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The Buckle Inc. (BKE)
:BKE

Buckle (BKE) AI Stock Analysis

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BKE

Buckle

(NYSE:BKE)

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Outperform 72 (OpenAI - 4o)
Rating:72Outperform
Price Target:
$63.00
▲(12.18% Upside)
Buckle's overall stock score is driven by strong financial performance and attractive valuation. The earnings call provided a positive outlook with significant sales and income growth. Technical indicators suggest a cautiously optimistic trend, while corporate events add a positive note with a special dividend and strategic leadership changes.
Positive Factors
Revenue Growth
Strong revenue growth indicates effective market strategies and product demand, enhancing Buckle's competitive position and financial stability.
Cash Generation
Improved cash generation enhances financial flexibility, allowing Buckle to invest in growth opportunities and return value to shareholders.
Management Quality
Strategic leadership changes can improve company culture and operations, potentially leading to better employee engagement and performance.
Negative Factors
Merchandise Margin Decrease
A decrease in merchandise margins could indicate cost pressures or pricing challenges, potentially impacting long-term profitability.
Decrease in Units Per Transaction
A decline in units per transaction may suggest weakening consumer engagement or spending, which could affect future sales growth.
Flat Footwear Sales
Flat sales in the footwear segment may indicate market saturation or competitive pressures, limiting growth potential in this category.

Buckle (BKE) vs. SPDR S&P 500 ETF (SPY)

Buckle Business Overview & Revenue Model

Company DescriptionThe Buckle, Inc. operates as a retailer of casual apparel, footwear, and accessories for young men and women in the United States. It markets a selection of brand name casual apparel, including denims, other casual bottoms, tops, sportswear, outerwear, accessories, and footwear, as well as private label merchandise primarily comprising BKE, Buckle Black, Salvage, Red by BKE, Daytrip, Gimmicks, Gilded Intent, FITZ + EDDI, Willow & Root, Outpost Makers, Departwest, Reclaim, BKE Vintage, Nova Industries, J.B. Holt, and Veece. The company also provides services, such as hemming, gift-packaging, layaways, guest loyalty program, the Buckle private label credit card, and personalized stylist services, as well as special order system that allows stores to obtain requested merchandise from other company stores or its online order fulfillment center. As of March 11, 2022, it operated 440 retail stores in 42 states under the Buckle and The Buckle names. The Buckle, Inc. also sells its products through its website, buckle.com. The company was formerly known as Mills Clothing, Inc. and changed its name to The Buckle, Inc. in April 1991. The Buckle, Inc. was incorporated in 1948 and is headquartered in Kearney, Nebraska.
How the Company Makes MoneyBuckle generates revenue primarily through the sale of clothing, accessories, and footwear in its retail stores and online. The company's revenue model is based on direct-to-consumer sales, with key revenue streams coming from both in-store transactions and e-commerce sales. Buckle also benefits from its loyalty program, which encourages repeat purchases by offering rewards and incentives to customers. Additionally, the company may engage in partnerships with various brands for exclusive product lines, driving sales and enhancing its market position. Seasonal promotions and marketing campaigns further contribute to increased foot traffic and online engagement, boosting overall sales performance.

Buckle Earnings Call Summary

Earnings Call Date:Nov 01, 2025
(Q3-2025)
|
Next Earnings Date:Mar 13, 2026
Earnings Call Sentiment Positive
The earnings call highlighted strong financial performance with significant sales and income growth, particularly in women's and kids' categories. Despite some challenges like a slight decrease in units per transaction and flat footwear sales, the overall business showed robust growth and margin improvement.
Q3-2025 Updates
Positive Updates
Increase in Net Income and Earnings Per Share
Net income for the third quarter was $48.7 million or $0.96 per share, up from $44.2 million or $0.88 per share in the prior year. Year-to-date net income was $128.9 million or $2.55 per share, compared to $118.3 million or $2.35 per share last year.
Strong Sales Growth
Net sales for the third quarter increased by 9.3% to $320.8 million, with comparable store sales up 8.3% and online sales increasing by 13.6% to $53 million.
Women's Merchandise Growth
Women's merchandise sales increased by 19%, with denim sales up 17.5% and average price points rising from $81.15 to $86.95.
Improvement in Gross and Operating Margins
The quarter's gross margin was 48%, up 30 basis points from the previous year. The operating margin was 19%, compared to 18.6% last year.
Kids Business Expansion
The kids segment saw a strong growth of 22% year-over-year.
Negative Updates
Decrease in Units Per Transaction (UPT)
UPTs decreased approximately 1.5% for the quarter and 1% year-to-date.
Merchandise Margin Decrease
Merchandise margins decreased by 10 basis points for the third quarter.
Flat Footwear Sales
Footwear sales were essentially flat for the quarter.
Company Guidance
During Buckle's third-quarter earnings call for fiscal year 2025, the company reported a net income of $48.7 million, or $0.96 per diluted share, marking an increase from $44.2 million, or $0.88 per diluted share, in the same quarter of the previous year. Net sales for the quarter rose by 9.3% to $320.8 million, with comparable store sales up 8.3% and online sales increasing by 13.6%. The company's gross margin improved by 30 basis points to 48%, primarily due to leverage in buying, distribution, and occupancy expenses, although merchandise margins dipped slightly by 10 basis points. Operating margin for the quarter was 19%, an improvement from the 18.6% recorded in the third quarter of fiscal 2024. Buckle ended the quarter with $371.3 million in total cash and investments and a total of 442 retail stores across 42 states, slightly down from 445 stores in the previous year. The company did not provide future sales or earnings guidance, citing their policy and the forward-looking statements safe harbor provisions.

