Mothercare (MTC) AI Stock Analysis

• Market Cap: £10.19M
• Dividend Yield: N/A
• Average Volume (3M): 206.81K
• Price to Earnings (P/E): 1.6
• Beta (1Y): -0.22
• Revenue Growth: -30.78%
• EPS Growth: 86.44%
• Country: UK
• Employees: 149
• Sector: Consumer Cyclical
• Sector Strength: 84
• Industry: Specialty Retail
• EPS (TTM): >-0.01
• Shares Outstanding: 563,836,600
• 10 Day Avg. Volume: 140,125
• 30 Day Avg. Volume: 206,814
• PEG Ratio: 0.03
• Price to Book (P/B): -1.66
• Price to Sales (P/S): 0.40
• P/FCF Ratio: -10.41
• Enterprise Value/Market Cap: N/A
• Enterprise Value/Revenue: N/A
• Enterprise Value/Gross Profit: N/A
• Enterprise Value/Ebitda: N/A
• 1Y Price Target: N/A
• Price Target Upside: N/A
• Rating Consensus: N/A
• Number of Analyst Covering: 0
• EPS Forecast (FY): N/A
• Revenue Forecast (FY): N/A

• Rating: 45 Neutral
• Price Target: 2.00p ▼(-8.68% Downside)

The score is held down primarily by weak financial health (negative equity, negative operating/free cash flow, and declining revenue) and a bearish technical setup (below major moving averages with negative MACD). The main offset is a very low P/E, which improves the valuation component but does not outweigh the financial and trend risks.

Positive Factors

Niche product focus

Specialist positioning in maternity and early-childhood products creates a durable customer base and repeat purchase dynamics. Focused assortments and category expertise can build brand loyalty and pricing power over time, supporting recovery if execution improves.

Multi-channel distribution

An omnichannel model provides structural resilience by diversifying sales routes and reducing reliance on any single channel. Long-term, the ability to serve customers both in stores and online supports reach, inventory turnover optimization, and smoother demand shifts across markets.

Stable gross margin history

Relatively stable gross margins indicate underlying product pricing, sourcing, or category mix that protects unit economics. Even amid sales declines, stable gross margins give management room to restore operating leverage and profitability through cost control and sales recovery.

Negative Factors

Negative shareholders' equity

Negative equity reflects accumulated losses and a stressed capital structure, limiting borrowing capacity and leaving the company vulnerable to shocks. Over months this constrains investment, weakens supplier and lender confidence, and raises restructuring or recapitalization risk.

Negative operating and free cash flow

Persistent negative operating and free cash flow undermines the company's ability to fund working capital, capex and debt service from operations. Over the medium term this forces external financing, dilutes shareholders or leads to liquidity stress that impedes strategic initiatives.

Declining revenue trend

Sustained revenue decline erodes scale, reduces bargaining power with suppliers, and pressures fixed-cost absorption. Over several months this weakens margins, limits reinvestment capacity, and makes operational turnarounds harder absent clear product or channel recovery strategies.

Mothercare Business Overview & Revenue Model

Company Description

Mothercare plc, through its subsidiaries, operates as a specialist franchisor of products for mothers-to-be and children under the Mothercare brand. The company provides clothing, footwear, home, and travel products, as well as toys. It operates approximately 700 Mothercare stores and 400 additional stores under the Mothercare brand, as well as websites through a network of franchise partners in 37 countries. The company was founded in 1961 and is headquartered in Hemel Hempstead, the United Kingdom.

How the Company Makes Money

Mothercare generates revenue primarily through the sale of its diverse product range in both physical retail locations and through its e-commerce platform. The company's key revenue streams include direct sales of maternity and baby products, which encompass clothing, accessories, and nursery essentials. In addition, Mothercare may engage in licensing agreements and partnerships with other brands, allowing it to expand its product offerings and reach a broader customer base. Seasonal promotions, loyalty programs, and strategic marketing efforts also contribute to driving sales and enhancing customer retention, ultimately supporting its financial performance.

Mothercare Financial Statement Overview

Summary

Weak overall fundamentals: declining revenue (-19.3% latest year), inconsistent profitability, negative operating and free cash flow, and a highly stressed balance sheet with negative equity indicating elevated solvency risk.

Income Statement

Mothercare's income statement reveals significant challenges. The company has experienced a notable decline in revenue over the years, with a revenue growth rate of -19.3% in the most recent year. Despite a positive net profit margin of 15% in 2021, the company has struggled with profitability, as evidenced by negative net income in previous years. The gross profit margin has been relatively stable, but the declining revenue and inconsistent profitability are concerning.

Balance Sheet

The balance sheet shows a precarious financial position. The company has negative stockholders' equity, indicating potential solvency issues. The debt-to-equity ratio is not meaningful due to negative equity, but the high level of debt relative to assets suggests financial risk. The equity ratio is also negative, reflecting the company's reliance on debt financing. Overall, the balance sheet indicates financial instability.

Cash Flow

Cash flow analysis shows mixed results. Operating cash flow has been negative in recent periods, and free cash flow has also been negative, indicating cash flow challenges. The free cash flow growth rate is highly volatile, and the operating cash flow to net income ratio is negative, suggesting inefficiencies in converting income to cash. The company needs to improve its cash flow management to ensure sustainability.

