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European Wax Center, Inc. Class A (EWCZ)
:EWCZ
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European Wax Center (EWCZ) AI Stock Analysis

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European Wax Center

(NASDAQ:EWCZ)

Rating:65Neutral
Price Target:
$5.50
▲(12.24%Upside)
The overall stock score reflects solid financial performance and positive corporate events, offset by weak technical indicators and a moderate valuation. Challenges from the earnings call and market conditions are notable but are being actively addressed, which provides a balanced outlook.
Positive Factors
Financial Performance
Raising the target price from $4.50 to $6 reflects stabilized comps and no announced franchise store closures, indicating improved financial outlook.
Leadership and Strategy
New leadership is revitalizing growth and improving franchise profitability through enhanced marketing efforts.
Profitability and Cash Flow
EWCZ's profitable model and strong free cash flow suggest a higher valuation multiple than the current 7x EV/EBITDA.
Negative Factors
Market Challenges
Consumer environment pressure and tariff uncertainties could temper new guest acquisition efforts.
Store Closures
Shares have decreased by approximately 15% as the anticipated number of store closures in '25 is higher than previously expected.
Unit Growth Uncertainty
Limited visibility on the unfolding of EWCZ's initiatives raises concerns about resuming unit growth by the end of '26.

European Wax Center (EWCZ) vs. SPDR S&P 500 ETF (SPY)

European Wax Center Business Overview & Revenue Model

Company DescriptionEuropean Wax Center (EWCZ) is a leading personal care brand specializing in hair removal services. The company is renowned for its unique waxing techniques and high-quality products, offering a comprehensive range of services including body and facial waxing for both men and women. With a strong presence in the beauty and wellness sector, European Wax Center is committed to providing exceptional customer experiences through its network of franchised locations across the United States.
How the Company Makes MoneyEuropean Wax Center primarily generates revenue through its franchised locations, where franchisees pay initial franchise fees and ongoing royalties based on their sales. Additionally, the company earns income from the sale of proprietary waxing products, which are used in their services and also available for purchase by customers. These products contribute to both in-store sales and online revenue. The company's earnings are further supported by strategic marketing partnerships and customer loyalty programs that enhance brand visibility and customer retention.

European Wax Center Earnings Call Summary

Earnings Call Date:May 14, 2025
(Q1-2025)
|
% Change Since: 23.74%|
Next Earnings Date:Sep 16, 2025
Earnings Call Sentiment Neutral
The earnings call presented a mixed sentiment with solid financial results and marketing improvements, but also highlighted challenges such as center closures, uncertain environments, and tariff impacts. The company is actively addressing these issues and leveraging new marketing strategies to drive growth.
Q1-2025 Updates
Positive Updates
Solid First Quarter Results
European Wax Center delivered $225.9 million in system-wide sales, 70 basis points of positive same-store sales growth, and $18.8 million in adjusted EBITDA.
Same-Store Sales Growth
Same-store sales grew by 70 basis points. Adjusting for the Easter shift, it was approximately flat, indicating stabilization.
Improved Marketing Efficiency
New technology has improved the efficiency of paid media dollars, lowering cost per acquisition and showing early signs of traction with new guests.
Strong Cash Flow and Balance Sheet
Net cash provided by operating activities was $12.7 million with a strong free cash flow profile, maintaining a healthy balance sheet and a net leverage ratio of 4.3x.
Negative Updates
Center Closures
European Wax Center closed a net total of 5 centers in Q1 and expects 40 to 60 closures for the year, indicating underperformance in certain locations.
Uncertain Consumer and Supply Chain Environment
Acknowledged uncertainties in the consumer backdrop and supply chain environment, impacting business operations and growth strategies.
Reduced Revenue from Retail and Wholesale
Total revenue decreased by approximately $400,000 or 90 basis points, primarily due to lower retail and wholesale product revenue.
Tariff Impact Concerns
Potential impact of increased tariffs on product costs, with a portion of medical supplies and components sourced from China and Europe.
Company Guidance
During the European Wax Center's First Quarter Fiscal 2025 Earnings Call, CEO Chris Morris reported system-wide sales of $225.9 million, reflecting a 2.1% increase from the previous year, alongside a 70 basis points increase in same-store sales. The company achieved an adjusted EBITDA of $18.8 million. The guidance for fiscal 2025 was reiterated, with expectations for system-wide sales between $940 million and $960 million and same-store sales growth ranging from flat to 2%. The call also highlighted strategic efforts to enhance marketing effectiveness, improve franchisee support, and optimize new center expansion, aiming to drive sales, improve four-wall profitability, and reignite unit growth by the end of 2026.

