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Guess?, Inc. (GES)
NYSE:GES
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Guess? (GES) AI Stock Analysis

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GES

Guess?

(NYSE:GES)

Rating:66Neutral
Price Target:
$18.00
▲(6.51% Upside)
Guess? receives a moderate score due to a mix of stable financial performance and strong corporate events. The bullish technical indicators and positive earnings call sentiment are offset by valuation concerns and profitability challenges. The merger agreement provides a significant upside potential, making it an attractive option for investors considering the premium offered.

Guess? (GES) vs. SPDR S&P 500 ETF (SPY)

Guess? Business Overview & Revenue Model

Company DescriptionGuess?, Inc. is a renowned American fashion brand known for its trendy apparel, accessories, and footwear, primarily targeting the youthful demographic. Founded in 1981, the company operates in the apparel and accessories sector, offering a diverse range of products, including denim, dresses, footwear, and handbags, as well as a selection of fragrances and watches. Guess? has established a global presence with retail stores, e-commerce platforms, and a strong brand identity that emphasizes a lifestyle approach to fashion.
How the Company Makes MoneyGuess? generates revenue through multiple channels, including wholesale distribution to department stores and specialty retailers, direct-to-consumer sales via its own retail stores, and e-commerce platforms. The company benefits from brand recognition and loyalty, allowing it to command premium pricing for its products. Key revenue streams include sales of apparel and accessories, with denim being a significant category. Additionally, Guess? engages in strategic partnerships and collaborations, which can enhance brand visibility and drive sales. Seasonal promotions and marketing campaigns also play a crucial role in attracting customers and boosting revenue.

Guess? Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Shows revenue distribution across different business segments, highlighting which areas are driving growth and which may need strategic adjustments.
Chart InsightsGuess? has shown a notable recovery in product sales post-pandemic, with recent quarters indicating a steady upward trend. The latest earnings call highlights the positive impact of the rag & bone acquisition, contributing significantly to revenue growth. However, challenges persist, particularly in Asia with a significant revenue decline, and pressure on gross margins. The European wholesale segment is a bright spot, driving growth, while the Americas retail segment struggles with declining comps. Overall, the company anticipates moderate revenue growth, but strategic adjustments are crucial to address regional weaknesses.
Data provided by:Main Street Data

Guess? Earnings Call Summary

Earnings Call Date:Aug 27, 2025
(Q1-2026)
|
% Change Since: |
Next Earnings Date:Nov 25, 2025
Earnings Call Sentiment Positive
The earnings call reflected a generally positive outlook with strong revenue growth driven by the acquisition of rag & bone and robust performance in European and Americas wholesale businesses. However, challenges persist in licensing revenue, Asian market performance, and European retail stores. Improvements in retail productivity and strategic initiatives offer potential growth opportunities.
Q1-2026 Updates
Positive Updates
Revenue Growth Exceeds Expectations
Total company revenues increased by 9% in U.S. dollars and 12% in constant currency, driven by the acquisition of rag & bone and solid performance in European and Americas wholesale businesses.
Successful Integration of Rag & Bone
Rag & bone significantly outperformed expectations with strong wholesale shipments, contributing 9 percentage points to top line constant currency growth.
European Wholesale Business Growth
The European wholesale business posted a mid-teen growth rate, the largest contributor to overall growth, driven by reliable product deliveries.
Improvement in Americas Retail Performance
Americas Retail performance improved, exceeding expectations with a focus on women's apparel, pricing adjustments, and improved conversion rates.
Expansion and New Initiatives
Introduction of a customer loyalty program in Europe led to a 36% revenue increase among loyalty customers. Plans to roll out to additional countries are underway.
Negative Updates
Decline in Licensing Revenue
Licensing revenue declined, primarily due to decreases in royalties from fragrances and footwear, while handbags showed growth.
Challenges in the Asian Market
Revenues in Asia declined by over 20%, with significant weakness in the Greater China market leading to store closures and reduced operations.
European Retail Store Performance
European retail stores posted a constant currency comp decrease of 4%, due to a decline in store traffic.
Gross Margin Decline
Total company gross margin decreased by 200 basis points to 39.9%, affected by lower royalty income and increased promotional activity.
Company Guidance
During the Guess? First Quarter Fiscal 2026 earnings call, the company reported operating results that surpassed expectations across several key financial metrics. The company achieved a 9% growth in U.S. dollar terms, despite a 2.5-point currency headwind. A significant portion of this growth was driven by the acquisition of rag & bone, contributing 9 percentage points to the top line constant currency growth. The core Guess business also added approximately 3 points of constant currency growth, attributed mainly to increased shipments in the European and Americas wholesale operations. In Europe, the wholesale business experienced a mid-teen growth rate, making it the largest contributor to the company's growth. However, the company's licensing revenue experienced a decline, presenting a modest headwind. The company reported a gross margin of 39.9%, which was 200 basis points lower than the previous year, and an adjusted operating loss of $26 million, with an adjusted operating loss margin of 4%. The fiscal year 2026 outlook projects revenue growth between 5.5% and 7.4%, with adjusted operating margins ranging from 4.4% to 5.1%, and adjusted EPS between $1.32 and $1.64.

