Signet Jewelers (SIG) AI Stock Analysis

• Market Cap: $3.73B
• Dividend Yield: 1.35%
• Average Volume (3M): 1.04M
• Price to Earnings (P/E): 29.8
• Beta (1Y): 1.19
• Revenue Growth: -1.63%
• EPS Growth: -72.22%
• Country: US
• Employees: 27,595
• Sector: Consumer Cyclical
• Sector Strength: 80
• Industry: Luxury Goods
• EPS (TTM): 1.61
• Shares Outstanding: 41,150,234
• 10 Day Avg. Volume: 1,508,148
• 30 Day Avg. Volume: 1,036,562
• PEG Ratio: N/A
• Price to Book (P/B): N/A
• Price to Sales (P/S): N/A
• P/FCF Ratio: N/A
• Enterprise Value/Market Cap: 1.07
• Enterprise Value/Revenue: 0.59
• Enterprise Value/Gross Profit: 1.49
• Enterprise Value/Ebitda: 6.62
• 1Y Price Target: $101.38
• Price Target Upside: 11.96% Upside
• Rating Consensus: Moderate Buy
• Number of Analyst Covering: 8

• Rating: 75 Outperform
• Price Target: $102.00 ▲(12.64% Upside)

Signet Jewelers' overall stock score reflects a stable financial position with strong cash flow management and positive technical indicators. The recent earnings call highlighted growth in key areas and raised guidance, contributing positively to the score. However, the high P/E ratio suggests potential overvaluation, and challenges in profitability and tariff-related pressures remain concerns.

Positive Factors

Financial Performance

Management raised comp and EPS guidance to reflect the 2Q beat and continued positive trend through August.

Market Position

Fashion continues to be a growth driver, supported by strength from lab grown diamonds.

Negative Factors

Earnings Risk

India sourcing exposure creates risk to earnings.

Tariff Impact

Gross margin tariff exposure still unclear, with potential negative impact if India tariffs remain high.

Signet Jewelers Business Overview & Revenue Model

Company Description

Signet Jewelers Limited operates as a diamond jewelry retailer. It operates through three segments: North America, International, and Other. The North America segment operates jewelry stores in jewelry stores in malls, mall-based kiosks, and off-mall locations in the United States and Canada primarily under the Kay Jewelers, Kay Jewelers Outlet, Jared The Galleria Of Jewelry, Jared Vault, Zales Jewelers, Zales Outlet, Diamonds Direct, James Allen, Banter by Piercing Pagoda, and Peoples Jewellers names, as well as operates online through JamesAllen.com and Rocksbox. The International segment operates stores in shopping malls and off-mall locations primarily under the H.Samuel and Ernest Jones brands in the United Kingdom, Republic of Ireland, and Channel Islands. The Other segment is involved in the purchase and conversion of rough diamonds to polished stones, as well as the provision of diamond polishing services. As of January 29, 2022, it operated 2,854 stores and kiosks. Signet Jewelers Limited is based in Hamilton, Bermuda.

How the Company Makes Money

Signet Jewelers generates revenue primarily through the sale of fine jewelry and watches. Its core revenue streams include in-store sales from its various retail brands, online sales through its e-commerce platforms, and services related to jewelry repair and maintenance. The company benefits from seasonal sales peaks, particularly around holidays and special occasions such as Valentine's Day and Christmas, which significantly boost sales. Additionally, Signet has established partnerships with various diamond suppliers, allowing it to maintain a steady supply of inventory while optimizing its pricing strategies. The company's loyalty programs and financing options also encourage repeat purchases, further contributing to its earnings.

Signet Jewelers Financial Statement Overview

Summary

Signet Jewelers exhibits a mixed financial performance. The income statement reveals declining revenues and margins, while the balance sheet maintains a stable leverage profile. Cash flow remains strong, reflecting efficient cash management. The company faces challenges in revitalizing revenue growth and improving profitability, but its cash flow strength provides a buffer against short-term volatility.

Income Statement

The income statement shows a declining trend in revenue and profitability. The gross profit margin for TTM (Trailing-Twelve-Months) is approximately 39.37%, while the net profit margin is about 0.63%. The company has seen a significant decrease in EBIT margin to 1.62% and EBITDA margin to 9.87% in the TTM period. Revenue growth has been negative over the past years, indicating declining sales performance.

