Columbia Sportswear (COLM) AI Stock Analysis

• Market Cap: $2.98B
• Dividend Yield: 2.22%
• Average Volume (3M): 675.93K
• Price to Earnings (P/E): 13.9
• Beta (1Y): 0.58
• Revenue Growth: 0.81%
• EPS Growth: 4.86%
• Country: US
• Employees: 9,780
• Sector: Consumer Cyclical
• Sector Strength: 70
• Industry: Apparel - Manufacturers
• EPS (TTM): -0.19
• Shares Outstanding: 54,770,065
• 10 Day Avg. Volume: 647,874
• 30 Day Avg. Volume: 675,931
• PEG Ratio: -3.22
• Price to Book (P/B): 2.75
• Price to Sales (P/S): 1.45
• P/FCF Ratio: 11.35
• Enterprise Value/Market Cap: 1.09
• Enterprise Value/Revenue: 0.95
• Enterprise Value/Gross Profit: 1.89
• Enterprise Value/Ebitda: 10.51
• 1Y Price Target: $53.25
• Price Target Upside: -0.58% Downside
• Rating Consensus: Hold
• Number of Analyst Covering: 9

• Rating: 67 Neutral
• Price Target: $58.00 ▲(8.29% Upside)

Columbia Sportswear's overall stock score reflects a stable financial performance with strong margins and low leverage, but challenges in revenue growth and cash flow generation. The valuation is attractive, offering a reasonable P/E ratio and a solid dividend yield. Technical analysis indicates a neutral to slightly bearish trend, while the earnings call highlights mixed sentiment with international growth offset by U.S. market challenges and tariff uncertainties.

Positive Factors

Brand Strategy

Columbia Sportswear is implementing its ACCELERATE Strategy to target younger active U.S. consumers with more stylish and versatile products.

International Performance

Revenue increased by 1.0% year-over-year, driven by strength in EMEA and LAAP regions.

Marketing Initiatives

Columbia Sportswear launched a new brand campaign 'Engineered for Whatever,' marking its first major refresh in a decade.

Negative Factors

Sales and Margin Uncertainty

The timing of sales and margin recovery for Columbia Sportswear remains challenging to predict, indicating ongoing financial uncertainty.

Tariff Impact

The 10% universal and China tariffs are expected to result in a significant cost to Columbia Sportswear's financial performance, with an estimated impact of $35MM-$40MM, leading to potential gross margin degradation.

U.S. Market Challenges

The analyst reiterates an Underperform rating and lowers the price objective to $47 due to challenges in the U.S. market.

Columbia Sportswear Business Overview & Revenue Model

Company Description

Columbia Sportswear Company is a leading global outdoor apparel and footwear brand known for its innovative products designed for outdoor enthusiasts. Founded in 1938 and headquartered in Portland, Oregon, Columbia operates in various sectors including outdoor apparel, footwear, and accessories. The company offers a wide range of products such as jackets, pants, shirts, footwear, and outdoor equipment, catering to activities like hiking, fishing, skiing, and camping. Columbia's commitment to quality and performance, combined with its focus on sustainability, has established it as a trusted name in outdoor gear.

How the Company Makes Money

Columbia Sportswear generates revenue primarily through the sale of its outdoor apparel and footwear products. The company operates through multiple channels, including direct-to-consumer sales via its own retail stores and e-commerce platforms, as well as wholesale distribution to third-party retailers. Key revenue streams include sales from seasonal collections, branded merchandise, and licensed products. Columbia also benefits from strategic partnerships with other brands and outdoor organizations, enhancing its visibility and market reach. Additionally, the company invests in marketing and promotional campaigns to boost brand awareness and drive sales. Seasonal trends and outdoor activity popularity also play significant roles in influencing the company's revenue performance.

Columbia Sportswear Financial Statement Overview

Summary

Columbia Sportswear presents a predominantly positive financial picture with strong margins and low leverage, despite a minor decline in revenue and free cash flow growth. The company maintains a robust equity position, ensuring financial stability, although there are opportunities to enhance profitability and cash flow generation.

Income Statement

Columbia Sportswear shows a stable and healthy income statement with solid gross profit and net profit margins. The Gross Profit Margin for TTM is 50.44%, and the Net Profit Margin is 6.59%. However, the Revenue Growth Rate for TTM is slightly negative at -2.16%, indicating a decline in total revenue compared to the previous period. The EBIT Margin is 7.99%, and the EBITDA Margin is 8.67%, suggesting efficient operational performance.

