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Hanesbrands (HBI)
NYSE:HBI
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Hanesbrands (HBI) AI Stock Analysis

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HBI

Hanesbrands

(NYSE:HBI)

Rating:55Neutral
Price Target:
$6.50
▲(5.01% Upside)
Hanesbrands' overall stock score is driven primarily by its financial challenges, including high leverage and weak cash flow, despite operational improvements. The strong earnings call performance and strategic merger announcement provide positive momentum, but technical indicators suggest caution due to overbought conditions.
Positive Factors
Acquisition
Gildan Activewear is in advanced talks to acquire Hanesbrands, which could result in synergies from their complementary strengths in innerwear and activewear.
Financial Performance
HBI delivered solid top and bottom line performance in 4Q, with all regions returning to growth, including a positive inflection in the US and accelerated growth internationally.
Negative Factors
Debt and Growth Challenges
Hanesbrands has faced difficulty generating value in the public markets as a standalone entity due to muted top-line growth prospects and a heavy debt load.
Leadership Changes
The respected CEO Bratspies announced he will depart by 2025 end, creating concerns around the sustainability of HBI's recent successes.
Market Sentiment
Despite a strong 4Q, HBI is viewed much more favorably post its strong 2024 move, but is now added to the 'not good enough' basket this EPS season.

Hanesbrands (HBI) vs. SPDR S&P 500 ETF (SPY)

Hanesbrands Business Overview & Revenue Model

Company DescriptionHanesbrands Inc., a consumer goods company, designs, manufactures, sources, and sells a range of basic apparel for men, women, and children. The company operates through three segments: Innerwear, Activewear, and International. It sells men's underwear, women's panties, children's underwear, activewear, and socks, as well as intimate apparel, such as bras and shapewears; home goods; and T-shirts, fleece, performance apparel, sport shirts, performance T-shirts and shorts, sports bras, teamwear, and thermals, as well as licensed logo apparel in collegiate bookstores, mass retailers, and other channels. The company licenses its Champion name for footwear and sports accessories. Hanesbrands Inc. provides its products primarily under the Hanes, Champion, Maidenform, JMS/Just My Size, Bali, Polo Ralph Lauren, Playtex, DKNY, Alternative, Gear for Sports, Comfortwash, Hanes Beefy-T, Bonds, DIM, Sheridan, Bras N Things, Lovable, Wonderbra, Berlei, Abanderado, Shock Absorber, Zorba, Explorer, Sol y Oro, Maidenform, Rinbros, and Bellinda brand names. The company markets its products through retailers, wholesalers, and third-party embellishers. As of January 2, 2022, it operated 216 retail and direct outlet stores in the United States and the Commonwealth of Puerto Rico, as well as 626 retail and outlet stores internationally. The company also sells its products in Europe, Australia, Asia, Latin America, Canada, the Middle East, Africa, Mexico, and Brazil. Hanesbrands Inc. was founded in 1901 and is headquartered in Winston-Salem, North Carolina.
How the Company Makes MoneyHanesbrands generates revenue primarily through the sale of its branded apparel products, which are distributed through various channels including department stores, specialty retailers, and e-commerce platforms. The company has a diversified revenue model that includes direct-to-consumer sales, wholesale distribution, and licensing agreements. Key revenue streams come from its strong portfolio of brands, particularly in the underwear and activewear segments. Additionally, Hanesbrands benefits from strategic partnerships with major retailers and online platforms that enhance its market reach. The company's ability to adapt to consumer trends and invest in marketing and brand positioning further contributes to its earnings, alongside its focus on cost efficiency and operational excellence.

Hanesbrands Key Performance Indicators (KPIs)

Any
Any
Operating Profit by Segment
Operating Profit by Segment
Reveals profit generated from each business segment, offering insight into operational efficiency and segment-specific performance.
Chart InsightsHanesbrands' operating profit for the Innerwear segment shows a recovery trend in 2023 after a decline in 2022, but faces challenges from consumer headwinds in the U.S. market, particularly in intimate apparel. The Activewear segment remains volatile, with recent losses, while International sales are bolstered by growth in Australia and Asia. The earnings call highlights strong financial performance and strategic debt reduction, yet warns of potential tariff impacts. The company is leveraging its supply chain and retailer relationships to pursue new revenue opportunities, including growth in scrubs and loungewear.
Data provided by:Main Street Data

