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DFS Furniture PLC (GB:DFS)
LSE:DFS
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DFS Furniture (DFS) AI Stock Analysis

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GB:DFS

DFS Furniture

(LSE:DFS)

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Neutral 64 (OpenAI - 4o)
Rating:64Neutral
Price Target:
169.00p
▲(12.67% Upside)
DFS Furniture's overall stock score is driven by its solid financial performance and positive technical indicators. The company's strong cash flow and efficient cost management are significant strengths, although high leverage and low profitability present challenges. The stock's moderate valuation and positive market momentum further support its potential, despite the lack of dividend yield and earnings call data.
Positive Factors
Cash Flow Generation
Strong cash flow generation indicates robust financial health, enabling DFS to invest in growth opportunities and manage debt effectively.
Efficient Cost Management
High gross margins reflect efficient cost management, which supports profitability and allows for competitive pricing strategies in the market.
Revenue Growth
Consistent revenue growth suggests a stable market position and effective sales strategies, contributing to long-term business sustainability.
Negative Factors
High Leverage
Significant leverage poses a risk to financial stability, potentially limiting flexibility and increasing vulnerability to economic downturns.
Low Profitability
Low profitability margins indicate challenges in converting revenue into profit, which may affect long-term growth and shareholder returns.
Reliance on Debt Financing
Dependence on debt financing can strain financial resources and impact the company's ability to invest in future growth initiatives.

DFS Furniture (DFS) vs. iShares MSCI United Kingdom ETF (EWC)

DFS Furniture Business Overview & Revenue Model

Company DescriptionDFS Furniture (DFS) is a leading British retailer specializing in the design, manufacture, and sale of upholstered furniture, primarily focusing on sofas and related products. Established in 1969, DFS operates in the home furnishings sector and offers a wide range of customizable furniture options, catering to diverse consumer preferences. The company is known for its commitment to quality and comfort, providing customers with the ability to select various styles, fabrics, and configurations for their furniture.
How the Company Makes MoneyDFS generates revenue primarily through the sale of its upholstered furniture products, including sofas, chairs, and accessories. The company operates a multi-channel sales model, including physical retail stores across the UK and an online platform, which allows customers to browse and purchase products conveniently. Key revenue streams include direct sales from these stores, online sales, and finance options provided to customers for larger purchases. DFS also benefits from partnerships with various fabric manufacturers and designers, enabling them to offer exclusive ranges that enhance their product offerings. Additionally, DFS has a strong focus on promotional events and sales campaigns, which drive consumer traffic and boost sales during peak periods. The company's ability to manage production efficiently and maintain a strong supply chain also contributes to its profitability.

DFS Furniture Financial Statement Overview

Summary
DFS Furniture demonstrates a solid financial position with strong cash flow generation and efficient cost management. However, the company faces challenges with high leverage and relatively low profitability. Continued focus on improving net profit margins and managing debt levels will be crucial for sustaining growth and financial stability.
Income Statement
65
Positive
DFS Furniture has shown a moderate revenue growth rate of 4.44% in the latest year, recovering from a decline in the previous period. The gross profit margin is strong at 56.46%, indicating efficient cost management. However, the net profit margin is relatively low at 2.35%, suggesting limited profitability. The EBIT and EBITDA margins are stable, reflecting consistent operational performance.
Balance Sheet
55
Neutral
The company has a high debt-to-equity ratio of 1.87, indicating significant leverage, which could pose a risk if not managed properly. Return on equity is moderate at 9.60%, showing decent returns for shareholders. The equity ratio is relatively low, suggesting a higher reliance on debt financing.
Cash Flow
70
Positive
DFS Furniture's free cash flow growth rate is strong at 15.08%, indicating improved cash generation capabilities. The operating cash flow to net income ratio is 0.55, showing a healthy conversion of income to cash. The free cash flow to net income ratio is high at 0.88, reflecting efficient cash management.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.03B1.03B987.10M1.09B1.15B1.06B
Gross Profit541.80M581.70M550.80M500.10M517.70M513.50M
EBITDA128.00M154.30M131.10M156.00M175.20M218.70M
Net Income24.20M24.20M-4.40M26.20M31.40M88.70M
Balance Sheet
Total Assets983.60M983.60M1.05B1.06B1.12B1.10B
Cash, Cash Equivalents and Short-Term Investments13.90M13.90M26.80M26.70M17.30M22.70M
Total Debt472.10M472.10M591.70M577.20M551.20M493.90M
Total Liabilities731.40M731.40M817.50M822.10M851.00M820.30M
Stockholders Equity252.20M252.20M229.00M237.10M268.90M284.50M
Cash Flow
Free Cash Flow165.10M160.30M94.30M76.50M81.70M243.70M
Operating Cash Flow174.70M181.20M115.90M111.40M129.10M292.90M
Investing Cash Flow-20.70M-20.30M-19.80M-33.60M-45.60M-47.40M
Financing Cash Flow-170.70M-185.10M-98.60M-56.10M-84.50M-301.80M

DFS Furniture Technical Analysis

Technical Analysis Sentiment
Negative
Last Price150.00
Price Trends
50DMA
153.02
Negative
100DMA
158.20
Negative
200DMA
151.47
Negative
Market Momentum
MACD
-1.33
Positive
RSI
41.04
Neutral
STOCH
18.57
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:DFS, the sentiment is Negative. The current price of 150 is below the 20-day moving average (MA) of 156.22, below the 50-day MA of 153.02, and below the 200-day MA of 151.47, indicating a bearish trend. The MACD of -1.33 indicates Positive momentum. The RSI at 41.04 is Neutral, neither overbought nor oversold. The STOCH value of 18.57 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:DFS.