Guess? Financial Statement Overview

Summary
Guess? shows promising revenue growth and robust gross margins, indicating strength in sales and cost management. However, profitability metrics reveal challenges in converting revenue growth to net income, with thin net profit margins and low ROE. The balance sheet indicates potential risks from high leverage, while cash flow analysis highlights challenges with free cash flow management.
Income Statement
72
Positive
Guess? has demonstrated a healthy revenue growth trajectory, with a TTM revenue of approximately $3.05 billion, reflecting consistent growth from previous years. The gross profit margin stands strong at approximately 42.97% for the TTM, showcasing efficient cost management. However, the net profit margin is thin at 0.47%, which indicates challenges in translating revenue growth into higher net profits. EBIT and EBITDA margins, at 5.26% and 4.35% respectively, suggest room for improvement in operational efficiency.
Balance Sheet
65
Positive
The company's balance sheet shows a moderate debt-to-equity ratio of 3.3, pointing to a significant reliance on debt financing. The equity ratio stands at 16.89%, indicating a relatively small equity base compared to total assets. Return on equity (ROE) is low at 3.0%, reflecting limited profitability relative to shareholder's equity. These metrics suggest potential risks related to leverage, although the company maintains a stable asset base.
Cash Flow
60
Neutral
Guess? faces challenges in cash flow management, highlighted by negative free cash flow in the TTM. The free cash flow growth rate has declined due to increased capital expenditures. Operating cash flow to net income ratio is 4.92, indicating effective cash conversion from net income but overshadowed by negative free cash flow. The negative free cash flow to net income ratio suggests cash flow pressures impacting financial flexibility.
BreakdownTTMDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue3.09B3.00B2.78B2.69B2.59B1.88B
Gross Profit1.32B1.30B1.22B1.15B1.17B697.10M
EBITDA127.80M178.52M318.65M316.39M364.37M-890.00K
Net Income31.32M60.42M198.20M149.61M171.36M-80.74M
Balance Sheet
Total Assets2.98B2.77B2.59B2.43B2.56B2.47B
Cash, Cash Equivalents and Short-Term Investments189.63M187.70M360.29M275.76M415.56M469.11M
Total Debt1.61B1.42B1.16B1.13B1.15B1.25B
Total Liabilities2.44B2.22B1.85B1.84B1.89B1.90B
Stockholders Equity1.59B505.01M684.94M534.11M622.66M543.66M
Cash Flow
Free Cash Flow56.83M35.59M256.17M79.69M68.12M190.17M
Operating Cash Flow101.44M121.68M330.38M169.19M131.64M209.05M
Investing Cash Flow-98.57M-113.16M-75.14M-89.87M-62.28M-22.16M
Financing Cash Flow-31.90M-165.50M-168.84M-217.19M-97.04M-9.91M

Guess? Technical Analysis

Technical Analysis Sentiment
Positive
Last Price16.90
Price Trends
50DMA
14.19
Positive
100DMA
12.65
Positive
200DMA
12.40
Positive
Market Momentum
MACD
0.92
Positive
RSI
74.20
Negative
STOCH
64.03
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GES, the sentiment is Positive. The current price of 16.9 is above the 20-day moving average (MA) of 15.82, above the 50-day MA of 14.19, and above the 200-day MA of 12.40, indicating a bullish trend. The MACD of 0.92 indicates Positive momentum. The RSI at 74.20 is Negative, neither overbought nor oversold. The STOCH value of 64.03 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for GES.

Guess? Risk Analysis

Guess? disclosed 59 risk factors in its most recent earnings report. Guess? reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Guess? Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
81
Outperform
$3.03B14.8543.13%6.61%1.62%-2.57%
77
Outperform
$6.34B14.2819.72%9.63%56.06%
75
Outperform
$8.83B10.2328.07%2.61%-0.05%15.17%
75
Outperform
$3.17B17.6712.17%2.78%-2.73%-16.71%
68
Neutral
$1.05B7.6815.95%7.26%-1.46%-41.93%
66
Neutral
$880.71M168.596.23%6.66%7.84%-81.20%
61
Neutral
$18.02B12.77-0.74%3.01%1.30%-13.03%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GES
Guess?
16.90
-0.72
-4.09%
AEO
American Eagle
18.00
-0.40
-2.17%
BKE
Buckle
59.04
20.82
54.47%
CRI
Carter's
28.94
-36.46
-55.75%
GAP
Gap Inc
24.10
4.81
24.94%
URBN
Urban Outfitters
72.09
37.66
109.38%

Guess? Corporate Events

Delistings and Listing ChangesM&A TransactionsBusiness Operations and Strategy
Guess? Announces Merger Agreement with Authentic Brands
Positive
Aug 20, 2025

On August 20, 2025, Guess?, Inc. announced an Agreement and Plan of Merger with Authentic Brands Group LLC to take the company private. Under this agreement, Authentic will acquire 51% of Guess?’s intellectual property, while the Rolling Stockholders, including Maurice Marciano, Paul Marciano, and Carlos Alberini, will own 49%. Guess? shareholders will receive $16.75 per share in cash, representing a 73% premium over the stock’s previous closing price. The transaction values Guess? at approximately $1.4 billion and is expected to close in the fourth quarter of the 2026 fiscal year. Current management will continue to run the business, and the company’s common stock will no longer be publicly listed. This strategic partnership aims to enhance Guess?’s global reach and operational flexibility, leveraging Authentic’s expertise in brand management.

Shareholder Meetings
Guess? Holds Virtual Annual Shareholders Meeting
Positive
Jun 11, 2025

On June 10, 2025, Guess?, Inc. conducted its annual shareholders meeting virtually, where a quorum was present with 46,923,773 shares represented. The shareholders voted to elect seven directors, approve executive compensation, and ratify Ernst & Young LLP as the independent auditor for the fiscal year ending January 31, 2026. All director nominees were elected, the executive compensation was approved, and the auditor’s appointment was ratified, indicating strong shareholder support for the company’s governance and financial oversight.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 29, 2025