Hanesbrands Earnings Call Summary

Earnings Call Date:Aug 07, 2025
(Q2-2025)
|
% Change Since: 48.44%|
Next Earnings Date:Nov 06, 2025
Earnings Call Sentiment Positive
The earnings call highlighted strong financial performance with better-than-expected results across key metrics and significant debt reduction, providing confidence to raise the full-year guidance. However, challenges in the intimates business and potential tariff impacts present areas of concern.
Q2-2025 Updates
Positive Updates
Better-than-Expected Financial Performance
For the third consecutive quarter, Hanesbrands delivered better-than-expected sales, gross margin, operating profit, and earnings per share, leading to an increase in full-year guidance.
Debt Reduction and Leverage Improvement
Hanesbrands paid down $1.5 billion of debt and reduced leverage by nearly 2.5 turns over the past 2 years, with leverage at the end of the second quarter at 3.3x on a net debt to adjusted EBITDA basis, which is 1.3x lower than prior year.
Significant Earnings Per Share Growth
Earnings per share increased 60% over the previous year to $0.24, driven by higher margins and lower interest expense.
Operating Margin Improvement
Operating margin expanded 255 basis points over the last year to 15.5% for the quarter, driven by cost restructuring actions and productivity improvement initiatives.
Growth in New Business Segments
Hanesbrands saw nearly 30% growth in the active segment and 165% growth in new businesses, including scrubs and loungewear products.
Negative Updates
Decline in Intimates Business
The intimates business was down compared to last year, driven by challenges in the Maidenform brand and its exposure to shapewear.
Decreased Sales in the U.S.
Sales decreased slightly by about $5 million in the U.S., with ongoing consumer headwinds continuing to pressure the U.S. innerwear market.
Tariff Impacts and Pricing Challenges
Hanesbrands anticipates tariff impacts in Q4 and will need to implement surgical pricing actions as part of its offset strategy, amid potential pushback from the mass channel.
Company Guidance
In the second quarter of 2025, Hanesbrands reported a robust financial performance, surpassing expectations across several key metrics, including sales, gross margin, operating profit, and earnings per share (EPS). The company recorded a 2% year-over-year increase in sales to $991 million and a 22% rise in operating profit, leading to a 60% increase in EPS to $0.24. The operating margin expanded by 255 basis points to 15.5%, driven by a 145 basis point improvement in gross margin and a 110 basis point leverage in SG&A expenses. Hanesbrands also successfully reduced its debt by $1.5 billion over the past two years, lowering leverage by nearly 2.5 turns. For the full year, the company has raised its guidance, now expecting sales of approximately $3.53 billion, a 17% increase in operating profit to $485 million, and a 65% rise in EPS to $0.66. The company attributes its strong performance to strategic initiatives, including cost restructuring actions, productivity improvements, and leveraging advanced analytics for operational enhancements.

Hanesbrands Financial Statement Overview

Summary
Hanesbrands faces significant challenges with declining revenues and profitability, alongside high leverage and equity concerns. While cash flow management shows some strength, the overall financial health indicates potential risk due to ongoing financial pressures.
Income Statement
50
Neutral
Hanesbrands shows a declining revenue trend over the years, with the latest TTM revenue of $3.49 billion compared to $6.80 billion in 2022. Gross profit margins have also decreased, indicating rising costs or pricing pressure. Net income has been negative in recent periods, reflecting profitability challenges. The EBIT margin improved slightly in the TTM period, but the overall profitability remains weak.
Balance Sheet
40
Negative
The balance sheet shows a high debt-to-equity ratio, driven by substantial total debt relative to a low equity base. Stockholders' equity has been decreasing, indicating financial strain. The equity ratio is low, which raises concerns about financial stability. These factors suggest high leverage and potential risk in managing liabilities.
Cash Flow
55
Neutral
Operating cash flow has declined in the TTM period, but free cash flow remains positive, indicating some ability to generate cash. The free cash flow to net income ratio is favorable, suggesting efficient cash management despite reported net losses. However, the declining trend in cash flow metrics is a concern for future liquidity.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue3.49B3.51B3.64B3.86B6.80B6.13B
Gross Profit1.47B1.36B1.29B1.35B2.65B2.27B
EBITDA449.63M230.56M333.55M365.34M860.71M156.26M
Net Income89.23M-320.43M-17.73M-127.20M77.22M-75.58M
Balance Sheet
Total Assets4.02B3.84B5.64B6.50B7.07B7.70B
Cash, Cash Equivalents and Short-Term Investments220.34M214.85M205.50M238.41M536.28M900.62M
Total Debt2.66B2.55B3.77B4.30B3.74B4.47B
Total Liabilities3.85B3.81B5.22B6.11B6.37B6.88B
Stockholders Equity166.36M34.01M419.35M398.26M702.49M813.96M
Cash Flow
Free Cash Flow57.67M226.35M517.69M-573.92M554.14M394.73M
Operating Cash Flow87.78M264.24M561.75M-358.80M623.41M448.47M
Investing Cash Flow843.65M813.03M-23.48M-216.43M-52.45M-41.08M
Financing Cash Flow-939.53M-1.05B-580.08M295.83M-888.02M142.17M

