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Marshalls PLC (GB:MSLH)
LSE:MSLH

Marshalls (MSLH) AI Stock Analysis

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GB:MSLH

Marshalls

(LSE:MSLH)

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Neutral 53 (OpenAI - 5.2)
Rating:53Neutral
Price Target:
150.00 p
▲(11.03% Upside)
Action:ReiteratedDate:03/24/26
The score is held back mainly by weakening 2025 cash flow and thin profitability despite strong revenue growth, alongside a clearly bearish technical trend (price below key moving averages with negative MACD). Offsetting factors include a healthier balance sheet with improving leverage, a supportive dividend yield, and mildly positive corporate updates (insider participation and cost-savings actions).
Positive Factors
Improving leverage and balance-sheet resilience
A materially lower debt-to-equity and substantial equity provide balance-sheet resilience that endures through cycles. Manageable leverage increases financial flexibility to fund restructuring, sustain the dividend and absorb demand shocks without forcing asset sales or dilutive capital raises.
Negative Factors
Thin and weakening margins
A sharp decline in net margin to low single digits materially reduces the company’s buffer against cost inflation and revenue volatility. Persistently thin margins constrain reinvestment, limit recovery of returns to shareholders and require consistent operational improvement to restore durable profitability.
Read all positive and negative factors
Positive Factors
Negative Factors
Improving leverage and balance-sheet resilience
A materially lower debt-to-equity and substantial equity provide balance-sheet resilience that endures through cycles. Manageable leverage increases financial flexibility to fund restructuring, sustain the dividend and absorb demand shocks without forcing asset sales or dilutive capital raises.
Read all positive factors

Marshalls (MSLH) vs. iShares MSCI United Kingdom ETF (EWC)

Marshalls Business Overview & Revenue Model

Company Description
Marshalls plc manufactures and supplies hard landscaping products in the United Kingdom and internationally. It offers interior, garden, and driveways products, including garden paving, driveways, garden paths, kerbs and edging products, and garde...

Marshalls Financial Statement Overview

Summary
Overall financials are mixed: the balance sheet is relatively strong with improving leverage (debt-to-equity down to 0.28), but earnings quality is a concern as 2025 profitability thinned (net margin 2.3%) and cash generation weakened sharply (operating cash flow and free cash flow both down materially vs 2024).
Income Statement
52
Neutral
Balance Sheet
72
Positive
Cash Flow
45
Neutral
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue632.10M619.20M671.20M719.37M589.26M
Gross Profit209.70M391.50M220.10M250.82M199.49M
EBITDA93.80M84.20M84.30M90.08M103.89M
Net Income14.40M31.00M18.60M26.80M54.81M
Balance Sheet
Total Assets1.04B1.08B1.11B1.21B595.97M
Cash, Cash Equivalents and Short-Term Investments4.90M18.90M34.50M56.26M41.21M
Total Debt181.90M188.20M252.10M292.87M82.33M
Total Liabilities385.70M414.80M472.80M547.80M251.66M
Stockholders Equity655.70M661.30M641.30M660.29M343.33M
Cash Flow
Free Cash Flow22.90M67.60M56.90M55.19M43.62M
Operating Cash Flow38.90M76.80M77.70M85.34M65.54M
Investing Cash Flow-15.70M-9.80M-18.20M-114.94M-7.03M
Financing Cash Flow-37.00M-82.70M-81.10M44.35M-120.95M

Marshalls Technical Analysis

Technical Analysis Sentiment
Negative
Last Price135.10
Price Trends
50DMA
158.94
Negative
100DMA
166.91
Negative
200DMA
182.10
Negative
Market Momentum
MACD
-5.72
Negative
RSI
34.75
Neutral
STOCH
42.83
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:MSLH, the sentiment is Negative. The current price of 135.1 is below the 20-day moving average (MA) of 143.77, below the 50-day MA of 158.94, and below the 200-day MA of 182.10, indicating a bearish trend. The MACD of -5.72 indicates Negative momentum. The RSI at 34.75 is Neutral, neither overbought nor oversold. The STOCH value of 42.83 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:MSLH.

Marshalls Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
69
Neutral
£1.03B13.597.14%4.47%7.83%-7.40%
62
Neutral
£324.26M10.087.33%2.13%15.99%96.05%
62
Neutral
£64.82M21.113.91%5.35%-0.29%-33.41%
61
Neutral
$10.43B7.12-0.05%2.87%2.86%-36.73%
60
Neutral
£1.28B17.5410.11%32.27%
53
Neutral
£340.02M11.502.91%4.18%1.31%10.19%
48
Neutral
£399.24M179.130.79%2.39%5.58%66.49%
* Basic Materials Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:MSLH
Marshalls
135.10
-103.04
-43.27%
GB:FORT
Forterra
155.00
-7.10
-4.38%
GB:IBST
Ibstock
101.10
-59.40
-37.01%
GB:MBH
Michelmersh Brick Holdings
71.50
-18.73
-20.76%
GB:SRC
SigmaRoc
114.50
29.40
34.55%
GB:BREE
Breedon
296.80
-125.54
-29.73%

