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Prada (PRDSY)
OTHER OTC:PRDSY

Prada (PRDSY) AI Stock Analysis

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PRDSY

Prada

(OTC:PRDSY)

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Neutral 68 (OpenAI - 5.2)
Rating:68Neutral
Price Target:
$11.50
▲(5.12% Upside)
Action:ReiteratedDate:03/07/26
The score is driven primarily by strong underlying profitability and generally solid cash generation, tempered by higher leverage and signs of slowing momentum. Technicals remain weak with the stock below major moving averages despite neutral momentum signals. Valuation is reasonable (moderate P/E and a supportive dividend), while the earnings call reinforced growth drivers but flagged meaningful near-term FX and Versace integration headwinds.
Positive Factors
High margins and profitability
Prada’s consistently strong gross and operating margins reflect durable pricing power, brand exclusivity and tight cost control. High margins support sustained cash generation and reinvestment capacity, buffering the business against cyclical demand swings and preserving long‑term profitability.
Negative Factors
Higher leverage after 2025
The marked step‑up in leverage reduces financial flexibility and raises refinancing and interest‑rate risk. Elevated net debt limits the company’s ability to fund opportunistic investments or weather prolonged demand weakness without pressuring cash flow or forcing slower deleveraging.
Read all positive and negative factors
Positive Factors
Negative Factors
High margins and profitability
Prada’s consistently strong gross and operating margins reflect durable pricing power, brand exclusivity and tight cost control. High margins support sustained cash generation and reinvestment capacity, buffering the business against cyclical demand swings and preserving long‑term profitability.
Read all positive factors

Prada (PRDSY) vs. SPDR S&P 500 ETF (SPY)

Prada Business Overview & Revenue Model

Company Description
Prada S.p.A., together with its subsidiaries, designs, produces, and distributes leather goods, handbags, footwear, apparel, and accessories in Europe, the Americas, the Asia Pacific, Japan, the Middle East, and Africa. It offers its products unde...
How the Company Makes Money
Prada generates revenue primarily through the sale of luxury goods across various categories, including leather handbags, footwear, clothing, and accessories. The bulk of its revenue comes from direct retail sales through its extensive network of ...

Prada Earnings Call Summary

Earnings Call Date:Mar 05, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:May 06, 2026
Earnings Call Sentiment Neutral
The call presented a balanced picture: clear commercial and brand strengths (fifth consecutive year of growth, robust retail momentum, strong Miu Miu performance, disciplined profitability and ESG progress) and a healthy balance sheet, but also notable near‑term challenges (meaningful FX headwinds, Versace integration dilution and planned channel repositioning, regional disruptions and cautious wholesale). Management emphasized continued investment in product, hospitality and digital capabilities while targeting margin resilience and Gradual recovery for Versace from 2027. Given the mix of solid operational results and material near‑term integration/FX headwinds, the tone is cautiously constructive.
Positive Updates
Group Revenue Growth and Retail Momentum
Net revenues of EUR 5.7 billion, up 9% versus FY24 at constant FX (organic +8% Y/Y). Retail sales totaled EUR 5.1 billion, up 8% organic versus FY24 and up 28% versus FY23 at constant FX. Fourth quarter retail sales grew 6% despite a tough comparison base.
Negative Updates
Versace Integration Costs and Near‑Term Dilution
Versace acquisition closed Dec 2 and contributed one month of consolidation. Full‑year Versace revenues ~EUR 680 million. Management expects a mid‑single‑digit top‑line contraction at constant FX in 2026 (likely high single‑digit at current FX) due to channel repositioning and rationalization, and an EBIT loss in 2026 limited to a double‑digit figure (i.e., a material negative impact on group results in the near term). Versace is expected to be dilutive to FY26 group margin with recovery targeted from 2027.
Read all updates
Q4-2025 Updates
Negative
Group Revenue Growth and Retail Momentum
Net revenues of EUR 5.7 billion, up 9% versus FY24 at constant FX (organic +8% Y/Y). Retail sales totaled EUR 5.1 billion, up 8% organic versus FY24 and up 28% versus FY23 at constant FX. Fourth quarter retail sales grew 6% despite a tough comparison base.
Read all positive updates
Company Guidance
Management reiterated that group momentum will continue into 2026 with "solid" organic growth at Prada and further normalization at Miu Miu (after Miu Miu’s FY retail up 35% to €1.6bn and Q4 +20% vs +84% LY), while flagging a challenging H1 (Miu Miu lapping prior Q1 +60% / Q2 +40% comps) and continued FX pressure similar to 2025 (FX headwind ~380bp on revenues in 2025). Key FY25 baselines: group net revenues €5.7bn (+9% at constant FX; +8% organic), retail sales €5.1bn (+8% organic), EBIT‑adjusted €1.32bn (23.2% margin, pre‑Versace margin steady vs 2024), gross margin +50bp to 8.3%, net income €852m, CapEx €617m (€535m ex real estate) and net debt €466m. On channels, retail drove growth (LFL +8%), wholesale +4% (3% organic) and royalties +19% (14% organic); space contribution remains low single digit and inventory incidence improved from 15% to 14%. Versace (one month consolidated in 2025; ~€680m pro‑forma FY revenue) will be a transition in 2026: management expects a mid‑single‑digit top‑line contraction at constant FX (likely high‑single digit at reported FX), greater discipline on discounting, channel repositioning and cost synergies, and an anticipated EBIT loss limited to a "two‑digit" million figure in 2026 with progressive margin and top‑line improvement targeted from 2027; excluding Versace, management said mid‑single‑digit reported top‑line growth would allow a steady EBIT margin while marketing may tick up slightly and CapEx intensity should start to decline.