Hanesbrands Technical Analysis

Technical Analysis Sentiment
Positive
Last Price6.19
Price Trends
50DMA
4.83
Positive
100DMA
4.87
Positive
200DMA
6.20
Negative
Market Momentum
MACD
0.50
Negative
RSI
71.83
Negative
STOCH
78.41
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For HBI, the sentiment is Positive. The current price of 6.19 is above the 20-day moving average (MA) of 5.17, above the 50-day MA of 4.83, and below the 200-day MA of 6.20, indicating a neutral trend. The MACD of 0.50 indicates Negative momentum. The RSI at 71.83 is Negative, neither overbought nor oversold. The STOCH value of 78.41 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for HBI.

Hanesbrands Risk Analysis

Hanesbrands disclosed 38 risk factors in its most recent earnings report. Hanesbrands reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Hanesbrands Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
$8.26B20.6320.93%2.55%2.90%182.72%
67
Neutral
$2.98B13.8612.93%2.22%0.81%4.86%
60
Neutral
C$4.76B7.2323.69%3.62%3.22%5.88%
55
Neutral
$2.29B14.03154.00%-27.88%
54
Neutral
$5.12B60.367.83%2.80%-7.41%
47
Neutral
$2.16B21.815.50%-8.02%
46
Neutral
$2.16B22.255.50%-8.02%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
HBI
Hanesbrands
6.19
-0.12
-1.90%
COLM
Columbia Sportswear
53.56
-28.73
-34.91%
UA
Under Armour
4.95
-3.32
-40.15%
VFC
VF
13.03
-3.69
-22.07%
UAA
Under Armour
5.05
-3.53
-41.14%
LEVI
Levi Strauss & Co
20.75
1.82
9.61%

Hanesbrands Corporate Events

M&A TransactionsBusiness Operations and Strategy
Hanesbrands Announces Merger with Gildan Activewear
Positive
Aug 13, 2025

On August 13, 2025, HanesBrands Inc. entered into a merger agreement with Gildan Activewear Inc., marking a significant step in the company’s strategic evolution. The merger involves a series of transactions that will result in HanesBrands becoming a wholly owned subsidiary of Gildan, with the aim of leveraging combined brand portfolios, innovation capabilities, and manufacturing expertise. The merger is expected to enhance the company’s market position and operational efficiency, with the transaction anticipated to close by late 2025 or early 2026, subject to shareholder and regulatory approvals.

M&A TransactionsBusiness Operations and Strategy
Hanesbrands Acquired by Gildan Activewear for $2.2 Billion
Positive
Aug 13, 2025

On August 13, 2025, HanesBrands Inc. announced its acquisition by Gildan Activewear Inc., a move that will create a global leader in basic apparel. The merger, valued at approximately $2.2 billion in equity and $4.4 billion in enterprise value, is expected to double Gildan’s revenues and enhance its market position. The combined entity aims to leverage operational synergies, achieving $200 million in annual cost savings within three years, and will maintain a strong presence in both Montréal and Winston-Salem. This strategic alignment is anticipated to enhance product diversification, market reach, and shareholder value.

Business Operations and StrategyFinancial Disclosures
Hanesbrands Reports Strong Q2 2025 Financial Results
Positive
Aug 7, 2025

HanesBrands Inc. announced better-than-expected financial results for the second quarter of 2025, with net sales increasing by 1.8% to $991 million and a significant rise in operating profit and earnings per share. The company raised its full-year outlook, citing benefits from cost savings, productivity initiatives, and a strengthened balance sheet, despite challenges in its Intimate Apparel business and international sales affected by foreign exchange rates.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 19, 2025