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Harley-Davidson (HOG)
NYSE:HOG
Total Valuation
Harley-Davidson has a market cap or net worth of $2.47B. The enterprise value is $2.39B.
Market Cap$2.47B
Enterprise Value$2.39B
Share Statistics
Harley-Davidson has 118,141,860 shares outstanding. The number of shares has decreased by -2.65% in one year.
Shares Outstanding118,141,860
Owned by Insiders0.22%
Owned by Institutions13.24%
Financial Efficiency
Harley-Davidson’s return on equity (ROE) is 0.11 and return on invested capital (ROIC) is 4.14%.
Return on Equity (ROE)0.11
Return on Assets (ROA)0.04
Return on Invested Capital (ROIC)4.14%
Return on Capital Employed (ROCE)0.07
Revenue Per Employee758.17K
Profits Per Employee57.41K
Employee Count5,900
Asset Turnover0.56
Inventory Turnover4.27
Valuation Ratios
The current PE Ratio of Harley-Davidson is 4.9. Harley-Davidson’s PEG ratio is -0.39.
PE Ratio4.9
PS Ratio0.55
PB Ratio0.78
Price to Fair Value0.78
Price to FCF5.92
Price to Operating Cash Flow4.14
PEG Ratio-0.39
Income Statement
In the last 12 months, Harley-Davidson had revenue of 4.47B and earned 338.74M in profits. Earnings per share was 2.82.
Revenue4.47B
Gross Profit1.35B
Operating Income386.63M
Pretax Income458.73M
Net Income338.74M
EBITDA492.18M
Earnings Per Share (EPS)2.82
Cash Flow
In the last 12 months, operating cash flow was 568.92M and capital expenditures -153.68M, giving a free cash flow of 415.24M billion.
Operating Cash Flow568.92M
Free Cash Flow415.24M
Free Cash Flow per Share3.51
Dividends & Yields
Harley-Davidson pays an annual dividend of $0.18, resulting in a dividend yield of 3.47%
Dividend Per Share$0.18
Dividend Yield3.47%
Payout Ratio17.48%
Free Cash Flow Yield―
Earnings Yield―
Stock Price Statistics
Beta0.82
52-Week Price Change-19.98%
50-Day Moving Average21.24
200-Day Moving Average24.40
Relative Strength Index (RSI)44.86
Average Volume (3m)2.77M
Important Dates
Harley-Davidson upcoming earnings date is Apr 23, 2026, Before Open (Confirmed).
Last Earnings DateFeb 10, 2026
Next Earnings DateApr 23, 2026
Ex-Dividend Date―
Financial Position
Harley-Davidson as a current ratio of 2.10, with Debt / Equity ratio of 108.64%
Current Ratio2.10
Quick Ratio1.83
Debt to Market Cap1.21
Net Debt to EBITDA-3.61
Interest Coverage Ratio11.56
Taxes
In the past 12 months, Harley-Davidson has paid 129.58M in taxes.
Income Tax129.58M
Effective Tax Rate0.28
Enterprise Valuation
Harley-Davidson EV to EBITDA ratio is 1.39, with an EV/FCF ratio of 1.65.
EV to Sales0.15
EV to EBITDA1.39
EV to Free Cash Flow1.65
EV to Operating Cash Flow1.21
Balance Sheet
Harley-Davidson has $3.09B in cash and marketable securities with $2.97B in debt, giving a net cash position of $124.73M billion.
Cash & Marketable Securities$3.09B
Total Debt$2.97B
Net Cash$124.73M
Net Cash Per Share$1.06
Tangible Book Value Per Share$56.03
Margins
Gross margin is 32.15%, with operating margin of 8.64%, and net profit margin of 7.57%.
Gross Margin32.15%
Operating Margin8.64%
Pretax Margin10.26%
Net Profit Margin7.57%
EBITDA Margin11.00%
EBIT Margin11.00%
Analyst Forecast
The average price target for Harley-Davidson is $23.17, which is 11.43% higher than the current price. The consensus rating is Hold
Price Target$23.17
Price Target Upside15.04% Upside
Analyst ConsensusHold
Analyst Count6
Revenue Growth Forecast-15.99%
EPS Growth Forecast-6.76%