Phoenix Media Investment (Holdings) (2008) AI Stock Analysis

• Market Cap: HK$843.93M
• Dividend Yield: N/A
• Average Volume (3M): 257.60K
• Price to Earnings (P/E): ―
• Beta (1Y): 0.46
• Revenue Growth: -13.10%
• EPS Growth: 13.01%
• Country: HK
• Employees: 2,401
• Sector: Communication Services
• Sector Strength: 97
• Industry: Internet Content & Information
• EPS (TTM): -0.41
• Shares Outstanding: 499,365,940
• 10 Day Avg. Volume: 420,840
• 30 Day Avg. Volume: 257,603
• PEG Ratio: 1.49
• Price to Book (P/B): 0.25
• Price to Sales (P/S): 0.32
• P/FCF Ratio: 2.31
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 46 Neutral
• Price Target: HK$1.50 ▼(-3.85% Downside)

Phoenix Media Investment (Holdings) is currently facing significant financial challenges, with declining revenues and persistent losses impacting its overall financial health. While technical indicators show some short-term bullish momentum, the negative P/E ratio and lack of dividend yield highlight valuation concerns. The company's ability to generate positive cash flow remains a critical risk factor.

Positive Factors

Improving Leverage

Improved leverage suggests better financial management and reduced risk, enhancing the company's long-term financial stability.

Operational Efficiency Gains

Improving EBITDA indicates potential gains in operational efficiency, which could lead to better profitability and cash flow over time.

Stable Equity Position

A stable equity position provides a strong foundation for future growth and financial resilience, supporting long-term strategic initiatives.

Negative Factors

Declining Revenues

Consistent revenue decline indicates challenges in market position and demand, potentially impacting long-term growth and profitability.

Negative Cash Flow

Negative cash flow poses a risk to liquidity and limits the company's ability to invest in growth opportunities or weather economic downturns.

Persistent Losses

Ongoing losses highlight operational inefficiencies and market challenges, threatening long-term sustainability and shareholder value.

Phoenix Media Investment (Holdings) Business Overview & Revenue Model

Company Description

Phoenix Media Investment (Holdings) (2008) is a diversified media and investment company based in Hong Kong. The company primarily operates in the media sector, focusing on content creation, broadcasting, and digital media. Its core products and services include television programming, film production, and various digital platforms that provide entertainment and news to a wide audience across different demographics.

How the Company Makes Money

Phoenix Media Investment generates revenue through multiple streams, including advertising sales from its television and digital platforms, subscription fees for premium content, and partnerships with other media companies for co-production and distribution deals. Additionally, the company may monetize its content through licensing agreements and syndication, enabling it to reach broader markets. Strategic alliances with advertisers and brands also enhance its revenue potential, allowing for integrated marketing solutions that leverage its media assets.

Phoenix Media Investment (Holdings) Financial Statement Overview

Summary

Phoenix Media Investment (Holdings) faces significant financial challenges, with declining revenues and persistent losses impacting profitability. The balance sheet shows a stable equity position with improving leverage, but the company's ability to generate positive cash flow is constrained. The firm must focus on reversing revenue declines and improving operational efficiencies to achieve sustainable financial health.

Income Statement

Phoenix Media Investment (Holdings) has shown a consistent decline in revenue over the years, with a revenue decrease from HKD 3,688,231,000 in 2019 to HKD 2,235,129,000 in 2024. Gross profit margins have also decreased, indicating challenges in maintaining cost efficiency. Net profit margins and EBIT margins are negative, reflecting ongoing losses. However, EBITDA has seen some improvement in recent years, suggesting potential operational efficiency gains.

Balance Sheet

The company's balance sheet reflects a relatively stable equity position, with a debt-to-equity ratio that has improved over time, indicating decreasing leverage. Stockholders' equity has decreased, yet remains a significant portion of total assets. The equity ratio is strong, suggesting financial stability, although the overall decline in total assets is a concern.