Balance Sheet

The balance sheet of Columbia Sportswear reflects a strong equity position with a Debt-to-Equity Ratio of 0.29 for TTM, indicating low leverage. The Equity Ratio stands at 57.25%, signifying a solid asset base funded by equity. However, the Return on Equity (ROE) is slightly low at 13.59%, suggesting room for improvement in profitability relative to equity.

Cash Flow

Columbia Sportswear's cash flow statement shows moderate free cash flow generation with a Free Cash Flow amount of $257.21 million for TTM, but a negative Free Cash Flow Growth Rate of -40.35%. The Operating Cash Flow to Net Income Ratio is strong at 1.42, reflecting good cash conversion. However, the Free Cash Flow to Net Income Ratio is 1.14, indicating a decline from previous periods.

Breakdown	TTM	Dec 2024	Dec 2023	Dec 2022	Dec 2021	Dec 2020
Income Statement
Total Revenue	3.41B	3.37B	3.49B	3.46B	3.13B	2.50B
Gross Profit	1.72B	1.69B	1.73B	1.71B	1.61B	1.22B
EBITDA	309.09M	326.69M	453.24M	546.90M	566.08M	286.12M
Net Income	224.77M	223.27M	251.40M	311.44M	354.11M	108.01M
Balance Sheet
Total Assets	2.89B	2.98B	2.94B	3.05B	3.07B	2.84B
Cash, Cash Equivalents and Short-Term Investments	579.03M	815.48M	764.50M	430.96M	894.55M	791.95M
Total Debt	481.19M	449.19M	407.86M	379.31M	385.10M	418.65M
Total Liabilities	1.24B	1.20B	1.00B	1.12B	1.08B	1.00B
Stockholders Equity	1.65B	1.78B	1.94B	1.94B	1.99B	1.83B
Cash Flow
Free Cash Flow	257.21M	431.24M	581.69M	-83.71M	319.66M	247.32M
Operating Cash Flow	319.26M	491.04M	636.30M	-25.24M	354.41M	276.08M
Investing Cash Flow	167.97M	87.33M	-461.82M	72.74M	-163.75M	-27.17M
Financing Cash Flow	-412.54M	-386.24M	-254.79M	-360.83M	-210.89M	-151.70M

Columbia Sportswear Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 53.56
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Negative
• RSI: Neutral
• STOCH: Negative

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For COLM, the sentiment is Negative. The current price of 53.56 is below the 20-day moving average (MA) of 54.17, below the 50-day MA of 58.58, and below the 200-day MA of 72.94, indicating a bearish trend. The MACD of -1.73 indicates Negative momentum. The RSI at 45.30 is Neutral, neither overbought nor oversold. The STOCH value of 89.44 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for COLM.

Columbia Sportswear Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
KTB	71 Outperform	$4.05B	16.25	58.07%	2.86%	3.47%	5.86%
COLM	67 Neutral	$2.98B	13.86	12.93%	2.22%	0.81%	4.86%
Sector *	61 Neutral	$17.42B	12.39	-5.32%	3.12%	1.53%	-15.37%
HBI	55 Neutral	$2.29B	14.03	154.00%	―	-27.88%	―
VFC	54 Neutral	$5.12B	60.36	7.83%	2.80%	-7.41%	―
UA	47 Neutral	$2.16B	21.81	5.50%	―	-8.02%	―
UAA	46 Neutral	$2.16B	22.25	5.50%	―	-8.02%	―

Columbia Sportswear Corporate Events

Columbia Sportswear Announces Quarterly Dividend Amid Sales Growth

On July 31, 2025, Columbia Sportswear announced a quarterly cash dividend of $0.30 per share, payable on September 4, 2025. The company reported a 6% increase in net sales for the second quarter of 2025 compared to the same period in 2024, despite a net loss of $10.2 million. The company is implementing its ACCELERATE growth strategy to strengthen its brand and mitigate the impact of global trade uncertainties. The financial outlook for 2025 is cautious, with expected net sales ranging from a 1% decrease to a 1% increase compared to 2024.

Columbia Sportswear Holds Annual Shareholders Meeting

On June 5, 2025, Columbia Sportswear Company held its Annual Meeting of Shareholders, where 97.5% of the shares were voted. Key outcomes included the election of directors, ratification of Deloitte & Touche LLP as the independent auditor, approval of executive compensation, and the rejection of a proposal for GHG emissions reduction targets.