Balance Sheet

The balance sheet reflects a stable financial position but with some concerning trends. The debt-to-equity ratio is 0.67 in the TTM period, suggesting moderate leverage. Return on equity (ROE) has declined significantly to 2.40%, reflecting reduced profitability. The equity ratio stands at 32.57%, indicating a solid equity position but a decrease from previous years.

Cash Flow

The cash flow statement shows robust free cash flow generation of $407.5 million, although it has decreased compared to previous years. The operating cash flow to net income ratio is strong at 13.47, indicating efficient cash generation relative to net income. The free cash flow to net income ratio is 9.56, highlighting substantial cash generation capabilities despite lower net income.

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	6.78B	6.70B	7.17B	7.84B	7.83B	5.23B
Gross Profit	2.68B	2.63B	2.83B	3.05B	3.12B	1.73B
EBITDA	602.90M	651.20M	789.60M	629.20M	1.06B	118.30M
Net Income	132.00M	61.20M	810.40M	376.70M	769.90M	-15.20M
Balance Sheet
Total Assets	5.34B	5.73B	6.81B	6.62B	6.58B	6.18B
Cash, Cash Equivalents and Short-Term Investments	281.40M	604.00M	1.38B	1.17B	1.42B	1.17B
Total Debt	1.18B	1.18B	1.24B	1.33B	1.45B	1.67B
Total Liabilities	3.61B	3.87B	3.99B	4.39B	4.36B	4.35B
Stockholders Equity	1.73B	1.85B	2.82B	2.23B	2.22B	1.83B
Cash Flow
Free Cash Flow	454.00M	437.90M	421.40M	659.00M	1.13B	1.29B
Operating Cash Flow	616.30M	590.90M	546.90M	797.90M	1.26B	1.37B
Investing Cash Flow	-162.60M	-159.10M	-75.80M	-545.40M	-642.70M	-77.80M
Financing Cash Flow	-580.20M	-1.20B	-259.70M	-490.00M	-366.60M	-498.60M

Signet Jewelers Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 90.55
• 50DMA: Positive
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SIG, the sentiment is Positive. The current price of 90.55 is above the 20-day moving average (MA) of 84.14, above the 50-day MA of 82.09, and above the 200-day MA of 70.64, indicating a bullish trend. The MACD of 2.83 indicates Negative momentum. The RSI at 60.50 is Neutral, neither overbought nor oversold. The STOCH value of 72.99 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SIG.

Signet Jewelers Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
SIG	75 Outperform	$3.73B	29.75	6.82%	1.35%	-1.63%	-72.22%
ELA	73 Outperform	$195.52M	22.32	15.81%	―	25.43%	33.93%
MOV	71 Outperform	$295.61M	24.27	3.52%	7.25%	-0.65%	-51.59%
BRLT	66 Neutral	$183.48M	―	-2.83%	17.42%	-4.32%	-144.96%
Sector *	61 Neutral	$17.96B	13.14	-5.29%	3.00%	1.25%	-13.95%
CTHR	45 Neutral	$990.67K	―	-47.86%	―	-33.51%	36.29%
BGI	40 Underperform	$16.26M	―	89.94%	―	-7.08%	-162.35%

Signet Jewelers Corporate Events

Signet Jewelers Announces New Senior Leadership Appointments

On July 31, 2025, Signet Jewelers announced new senior leadership appointments, naming Julie Yoakum as President of Kay Jewelers and Peoples Jewellers, Stacee Johnson-Williams as Chief Merchandise Operations and Sourcing Officer, and Lisa Laich as Chief Marketing Officer. These appointments are expected to accelerate Signet’s ‘Grow Brand Love’ strategy, leveraging the extensive industry experience of the new leaders to drive growth and enhance brand loyalty.

Signet Jewelers Holds Annual General Meeting 2025

On July 1, 2025, Signet Jewelers Limited held its Annual General Meeting of Shareholders, where several key proposals were voted on. Eleven members were elected to the Board of Directors, KPMG LLP was appointed as the independent registered public accounting firm, and the compensation of the company’s named executive officers was approved on a non-binding advisory basis.

Signet Jewelers Announces Board Member Resignation

On June 27, 2025, Signet Jewelers Limited announced the resignation of Board member Jonathan Seiffer, effective after the Annual General Meeting on July 1, 2025. The Board will reduce its size from 12 to 11 members following his departure, and Seiffer’s resignation was not due to any disagreements with the company.