Cash Flow

Phoenix Media's cash flow statements reveal fluctuating free cash flow with negative growth in recent years. The operating cash flow to net income ratio is not meaningful due to negative net income and zero operating cash flow in 2024. The free cash flow to net income ratio is also challenging to assess under these circumstances. The company has struggled to generate positive free cash flow consistently, posing a risk to liquidity.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	2.07B	2.24B	2.47B	3.00B	3.16B	3.03B
Gross Profit	11.39M	125.29M	140.20M	71.04M	160.88M	238.39M
EBITDA	-254.11M	-14.01M	47.01M	8.53M	-102.03M	-1.16B
Net Income	-273.41M	-252.60M	-258.99M	-382.50M	-456.20M	-1.04B
Balance Sheet
Total Assets	5.71B	5.83B	6.69B	7.22B	8.78B	9.35B
Cash, Cash Equivalents and Short-Term Investments	2.37B	2.54B	2.26B	2.62B	3.01B	3.38B
Total Debt	685.61M	582.65M	933.96M	1.02B	1.35B	1.44B
Total Liabilities	2.08B	2.08B	2.52B	2.79B	3.37B	3.48B
Stockholders Equity	2.72B	2.86B	3.19B	3.41B	4.04B	4.41B
Cash Flow
Free Cash Flow	222.98M	313.98M	-125.15M	171.95M	-264.10M	-796.54M
Operating Cash Flow	268.88M	352.66M	-44.19M	295.29M	-167.06M	-728.88M
Investing Cash Flow	24.36M	346.28M	303.97M	549.54M	10.76M	1.55B
Financing Cash Flow	-373.31M	-181.32M	-104.79M	-504.43M	-449.33M	-567.75M

Phoenix Media Investment (Holdings) Technical Analysis

• Technical Analysis Sentiment: Positive
• Last Price: 1.56
• 50DMA: Negative
• 100DMA: Positive
• 200DMA: Positive
• MACD: Negative
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:2008, the sentiment is Positive. The current price of 1.56 is below the 20-day moving average (MA) of 1.61, below the 50-day MA of 1.68, and above the 200-day MA of 1.35, indicating a neutral trend. The MACD of 0.01 indicates Negative momentum. The RSI at 52.56 is Neutral, neither overbought nor oversold. The STOCH value of 69.70 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HK:2008.

Phoenix Media Investment (Holdings) Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
3700	66 Neutral	HK$1.79B	5.69	6.95%	4.16%	-17.47%	-7.94%
Sector *	60 Neutral	$48.67B	4.58	-11.27%	4.14%	2.83%	-41.78%
0543	55 Neutral	$384.37M	14.17	3.89%	15.61%	-9.35%	57.89%
0150	54 Neutral	$417.33M	―	-7.63%	1.76%	-28.29%	-167.19%
2390	53 Neutral	HK$2.80B	18.44	2.39%	―	-23.80%	―
1980	52 Neutral	$726.41M	-15.30	-2.08%	4.48%	15.66%	47.36%
2008	46 Neutral	HK$843.93M	―	-9.70%	―	-13.10%	13.01%

Phoenix Media Investment (Holdings) Corporate Events

Phoenix Media Reports Revenue Decline Amidst Competitive Pressures

Phoenix Media Investment (Holdings) Limited reported a 16.2% decline in revenue for the first half of 2025, attributed to decreased advertising revenue amid intensified competition and shifting consumer preferences. Despite the financial challenges, Phoenix TV maintained its focus on delivering high-quality news and enhancing its international influence, with coverage of significant global events and recognition for its professional production standards. The company’s brand value continues to grow, maintaining its status as one of the top Asian television brands.

Phoenix Media Continues Advertising Transactions with CMCC Group

Phoenix Media Investment (Holdings) Limited has announced the continuation of its transactions involving the sale of advertising airtime on outdoor LED panels to the CMCC Group, a connected entity. These transactions, which have been ongoing since 2015, will continue under separate written contracts with various CMCC Group members due to changes in CMCC’s internal policy. The company has secured a waiver from the Stock Exchange to comply with certain listing rules, allowing these transactions to proceed without a framework agreement for the period from July 2025 to December 2027. This development is significant for Phoenix Media’s operations as it ensures continued revenue from a major client, impacting its market positioning and stakeholder interests.

Phoenix Media Announces Q2 2025 Financial Results for Subsidiary

Phoenix Media Investment (Holdings) Limited announced the unaudited financial results for the second quarter of 2025 for its subsidiary, Phoenix New Media Limited. The results were filed with the United States Securities and Exchange Commission, highlighting the company’s ongoing financial performance and regulatory compliance. This announcement underscores the company’s commitment to transparency and its strategic positioning in the global media market.

Phoenix Media to Review Interim Results and Dividend Proposal

Phoenix Media Investment (Holdings) Limited has announced a board meeting scheduled for August 15, 2025, to approve and publish its unaudited interim results for the first half of the year ending June 30, 2025. The meeting will also consider the recommendation of an interim dividend, which could impact the company’s financial strategy and shareholder returns.