Adoption Of LiveLiftIBTA appears to be making gradual steps towards adoption of their in-campaign measurement tool LiveLift, indicating peak levels of pilots and strong conversion of past pilots.
Financial PerformanceIbotta delivered 3Q results that were in-line/slightly better than expectations, with revenue 1% above FactSet consensus and EBITDA 23% above the high-end of guidance.
Retailer PartnershipsIbotta's deep integration with major retailers and SKU-level redemption data creates a differentiated 1P data asset.