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Greenlane Holdings Inc (GNLN)
NASDAQ:GNLN

Greenlane Holdings (GNLN) AI Stock Analysis

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GNLN

Greenlane Holdings

(NASDAQ:GNLN)

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Neutral 46 (OpenAI - 4o)
Rating:46Neutral
Price Target:
$3.00
▲(7.91% Upside)
Greenlane Holdings faces significant financial challenges with declining revenues and persistent losses, which heavily impact its overall score. The technical analysis indicates a bearish trend, further weighing down the score. However, the recent corporate event involving a $110 million private placement and strategic shift towards cryptocurrency provides a positive outlook, slightly improving the overall score.
Positive Factors
Strategic Shift to Cryptocurrency
The strategic shift towards cryptocurrency and digital asset management could diversify revenue streams and position Greenlane as a leader in the crypto sector, potentially enhancing long-term growth prospects.
Improved Gross Profit Margins
Improved gross profit margins indicate better cost management and pricing strategies, which can enhance profitability and provide a buffer against revenue fluctuations.
Strong Equity Position
A strong equity position provides financial stability and flexibility, allowing Greenlane to invest in growth opportunities and weather economic downturns.
Negative Factors
Declining Revenue
Declining revenue growth poses a challenge to sustainability and market competitiveness, potentially impacting long-term financial health and investor confidence.
Negative Profit Margins
Persistently negative profit margins highlight ongoing operational inefficiencies and profitability challenges, which could strain financial resources and limit future growth.
Cash Flow Challenges
Negative operating cash flow suggests difficulties in generating sufficient cash from core operations, which can hinder the ability to fund expansion and meet financial obligations.

Greenlane Holdings (GNLN) vs. SPDR S&P 500 ETF (SPY)

Greenlane Holdings Business Overview & Revenue Model

Company DescriptionGreenlane Holdings, Inc. develops and distributes cannabis accessories, child-resistant packaging, vape solutions, and lifestyle products in the United States, Canada, and Europe. It operates through two segments, Consumer Goods and Industrial Goods. The company provides consumption accessories, vaporizers, pipes, rolling papers and packaging, grinders, and apparel lines, as well as bubblers, rigs, and other smoking and vaporization related accessories and merchandise. It offers its products under the VIBES rolling papers, Pollen Gear, the Marley Natural accessory line, Aerospaced & Groove grinders, Marley Natural, K. Haring Glass Collections, Eyce silicone pipes, Higher Standards, and DaVinci vaporizers brands. The company also operates e-commerce websites, such as Vapor.com, Higherstandards.com, Aerospaced.com, DaVincivaporizer.com, Harringglass.com, Eycemolds.com, Vapor.ca, Vaposhop.com, and Puffitup.com. It serves customers through a network of 8,500 smoke shops, cannabis dispensaries, and specialty retailers. Greenlane Holdings, Inc. was founded in 2005 and is headquartered in Boca Raton, Florida.
How the Company Makes MoneyGreenlane generates revenue primarily through its wholesale distribution of cannabis-related products to retailers and dispensaries, which accounts for a significant portion of its earnings. The company also operates an e-commerce platform that sells its products directly to consumers, providing an additional revenue stream. Key partnerships with leading brands in the cannabis accessories space enhance its product offerings and drive sales. Additionally, Greenlane may benefit from strategic collaborations and marketing agreements that allow it to expand its reach and improve its competitive position in the market.