Marshalls Corporate Events

Executive/Board ChangesRegulatory Filings and Compliance
Marshalls CEO Granted Nil-Cost Share Options Under Management Incentive Plan
Neutral
Mar 17, 2026
Marshalls plc has disclosed a management incentive transaction involving its chief executive officer, Simon Bourne, in line with regulatory requirements for persons discharging managerial responsibilities. The filing identifies Marshalls as the is...
Executive/Board Changes
Marshalls Awards CFO Justin Lockwood Nil‑Cost Share Options Under Incentive Plan
Neutral
Mar 17, 2026
Marshalls plc has disclosed that its chief financial officer, Justin Lockwood, has been granted 64,564 nil‑cost options over ordinary shares of 25 pence each under the company’s Management Incentive Plan. The award, made on March 16, 2...
Business Operations and StrategyDividendsFinancial DisclosuresPrivate Placements and Financing
Marshalls lifts revenue but tightens belt as ‘Transform & Grow’ drive accelerates
Neutral
Mar 16, 2026
Marshalls reported a 2% rise in 2025 revenue to £632.1 million but lower profitability, with adjusted operating profit down 15% and adjusted profit before tax down 16%, prompting a cut to the total dividend. The group nonetheless delivered re...
Regulatory Filings and Compliance
Marshalls CEO Simon Bourne Adds Shares Under Employee Plan
Positive
Mar 11, 2026
Marshalls plc has disclosed a routine share transaction by Chief Executive Officer Simon Bourne, in line with regulatory requirements for persons discharging managerial responsibilities. Bourne purchased 88 ordinary shares at £1.70 each under...
Other
Marshalls CFO buys shares under employee purchase plan
Positive
Mar 11, 2026
Marshalls plc has disclosed that its Chief Financial Officer, Justin Lockwood, purchased 88 ordinary shares of 25 pence each at a price of £1.70 per share. The transaction was executed on 3 March 2026 through the London Stock Exchange Main Ma...
Business Operations and StrategyFinancial Disclosures
Marshalls Schedules Live Investor Presentation Following Final Results
Positive
Mar 10, 2026
Marshalls plc will host a live interactive investor presentation on the Engage Investor platform at 09:00 a.m. GMT on 20 March 2026, following the release of its final results on 16 March 2026. The company is inviting existing shareholders and pro...
Regulatory Filings and Compliance
Marshalls CFO Increases Stake via Employee Share Purchase Plan
Positive
Feb 13, 2026
Marshalls plc has disclosed a routine share transaction involving its Chief Financial Officer, Justin Lockwood, under regulatory requirements for senior management dealings. Lockwood purchased 94 ordinary shares at £1.58 each on 3 February 20...
Business Operations and Strategy
Marshalls Employee Benefit Trust Buys Shares to Fund Incentive Plans
Neutral
Feb 13, 2026
Marshalls plc has disclosed that its Employee Benefit Trust purchased 260,000 ordinary shares at an average price of 181 pence each on the London Stock Exchange, funded by a loan from the company’s existing cash resources. The shares will be...
Regulatory Filings and Compliance
Marshalls CEO Simon Bourne Buys Shares Under Employee Plan
Neutral
Feb 13, 2026
Marshalls plc disclosed a routine share transaction by its chief executive officer, Simon Bourne, under regulatory rules covering dealings by persons discharging managerial responsibilities. The filing reports that Bourne purchased 95 ordinary sha...
Business Operations and StrategyExecutive/Board ChangesFinancial Disclosures
Marshalls Edges Back to Growth as Cost Savings Bolster 2026 Outlook
Positive
Jan 19, 2026
Marshalls reported that its 2025 adjusted profit before tax is expected to be in line with market expectations and that group revenue rose 2% year-on-year to £632 million, reflecting a modest return to growth in subdued end markets. Landscapi...
Business Operations and StrategyExecutive/Board Changes
Marshalls Confirms Simon Bourne as Permanent Chief Executive Officer
Positive
Jan 19, 2026
Marshalls plc has confirmed the appointment of Simon Bourne as its Chief Executive Officer with immediate effect, following a formal search process that began after he took on the role on an interim basis in November 2025. Bourne, who has spent mo...
Other
Marshalls CFO Purchases Shares Under Employee Plan
Neutral
Jan 9, 2026
Marshalls plc has disclosed a routine share purchase by its Chief Financial Officer, Justin Lockwood, under the company’s Employee Share Purchase Plan. Lockwood acquired 85 ordinary shares of 25 pence each at a price of £1.77 per share ...
Regulatory Filings and Compliance
Marshalls Interim CEO Increases Stake Through Employee Share Plan
Neutral
Jan 9, 2026
Marshalls plc has disclosed that its interim chief executive officer, Simon Bourne, has purchased ordinary shares in the company through an employee share purchase scheme. The transaction, involving the acquisition of 84 shares at £1.77 each ...
Business Operations and StrategyFinancial Disclosures
Marshalls Sets Date for Full-Year 2025 Trading Update
Neutral
Jan 6, 2026
Marshalls plc has announced that it will release a trading update for the year ended 31 December 2025 on Monday 19 January 2026. The scheduled update will provide investors and other stakeholders with the latest view on the group’s trading p...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 24, 2026