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Frasers Group (GB:FRAS)
LSE:FRAS
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Frasers Group (FRAS) AI Stock Analysis

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GB:FRAS

Frasers Group

(LSE:FRAS)

Rating:69Neutral
Price Target:
776.00p
▲(19.66% Upside)
Frasers Group's overall score reflects its financial stability and strategic growth initiatives. The solid cash flow and undervaluation are significant strengths. The company's expansion efforts are promising, though the halted acquisition introduces some risk. Technical analysis suggests caution due to overbought indicators.
Positive Factors
Earnings Performance
Frasers reported a strong gross margin performance and cost savings delivered, leading to a solid H2 trading trend improvement.
International Expansion
Frasers Group has been making rapid progress overseas, with recent deals in regions such as ANZ, MENA, Southern Europe, Africa, and South Africa.
Strategic Partnerships
Frasers has announced a long-term strategic retail partnership with Accent Group with the objective of opening 100 stores in the ANZ region.
Negative Factors
Earnings Impact
The acquisition of XXL is expected to have some near-term impact on earnings due to the pressure on the business.
Premium Lifestyle Revenue
Revenue declined in Premium Lifestyle due to the rationalization of HoF and JD fascias.
Stock Valuation
The price target has been lowered from 1,200p to 1,100p, suggesting a reassessment of the stock's potential value.

Frasers Group (FRAS) vs. iShares MSCI United Kingdom ETF (EWC)

Frasers Group Business Overview & Revenue Model

Company DescriptionFrasers Group (FRAS) is a leading British retail and intellectual property group, primarily operating in the sports, fitness, lifestyle, and luxury sectors. The company owns and manages a diverse portfolio of brands, including Sports Direct, House of Fraser, Flannels, and Evans Cycles, among others. Frasers Group is known for its expansive network of retail stores and its growing e-commerce presence, providing customers with a wide range of sports equipment, apparel, footwear, and lifestyle products.
How the Company Makes MoneyFrasers Group generates revenue through a combination of retail sales, online commerce, and brand management. The company operates a vast number of physical retail locations, which are complemented by its e-commerce platforms, allowing it to reach a broad customer base. Key revenue streams include the sale of sportswear, equipment, and fashion items under both owned and licensed brands. Frasers Group also benefits from strategic acquisitions and partnerships, which enhance its brand portfolio and market reach. Additionally, the company's investment in logistics and supply chain efficiencies helps to optimize costs and increase profitability.

Frasers Group Financial Statement Overview

Summary
Frasers Group demonstrates financial stability with a strong equity base and robust cash flow generation. However, the decline in net profit margin and revenue growth are concerns. The company's strong operating cash flow and improved EBIT margin are positives.
Income Statement
65
Positive
Frasers Group's income statement reveals a mixed performance. The gross profit margin remains stable at 43.3%, indicating efficient cost management. However, the net profit margin has decreased to 6.9% from the previous year due to a drop in net income. Revenue growth is negative, declining by 0.34% compared to last year, which may be a concern. Despite these challenges, the company has improved its EBIT margin to 9.4%, suggesting better operational efficiency.
Balance Sheet
70
Positive
The balance sheet shows a robust position with an equity ratio of 41.4%, reflecting a strong equity base. The debt-to-equity ratio stands at 0.79, indicating a moderate level of leverage that is manageable. Return on equity is 20.6%, demonstrating effective utilization of shareholders' equity to generate profits. Overall, the balance sheet suggests financial stability with adequate equity and manageable debt levels.
Cash Flow
72
Positive
Cash flow analysis highlights an impressive operating cash flow to net income ratio of 1.79, indicating strong cash generation relative to net income. The free cash flow growth rate is 823.3%, driven by a significant increase in free cash flow, which reflects improved cash management. The free cash flow to net income ratio is 1.09, showcasing efficient conversion of profits into cash. These metrics point to a solid cash flow position with strong liquidity.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue4.93B5.54B5.56B4.69B3.51B
Gross Profit2.31B2.40B2.37B2.04B1.48B
EBITDA778.70M883.10M976.20M609.70M337.30M
Net Income292.10M380.80M491.70M249.80M-83.00M
Balance Sheet
Total Assets5.13B4.45B4.29B4.14B3.79B
Cash, Cash Equivalents and Short-Term Investments252.20M358.60M332.90M336.80M457.00M
Total Debt1.86B1.45B1.43B1.45B1.43B
Total Liabilities3.14B2.58B2.63B2.83B2.57B
Stockholders Equity1.96B1.84B1.62B1.29B1.19B
Cash Flow
Free Cash Flow531.70M415.00M44.90M159.20M276.50M
Operating Cash Flow943.40M682.20M514.30M482.40M496.90M
Investing Cash Flow-1.21B-387.40M-201.40M-123.50M-289.90M
Financing Cash Flow161.90M-297.60M-320.40M-479.20M-278.70M

Frasers Group Technical Analysis

Technical Analysis Sentiment
Negative
Last Price648.50
Price Trends
50DMA
677.28
Negative
100DMA
680.63
Negative
200DMA
657.81
Negative
Market Momentum
MACD
-2.06
Positive
RSI
36.68
Neutral
STOCH
6.68
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:FRAS, the sentiment is Negative. The current price of 648.5 is below the 20-day moving average (MA) of 681.35, below the 50-day MA of 677.28, and below the 200-day MA of 657.81, indicating a bearish trend. The MACD of -2.06 indicates Positive momentum. The RSI at 36.68 is Neutral, neither overbought nor oversold. The STOCH value of 6.68 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:FRAS.

