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Greenlane Holdings Inc (GNLN)
NASDAQ:GNLN

Greenlane Holdings (GNLN) AI Stock Analysis

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GNLN

Greenlane Holdings

(NASDAQ:GNLN)

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Neutral 42 (OpenAI - 5.2)
Rating:42Neutral
Price Target:
$0.97
▼(-37.56% Downside)
Action:ReiteratedDate:02/10/26
The score is held down primarily by weak financial performance (shrinking revenue, deep losses, and ongoing cash burn) and a strongly bearish technical setup (below key moving averages with negative MACD). Corporate events are somewhat positive but not enough to offset fundamental and trend deterioration, while valuation metrics provided are not meaningfully supportive.
Positive Factors
Diversified Distribution Model
Greenlane’s dual-channel model (wholesale distribution to retailers/dispensaries plus direct e-commerce) and partnerships with established accessory brands create durable distribution breadth. This multi-channel footprint supports revenue resilience and market access even if one channel softens over a 2–6 month horizon.
Improved Leverage
Trailing-twelve-month leverage improvement and very low debt relative to equity materially reduce near-term solvency risk. Lower financial leverage gives management more optionality to manage operations, negotiate supplier terms, or pursue small strategic actions without immediate refinancing pressure, durable over months.
Flexible Capital Access
The ATM program provides an on‑demand, flexible mechanism to raise equity capital without committing to a scheduled issuance, helping address liquidity needs and fund operations or restructuring. This access to incremental capital is a structural defensive tool for managing cash burn in the medium term.
Negative Factors
Declining Revenue & Margins
A ~32% TTM revenue decline paired with a negative gross margin signals weakening demand or adverse pricing/Cost of Goods dynamics that undermine core unit economics. Without stabilizing top-line and restoring positive gross margins, margin sustainability and the ability to cover fixed costs remain structurally impaired over coming months.
Persistent Cash Burn
Sustained negative operating and free cash flow across reported periods indicates ongoing cash consumption from core operations. Even with slight FCF improvement versus prior year, continued cash burn depletes reserves, forces recurring capital raises or cost cuts, and constrains strategic investments for durable recovery.
Equity Volatility & Negative ROE
Volatile equity and deeply negative ROE reflect recurring losses that erode shareholder capital and limit retained-earnings recovery. This weakens the company’s capacity to self‑fund growth or absorb shocks, increases dependency on external financing, and can hinder long-term strategic execution if losses persist.

Greenlane Holdings (GNLN) vs. SPDR S&P 500 ETF (SPY)

Greenlane Holdings Business Overview & Revenue Model

Company DescriptionGreenlane Holdings, Inc. develops and distributes cannabis accessories, child-resistant packaging, vape solutions, and lifestyle products in the United States, Canada, and Europe. It operates through two segments, Consumer Goods and Industrial Goods. The company provides consumption accessories, vaporizers, pipes, rolling papers and packaging, grinders, and apparel lines, as well as bubblers, rigs, and other smoking and vaporization related accessories and merchandise. It offers its products under the VIBES rolling papers, Pollen Gear, the Marley Natural accessory line, Aerospaced & Groove grinders, Marley Natural, K. Haring Glass Collections, Eyce silicone pipes, Higher Standards, and DaVinci vaporizers brands. The company also operates e-commerce websites, such as Vapor.com, Higherstandards.com, Aerospaced.com, DaVincivaporizer.com, Harringglass.com, Eycemolds.com, Vapor.ca, Vaposhop.com, and Puffitup.com. It serves customers through a network of 8,500 smoke shops, cannabis dispensaries, and specialty retailers. Greenlane Holdings, Inc. was founded in 2005 and is headquartered in Boca Raton, Florida.
How the Company Makes MoneyGreenlane generates revenue primarily through its wholesale distribution of cannabis-related products to retailers and dispensaries, which accounts for a significant portion of its earnings. The company also operates an e-commerce platform that sells its products directly to consumers, providing an additional revenue stream. Key partnerships with leading brands in the cannabis accessories space enhance its product offerings and drive sales. Additionally, Greenlane may benefit from strategic collaborations and marketing agreements that allow it to expand its reach and improve its competitive position in the market.

