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Harte-Hanks (HHS)
NASDAQ:HHS

Harte-Hanks (HHS) Price & Analysis

149 Followers

HHS Stock Chart & Stats

$2.93
$0.05(0.97%)
At close: 4:00 PM EST
$2.93
$0.05(0.97%)

Bulls Say, Bears Say

Bulls Say
Data-driven Services SuiteHarte Hanks' core product set—data-driven marketing, analytics and customer experience services—represents a durable B2B services model. These capabilities support recurring managed-service contracts, enable cross-sell, and align with long-term client demand for measurable customer engagement solutions.
Margin ResilienceA relatively healthy gross margin provides structural cushion against top-line volatility. If revenue stabilizes, maintaining cost-of-goods discipline can translate gross profit into improved operating results, giving management room to restore profitability without immediate structural changes.
Deleveraging TrendA confirmed decline in debt since 2023 is a durable improvement to financial flexibility. Continued deleveraging reduces interest burden and liquidity strain, improving the firm's ability to fund working capital or invest in growth initiatives if operating cash flow recovers.
Bears Say
Multi-year Revenue DeclineSustained top-line contraction erodes scale economics and client penetration over time. Persistent revenue decline weakens pricing leverage, reduces operating leverage benefits, and makes margin recovery harder; it also limits reinvestment capacity and increases business-model risk over the medium term.
Negative Cash GenerationRecurrent negative operating and free cash flow signals weakened underlying cash profitability and potential working-capital strain. This increases dependence on external financing or asset sales, constrains reinvestment, and materially raises execution risk for any turnaround over the next several quarters.
Elevated Leverage & Weak ReturnsMeaningful leverage combined with negative returns creates structural financial fragility. Even with debt falling from prior peaks, 1.1x leverage and negative ROE limit strategic flexibility, raise refinancing risk in stress scenarios, and reduce capacity to invest in client retention or product development.

Harte-Hanks News

HHS FAQ

What was Harte-Hanks’s price range in the past 12 months?
Harte-Hanks lowest stock price was $2.22 and its highest was $5.39 in the past 12 months.
    What is Harte-Hanks’s market cap?
    Harte-Hanks’s market cap is $20.99M.
      When is Harte-Hanks’s upcoming earnings report date?
      Harte-Hanks’s upcoming earnings report date is May 07, 2026 which is in 21 days.
        How were Harte-Hanks’s earnings last quarter?
        Harte-Hanks released its earnings results on Mar 17, 2026. The company reported $0.297 earnings per share for the quarter, beating the consensus estimate of N/A by $0.297.
          Is Harte-Hanks overvalued?
          According to Wall Street analysts Harte-Hanks’s price is currently Overvalued. Get more investment ideas with TipRanks Premium
            Does Harte-Hanks pay dividends?
            Harte-Hanks pays a Quarterly dividend of $0.85 which represents an annual dividend yield of N/A. See more information on Harte-Hanks dividends here
              What is Harte-Hanks’s EPS estimate?
              Harte-Hanks’s EPS estimate for its next earnings report is not yet available.
              How many shares outstanding does Harte-Hanks have?
              Harte-Hanks has 7,414,794 shares outstanding.
                What happened to Harte-Hanks’s price movement after its last earnings report?
                Harte-Hanks reported an EPS of $0.297 in its last earnings report, beating expectations of N/A. Following the earnings report the stock price went down -0.749%.
                  Which hedge fund is a major shareholder of Harte-Hanks?
                  Currently, no hedge funds are holding shares in HHS
                  What is the TipRanks Smart Score and how is it calculated?
                  Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology

                    Company Description

                    Harte-Hanks

                    Harte Hanks, Inc. operates as a customer experience company in the United States and internationally. It operates through three segments: Marketing Services, Customer Care, and Fulfillment & Logistics Services. The company provides strategic guidance to help clients to plan and execute omni-channel marketing programs; audience identification, profiling, segmentation and prioritization, predictive modeling, and data strategy services; data hygiene and cleansing services; print, broadcast, direct mail, website, app, display, social, mobile, search engine marketing, and voice services; Website and app development, e-commerce enablement, database building and management, platform architecture creation, and marketing automation services; and outsourcing marketing operations solutions. It also offers customer experience management services comprising interact and resolve consumer concerns across hardware and software platforms, healthcare benefit plans, and recalls or a myriad of other customer service issues; CRM and digital transformation solutions to create meaningful customer interactions by connecting content between agent or AI-driven interfaces and web-based self-help tools and community forums; and intelligence-based B2B solutions that understand audiences and their behaviors, and then inspire and drive action to deliver results. In addition, the company provides product, print-on-demand, and mail fulfillment solutions, such as printing on demand, managing product recalls, and distributing literature and promotional products; custom solutions to engage audiences, target customers, support conferences, and appreciate employees; and third-party logistics and freight optimization services. It primarily serves B2B, consumer brand, financial services, retail, and healthcare vertical markets. Harte Hanks, Inc. was founded in 1923 and is headquartered in Chelmsford, Massachusetts.

                    Harte-Hanks (HHS) Earnings & Revenues

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                    Ownership Overview

                    21.79%4.73%11.66%58.00%
                    21.79% Insiders
                    11.66% Other Institutional Investors
                    58.00% Public Companies and
                    Individual Investors

                    Options Prices

                    Currently, No data available
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