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Netease (NTES)
NASDAQ:NTES

NetEase (NTES) AI Stock Analysis

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NTES

NetEase

(NASDAQ:NTES)

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Outperform 74 (OpenAI - 5.2)
Rating:74Outperform
Price Target:
$132.00
▲(12.65% Upside)
Action:ReiteratedDate:02/14/26
NTES scores well on financial strength and cash generation, supported by a conservative balance sheet and positive earnings-call outlook/capital returns. The overall score is held back primarily by weak technical momentum (downtrend and negative MACD) and the risk of slowing top-line growth.
Positive Factors
Very strong balance sheet
A materially de‑risked balance sheet with sharply lower debt and rising equity gives NetEase lasting financial flexibility. Low leverage supports capital returns, M&A optionality, and resilience through gaming cycles, reducing refinancing and solvency risk over the next several quarters.
Robust free cash generation
Consistent and growing operating and free cash flow that closely tracks earnings indicates high earnings quality and cash conversion. Strong FCF funds R&D, dividends and buybacks, sustaining investment in products while returning capital to shareholders over the medium term.
Franchise strength and AI-driven product edge
Milestone performance from long‑running franchises plus production‑level AI tools (design, art, QA, AI NPCs) create durable competitive advantages: higher player engagement, faster content cycles and differentiated global launches that support recurring revenue and product longevity.
Negative Factors
Slowing top-line growth
A deceleration from strong prior growth to flat/declining revenue signals maturing core markets and tougher user acquisition dynamics. If persistent, slower top‑line growth constrains long‑term EPS expansion and increases pressure on management to offset with cost cuts or portfolio diversification.
Weakness outside core games
Underperformance in Cloud Music and innovative businesses highlights limited diversification traction. Persistent softness in these segments reduces revenue optionality and makes NetEase more dependent on core gaming cycles, increasing exposure to hit‑driven volatility over the medium term.
Leadership transition in games unit
Retirement of a long‑serving games leader creates execution risk in R&D and franchise stewardship during a sensitive product cycle. Even with consulting support, this change could affect development continuity and release timing, posing medium‑term risk to franchise performance and pipeline delivery.

NetEase (NTES) vs. SPDR S&P 500 ETF (SPY)

NetEase Business Overview & Revenue Model

Company DescriptionNetEase, Inc. engages in online games, music streaming, online intelligent learning services, and internet content services businesses in China and internationally. The company operates through Games and Related Value-Added Services; Youdao; Cloud Music; and Innovative Businesses and Others segments. It develops and operates PC and mobile games, as well as offers games licensed from other game developers. The company's products and services include Youdao Dictionary, an online knowledge tool; Youdao Translation, a tool specifically designed to support translation needs of business and leisure travelers; U-Dictionary, an online dictionary and translation app; Youdao Kids' Dictionary, a smart and fun tool; smart devices, such as Youdao Dictionary Pen, Youdao Smart Learning Pad, and Youdao Listening Pod; online courses; interactive learning apps; and education digitalization solutions, such as Youdao Smart Learning Terminal, a device that automates paper-based homework processing; Youdao Smart Cloud, a cloud-based platform that allows third-party app developers, smart device brands, and manufacturers to the company's OCR capabilities; and Youdao Sports, a sports-centric educational system. Its products and services include NetEase Cloud Music, a music streaming platform; Yanxuan, an e-commerce platform, which sells private label products; www.163.com portal and related mobile app, Wangyi Xinwen, which deliver information such as news, sports events, technology, fashion trends, and online entertainment; NetEase Mail, an email service; NetEase CC Live streaming, a live streaming platform with a focus on game broadcasting; and NetEase Pay, a payment platform. The company was formerly known as NetEase.com, Inc. and changed its name to NetEase, Inc. in March 2012. NetEase, Inc. was founded in 1997 and is headquartered in Hangzhou, the People's Republic of China.
How the Company Makes MoneyNetEase generates revenue primarily through its online gaming segment, which includes both PC and mobile games. The company earns money from game sales, in-game purchases, subscriptions, and virtual goods. Additionally, NetEase has a growing e-commerce business that contributes to its revenue through the sale of products ranging from cosmetics to groceries. Advertising services also provide a significant revenue stream, with brands utilizing NetEase's platforms to reach a large audience. Furthermore, educational services and other digital content offerings, including music streaming, add to the company's diversified revenue model. Strategic partnerships, such as those with international game developers, enhance its gaming library and market presence, while investments in new technology and content innovation support ongoing growth.