Greenlane Holdings Financial Statement Overview

Summary
Financial quality is weak: TTM revenue fell ~32% YoY, margins and profitability are deeply negative, and operating/free cash flow are consistently negative. While leverage appears improved in TTM versus 2024, persistent losses and deeply negative ROE raise sustainability risk.
Income Statement
7
Very Negative
Performance has deteriorated sharply into TTM (Trailing-Twelve-Months): revenue fell ~32% versus the prior year, and profitability is deeply negative with a negative gross margin and very large operating and net losses. Earlier years show positive gross margins, but the business has been consistently loss-making across the full period, with no sustained improvement in operating leverage.
Balance Sheet
38
Negative
Leverage looks improved in TTM (Trailing-Twelve-Months) with very low debt relative to equity, a notable change from 2024 when debt was high versus equity. However, equity has been volatile over time and returns on equity are deeply negative, reflecting persistent losses and raising concerns about balance-sheet durability if losses continue.
Cash Flow
10
Very Negative
Cash generation remains a major weakness: operating cash flow and free cash flow are negative in every period shown, including TTM (Trailing-Twelve-Months). While free cash flow improved versus the prior year in TTM, the company still burns significant cash, and cash outflows are not supported by underlying profitability.
BreakdownTTMDec 2024Dec 2023Mar 2023Dec 2021Mar 2021
Income Statement
Total Revenue4.65M13.28M65.37M137.09M166.06M138.30M
Gross Profit-5.20M6.28M17.83M24.98M33.85M22.77M
EBITDA-21.93M-10.92M-24.63M-172.38M-48.15M-44.55M
Net Income-24.79M-17.64M-32.17M-169.51M-30.58M-14.52M
Balance Sheet
Total Assets17.64M28.63M38.09M89.69M285.83M122.65M
Cash, Cash Equivalents and Short-Term Investments1.81M899.00K463.00K6.46M12.86M30.43M
Total Debt320.00K8.68M9.17M19.80M31.70M11.90M
Total Liabilities6.63M22.35M27.10M50.69M89.46M53.39M
Stockholders Equity11.16M6.43M11.12M38.97M174.53M15.06M
Cash Flow
Free Cash Flow-13.47M-6.99M-2.80M-29.21M-42.05M-14.61M
Operating Cash Flow-13.32M-6.75M-1.79M-26.43M-37.33M-12.30M
Investing Cash Flow-146.00K-244.00K30.00K12.03M-19.69M-4.14M
Financing Cash Flow12.97M7.43M-10.14M13.93M38.96M-1.06M

Greenlane Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.56
Price Trends
50DMA
1.60
Negative
100DMA
2.49
Negative
200DMA
26.82
Negative
Market Momentum
MACD
-0.26
Positive
RSI
13.69
Positive
STOCH
10.68
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GNLN, the sentiment is Negative. The current price of 1.56 is above the 20-day moving average (MA) of 1.07, below the 50-day MA of 1.60, and below the 200-day MA of 26.82, indicating a bearish trend. The MACD of -0.26 indicates Positive momentum. The RSI at 13.69 is Positive, neither overbought nor oversold. The STOCH value of 10.68 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GNLN.

Greenlane Holdings Risk Analysis

Greenlane Holdings disclosed 83 risk factors in its most recent earnings report. Greenlane Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Greenlane Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
46
Neutral
$121.45M-3.41-254.99%-20.13%-88.66%
44
Neutral
$2.46M-133.50%-34.81%99.30%
42
Neutral
$3.25M-240.32%-78.46%83.71%
39
Underperform
$221.98K-0.01-68.63%-88.85%68.28%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GNLN
Greenlane Holdings
0.66
-549.84
-99.88%
XXII
22nd Century
4.82
-767.98
-99.38%
KAVL
Kaival Brands Innovations Group
0.02
-0.80
-98.03%
ISPR
Ispire Technology, Inc.
2.12
-2.43
-53.41%

Greenlane Holdings Corporate Events

Business Operations and StrategyRegulatory Filings and Compliance
Greenlane Enters Structured BERA Token Trading Agreements
Positive
Feb 9, 2026

On February 4, 2026, Greenlane Subsidiary entered into a Token Purchase and Sale Agreement and a Token Lending Agreement with Berachain Operations Corporation to facilitate structured BERA token trading using USDC and USDT stablecoins. Under this framework, Greenlane may lend stablecoins to Berachain to buy BERA in the market, then repurchase BERA in tranches at preset pricing, with Berachain retaining stablecoin principal and trading results, supported by arm’s-length governance, independent execution standards, and compliance reporting.