Buckle Financial Statement Overview

Summary
Buckle demonstrates solid financial health with strong profitability and efficient cash management. The income statement shows a stable gross profit margin and healthy net profit margin, though revenue growth is modest. The balance sheet reflects manageable leverage and robust return on equity. Cash flow analysis indicates improved cash generation and efficient cash management.
Income Statement
75
Positive
Buckle's income statement shows a stable gross profit margin of around 49% in TTM, indicating efficient cost management. The net profit margin is healthy at 16.1%, though it has slightly decreased from previous years. Revenue growth is modest at 1.9% in TTM, showing a recovery from a decline in the previous annual period. EBIT and EBITDA margins are strong, reflecting solid operational performance.
Balance Sheet
70
Positive
The balance sheet reflects a moderate debt-to-equity ratio of 0.73, indicating manageable leverage. Return on equity is robust at 44.4%, showcasing effective use of equity to generate profits. The equity ratio is not explicitly calculated, but the company's equity position appears stable relative to its assets.
Cash Flow
68
Positive
Cash flow analysis reveals a positive free cash flow growth of 5.1% in TTM, indicating improved cash generation. The operating cash flow to net income ratio is slightly above 1, suggesting good cash conversion from earnings. The free cash flow to net income ratio is strong at 0.83, reflecting efficient cash management.
BreakdownTTMDec 2024Dec 2024Dec 2023Dec 2023Dec 2022
Income Statement
Total Revenue1.25B1.22B1.22B1.26B1.26B1.35B
Gross Profit611.54M592.79M592.79M619.07M619.07M676.00M
EBITDA272.25M263.50M263.50M291.89M291.89M346.99M
Net Income201.57M195.47M195.47M219.92M219.92M254.63M
Balance Sheet
Total Assets1.03B913.17M913.17M889.81M889.81M837.58M
Cash, Cash Equivalents and Short-Term Investments319.93M290.73M290.73M290.42M290.42M273.07M
Total Debt375.78M326.26M326.26M315.41M315.41M303.79M
Total Liabilities552.48M489.37M489.37M476.59M476.59M461.26M
Stockholders Equity476.15M423.80M423.80M413.22M413.22M376.31M
Cash Flow
Free Cash Flow210.53M199.74M199.74M217.37M217.37M212.02M
Operating Cash Flow253.94M242.01M242.01M254.64M254.64M242.38M
Investing Cash Flow-45.11M-45.28M-45.28M-41.77M-41.77M-41.40M
Financing Cash Flow-198.29M-198.02M-198.02M-196.74M-196.74M-202.88M

Buckle Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price56.16
Price Trends
50DMA
55.74
Positive
100DMA
56.17
Negative
200DMA
48.33
Positive
Market Momentum
MACD
0.15
Positive
RSI
48.43
Neutral
STOCH
25.89
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For BKE, the sentiment is Neutral. The current price of 56.16 is below the 20-day moving average (MA) of 56.41, above the 50-day MA of 55.74, and above the 200-day MA of 48.33, indicating a neutral trend. The MACD of 0.15 indicates Positive momentum. The RSI at 48.43 is Neutral, neither overbought nor oversold. The STOCH value of 25.89 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for BKE.

Buckle Risk Analysis

Buckle disclosed 18 risk factors in its most recent earnings report. Buckle reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Buckle Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
$5.55B11.6140.72%7.57%1.75%
77
Outperform
$4.72B24.0312.36%2.09%-1.15%-0.98%
72
Outperform
$2.87B13.7941.26%6.82%4.67%3.46%
72
Outperform
$873.54M15.9916.57%6.27%6.44%-9.23%
69
Neutral
$514.10M8.938.78%3.12%-6.22%-22.81%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
48
Neutral
$56.38M-1.63-34.77%-8.31%36.10%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
BKE
Buckle
56.16
9.10
19.34%
ANF
Abercrombie Fitch
121.06
-31.90
-20.86%
AEO
American Eagle
27.84
11.73
72.81%
GES
Guess?
16.75
3.63
27.67%
SCVL
Shoe Carnival
18.78
-14.69
-43.89%
TLYS
Tilly's
1.85
-1.66
-47.29%

Buckle Corporate Events

Executive/Board ChangesDividends
Buckle Announces Special Cash Dividend and New VP
Positive
Dec 9, 2025

On December 9, 2025, The Buckle, Inc. announced a special cash dividend of $3.00 per share and a quarterly dividend of $0.35 per share, both payable on January 29, 2026, to shareholders of record as of January 15, 2026. Additionally, the company appointed Ashley L. Andreas as Vice President of Human Resources, bringing significant retail and human resources experience to the team, which is expected to enhance the teammate experience for over 8,000 employees across the U.S.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 15, 2025