Phoenix Media Investment (Holdings) (2008) Price & Analysis

Phoenix Media Investment (Holdings) Limited, an investment holding company, provides satellite television broadcasting services in the People's Republic of China and internationally. The company operates through five segments: Television Broadcasting, Internet Media, Outdoor Media, Real Estate, and Other Activities. The Television Broadcasting segment engages in broadcasting television programs and commercials; and provision of promotion activities through the operation of Phoenix Chinese and Phoenix InfoNews channels, as well as Phoenix Movies, Phoenix North America Chinese, Phoenix Chinese News and Entertainment, Phoenix Hong Kong, and other channels. The Internet Media segment offers website portal and value-added telecommunication services. The Outdoor Media segment provides outdoor advertising services. The Real Estate segment is involved in the property development and investment activities. The Other Activities segment offers program production and ancillary services, merchandising services, magazine publication and distribution, and other related services. It also provides radio broadcasting; research and development; cultural development; software and games development; trademark and property holding; hotel management; publishing and distributing periodicals; technical and financial consulting; aircraft chartering; exhibition; education technology; programme production; real estate brokerage; mobile value-add; capital market; and management and related services. The company was founded in 1996 and is headquartered in Tai Po, Hong Kong.