DFS Furniture Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
75
Outperform
£53.63M9.3712.08%10.29%-3.45%-44.02%
74
Outperform
£47.52M8.4919.42%0.56%2.64%23.89%
70
Neutral
£64.80M48.153.37%1.41%9.26%31.71%
64
Neutral
£344.88M14.2710.06%4.38%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
50
Neutral
£32.82M-19.58%3.30%-4.23%-435.86%
41
Neutral
£45.43M-1.00-19.28%-11.65%-273.57%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:DFS
DFS Furniture
150.00
20.20
15.56%
GB:CFX
Colefax
920.00
140.42
18.01%
GB:HEAD
Headlam
51.00
-85.50
-62.64%
GB:ULTP
Ultimate Products plc
63.40
-54.07
-46.03%
GB:SDG
Sanderson Design Group PLC
45.50
-19.51
-30.01%
GB:LIKE
Likewise Group Plc
28.00
12.25
77.78%

DFS Furniture Corporate Events

Business Operations and StrategyExecutive/Board Changes
DFS Furniture PLC Grants CEO Conditional Share Award
Neutral
Oct 23, 2025

DFS Furniture PLC has announced the grant of a conditional share award to its CEO, Tim Stacey, under the DFS Group Share Plan. This award, which amounts to 87.5% of his base salary, will vest after a three-year performance period and is subject to a two-year holding period post-vesting. This move is part of the company’s strategy to align executive incentives with long-term performance, potentially impacting its operational focus and stakeholder interests.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £169.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Business Operations and StrategyExecutive/Board Changes
DFS Furniture Grants CEO Share Awards to Align Incentives
Positive
Oct 21, 2025

DFS Furniture PLC announced a grant of conditional share awards to Tim Stacey, the CEO, under its Deferred Bonus Plan. This move, involving 93,942 shares, reflects the company’s strategy to align executive incentives with long-term performance, potentially impacting stakeholder confidence and reinforcing its market position.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £169.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Business Operations and StrategyExecutive/Board ChangesRegulatory Filings and Compliance
DFS Furniture CEO’s Deferred Bonus Plan Shares Vest
Neutral
Oct 20, 2025

DFS Furniture PLC announced the vesting of a deferred bonus plan for its CEO, Tim Stacey, involving the acquisition and sale of shares. The transaction, conducted under the company’s remuneration policy, highlights DFS’s adherence to regulatory standards and impacts the company’s share distribution, reflecting its strategic approach to executive compensation.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £169.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Executive/Board ChangesRegulatory Filings and Compliance
DFS Furniture CEO Transfers Shares in Divorce Settlement
Neutral
Oct 17, 2025

DFS Furniture PLC announced a transaction involving Tim Stacey, the company’s CEO, who transferred 167,122 shares to his former spouse as part of a divorce settlement. This off-market transaction, conducted in compliance with a court order, reflects the company’s adherence to regulatory requirements under the UK Market Abuse Regulation, ensuring transparency in managerial dealings.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £169.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Financial DisclosuresRegulatory Filings and ComplianceShareholder Meetings
DFS Furniture Releases 2025 Annual Report and AGM Notice
Positive
Oct 14, 2025

DFS Furniture plc has released its Annual Financial Report for 2025 and announced the date for its Annual General Meeting. The report, prepared in compliance with UK and European regulations, is available online and has been distributed to shareholders. The AGM is scheduled for November 14, 2025, at the company’s registered office in Doncaster. This announcement underscores DFS’s commitment to transparency and regulatory compliance, which may reinforce stakeholder confidence and support its market-leading position in the furniture retail industry.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £169.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Business Operations and StrategyDividendsFinancial Disclosures
DFS Furniture Reports Strong FY25 Results with Profit Growth and Reduced Leverage
Positive
Sep 25, 2025

DFS Furniture plc reported significant profit growth and a reduction in leverage for the fiscal year 2025, driven by strategic execution and a strong customer proposition. Despite a challenging market environment, the company achieved a 10.2% increase in like-for-like order intake and improved gross margins. The board remains confident in the company’s growth prospects, although it has decided not to recommend a dividend for FY25 due to current leverage levels and market uncertainties. The company plans to continue focusing on debt reduction and maintaining capital investment discipline.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £130.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Business Operations and StrategyFinancial Disclosures
DFS Furniture Reports Strong Profit Growth Amid Market Challenges
Positive
Sep 25, 2025

DFS Furniture plc reported significant profit growth and a reduction in leverage for the fiscal year 2025, driven by strategic execution and a strong customer proposition. Despite a subdued market, the company achieved a 10.2% increase in like-for-like order intake and a 5.8% rise in gross sales. The company also improved its gross margin and reduced net bank debt, although it decided not to recommend a FY25 dividend due to current leverage being outside the target range. Looking forward, DFS plans to focus on reducing debt levels and maintaining strong capital investment discipline, with expectations for profit growth in FY26.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £130.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Executive/Board Changes
DFS Furniture Announces New Directorship for Gill Barr
Positive
Aug 12, 2025

DFS Furniture plc announced that Gill Barr, a non-executive director and Chair of the Remuneration Committee, has been appointed as a non-executive director at Bellway plc. This appointment reflects the company’s commitment to strengthening its leadership and governance, potentially enhancing its strategic positioning and stakeholder confidence.

The most recent analyst rating on (GB:DFS) stock is a Hold with a £120.00 price target. To see the full list of analyst forecasts on DFS Furniture stock, see the GB:DFS Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 03, 2025