Breakdown	TTM	Dec 2025	Dec 2024	Dec 2023	Dec 2022	Dec 2021
Income Statement
Total Revenue	29.50M	38.90M	56.20M	73.10M	82.50M	85.80M
Gross Profit	11.80M	14.80M	19.60M	20.90M	27.60M	22.50M
EBITDA	15.10M	16.40M	7.50M	6.90M	15.80M	-10.50M
Net Income	6.30M	6.20M	3.30M	-100.00K	12.10M	-21.50M
Balance Sheet
Total Assets	26.30M	28.70M	22.40M	30.60M	36.80M	35.60M
Cash, Cash Equivalents and Short-Term Investments	3.00M	4.30M	5.00M	7.10M	9.20M	6.90M
Total Debt	8.80M	8.80M	19.90M	20.00M	20.20M	20.40M
Total Liabilities	36.40M	38.10M	52.50M	32.40M	35.30M	78.60M
Stockholders Equity	-10.10M	-9.40M	-30.10M	-1.80M	1.50M	-43.00M
Cash Flow
Free Cash Flow	-2.60M	-1.50M	2.50M	-800.00K	2.70M	-4.40M
Operating Cash Flow	-2.60M	-1.50M	4.80M	1.50M	5.60M	-4.00M
Investing Cash Flow	15.50M	14.80M	-2.30M	-2.30M	-2.90M	-400.00K
Financing Cash Flow	-12.60M	-14.00M	-4.50M	-1.20M	-500.00K	5.20M

Mothercare Technical Analysis

• Technical Analysis Sentiment: Negative
• Last Price: 2.19
• 50DMA: Negative
• 100DMA: Negative
• 200DMA: Negative
• MACD: Positive
• RSI: Neutral
• STOCH: Neutral

Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:MTC, the sentiment is Negative. The current price of 2.19 is above the 20-day moving average (MA) of 2.07, below the 50-day MA of 2.28, and below the 200-day MA of 2.72, indicating a bearish trend. The MACD of -0.14 indicates Positive momentum. The RSI at 37.42 is Neutral, neither overbought nor oversold. The STOCH value of 20.25 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:MTC.

Mothercare Peers Comparison

Name	Overall Rating	Market Cap	P/E Ratio	ROE	Dividend Yield	Revenue Growth	EPS Growth
AO	63 Neutral	£609.82M	49.90	7.52%	―	13.21%	-54.35%
Sector *	61 Neutral	$18.38B	12.79	-2.54%	3.03%	1.52%	-15.83%
SOS	60 Neutral	£16.56M	-18.59	-5.63%	―	-1.65%	-454.55%
THG	60 Neutral	£672.04M	-3.64	-18.75%	―	-20.36%	44.33%
MOON	56 Neutral	£676.26M	15.20	―	1.40%	3.94%	―
WRKS	52 Neutral	£19.63M	2.11	63.08%	―	-1.96%	28.69%
MTC	45 Neutral	£10.19M	1.65	―	―	-30.78%	86.44%

Mothercare Corporate Events

Mothercare Chairman and CFO Boost Stakes with Major Share Purchases

Mothercare plc has disclosed significant share purchases by senior leadership, with chairman Clive Whiley increasing his beneficial interest from 8 million to 50 million shares through the acquisition of 42 million shares via the Zodiac Executive Pension Scheme, and chief financial officer Andy Cook acquiring 5 million shares. The transactions, executed on 23 December 2025 at 1.0p per share on the London Stock Exchange, materially raise insider ownership in the company, a move that may be interpreted by investors as a signal of management confidence in Mothercare’s prospects and alignment of executives’ interests with those of shareholders.

The most recent analyst rating on (GB:MTC) stock is a Hold with a £2.50 price target. To see the full list of analyst forecasts on Mothercare stock, see the GB:MTC Stock Forecast page.

Mothercare Tightens Debt and Bets on Reliance and Ebebek to Rebuild Global Scale

Mothercare reported a sharp contraction in its interim performance for the 26 weeks to 27 September 2025, with worldwide franchise retail sales down 25% to £90.7 million, turnover nearly halved to £11.6 million and adjusted EBITDA falling to £0.8 million, leading to an adjusted operating loss of £0.5 million. The decline reflects store closures in the Middle East and its planned exit from Boots, but the group has materially reduced net debt to £5.8 million and is positioning itself as a smaller, cash-generative business. Chairman Clive Whiley highlighted significant progress on strategic partnerships, including a South Asian joint venture with Reliance Brands and a 10‑year licensing deal with Turkish specialist Ebebek, both designed to rebuild scale, expand store footprints and open new routes to market. With Reliance targeting rapid expansion and Ebebek bringing substantial buying and distribution power, Mothercare aims to use these alliances, alongside planned refinancing of its facilities, to reignite growth in global retail sales and restore its market presence following years of geopolitical and pandemic-related disruption.

The most recent analyst rating on (GB:MTC) stock is a Hold with a £2.50 price target. To see the full list of analyst forecasts on Mothercare stock, see the GB:MTC Stock Forecast page.

Mothercare AGM: Resolutions Passed with Strong Shareholder Support

Mothercare held its Annual General Meeting on November 12, 2025, where all proposed resolutions were passed. The meeting saw a significant participation with proxy votes representing approximately 74% of the voting capital. Key resolutions included the approval of directors’ remuneration and policies, re-election of directors, appointment of RPGCC as the auditor, and authorization for share allotment and political donations. The successful passing of these resolutions indicates strong shareholder support and positions the company for continued strategic operations.

The most recent analyst rating on (GB:MTC) stock is a Hold with a £2.50 price target. To see the full list of analyst forecasts on Mothercare stock, see the GB:MTC Stock Forecast page.