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DFS Furniture PLC (GB:DFS)
LSE:DFS

DFS Furniture (DFS) AI Stock Analysis

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GB:DFS

DFS Furniture

(LSE:DFS)

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Neutral 56 (OpenAI - 5.2)
Rating:56Neutral
Price Target:
143.00 p
▼(-23.94% Downside)
Action:ReiteratedDate:03/21/26
The score is held back primarily by very weak technicals (price below all major moving averages and negative momentum). Financial performance is moderate, supported by strong cash flow generation but constrained by high leverage and low net profitability. Valuation appears mid-range based on the P/E, with no dividend data to add support.
Positive Factors
Cash generation
Sustained FCF growth and high conversion of income to cash indicate durable internal funding for capex, working capital and debt reduction. Strong cash generation improves resilience through consumer cycles and supports strategic investment without overreliance on external capital.
Negative Factors
High leverage
Significant leverage reduces financial flexibility and raises refinancing and interest risks, limiting ability to absorb revenue shocks. In a cyclical, discretionary retail sector, elevated debt heightens vulnerability to demand downturns and constrains long-term strategic investments.
Read all positive and negative factors
Positive Factors
Negative Factors
Cash generation
Sustained FCF growth and high conversion of income to cash indicate durable internal funding for capex, working capital and debt reduction. Strong cash generation improves resilience through consumer cycles and supports strategic investment without overreliance on external capital.
Read all positive factors

DFS Furniture (DFS) vs. iShares MSCI United Kingdom ETF (EWC)

DFS Furniture Business Overview & Revenue Model

Company Description
DFS Furniture plc designs, manufactures, sells, delivers, installs, and retails upholstered furniture in the United Kingdom and Europe. The company retails sofas under the DFS and Sofology brands; and modern furniture, lighting, and home accessori...
How the Company Makes Money
DFS makes money primarily by retailing furniture and related home products to consumers. Its core revenue stream is the sale of upholstered furniture—especially sofas—sold through its stores and e-commerce platforms, with revenue recognized from p...

DFS Furniture Financial Statement Overview

Summary
Income statement is mixed with moderate revenue growth (4.44%) and a strong gross margin (56.46%) but weak net margin (2.35%). Balance sheet risk is elevated due to high leverage (debt-to-equity 1.87) and a low equity ratio, partially offset by moderate ROE (9.60%). Cash flow is a relative strength with strong free cash flow growth (15.08%) and good cash conversion (FCF to net income 0.88).
Income Statement
65
Positive
Balance Sheet
55
Neutral
Cash Flow
70
Positive
BreakdownTTMJun 2024Jun 2023Jun 2022Jun 2021Jun 2020
Income Statement
Total Revenue1.07B1.03B987.10M1.09B1.15B1.06B
Gross Profit528.30M581.70M550.80M500.10M517.70M513.50M
EBITDA167.10M154.30M131.10M156.00M175.20M218.70M
Net Income35.10M24.20M-4.40M26.20M31.40M88.70M
Balance Sheet
Total Assets966.80M983.60M1.05B1.06B1.12B1.10B
Cash, Cash Equivalents and Short-Term Investments20.50M13.90M26.80M26.70M17.30M22.70M
Total Debt420.60M472.10M591.70M577.20M551.20M493.90M
Total Liabilities688.20M731.40M817.50M822.10M851.00M820.30M
Stockholders Equity278.60M252.20M229.00M237.10M268.90M284.50M
Cash Flow
Free Cash Flow148.80M160.30M94.30M76.50M81.70M243.70M
Operating Cash Flow161.10M181.20M115.90M111.40M129.10M292.90M
Investing Cash Flow-23.20M-20.30M-19.80M-33.60M-45.60M-47.40M
Financing Cash Flow-133.80M-185.10M-98.60M-56.10M-84.50M-301.80M

DFS Furniture Technical Analysis

Technical Analysis Sentiment
Negative
Last Price188.00
Price Trends
50DMA
182.87
Negative
100DMA
173.23
Negative
200DMA
166.13
Negative
Market Momentum
MACD
-14.18
Positive
RSI
12.05
Positive
STOCH
8.01
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GB:DFS, the sentiment is Negative. The current price of 188 is above the 20-day moving average (MA) of 169.20, above the 50-day MA of 182.87, and above the 200-day MA of 166.13, indicating a bearish trend. The MACD of -14.18 indicates Positive momentum. The RSI at 12.05 is Positive, neither overbought nor oversold. The STOCH value of 8.01 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GB:DFS.

DFS Furniture Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
78
Outperform
£56.05M3.4220.89%0.55%2.64%23.89%
72
Outperform
£4.23B16.9223.58%2.57%0.13%-0.06%
64
Neutral
£52.34M62.523.35%1.76%9.26%31.71%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
56
Neutral
£303.88M4.439.74%4.38%
49
Neutral
£39.38M9.31-22.13%3.45%-4.23%-435.86%
47
Neutral
£34.51M-0.69-26.39%-11.65%-273.57%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GB:DFS
DFS Furniture
125.00
-7.20
-5.45%
GB:CFX
Colefax
1,085.00
220.62
25.52%
GB:HEAD
Headlam
44.80
-46.40
-50.88%
GB:HWDN
Howden Joinery
788.00
71.13
9.92%
GB:SDG
Sanderson Design Group PLC
55.00
8.42
18.08%
GB:LIKE
Likewise Group Plc
21.00
3.03
16.86%

DFS Furniture Corporate Events

Business Operations and StrategyDividendsFinancial Disclosures
DFS Furniture lifts profit and cuts debt as strategy delivers resilient H1 performance
Positive
Mar 19, 2026
DFS Furniture reported strong interim results for the 26 weeks to 28 December 2025, with revenue up 8.6% to £547.7m and underlying profit before tax jumping to £30.9m despite a subdued upholstery market. Gross margin rose to 57.8% as cos...
Business Operations and StrategyExecutive/Board ChangesFinancial Disclosures
DFS Furniture lifts profit outlook on strong first-half trading and debt reduction
Positive
Jan 20, 2026
DFS Furniture reported a strong first half for the 26 weeks to 28 December 2025, with underlying profit before tax and brand amortisation expected at £30–31m, up £13–14m year on year, driven by margin gains, tight cost contro...
Regulatory Filings and Compliance
DFS Furniture Confirms Total Voting Rights at 236 Million Shares
Neutral
Dec 30, 2025
DFS Furniture plc has disclosed that its issued ordinary share capital consists of 236,000,000 ordinary shares of £0.10 each, all carrying voting rights. This updated share count provides the reference denominator for investors to assess and ...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Mar 21, 2026