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WILLPLUS Holdings Corp. (JP:3538)
:3538
Japanese Market

WILLPLUS Holdings Corp. (3538) AI Stock Analysis

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JP:3538

WILLPLUS Holdings Corp.

(3538)

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Neutral 68 (OpenAI - 5.2)
Rating:68Neutral
Price Target:
¥1,174.00
▲(12.78% Upside)
Action:ReiteratedDate:10/21/25
The overall stock score is primarily influenced by strong financial performance and attractive valuation. However, technical analysis indicates bearish trends, which dampen the overall score. The lack of earnings call and corporate events data means these factors do not influence the score.
Positive Factors
Strong revenue growth
Sustained high revenue growth (mid-30% range) indicates expanding sales and market traction across operating subsidiaries. Over a multi-month horizon this supports reinvestment capacity, scale advantages in procurement, and the ability to fund network or service expansion without relying solely on short-term market moves.
Healthy profit margins and ROE
Healthy gross and net margins, together with a solid return on equity, signal durable profitability and efficient capital use in core dealership operations. This margin cushion helps absorb cyclical pressure, supports dividend or reinvestment policies, and is a structural strength for sustainable earnings generation.
Recurring after-sales and ancillary revenue model
A business model combining vehicle sales with recurring after-sales services and ancillary fees creates more stable, repeatable revenue streams. Over 2-6 months this structural mix supports predictable cash inflows and customer lifetime value, reducing reliance on one-time retail sales cycles.
Negative Factors
Rising leverage
An increasing reliance on debt and a falling equity ratio raise financial risk and reduce balance sheet flexibility. Over the medium term this constrains the firm's ability to fund expansion or absorb shocks, increases interest burden sensitivity, and can limit strategic options if conditions tighten.
Negative operating cash flow
Negative operating cash flow and shrinking free cash flow indicate earnings are not converting into cash efficiently. Persisting this trend forces reliance on external financing or working capital swings, raising liquidity risk and potentially constraining capital expenditure, dividends, or debt reduction over months.
Eroding operating efficiency (EBIT margin down)
A declining EBIT margin signals rising operating pressure or cost creep that could compress long-term profitability. Without corrective actions, margin erosion undermines free cash flow resilience and reduces buffer against cyclical downturns, making sustained investment and returns harder to maintain.

WILLPLUS Holdings Corp. (3538) vs. iShares MSCI Japan ETF (EWJ)

WILLPLUS Holdings Corp. Business Overview & Revenue Model

Company DescriptionWILLPLUS Holdings Corporation imports and sells new and used cars in Japan. It also offers auto auction sale; vehicle maintenance and repairing; and automobile insurance products and services. The company was incorporated in 2007 and is headquartered in Tokyo, Japan.
How the Company Makes MoneyThe company primarily makes money through earnings generated by its operating subsidiaries, with revenue typically tied to automotive retail operations. Key revenue streams generally include (1) vehicle sales (new and/or used) where income is derived from the margin between procurement cost and sale price; (2) after-sales services such as maintenance, inspections, repairs, and parts sales, which can provide recurring revenue over a vehicle’s ownership life; and (3) ancillary automotive-related offerings that may include items like insurance agency commissions, accessories, warranties, or finance-related facilitation fees; however, WILLPLUS Holdings’ specific revenue breakdown, the exact set of ancillary offerings it provides, and any named strategic partnerships or manufacturer/dealer agreements contributing to earnings are null.

WILLPLUS Holdings Corp. Financial Statement Overview

Summary
WILLPLUS Holdings Corp. shows robust revenue growth and profitability with a strong income statement score. However, increasing leverage and negative cash flows pose potential risks, which slightly lower the overall financial performance score.
Income Statement
85
Very Positive
WILLPLUS Holdings Corp. has demonstrated strong revenue growth with a 34.42% increase in the latest year. The gross profit margin and net profit margin are healthy, indicating effective cost management and profitability. However, the EBIT margin has slightly decreased over the years, suggesting potential pressure on operating efficiency.
Balance Sheet
75
Positive
The company maintains a moderate debt-to-equity ratio, which has increased over the years, indicating rising leverage. The return on equity is solid, reflecting effective use of shareholder funds. However, the equity ratio has decreased, suggesting a higher reliance on debt financing.
Cash Flow
60
Neutral
Cash flow from operations has been negative in the latest year, which is a concern. The free cash flow has also declined significantly, indicating potential liquidity issues. The operating cash flow to net income ratio is unfavorable, suggesting challenges in converting income into cash.
BreakdownJun 2024Jun 2023Jun 2022Jun 2021Jun 2020
Income Statement
Total Revenue88.61B47.75B44.12B39.70B40.78B
Gross Profit12.43B9.36B8.62B8.44B8.26B
EBITDA4.04B3.31B3.29B3.58B3.50B
Net Income1.44B1.12B1.30B1.55B1.53B
Balance Sheet
Total Assets37.41B32.33B23.75B18.73B17.08B
Cash, Cash Equivalents and Short-Term Investments8.25B7.51B4.29B5.54B3.38B
Total Debt16.56B13.21B9.78B4.62B3.91B
Total Liabilities25.21B21.26B14.00B9.90B9.55B
Stockholders Equity10.84B9.82B9.75B8.83B7.53B
Cash Flow
Free Cash Flow-1.62B2.06B-2.62B1.72B2.18B
Operating Cash Flow-1.30B2.51B-2.27B1.91B2.89B
Investing Cash Flow-545.04M-3.86B-412.04M-218.00M-676.16M
Financing Cash Flow2.58B4.57B1.43B469.41M-1.36B

WILLPLUS Holdings Corp. Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1041.00
Price Trends
50DMA
1057.22
Negative
100DMA
1034.28
Positive
200DMA
1006.81
Positive
Market Momentum
MACD
0.48
Positive
RSI
44.67
Neutral
STOCH
27.27
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For JP:3538, the sentiment is Negative. The current price of 1041 is below the 20-day moving average (MA) of 1063.45, below the 50-day MA of 1057.22, and above the 200-day MA of 1006.81, indicating a neutral trend. The MACD of 0.48 indicates Positive momentum. The RSI at 44.67 is Neutral, neither overbought nor oversold. The STOCH value of 27.27 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for JP:3538.

WILLPLUS Holdings Corp. Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
83
Outperform
¥771.10B19.0119.13%2.64%7.58%15.12%
68
Neutral
¥10.44B4.864.32%58.36%21.77%
66
Neutral
¥124.40B8.082.82%11.66%-7.47%
63
Neutral
¥59.51B10.404.49%8.56%-13.47%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
53
Neutral
¥227.89B16.361.24%21.79%9.89%
48
Neutral
¥4.45B-10.591.08%-2.36%-1738.42%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
JP:3538
WILLPLUS Holdings Corp.
1,047.00
92.58
9.70%
JP:4732
USS Co
1,671.00
282.09
20.31%
JP:3186
Nextage Co., Ltd.
2,939.00
1,352.84
85.29%
JP:7593
VT Holdings Co., Ltd.
502.00
10.06
2.04%
JP:7599
IDOM Inc.
1,239.00
60.99
5.18%
JP:7602
Carchs Holdings Co., Ltd.
215.00
70.00
48.28%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 21, 2025