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Pineapple Financial (PAPL)
:PAPL
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Pineapple Financial (PAPL) AI Stock Analysis

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PAPL

Pineapple Financial

(NYSE MKT:PAPL)

Rating:44Neutral
Price Target:
$3.50
▼(-2.23% Downside)
Pineapple Financial's overall stock score is primarily impacted by its weak financial performance, characterized by negative profitability and high leverage. Technical analysis provides some short-term positive signals, but valuation remains poor due to ongoing losses. The absence of earnings call data and corporate events limits further insights.

Pineapple Financial (PAPL) vs. SPDR S&P 500 ETF (SPY)

Pineapple Financial Business Overview & Revenue Model

Company DescriptionPineapple Financial (PAPLF) is a multifaceted financial services company that operates primarily in the fintech sector. The company specializes in providing innovative digital banking solutions, investment management, and financial advisory services. Pineapple Financial aims to leverage technology to enhance financial accessibility and streamline personal and business financial management for its clients globally.
How the Company Makes MoneyPineapple Financial makes money through a diversified revenue model, primarily consisting of service fees, subscription models, and investment returns. The company charges fees for its digital banking services, including transaction fees, account maintenance fees, and foreign exchange services. Additionally, Pineapple Financial generates revenue through its investment management arm by earning management and performance fees from assets under management. Another key revenue stream is its financial advisory services, where the company charges clients for personalized financial planning and consulting. Strategic partnerships with other financial institutions and technology companies also contribute to its earnings, providing additional revenue through collaborative product offerings and technology licensing.

Pineapple Financial Financial Statement Overview

Summary
Pineapple Financial faces significant financial challenges, with negative profitability, high leverage, and cash flow issues. Despite some revenue growth, the overall financial health is weak, requiring strategic improvements.
Income Statement
35
Negative
Pineapple Financial's income statement shows significant challenges. The company has experienced a decline in profitability, with negative net profit margins and EBIT margins over the TTM period. Although there is a positive revenue growth rate of 9.7% in the TTM, the company struggles with negative gross profit margins and increasing losses, indicating inefficiencies in cost management and operations.
Balance Sheet
40
Negative
The balance sheet reveals a high debt-to-equity ratio of 1.75 in the TTM, indicating significant leverage and potential financial risk. The return on equity is negative, reflecting the company's inability to generate profits from shareholders' equity. The equity ratio is relatively low, suggesting limited financial stability and a heavy reliance on debt financing.
Cash Flow
30
Negative
Cash flow analysis indicates negative operating and free cash flows, with a concerning free cash flow growth rate of -15.3% in the TTM. The operating cash flow to net income ratio is negative, highlighting cash flow challenges. The free cash flow to net income ratio is positive, but this is due to negative net income, which is not a favorable indicator.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue10.79M17.58M2.50M3.60M2.98M2.69M
Gross Profit1.14M252.20K172.14K1.24M1.74M1.15M
EBITDA-2.22M-2.09M-2.31M-2.46M-180.18K195.17K
Net Income-3.53M-4.10M-2.81M-2.81M-234.68K141.81K
Balance Sheet
Total Assets4.70M4.10M4.63M6.43M7.58M310.38K
Cash, Cash Equivalents and Short-Term Investments1.13M580.36K720.37K3.90M7.01M288.25K
Total Debt1.47M977.11K1.54M1.02M263.24K10.45K
Total Liabilities3.86M2.75M2.84M1.80M662.56K153.61K
Stockholders Equity842.57K1.35M1.79M4.63M6.92M156.77K
Cash Flow
Free Cash Flow-1.45M-1.71M-3.48M-2.89M606.92K159.93K
Operating Cash Flow-703.85K-1.71M-2.12M-1.83M668.55K159.93K
Investing Cash Flow-1.03M-1.12M-1.36M-1.05M-101.35K0.00
Financing Cash Flow2.27M2.91M349.01K-61.47K6.27M-24.89K

Pineapple Financial Technical Analysis

Technical Analysis Sentiment
Positive
Last Price3.58
Price Trends
50DMA
3.19
Positive
100DMA
3.01
Positive
200DMA
5.93
Negative
Market Momentum
MACD
0.18
Positive
RSI
51.40
Neutral
STOCH
13.61
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For PAPL, the sentiment is Positive. The current price of 3.58 is below the 20-day moving average (MA) of 4.22, above the 50-day MA of 3.19, and below the 200-day MA of 5.93, indicating a neutral trend. The MACD of 0.18 indicates Positive momentum. The RSI at 51.40 is Neutral, neither overbought nor oversold. The STOCH value of 13.61 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for PAPL.

Pineapple Financial Risk Analysis

Pineapple Financial disclosed 43 risk factors in its most recent earnings report. Pineapple Financial reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Pineapple Financial Peers Comparison

Overall Rating
UnderperformOutperform
Sector (68)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
68
Neutral
$17.89B12.0310.28%3.73%9.80%1.66%
68
Neutral
$733.41M8.7215.02%35.12%25.28%
67
Neutral
$5.64B15.1810.05%1.10%20.77%96.22%
58
Neutral
$1.24B51.212.12%2.49%34.62%-7.94%
57
Neutral
$671.78M-23.67%6.60%44.77%
56
Neutral
$9.23B37.748.18%7.17%12.27%-21.43%
44
Neutral
-244.51%16.06%4.26%
* Financial Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
PAPL
Pineapple Financial
4.10
-13.12
-76.19%
PFSI
PennyMac Financial
108.86
4.85
4.66%
LDI
loanDepot
2.04
-0.59
-22.43%
VEL
Velocity Financial
19.07
0.42
2.25%
UWMC
UWM Holding
5.58
-2.90
-34.20%
GHLD
Guild Holdings
19.92
5.44
37.57%

Pineapple Financial Corporate Events

Private Placements and Financing
Pineapple Financial Issues Shares from Warrant Exercise
Neutral
Aug 1, 2025

Between July 25 and August 1, 2025, Pineapple Financial Inc. saw the exercise of 302,967 warrants, resulting in the issuance of an equal number of common shares. This transaction generated gross proceeds of $908,901 for the company, which were part of a public offering closed on May 5, 2025. As of August 1, 2025, Pineapple Financial has 1,307,642 common shares outstanding and a cash balance of $2,134,671.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 29, 2025