tiprankstipranks
Shanshan Brand Management Co. Ltd. Class H (HK:1749)
:1749
Hong Kong Market

Shanshan Brand Management Co. Ltd. Class H (1749) AI Stock Analysis

0 Followers

Top Page

HK:1749

Shanshan Brand Management Co. Ltd. Class H

(1749)

Select Model
Select Model
Select Model
Outperform 70 (OpenAI - 5.2)
Rating:70Outperform
Price Target:
HK$1.00
▲(33.33% Upside)
Action:UpgradedDate:01/13/26
The score is driven mainly by solid financial position and profitability despite weakening cash flow and a recent revenue decline. Valuation is a major positive (very low P/E and high dividend yield). Technicals show an uptrend, but overbought signals (high RSI/Stoch) temper the overall rating.
Positive Factors
Margin Profile
Sustained gross margin near 38% with a rising net margin indicates durable pricing power and improved cost control in its brand-management model. This margin base supports reinvestment into marketing and partnerships and cushions earnings against moderate revenue swings over months.
Negative Factors
Revenue Decline
A recent year-on-year revenue decline signals weakening end-market demand or competitive pressure, which can degrade operating leverage. Continued top-line contraction would erode margins, limit reinvestment in brands, and weaken growth prospects over the coming months.
Read all positive and negative factors
Positive Factors
Negative Factors
Margin Profile
Sustained gross margin near 38% with a rising net margin indicates durable pricing power and improved cost control in its brand-management model. This margin base supports reinvestment into marketing and partnerships and cushions earnings against moderate revenue swings over months.
Read all positive factors

Shanshan Brand Management Co. Ltd. Class H (1749) vs. iShares MSCI Hong Kong ETF (EWH)

Shanshan Brand Management Co. Ltd. Class H Business Overview & Revenue Model

Company Description
Shanshan Brand Management Co., Ltd. engages in the design, marketing, and sale of formal and casual business menswear in the People's Republic of China. The company primarily offers its products under the Firs and Shanshan brand names. As of Decem...
How the Company Makes Money
Shanshan Brand Management Co. Ltd. generates revenue through a diversified model that includes brand licensing, product sales, and service fees from marketing and promotional activities. The company earns income by licensing its brands to third pa...

Shanshan Brand Management Co. Ltd. Class H Financial Statement Overview

Summary
Profitability is relatively stable (gross margin ~37.61% and net margin improved to 3.30% in 2024), and the balance sheet looks solid with improving leverage (debt-to-equity 0.59; ROE 12.01%). However, revenue declined ~5.04% in the latest year and cash generation weakened materially (free cash flow was zero in 2024), which lowers the score.
Income Statement
70
Positive
Balance Sheet
75
Positive
Cash Flow
60
Neutral
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue956.16M1.01B1.06B881.20M993.03M887.47M
Gross Profit361.46M379.20M397.24M385.89M485.22M423.27M
EBITDA66.42M73.22M84.95M70.14M83.53M24.31M
Net Income32.03M33.17M31.61M16.01M12.37M-68.31M
Balance Sheet
Total Assets755.67M819.55M726.39M758.58M825.43M888.61M
Cash, Cash Equivalents and Short-Term Investments59.56M107.10M143.48M114.97M84.27M111.33M
Total Debt188.82M162.68M145.92M172.66M200.68M245.10M
Total Liabilities477.99M543.27M472.61M531.07M613.93M681.94M
Stockholders Equity277.67M276.28M253.77M227.51M211.50M199.13M
Cash Flow
Free Cash Flow31.43M-8.47M77.79M64.47M24.30M17.64M
Operating Cash Flow62.29M38.19M134.07M83.23M56.58M50.27M
Investing Cash Flow-17.70M-52.50M-51.61M-3.69M-26.99M35.80M
Financing Cash Flow-14.19M-22.45M-53.93M-49.12M-56.65M-112.21M

Shanshan Brand Management Co. Ltd. Class H Technical Analysis

Technical Analysis Sentiment
Negative
Last Price0.75
Price Trends
50DMA
0.84
Negative
100DMA
0.82
Negative
200DMA
0.87
Negative
Market Momentum
MACD
-0.07
Negative
RSI
40.73
Neutral
STOCH
69.26
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HK:1749, the sentiment is Negative. The current price of 0.75 is above the 20-day moving average (MA) of 0.65, below the 50-day MA of 0.84, and below the 200-day MA of 0.87, indicating a bearish trend. The MACD of -0.07 indicates Negative momentum. The RSI at 40.73 is Neutral, neither overbought nor oversold. The STOCH value of 69.26 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for HK:1749.

Shanshan Brand Management Co. Ltd. Class H Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
74
Outperform
HK$162.00M1.5822.49%7.89%14.30%125.41%
70
Outperform
HK$85.38M11.222.89%12.12%-7.88%-4.49%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
47
Neutral
HK$55.17M-8.67-34.33%24.72%78.31%
44
Neutral
HK$146.99M-0.39-7.74%47.69%-6.36%
41
Neutral
HK$147.85M-0.79-20.24%-6.47%-118.56%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HK:1749
Shanshan Brand Management Co. Ltd. Class H
0.64
-0.29
-31.18%
HK:1388
Embry Holdings Limited
0.35
-0.05
-12.50%
HK:0122
Crocodile Garments Limited
1.42
-0.54
-27.55%
HK:1433
Cirtek Holdings Limited
0.08
0.02
22.73%
HK:8471
Reach New Holdings Ltd.
0.05
-0.16
-77.61%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jan 13, 2026