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Birks & Mayors (BGI)
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Birks & Mayors (BGI) AI Stock Analysis

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BGI

Birks & Mayors

(NYSE MKT:BGI)

Rating:40Underperform
Price Target:
BGI's overall stock score is primarily impacted by its weak financial performance, characterized by persistent losses and a fragile balance sheet. Technical indicators reflect a bearish outlook, while valuation metrics are hindered by a negative P/E ratio. The company must address its financial challenges to improve its stock performance.

Birks & Mayors (BGI) vs. SPDR S&P 500 ETF (SPY)

Birks & Mayors Business Overview & Revenue Model

Company DescriptionBirks & Mayors (BGI) is a renowned luxury jewelry retailer headquartered in Canada, with a rich heritage dating back to 1879. The company operates across North America, offering an exquisite range of fine jewelry, timepieces, and gifts. Birks & Mayors is recognized for its craftsmanship, quality, and timeless designs, catering to discerning customers seeking premium products and exceptional service.
How the Company Makes MoneyBirks & Mayors generates revenue primarily through the sale of luxury jewelry and timepieces. The company operates a network of retail stores and an online platform, providing customers access to a curated selection of high-end products. Key revenue streams include direct consumer sales, both in-store and online, as well as customized jewelry services. The company may also form strategic partnerships with other luxury brands to expand its product offerings and enhance market presence. Factors such as brand reputation, store location, and customer service play significant roles in driving sales and maintaining customer loyalty.

Birks & Mayors Financial Statement Overview

Summary
Birks & Mayors faces significant financial challenges, primarily driven by persistent losses and a weak balance sheet. While there are signs of revenue growth, profitability remains elusive, and the high leverage poses risks. Cash flow management is improving but still requires significant attention to achieve financial stability.
Income Statement
45
Neutral
The company's revenue has shown fluctuating growth with a recent increase of 13.7% from 2023 to 2024. However, the net income remains negative, reflecting ongoing profitability challenges. Gross profit margin is reasonably strong at 39.7% for 2024, but net profit margin is deeply negative at -2.5%, indicating struggles with operational efficiency.
Balance Sheet
30
Negative
The balance sheet is concerning, with negative stockholders' equity of -$5.1 million, indicating potential financial distress. The debt-to-equity ratio is not meaningful due to negative equity, highlighting excessive leverage. Total assets have increased slightly, but the company's equity position remains weak.
Cash Flow
40
Negative
Free cash flow improved from 2023 to 2024, although it remains negative at -$7.4 million, showing some progress in cash management. Operating cash flow remains negative, but there is a slight improvement in the operating cash flow to net income ratio compared to previous years. The company needs to improve cash generation to support its operations.
BreakdownMar 2024Mar 2023Mar 2022Mar 2021Mar 2020
Income Statement
Total Revenue185.28M162.95M181.34M143.07M169.42M
Gross Profit73.56M67.96M76.22M56.35M64.48M
EBITDA7.85M1.86M10.28M2.64M-1.70M
Net Income-4.63M-7.43M-1.90M-8.86M-18.46M
Balance Sheet
Total Assets203.27M196.98M183.26M201.68M210.65M
Cash, Cash Equivalents and Short-Term Investments1.78M1.26M2.01M1.81M565.00K
Total Debt156.62M151.95M140.38M152.42M152.78M
Total Liabilities208.42M197.58M177.40M203.10M207.24M
Stockholders Equity-5.15M-603.00K5.86M-1.42M3.41M
Cash Flow
Free Cash Flow-7.41M-16.34M12.84M-4.71M-10.79M
Operating Cash Flow-170.00K-6.92M18.65M-1.72M-4.36M
Investing Cash Flow-7.24M-9.41M-5.81M-2.99M-6.43M
Financing Cash Flow7.93M15.59M-12.63M5.96M10.18M

Birks & Mayors Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.91
Price Trends
50DMA
0.90
Negative
100DMA
0.98
Negative
200DMA
1.34
Negative
Market Momentum
MACD
>-0.01
Negative
RSI
47.30
Neutral
STOCH
67.02
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BGI, the sentiment is Negative. The current price of 0.91 is above the 20-day moving average (MA) of 0.90, above the 50-day MA of 0.90, and below the 200-day MA of 1.34, indicating a bearish trend. The MACD of >-0.01 indicates Negative momentum. The RSI at 47.30 is Neutral, neither overbought nor oversold. The STOCH value of 67.02 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for BGI.

Birks & Mayors Risk Analysis

Birks & Mayors disclosed 28 risk factors in its most recent earnings report. Birks & Mayors reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Birks & Mayors Peers Comparison

Overall Rating
UnderperformOutperform
Sector (63)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
63
Neutral
$17.10B10.79-8.01%2.94%1.62%-25.73%
52
Neutral
$59.40M-47.54%-8.79%-15.17%
48
Neutral
$20.04M6.22-63.56%1.46%-191.66%
44
Neutral
$61.73M-36.91%-24.95%-1959.79%
40
Underperform
$17.57M89.94%3.11%11.94%
37
Underperform
$8.46M-83.71%42.73%18.30%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
BGI
Birks & Mayors
0.91
-1.62
-64.03%
TLYS
Tilly's
1.79
-3.70
-67.40%
VRA
Vera Bradley
2.21
-4.65
-67.78%
VNCE
Vince Holding
1.54
-0.15
-8.88%
EEIQ
Elite Education Group International
0.64
-0.34
-34.69%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Apr 23, 2025