The transaction structure allows flexible tranche sizing within negotiated ranges and permits Greenlane to offset its BERA purchase payments by reducing outstanding lent tokens, effectively netting loans against token acquisitions. Because a potential liquidity provider, BSQD Corp., is wholly owned by Greenlane’s Chief Investment Officer and may source BERA for Berachain, the deals were reviewed as related-party transactions and unanimously approved by disinterested directors and the Audit Committee, which concluded the arrangements are commercially reasonable and in stockholders’ best interests.

The most recent analyst rating on (GNLN) stock is a Hold with a $1.00 price target. To see the full list of analyst forecasts on Greenlane Holdings stock, see the GNLN Stock Forecast page.

Business Operations and StrategyExecutive/Board Changes
Greenlane Holdings Appoints Jonathan Hue-Fay Ip to Board
Positive
Jan 27, 2026

On January 21, 2026, Greenlane Holdings, Inc.’s board of directors unanimously appointed corporate lawyer and business executive Jonathan Hue-Fay Ip to its board, filling the vacancy created by the resignation of Barbar Sher. Ip, founder of Iterative Law Profession Corporation and current director or general counsel to several technology and finance-focused companies, brings extensive experience in business law, investment, and corporate finance, which the company believes enhances its board expertise. Greenlane had previously entered into a Strategic Advisory Agreement with Iterative Law in October 2025 in anticipation of his board role, under which Ip received warrants to purchase 260,416 common shares at a token exercise price, and he will now also receive standard non-employee director compensation and indemnification, signaling the company’s effort to solidify its governance and align incentives with a seasoned legal and financial advisor.

The most recent analyst rating on (GNLN) stock is a Hold with a $1.50 price target. To see the full list of analyst forecasts on Greenlane Holdings stock, see the GNLN Stock Forecast page.

Business Operations and StrategyPrivate Placements and Financing
Greenlane Holdings Launches Flexible At-The-Market Equity Program
Neutral
Jan 13, 2026

On January 7, 2026, Greenlane Holdings, Inc. entered into a sales agreement with Yorkville Securities, LLC to establish an at-the-market equity offering program under which Greenlane may, from time to time, sell up to $5,355,687 of its common stock through or to Yorkville as sales agent or principal. The shares will be issued under Greenlane’s effective shelf registration statement, with Yorkville earning a commission of up to 3% of gross proceeds, while Greenlane retains discretion over whether, when, and how many shares to sell, underscoring the company’s move to create flexible access to additional capital without committing to a fixed issuance schedule.

The most recent analyst rating on (GNLN) stock is a Hold with a $1.50 price target. To see the full list of analyst forecasts on Greenlane Holdings stock, see the GNLN Stock Forecast page.

Executive/Board ChangesShareholder Meetings
Greenlane Holdings Appoints Bruce Linton as Chairman
Positive
Dec 15, 2025

On December 9, 2025, Greenlane Holdings held its annual meeting of stockholders, where Bruce Linton was appointed as the new Chairman of the Board. The meeting resulted in the approval of several proposals, including the election of directors, the re-appointment of the company’s auditors, and amendments to the 2019 Equity Incentive Plan. These decisions are expected to impact the company’s governance and financial strategies positively.

The most recent analyst rating on (GNLN) stock is a Hold with a $3.00 price target. To see the full list of analyst forecasts on Greenlane Holdings stock, see the GNLN Stock Forecast page.

Shareholder Meetings
Greenlane Holdings to Reconvene Annual Meeting December 9
Neutral
Dec 2, 2025

On December 1, 2025, Greenlane Holdings, Inc. attempted to hold its 2025 Annual Meeting of Stockholders in a virtual-only format. However, due to the absence of a quorum, no business was conducted, and no polls were opened. The company announced that it will reconvene the meeting on December 9, 2025, allowing stockholders to attend, vote, and submit questions via a live audio webcast.

The most recent analyst rating on (GNLN) stock is a Sell with a $3.00 price target. To see the full list of analyst forecasts on Greenlane Holdings stock, see the GNLN Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Feb 10, 2026