NetEase Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Shows how much each business unit contributes to total sales, providing insight into diversification, growth areas, and potential vulnerabilities in revenue streams.
Chart InsightsNetEase's Games and Related VAS segment shows strong growth, driven by successful game launches like 'Destiny: Rising' and 'Marvel Rivals,' contributing to a 12% revenue increase year-over-year. Despite challenges in the Innovative Businesses and NetEase Cloud Music segments, the company's strategic focus on high-quality game development and global expansion is paying off. Youdao also saw a notable 15% revenue increase quarter-over-quarter, highlighting its growth potential. Overall, NetEase's commitment to creative innovation and international market penetration is bolstering its financial performance.
Data provided by:The Fly

NetEase Earnings Call Summary

Earnings Call Date:Feb 11, 2026
(Q4-2025)
|
% Change Since: |
Next Earnings Date:May 26, 2026
Earnings Call Sentiment Positive
The call communicated a generally positive outlook driven by solid full-year revenue growth (+7% YoY), strong performance and record results from core gaming franchises, successful global launches (Where Winds Meet, Marvel Rivals) and deep, production-level AI integration that management positions as a long-term competitive advantage. Offsetting these positives were meaningful near-term profitability pressures in the quarter (non-GAAP net income down 27% YoY), a small decline in Cloud Music full-year revenue (-2% YoY), and some segment-level margin and YoY revenue weakness in innovative businesses and social entertainment. The company maintains a strong cash position, active capital return (dividend and buybacks), and a robust pipeline of global titles and AI-driven initiatives, suggesting the positives materially outweigh the quarter-specific setbacks.
Q4-2025 Updates
Positive Updates
Total Net Revenue Growth
Total net revenues for 2025 were RMB 112.6 billion (USD 16.1 billion), representing a 7% year-over-year increase, with Q4 revenues of RMB 27.5 billion (USD 3.9 billion).
Strong Games Performance
Games and value-added services generated RMB 92.1 billion in 2025, up 10% year-over-year; online games net revenues totaled RMB 89.6 billion, up 11% YoY. Q4 online game net revenues rose 4% YoY to RMB 21.3 billion, and Q4 games & VAS net revenues were RMB 22.0 billion (up 3% YoY).
Record and Renewed Franchises
Legacy titles delivered milestone results: Fantasy Westward Journey Online (23rd year) and Fantasy Westward Journey Mobile both reported record high annual revenues in 2025, with FWJ Online hitting historical peak Q4 revenue and DAU in China.
Successful Global Titles and Expansion
Where Winds Meet surpassed 80 million cumulative players, topped iOS downloads in 60+ regions, reached #2 on Steam global top sellers and delivered its highest monthly revenue and DAU in China in December. Marvel Rivals earned notable industry awards and top rankings (Steam Platinum tier; #2 global; #1 in several markets including US/Canada). Sword of Justice and NARAKA showcased AI-driven gameplay innovation internationally.
AI Integration and Product Innovation
NetEase reported broad, production-level integration of AI across design, programming, art and QA (tools such as CodeMaker, DreamMaker, Danqing). Deployed 10,000+ AI-powered NPCs in Where Winds Meet and launched AI features (voice teammates, UGC tools) that improved engagement and creator activity (Eggy Party tooling empowered >15 million creators).
