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Prada
(OTC:PRDSY)
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Rating:70Outperform
Price Target:
$12.50
▲(26.65% Upside)
Action:Upgraded
Date:05/30/26
The score is driven primarily by strong underlying profitability and generally solid cash generation, balanced by higher 2025 leverage, slight revenue contraction, and weaker cash conversion. Valuation is supportive with a modest P/E and strong dividend yield, while technicals remain neutral-to-weak due to longer-term downtrend signals and subdued momentum.
Positive Factors
High margins / pricing power
Prada's very high gross margins and strong operating margins reflect durable pricing power and premium brand positioning. These margins provide structural resilience through cycles, fund marketing and product investment, and sustain operating cash generation even if top-line growth slows.
Negative Factors
Rising leverage
A sharp increase in leverage to ~1.04 reduces financial flexibility and raises interest and refinancing risk. Higher net debt makes the company more vulnerable to demand shocks or weaker tourism/retail cycles and constrains options for opportunistic M&A or buybacks.
Read all positive and negative factors
Positive Factors
Negative Factors
High margins / pricing power
Prada's very high gross margins and strong operating margins reflect durable pricing power and premium brand positioning. These margins provide structural resilience through cycles, fund marketing and product investment, and sustain operating cash generation even if top-line growth slows.
Read all positive factors
Prada (PRDSY) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$14.12B
Dividend Yield3.56%
Average Volume (3M)1.91K
Price to Earnings (P/E)15.4
Beta (1Y)0.73
Revenue Growth14.96%
EPS Growth1.15%
CountryUS
Employees17,901
SectorConsumer Cyclical
Sector Strength84
IndustryLuxury Goods
Share Statistics
EPS (TTM)N/A
Shares Outstanding1,279,412,000
10 Day Avg. Volume4,013
30 Day Avg. Volume1,905
Financial Highlights & Ratios
PEG Ratio-5.05
Price to Book (P/B)2.70
Price to Sales (P/S)2.28
P/FCF Ratio12.50
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price TargetN/A
Price Target UpsideN/A
Rating ConsensusN/A
Number of Analyst Covering0
EPS Forecast (FY)N/A
Revenue Forecast (FY)N/A
Prada Business Overview & Revenue Model
Company Description
Prada S.p.A., alongside its various subsidiaries, is a global enterprise specializing in the design, production, and distribution of luxury items. Its primary offerings include leather goods, handbags, footwear, apparel, and accessories, which it ...
How the Company Makes Money
Prada makes money primarily by selling luxury goods under its brands through a mix of directly operated retail and wholesale channels. The largest revenue stream comes from the sale of products such as leather goods, ready-to-wear apparel, footwea...
Prada Financial Statement Overview
Summary
Income Statement
82
Very Positive
Balance Sheet
68
Positive
Cash Flow
74
Positive
| Breakdown | TTM | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 6.06B | 5.49B | 5.43B | 4.73B | 4.20B | 3.37B |
| Gross Profit | 4.81B | 4.41B | 4.34B | 3.80B | 2.63B | 2.55B |
| EBITDA | 2.15B | 2.05B | 2.01B | 1.29B | 1.06B | 687.63M |
| Net Income | 795.95M | 818.31M | 838.91M | 671.03M | 465.19M | 294.25M |
Balance Sheet | ||||||
| Total Assets | 10.89B | 11.01B | 8.55B | 7.62B | 7.35B | 6.96B |
| Cash, Cash Equivalents and Short-Term Investments | 1.02B | 1.26B | 1.01B | 689.52M | 1.09B | 981.79M |
| Total Debt | 4.83B | 4.82B | 2.79B | 2.60B | 2.67B | 2.79B |
| Total Liabilities | 6.28B | 6.34B | 4.13B | 3.74B | 3.86B | 3.83B |
| Stockholders Equity | 4.58B | 4.64B | 4.40B | 3.86B | 3.47B | 3.11B |
Cash Flow | ||||||
| Free Cash Flow | 1.09B | 1.00B | 1.19B | 395.61M | 868.84M | 923.90M |
| Operating Cash Flow | 1.70B | 1.59B | 1.65B | 1.16B | 1.11B | 1.14B |
| Investing Cash Flow | -1.79B | -1.75B | -462.45M | -759.19M | -250.21M | -137.26M |
| Financing Cash Flow | 463.85M | 431.92M | -875.47M | -775.73M | -787.38M | -494.73M |
Prada Technical Analysis
Positive
9.87
Price Trends
10.15
Positive
9.73
Positive
10.38
Positive
Market Momentum
0.33
Negative
62.66
Neutral
91.17
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PRDSY, the sentiment is Positive. The current price of 9.87 is below the 20-day moving average (MA) of 10.53, below the 50-day MA of 10.15, and below the 200-day MA of 10.38, indicating a bullish trend. The MACD of 0.33 indicates Negative momentum. The RSI at 62.66 is Neutral, neither overbought nor oversold. The STOCH value of 91.17 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PRDSY.
Prada Peers Comparison
UnderperformOutperform
Sector (61)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
74 Outperform | $22.64B | 24.67 | 34.77% | 1.00% | 14.63% | 29.96% | |
70 Outperform | $14.12B | 15.45 | 17.31% | 3.98% | 14.96% | 1.15% | |
68 Neutral | $6.23B | 34.47 | 10.25% | 0.96% | 2.91% | 29.96% | |
67 Neutral | $30.79B | 46.45 | 106.44% | 1.12% | 14.13% | -15.62% | |
67 Neutral | $14.11B | 9.63 | 31.26% | ― | 4.22% | -15.57% | |
65 Neutral | $4.00B | 26.03 | 3.25% | 0.19% | 3.54% | -55.30% | |
61 Neutral | $18.38B | 12.79 | -2.54% | 3.03% | 1.52% | -15.83% |
* Consumer Cyclical Sector Average
PRDSY
Prada
11.24
1.17
11.66%
TPR
Tapestry
162.36
55.77
52.33%
LULU
Lululemon Athletica
128.58
-57.86
-31.03%
PVH
PVH
87.58
15.87
22.14%
RL
Ralph Lauren
395.53
110.05
38.55%
ZGN
Ermenegildo Zegna
14.91
7.28
95.44%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.