Franklin Financial Services Corporation (FRAF)
NASDAQ:FRAF
Want to see FRAF full AI Analyst Report?
Top Page
Franklin Financial Services
(NASDAQ:FRAF)
Select Model
Select Model
Rating:78Outperform
Price Target:
$63.00
â–²(7.75% Upside)
Action:ReiteratedDate:04/30/26
The score is driven primarily by improving financial performance (strong 2025 rebound with better profitability, solid cash conversion, and sharply improved leverage) and supportive valuation (low P/E with a dividend). Technicals are constructive but slightly less favorable near-term due to consolidation signals, while recent corporate events are positive but incremental.
Positive Factors
Balance Sheet Deleveraging
Material deleveraging reduces interest and regulatory strain, improving funding flexibility and capital cushions. Lower leverage strengthens the bank’s capacity to support loan growth, absorb credit losses and maintain dividend policies, enhancing resilience over the medium term.
Negative Factors
Uneven Cash-Flow Growth
Although 2025 cash levels are solid, year-to-year FCF growth was slightly negative and historical cash generation is uneven. This variability complicates capital planning, raises reliance on management timing for payouts, and increases risk if credit or funding conditions tighten.
Read all positive and negative factors
Positive Factors
Negative Factors
Balance Sheet Deleveraging
Material deleveraging reduces interest and regulatory strain, improving funding flexibility and capital cushions. Lower leverage strengthens the bank’s capacity to support loan growth, absorb credit losses and maintain dividend policies, enhancing resilience over the medium term.
Read all positive factors
Franklin Financial Services (FRAF) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$256.67M
Dividend Yield2.51%
Average Volume (3M)51.03K
Price to Earnings (P/E)8.7
Beta (1Y)0.37
Revenue Growth13.96%
EPS Growth104.50%
CountryUS
Employees306
SectorFinancial
Sector Strength70
IndustryBanks - Regional
Share Statistics
EPS (TTM)4.75
Shares Outstanding4,491,928
10 Day Avg. Volume79,380
30 Day Avg. Volume51,030
Financial Highlights & Ratios
PEG Ratio0.12
Price to Book (P/B)1.29
Price to Sales (P/S)1.69
P/FCF Ratio9.19
Enterprise Value/Market Cap1.71
Enterprise Value/Revenue3.31
Enterprise Value/Gross Profit5.17
Enterprise Value/Ebitda15.45
Forecast
1Y Price Target
$59.00Price Target Upside0.91% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)5.61
Revenue Forecast (FY)$96.40M
Franklin Financial Services Business Overview & Revenue Model
Company Description
Franklin Financial Services Corporation operates as the bank holding company for Farmers and Merchants Trust Company of Chambersburg that provides commercial, retail banking, and trust services to small and medium-sized businesses, individuals, go...
How the Company Makes Money
Franklin Financial Services primarily earns revenue through (1) net interest income and (2) noninterest income. Net interest income is generated from the spread between interest earned on interest-earning assets (notably loans to consumers and bus...
Franklin Financial Services Financial Statement Overview
Summary
Income Statement
78
Positive
Balance Sheet
82
Very Positive
Cash Flow
74
Positive
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 133.55M | 113.83M | 90.38M | 70.27M | 63.98M |
| Gross Profit | 85.92M | 67.91M | 64.53M | 64.76M | 63.18M |
| EBITDA | 26.27M | 15.40M | 17.77M | 18.93M | 24.22M |
| Net Income | 21.23M | 11.10M | 13.60M | 14.94M | 19.62M |
Balance Sheet | |||||
| Total Assets | 2.24B | 2.20B | 1.84B | 1.70B | 1.77B |
| Cash, Cash Equivalents and Short-Term Investments | 229.81M | 524.10M | 501.87M | 565.71M | 715.45M |
| Total Debt | 214.69M | 223.96M | 154.48M | 25.77M | 24.45M |
| Total Liabilities | 2.06B | 2.05B | 1.70B | 1.59B | 1.62B |
| Stockholders Equity | 175.24M | 144.72M | 132.14M | 114.20M | 157.06M |
Cash Flow | |||||
| Free Cash Flow | 24.58M | 19.19M | 26.07M | 13.03M | 17.54M |
| Operating Cash Flow | 25.44M | 21.75M | 26.57M | 25.24M | 26.35M |
| Investing Cash Flow | -107.02M | -184.37M | -178.27M | -95.06M | -133.94M |
| Financing Cash Flow | 5.69M | 343.08M | 109.94M | -40.44M | 225.59M |
Franklin Financial Services Technical Analysis
Positive
58.47
Price Trends
51.39
Positive
51.55
Positive
47.62
Positive
Market Momentum
1.94
Negative
72.79
Negative
87.85
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For FRAF, the sentiment is Positive. The current price of 58.47 is above the 20-day moving average (MA) of 53.28, above the 50-day MA of 51.39, and above the 200-day MA of 47.62, indicating a bullish trend. The MACD of 1.94 indicates Negative momentum. The RSI at 72.79 is Negative, neither overbought nor oversold. The STOCH value of 87.85 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for FRAF.
Franklin Financial Services Risk Analysis
Franklin Financial Services disclosed 13 risk factors in its most recent earnings report. Franklin Financial Services reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Franklin Financial Services Peers Comparison
UnderperformOutperform
Sector (68)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
78 Outperform | $256.67M | 8.65 | 14.13% | 2.51% | 13.96% | 104.50% | |
78 Outperform | $231.31M | 9.82 | 11.15% | 3.41% | -0.10% | 12.01% | |
74 Outperform | $218.45M | 6.84 | 12.20% | 3.32% | 7.86% | 29.20% | |
70 Outperform | $230.81M | 8.59 | 14.66% | 2.39% | 3.84% | 32.74% | |
68 Neutral | $18.00B | 11.42 | 9.92% | 3.81% | 9.73% | 1.22% | |
67 Neutral | $205.45M | 12.67 | 10.17% | 3.11% | 21.54% | 69.28% | |
63 Neutral | $245.37M | 12.44 | 9.98% | 2.49% | 16.73% | 184.08% |
* Financial Sector Average
FRAF
Franklin Financial Services
57.14
19.66
52.46%
HWBK
Hawthorn Bancshares
33.50
4.85
16.91%
OPBK
OP Bancorp
14.67
2.19
17.57%
FXNC
First National
27.14
8.17
43.05%
EFSI
Eagle Financial Services
37.96
9.00
31.07%
VABK
Virginia National Bankshares
42.66
7.35
20.81%
Franklin Financial Services Corporate Events
Executive/Board ChangesShareholder Meetings
Franklin Financial Shareholders Back Board, Pay and Auditor
Positive
Apr 29, 2026
Franklin Financial Services Corporation held its annual meeting of shareholders on April 28, 2026, where investors elected four directors, Craig W. Best, G. Warren Elliott, Stanley J. Kerlin, and Kimberly M. Rzomp, to Class A for three-year terms ...
Dividends
Franklin Financial Services Raises Quarterly Dividend for 2026
Positive
Apr 13, 2026
On April 9, 2026, Franklin Financial Services Corporation’s Board of Directors declared a regular cash dividend of $.34 per share for the second quarter of 2026, marking an increase from the $.33 per share paid in the first quarter of 2026 a...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.