European Wax Center Financial Statement Overview

Summary
European Wax Center demonstrates strong operational efficiency with a high gross profit margin of 73.6% and robust cash flow management. However, a relatively low net profit margin of 4.4% and low equity levels on the balance sheet suggest potential financial stability concerns.
Income Statement
75
Positive
European Wax Center shows a strong performance with a notable TTM (Trailing-Twelve-Months) gross profit margin of approximately 73.6% and consistent revenue growth over previous years. However, net profit margin is relatively low at about 4.4% for TTM, reflecting some profit retention challenges. The company has improved its EBIT margin to 21.8% in TTM, indicating efficient operating performance.
Balance Sheet
60
Neutral
The balance sheet reveals a moderate debt-to-equity ratio of 0.11 in TTM, showing effective leverage management. However, the equity ratio stands at approximately 9.9%, which is relatively low, indicating potential financial stability risks. Return on equity is at a satisfactory level of 13.5% in TTM, showcasing decent equity efficiency.
Cash Flow
80
Positive
The company demonstrates robust cash flow management with a strong free cash flow to net income ratio of 6.04 in TTM, indicating excellent cash generation relative to net income. The operating cash flow to net income ratio is also healthy at 6.16, underscoring solid operational cash efficiency. Free cash flow growth has been positive, contributing to overall financial resilience.
BreakdownMar 2025Mar 2024Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue216.92M221.02M207.35M178.68M103.41M
Gross Profit159.60M158.39M148.12M131.84M67.90M
EBITDA62.64M65.44M4.28M45.03M16.36M
Net Income10.46M8.93M13.61M3.97M-39.77M
Balance Sheet
Total Assets707.07M734.12M716.03M613.44M606.90M
Cash, Cash Equivalents and Short-Term Investments49.73M52.73M44.22M43.30M36.72M
Total Debt380.82M380.39M380.47M178.23M265.40M
Total Liabilities615.48M619.11M585.73M272.20M288.88M
Stockholders Equity64.05M82.02M79.00M-3.53M-62.00M
Cash Flow
Free Cash Flow55.98M54.82M44.11M33.14M-35.45M
Operating Cash Flow56.51M55.60M44.35M41.35M1.40M
Investing Cash Flow-386.00K-785.00K-245.00K-8.20M-36.84M
Financing Cash Flow-59.15M-46.38M-36.62M-26.56M61.90M

European Wax Center Technical Analysis

Technical Analysis Sentiment
Negative
Last Price4.90
Price Trends
50DMA
5.34
Negative
100DMA
4.74
Positive
200DMA
5.68
Negative
Market Momentum
MACD
-0.11
Positive
RSI
35.70
Neutral
STOCH
4.80
Positive
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For EWCZ, the sentiment is Negative. The current price of 4.9 is below the 20-day moving average (MA) of 5.47, below the 50-day MA of 5.34, and below the 200-day MA of 5.68, indicating a bearish trend. The MACD of -0.11 indicates Positive momentum. The RSI at 35.70 is Neutral, neither overbought nor oversold. The STOCH value of 4.80 is Positive, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for EWCZ.

European Wax Center Risk Analysis

European Wax Center disclosed 68 risk factors in its most recent earnings report. European Wax Center reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

European Wax Center Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
ACACU
79
Outperform
$157.73M16.999.68%1.54%2.56%-47.22%
65
Neutral
$270.51M24.0011.85%-2.93%-17.72%
62
Neutral
$16.95B10.84-7.26%3.05%1.71%-25.14%
NUNUS
61
Neutral
$412.10M-4.93%2.88%-11.85%-1080.00%
54
Neutral
$2.54M1.82-1.68%-9.25%-109.49%
54
Neutral
$200.36M-70.44%-17.97%49.13%
41
Neutral
$60.68M-180.03%-19.83%22.76%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
EWCZ
European Wax Center
4.90
-4.27
-46.56%
ACU
Acme United
41.61
3.04
7.88%
NUS
Nu Skin
8.34
-1.51
-15.33%
TANH
Tantech Holdings
1.87
-20.67
-91.70%
SKIN
Beauty Health
1.59
-0.25
-13.59%
GROV
Grove Collaborative Holdings
1.48
-0.02
-1.33%

European Wax Center Corporate Events

Executive/Board ChangesBusiness Operations and Strategy
European Wax Center Announces New Leadership Appointments
Positive
Jul 16, 2025

On July 16, 2025, European Wax Center, Inc. announced the appointment of Angela Jaskolski as Chief Operating Officer and Kurt Smith as Chief Development Officer, effective August 18, 2025, and July 22, 2025, respectively. These appointments aim to enhance the company’s operational efficiency and franchise development, with Jaskolski bringing extensive experience in operations and Smith in franchise development. The leadership changes are expected to support the company’s growth strategy and strengthen its franchisee network.

The most recent analyst rating on (EWCZ) stock is a Buy with a $6.00 price target. To see the full list of analyst forecasts on European Wax Center stock, see the EWCZ Stock Forecast page.

Executive/Board ChangesShareholder Meetings
European Wax Center Elects New Board Directors
Neutral
Jun 5, 2025

On June 3, 2025, European Wax Center, Inc. held its annual meeting of stockholders, where key proposals were voted upon. The stockholders elected directors Alexa Bartlett and Julia Hunter to the Board of Directors for a three-year term. Additionally, the selection of Deloitte & Touche LLP as the company’s independent registered public accounting firm for the year ending January 3, 2026, was ratified.

The most recent analyst rating on (EWCZ) stock is a Buy with a $6.00 price target. To see the full list of analyst forecasts on European Wax Center stock, see the EWCZ Stock Forecast page.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Jul 17, 2025