Profitability and Margin Improvement
Full-year gross profit margin was 64.3%; Q4 gross profit margin increased YoY to 64.2% from 60.8% the prior year, reflecting mix shift toward higher-margin self-developed titles.
Solid Cash Position, Dividend and Buyback
Net cash position at year-end was ~RMB 163.5 billion (up from RMB 131.5 billion). Board approved dividend of USD 0.232 per share (USD 1.16 per ADS). Under a USD 5 billion buyback program, ~22.1 million ADS were repurchased for ~USD 2 billion.
Youdao and Other Business Highlights
Youdao achieved its first-ever net cash inflow from operating activities; Youdao revenue +5% YoY to RMB 5.9 billion (Q4 +17% YoY to RMB 1.6 billion). NetEase Cloud Music saw Q4 revenue growth (+5% YoY to RMB 2.0 billion) and steady growth in active users and engagement.
Negative Updates
Quarterly Earnings Decline
Non-GAAP net income attributable to shareholders for Q4 fell to RMB 7.1 billion (USD ~1 billion), down 27% year-over-year; non-GAAP basic earnings per ADS for the quarter were USD 1.58 (decline vs. prior-year period).
NetEase Cloud Music Full-Year Revenue Dip
NetEase Cloud Music full-year net revenue decreased 2% YoY to RMB 7.8 billion, despite Q4 growth, indicating subdued performance over the full year in that segment.
Innovative Business and Others Weaker YoY
Innovative business and others recorded RMB 6.8 billion for the year; Q4 revenues were RMB 2.0 billion, down 10% YoY (though up 42% QoQ), with the YoY decline partly reflecting increased intersegment elimination effects.
Pressure on Some Margins and Mix Effects
Youdao gross margin in Q4 decreased to 45.1% from 47.8% YoY, primarily due to higher contribution from lower-margin online marketing services. Social entertainment services and other lines remained lower YoY.
Seasonality and Quarter-over-Quarter Game Revenue Decline
Quarter-over-quarter decrease in online games net revenue was noted (seasonal effects—prior quarter benefited from summer holidays/events), highlighting near-term variability in gaming revenues.
Tax and Expense Ratios
Q4 effective tax rate rose to 16.4% (full year 14.8%). Operating expenses in Q4 were RMB 9.4 billion (34% of net revenues), with selling & marketing at 14.1% and R&D at 16.1% of revenues—ongoing investment that pressures near-term profitability.
Company Guidance
Management guided to a Q3 launch for Sea of Remnants with a simultaneous cross‑platform global rollout, said Auto Chess titles in testing are targeted for simultaneous PC/mobile/console launches, and reiterated continued high‑intensity AI and R&D investment (R&D ~15.7% of 2025 revenue; 16.1% in Q4). They also highlighted FY2025 net revenue of RMB112.6 billion (+7% YoY, USD16.1B) with games & VAS RMB92.1B (+10%) and online games RMB89.6B (+11%); Q4 revenue RMB27.5B (USD3.9B) with games RMB22.0B and online games RMB21.3B (+4% YoY). Other 2025 metrics: Youdao RMB5.9B (+~5%; Q4 RMB1.6B, +17%), NetEase Cloud Music RMB7.8B (‑2%; Q4 RMB2.0B, +5%), innovative business RMB6.8B (Q4 RMB2.0B, ‑10% YoY, +42% QoQ). Profitability and capital return guidance included FY gross margin 64.3% (Q4 64.2%), non‑GAAP net income FY RMB37.3B (+11%) and Q4 RMB7.1B (‑27% YoY) with non‑GAAP EPS FY USD8.38 per ADS (Q4 USD1.58 per ADS), Q4 operating expenses RMB9.4B (34% of revenues) with S&M 14.1% (13% FY), effective tax rate FY 14.8% (Q4 16.4%), net cash ~RMB163.5B (vs RMB131.5B year‑end 2024), a dividend of USD0.232 per share / USD1.16 per ADS, and ~22.1M ADS repurchased (~USD2B) under a USD5B buyback program.

