Direct-to-Consumer ChannelOPEN is reemphasizing the D2C channel, where it noted a 6x increase in conversion vs. the non-D2C channel during early testing.
Market DisruptionThe analyst believes the US residential real estate market is ripe for disruption, and OPEN has the data, technology, scale, & vision to lead it.
Technology TransformationOPEN is leveraging technology & data to transform how homes are bought & sold in the US.