
EBITDA3.58M7.53M9.58M68.89M100.09M3.85M
Net Income-19.89M-19.15M-16.19M19.14M41.37M-2.17M
Balance Sheet
Total Assets190.87M237.76M306.30M409.88M404.27M412.09M
Cash, Cash Equivalents and Short-Term Investments20.75M36.91M53.70M104.03M114.28M41.37M
Total Debt49.71M61.30M71.38M104.75M95.25M122.34M
Total Liabilities136.40M169.25M219.42M277.22M262.55M311.84M
Stockholders Equity54.47M68.50M86.87M132.66M141.72M100.25M
Cash Flow
Free Cash Flow12.21M3.19M-7.00K49.49M19.59M40.89M
Operating Cash Flow1.81M3.19M924.00K57.59M21.83M60.43M
Investing Cash Flow-1.30M252.00K-586.00K-8.33M83.38M-17.19M
Financing Cash Flow-14.61M-20.37M-51.24M-61.17M-32.49M-7.42M

Wise Group AB Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price12.35
Price Trends
50DMA
12.87
Negative
100DMA
13.75
Negative
200DMA
15.41
Negative
Market Momentum
MACD
<0.01
Negative
RSI
50.78
Neutral
STOCH
59.46
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SE:WISE, the sentiment is Neutral. The current price of 12.35 is below the 20-day moving average (MA) of 12.66, below the 50-day MA of 12.87, and below the 200-day MA of 15.41, indicating a neutral trend. The MACD of <0.01 indicates Negative momentum. The RSI at 50.78 is Neutral, neither overbought nor oversold. The STOCH value of 59.46 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for SE:WISE.

Wise Group AB Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
kr411.67M10.275.95%-17.43%-39.61%
63
Neutral
$10.79B15.437.44%2.01%2.89%-14.66%
50
Neutral
kr22.89M-1.54-8.40%-11.42%-116.51%
47
Neutral
kr254.37M-9.25-18.85%-17.32%36.05%
43
Neutral
kr94.97M-5.03-29.57%-20.88%14.14%
* Industrials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SE:WISE
Wise Group AB
12.85
-4.85
-27.40%
SE:PION.B
Poolia AB Class B
5.28
-0.84
-13.73%
SE:HEGR
Hedera Group AB
0.67
-3.08
-82.11%
SE:DEDI
Dedicare AB
43.40
-13.17
-23.28%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 15, 2026