NetEase Financial Statement Overview

Summary
High-quality fundamentals: expanding profitability (gross margin up to ~64% and net margin ~30% by 2025), very strong and de-risked balance sheet (debt down sharply to ~6.4B and ~0.04x debt/equity), and robust free cash flow generation that broadly tracks earnings. The main offset is slowing/negative revenue trajectory into 2025, which can limit forward earnings growth.
Income Statement
82
Very Positive
NetEase shows strong profitability with expanding margins: gross margin improved from ~52.9% (2020) to ~64.3% (2025), while net margin rose from ~16.4% to ~30.0%, alongside higher EBIT/EBITDA margins. Net income also scaled meaningfully over the period (2020–2025). The main weakness is growth: revenue momentum slowed materially from strong growth earlier in the cycle to roughly flat in 2024 and a decline in 2025, signaling a more mature/pressured top-line environment despite solid execution on profitability.
Balance Sheet
90
Very Positive
The balance sheet is very strong and de-risking: total debt fell sharply from ~28.5B (2022) to ~6.4B (2025), driving debt relative to equity down to ~0.04x by 2025. Equity increased steadily (2020–2025), supporting a larger asset base while keeping leverage low. Returns remain healthy (return on equity around ~20% in 2024–2025). A watch item is that returns peaked earlier (2023) and have eased modestly since, but overall leverage and capital strength are clear positives.
Cash Flow
84
Very Positive
Cash generation is robust and improving: operating cash flow increased from ~24.9B (2020) to ~49.4B (2025) and free cash flow rose to ~48.3B (2025), with positive free-cash-flow growth in recent years. Free cash flow closely tracks earnings (free cash flow to net income ~0.88–0.98 across the period), indicating good earnings quality. The primary weakness is that cash flow relative to earnings, while improving, was weaker earlier and still sits below 1.0 in 2025, suggesting some ongoing working-capital or cash conversion variability.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue109.56B105.30B103.47B96.50B87.61B
Gross Profit70.43B65.81B63.06B52.77B46.97B
EBITDA37.04B32.00B30.76B22.49B19.69B
Net Income32.84B29.70B29.42B20.34B16.86B
Balance Sheet
Total Assets221.56B195.99B185.92B172.76B153.64B
Cash, Cash Equivalents and Short-Term Investments167.04B137.58B126.72B117.46B97.53B
Total Debt6.39B12.82B20.48B28.46B21.69B
Total Liabilities56.35B53.50B57.84B63.89B54.37B
Stockholders Equity160.40B138.69B124.29B104.73B95.33B
Cash Flow
Free Cash Flow48.32B37.47B31.06B25.07B21.82B
Operating Cash Flow49.36B39.68B35.33B27.71B24.93B
Investing Cash Flow-32.18B17.92B-17.04B-7.37B-7.08B
Financing Cash Flow-19.71B-27.34B-21.47B-10.24B-12.59B

NetEase Technical Analysis

Technical Analysis Sentiment
Negative
Last Price117.18
Price Trends
50DMA
132.35
Negative
100DMA
137.52
Negative
200DMA
134.63
Negative
Market Momentum
MACD
-4.59
Positive
RSI
32.14
Neutral
STOCH
22.59
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For NTES, the sentiment is Negative. The current price of 117.18 is below the 20-day moving average (MA) of 123.16, below the 50-day MA of 132.35, and below the 200-day MA of 134.63, indicating a bearish trend. The MACD of -4.59 indicates Positive momentum. The RSI at 32.14 is Neutral, neither overbought nor oversold. The STOCH value of 22.59 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for NTES.

NetEase Risk Analysis

NetEase disclosed 94 risk factors in its most recent earnings report. NetEase reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

NetEase Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
$70.42B15.9622.36%2.19%5.69%32.87%
70
Outperform
$50.30B75.2710.03%0.37%-1.45%-11.99%
66
Neutral
$1.15B13.569.98%7.49%-60.32%
65
Neutral
$12.27B115.715.30%16.84%
60
Neutral
$48.67B4.58-11.27%4.14%2.83%-41.78%
57
Neutral
$37.81B-9.13-86.22%13.98%-6.71%
52
Neutral
$47.55B-43.52-345.84%32.70%12.57%
49
Neutral
$709.41M-6.30-88.03%-5.13%-37.34%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
NTES
NetEase
117.18
18.47
18.71%
EA
Electronic Arts
201.00
70.25
53.72%
TTWO
Take-Two
204.19
-4.92
-2.35%
BILI
Bilibili
29.68
8.50
40.13%
BKSY
BlackSky Technology
19.71
4.80
32.19%
PLTK
Playtika Holding
3.06
-3.14
-50.68%
RBLX
Roblox
67.09
7.31
12.23%

NetEase Corporate Events

NetEase Announces Retirement of Long-Serving Games Executive and Leadership Change in Core Entertainment Unit
Dec 29, 2025

On December 26, 2025, NetEase, Inc., the Chinese internet and gaming company listed on Nasdaq and the Hong Kong Stock Exchange, announced that Yingfeng Ding will retire as Executive Vice President and head of the Interactive Entertainment Group, part of its core online games division, effective December 31, 2025, after a 23-year tenure in which he played a key role in building the group’s flagship titles and R&D and operational capabilities. The company emphasized Ding’s pivotal contribution to its gaming success and noted that he will remain as a consultant through 2026, a move that suggests continuity in strategic and product development during a sensitive leadership transition in one of NetEase’s most critical business units.

The most recent analyst rating on (NTES) stock is a Buy with a $161.00 price target. To see the full list of analyst forecasts on NetEase stock, see the NTES Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 14, 2026