Prada Financial Statement Overview

Summary
Strong profitability (gross margin ~80%, operating margin ~22–24%, net margin ~14–15%) and generally solid cash generation with improved free cash flow vs 2023. Offsetting this, 2025 showed a return to slight revenue contraction, weaker cash conversion vs 2024, and a notable leverage step-up (debt-to-equity ~1.04), increasing financial risk if demand softens.
Income Statement
82
Very Positive
Balance Sheet
68
Positive
Cash Flow
74
Positive
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue5.49B5.43B4.73B4.20B3.37B
Gross Profit4.41B4.34B3.80B2.63B2.55B
EBITDA2.05B2.01B1.29B1.06B687.63M
Net Income818.31M838.91M671.03M465.19M294.25M
Balance Sheet
Total Assets11.01B8.55B7.62B7.35B6.96B
Cash, Cash Equivalents and Short-Term Investments1.26B1.01B689.52M1.09B981.79M
Total Debt4.82B2.79B2.60B2.67B2.79B
Total Liabilities6.34B4.13B3.74B3.86B3.83B
Stockholders Equity4.64B4.40B3.86B3.47B3.11B
Cash Flow
Free Cash Flow1.00B1.19B395.61M868.84M923.90M
Operating Cash Flow1.59B1.65B1.16B1.11B1.14B
Investing Cash Flow-1.75B-462.45M-759.19M-250.21M-137.26M
Financing Cash Flow431.92M-875.47M-775.73M-787.38M-494.73M

Prada Technical Analysis

Technical Analysis Sentiment
Negative
Last Price10.94
Price Trends
50DMA
10.51
Negative
100DMA
11.11
Negative
200DMA
11.47
Negative
Market Momentum
MACD
-0.31
Positive
RSI
41.24
Neutral
STOCH
20.13
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PRDSY, the sentiment is Negative. The current price of 10.94 is above the 20-day moving average (MA) of 10.33, above the 50-day MA of 10.51, and below the 200-day MA of 11.47, indicating a bearish trend. The MACD of -0.31 indicates Positive momentum. The RSI at 41.24 is Neutral, neither overbought nor oversold. The STOCH value of 20.13 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for PRDSY.

Prada Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
$12.56B15.3019.16%1.72%12.12%12.85%
67
Neutral
$29.16B11.9463.26%1.16%8.14%-65.04%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
59
Neutral
$1.09B-21.0356.42%97.28%
51
Neutral
$2.18B6.45-244.66%-17.66%-223.06%
51
Neutral
$3.60B12.9416.38%1.46%-0.40%-68.99%
46
Neutral
$1.11B-108.4211.34%14.30%23.73%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PRDSY
Prada
9.82
-4.32
-30.56%
TPR
Tapestry
144.02
71.39
98.30%
CPRI
Capri Holdings
18.27
-2.41
-11.65%
SIG
Signet Jewelers
88.67
29.09
48.82%
REAL
RealReal
8.85
2.76
45.32%
LUXE
LuxExperience
7.93
0.18
2.32%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 07, 2026