Frasers Group Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
£4.86B10.1118.22%1.03%8.69%-9.09%
73
Outperform
£2.42B15.9884.81%3.43%3.07%1.42%
71
Outperform
£1.01B11.768.90%5.76%0.37%15.14%
69
Neutral
£2.93B10.1115.02%-11.05%-24.53%
69
Neutral
£1.23B11.245.01%1.36%2.71%-34.19%
61
Neutral
$17.87B13.25-4.92%3.05%1.25%-14.67%
55
Neutral
£859.47M133.722.46%4.07%4.46%-89.55%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:FRAS
Frasers Group
648.50
-197.50
-23.35%
GB:DNLM
Dunelm Group
1,150.00
-18.08
-1.55%
GB:PETS
Pets at Home
220.20
-70.24
-24.18%
GB:SMWH
WH Smith
666.50
-585.80
-46.78%
GB:CURY
Currys plc
106.90
27.97
35.44%
GB:JD
JD Sports Fashion
95.14
-36.59
-27.78%

Frasers Group Corporate Events

Regulatory Filings and Compliance
Frasers Group Updates Total Voting Rights and Capital Structure
Neutral
Jun 2, 2025

Frasers Group PLC has announced an update on its total voting rights and capital, revealing that the company has 640,602,369 ordinary shares, with 190,286,334 held as treasury shares, resulting in 450,316,035 total voting rights. This information is crucial for shareholders to calculate their interests and comply with the FCA’s Disclosure Guidance and Transparency Rules, impacting how stakeholders manage their investments and interests in the company.

The most recent analyst rating on (GB:FRAS) stock is a Buy with a £1050.00 price target. To see the full list of analyst forecasts on Frasers Group stock, see the GB:FRAS Stock Forecast page.

M&A TransactionsBusiness Operations and Strategy
Frasers Group Acquires Controlling Stake in Distressed XXL ASA
Neutral
May 28, 2025

Frasers Group PLC has announced its acquisition of a controlling stake in XXL ASA, a company facing significant financial distress due to liquidity issues and supply chain delays. Frasers now controls over 92% of XXL’s share capital and 90% of its voting shares. The acquisition positions Frasers to potentially stabilize XXL, but the success of this endeavor is uncertain given the company’s deteriorated state. Frasers emphasizes the need for collaboration among stakeholders to attempt to save XXL, acknowledging the challenges posed by the current situation.

The most recent analyst rating on (GB:FRAS) stock is a Buy with a £1050.00 price target. To see the full list of analyst forecasts on Frasers Group stock, see the GB:FRAS Stock Forecast page.

M&A TransactionsBusiness Operations and Strategy
Frasers Group Completes Holdsport Acquisition
Positive
May 16, 2025

Frasers Group plc has announced the completion of its acquisition of Holdsport, following the fulfillment of customary regulatory conditions. This acquisition is part of Frasers Group’s strategic expansion efforts, potentially strengthening its market position and offering new opportunities for growth.

The most recent analyst rating on (GB:FRAS) stock is a Buy with a £1050.00 price target. To see the full list of analyst forecasts on Frasers Group stock, see the GB:FRAS Stock Forecast page.

Regulatory Filings and Compliance
Frasers Group Updates Shareholder Voting Rights
Neutral
May 1, 2025

Frasers Group PLC has announced the total number of voting rights and capital as of the end of April 2025, in compliance with FCA’s Disclosure Guidance and Transparency Rules. The company has 640,602,369 ordinary shares, with 450,316,035 voting rights after accounting for treasury shares. This update is crucial for shareholders to assess their interests in the company, ensuring transparency and regulatory compliance.

Business Operations and Strategy
Frasers Group Expands Sports Direct into Australasia with Accent Partnership
Positive
Apr 15, 2025

Frasers Group has announced a 25-year strategic partnership with Accent Group to launch the Sports Direct brand across Australia and New Zealand, marking a significant step in its international expansion strategy. This partnership, supported by Frasers increasing its stake in Accent Group to 19.57%, aims to open 100 stores in the region, leveraging Accent’s established retail presence and Frasers’ strong brand relationships to capture growth opportunities in the Australasian sports retail market.

Executive/Board ChangesBusiness Operations and Strategy
Frasers Group Expands Stake in Hugo Boss with Strategic Investment
Positive
Apr 2, 2025

Frasers Group has increased its investment in Hugo Boss by acquiring additional shares and selling put options, potentially raising its stake to 23.7% of Hugo Boss’ total share capital. This strategic move is part of Frasers Group’s broader investment strategy to create value for shareholders and strengthen its position in the fashion industry, with CEO Michael Murray nominated for Hugo Boss’ Supervisory Board.

Regulatory Filings and Compliance
Frasers Group Updates on Voting Rights and Share Capital
Neutral
Apr 1, 2025

Frasers Group PLC has announced an update on its total voting rights and share capital, reporting 450,316,035 voting rights after accounting for treasury shares. This information is crucial for shareholders to determine their interests in the company under the FCA’s Disclosure Guidance and Transparency Rules.

Business Operations and Strategy
Frasers Group Expands Sports Direct into Southeast Asia and India
Positive
Mar 24, 2025

Frasers Group has announced an expansion of its partnership with MAP Active to introduce Sports Direct stores in five new markets across Southeast Asia and India. This move is part of a long-term growth strategy to open over 350 stores, leveraging MAP Active’s local expertise and Frasers Group’s brand strength to establish Sports Direct as a leading sports retailer in the region.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: May 16, 2025