Greenlane Holdings Financial Statement Overview

Summary
Greenlane Holdings is facing significant financial challenges, with declining revenues and persistent losses. Improvements in gross profit margins and debt levels are overshadowed by negative profitability and cash flow issues. The balance sheet shows a strong equity position, but the negative return on equity highlights inefficiencies in generating shareholder value.
Income Statement
35
Negative
Greenlane Holdings has experienced a significant decline in revenue, with a TTM revenue growth rate of -18.99%. The gross profit margin improved to 55.93% in the TTM, but the net profit margin remains deeply negative at -173.29%, indicating ongoing profitability challenges. The EBIT and EBITDA margins are also negative, reflecting operational inefficiencies.
Balance Sheet
45
Neutral
The company's debt-to-equity ratio improved to 0.03 in the TTM, suggesting low leverage. However, the return on equity is negative at -150.20%, indicating that the company is not generating returns on shareholders' equity. The equity ratio stands at 63.23%, showing a relatively strong equity position compared to total assets.
Cash Flow
30
Negative
Greenlane Holdings shows a positive free cash flow growth rate of 40.90% in the TTM, but the operating cash flow remains negative. The operating cash flow to net income ratio is -0.68, indicating cash flow challenges. The free cash flow to net income ratio is 0.67, suggesting some ability to cover net losses with free cash flow.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue10.78M13.28M65.37M137.09M166.06M138.30M
Gross Profit-23.70M6.28M17.83M24.98M33.85M22.77M
EBITDA-61.54M-10.92M-24.63M-172.38M-48.15M-44.55M
Net Income-67.45M-17.64M-32.17M-169.51M-30.58M-14.52M
Balance Sheet
Total Assets17.64M28.63M38.09M89.69M285.83M122.65M
Cash, Cash Equivalents and Short-Term Investments1.81M899.00K463.00K6.46M12.86M30.43M
Total Debt320.00K8.68M9.17M19.80M31.70M11.90M
Total Liabilities6.63M22.35M27.10M50.69M89.46M53.39M
Stockholders Equity11.16M6.43M11.12M38.97M174.53M15.06M
Cash Flow
Free Cash Flow-34.76M-6.99M-2.80M-29.21M-42.05M-14.61M
Operating Cash Flow-34.45M-6.75M-1.79M-26.43M-37.33M-12.30M
Investing Cash Flow-306.00K-244.00K30.00K12.03M-19.69M-4.14M
Financing Cash Flow25.93M7.43M-10.14M13.93M38.96M-1.06M

Greenlane Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price2.78
Price Trends
50DMA
3.33
Negative
100DMA
3.44
Negative
200DMA
208.45
Negative
Market Momentum
MACD
-0.08
Positive
RSI
36.59
Neutral
STOCH
23.82
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GNLN, the sentiment is Negative. The current price of 2.78 is below the 20-day moving average (MA) of 3.15, below the 50-day MA of 3.33, and below the 200-day MA of 208.45, indicating a bearish trend. The MACD of -0.08 indicates Positive momentum. The RSI at 36.59 is Neutral, neither overbought nor oversold. The STOCH value of 23.82 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GNLN.

Greenlane Holdings Risk Analysis

Greenlane Holdings disclosed 83 risk factors in its most recent earnings report. Greenlane Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Greenlane Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
51
Neutral
$150.10M-4.22-254.99%-20.13%-88.66%
46
Neutral
$4.58M-240.32%-78.46%83.71%
45
Neutral
$7.34M>-0.01-133.50%-34.81%99.30%
31
Underperform
$1.62M-0.19-68.63%-88.85%68.28%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GNLN
Greenlane Holdings
2.78
-1,182.22
-99.77%
XXII
22nd Century
0.96
-127.90
-99.26%
KAVL
Kaival Brands Innovations Group
0.16
-0.74
-82.22%
ISPR
Ispire Technology, Inc.
2.73
-3.42
-55.61%

Greenlane Holdings Corporate Events

Shareholder Meetings
Greenlane Holdings to Reconvene Annual Meeting December 9
Neutral
Dec 2, 2025

On December 1, 2025, Greenlane Holdings, Inc. attempted to hold its 2025 Annual Meeting of Stockholders in a virtual-only format. However, due to the absence of a quorum, no business was conducted, and no polls were opened. The company announced that it will reconvene the meeting on December 9, 2025, allowing stockholders to attend, vote, and submit questions via a live audio webcast.

Executive/Board ChangesPrivate Placements and FinancingBusiness Operations and Strategy
Greenlane Holdings Closes $110M Private Placement Offering
Positive
Oct 27, 2025

On October 23, 2025, Greenlane Holdings successfully closed a $110 million private placement offering, which included cash, stablecoin investments, and BERA tokens. The company plans to use the proceeds to implement a digital asset treasury strategy, focusing on acquiring BERA as its primary treasury reserve asset. This strategic move is expected to enhance Greenlane’s position in the crypto technology sector, with the company holding approximately 54 million BERA tokens valued at $108 million. The appointment of Bruce Linton as Chairman and Ben Isenberg as Chief Investment Officer is set to bolster the company’s management team as it aims to become a leading institutionally managed BERA holder in the public markets.

Private Placements and FinancingBusiness Operations and Strategy
Greenlane Holdings Announces $110M Cryptocurrency Strategy
Positive
Oct 20, 2025

On October 20, 2025, Greenlane Holdings announced a $110 million private placement to implement a digital asset treasury strategy centered on acquiring BERA, the native cryptocurrency of the Berachain blockchain. This transaction, led by Polychain Capital and other investors, aims to position Greenlane as a major publicly traded holder of BERA, with proceeds used for BERA acquisitions and general corporate purposes. The initiative is expected to enhance Greenlane’s engagement with capital markets and expand its presence in the cryptocurrency sector.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 09, 2025