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European Wax Center, Inc. Class A (EWCZ)
:EWCZ
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European Wax Center (EWCZ) AI Stock Analysis

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EWCZ

European Wax Center

(NASDAQ:EWCZ)

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Neutral 65 (OpenAI - 4o)
Rating:65Neutral
Price Target:
$5.00
▲(28.21% Upside)
European Wax Center's overall stock score reflects strong financial performance and promising strategic initiatives, balanced by technical indicators showing bearish trends and valuation metrics that are moderate. The earnings call highlighted both operational efficiencies and regional challenges, contributing to a cautiously optimistic outlook.
Positive Factors
Operational Efficiency
The significant improvement in EBITDA margin indicates strong operational efficiency, which can enhance profitability and support long-term growth.
Leadership Enhancements
The addition of experienced leaders can drive strategic initiatives and operational improvements, strengthening the company's competitive position.
Marketing Efficiency
Improved marketing efficiency reduces customer acquisition costs, enhancing profitability and enabling more effective market penetration.
Negative Factors
Revenue Decline
The decline in revenue and closure of centers suggest challenges in maintaining growth momentum, potentially affecting long-term revenue stability.
Regional Challenges
Ongoing regional difficulties, especially in key markets like California, could hinder overall market expansion and revenue growth.
System-Wide Sales Decline
A decline in system-wide sales indicates potential issues in service demand and retail performance, which could impact future revenue streams.

European Wax Center (EWCZ) vs. SPDR S&P 500 ETF (SPY)

European Wax Center Business Overview & Revenue Model

Company DescriptionEuropean Wax Center, Inc. operates as the franchisor and operator of out-of-home waxing services in the United States. The company offers body and facial waxing services; and pre- and post-service products, including ingrown hair serums, exfoliating gels, brow shapers, and skin treatments. As of March 26, 2022, it had a portfolio of centers operating in 874 locations across 44 states, including 868 franchised centers and six corporate-owned centers. European Wax Center, Inc. was founded in 2004 and is headquartered in Plano, Texas.
How the Company Makes MoneyEuropean Wax Center primarily generates revenue through its core services of body waxing. Customers pay for individual waxing services, which are priced based on the type of treatment and body area. In addition to service revenue, EWCZ also earns money through the sale of its exclusive line of skin care products designed to enhance and maintain the results of waxing treatments. The company operates on a franchise model, allowing it to expand its footprint while earning franchise fees and a percentage of sales from franchisees. Partnerships with suppliers for high-quality wax and skin care products also contribute to cost efficiencies and revenue stability. Overall, EWCZ's revenue model is driven by both service and product sales, alongside franchise operations, creating a diversified income stream.

European Wax Center Earnings Call Summary

Earnings Call Date:Aug 13, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Nov 12, 2025
Earnings Call Sentiment Neutral
The earnings call presented a mix of positive and negative aspects. The company showed early signs of success in strategic initiatives, leadership enhancements, and improved marketing efficiency. However, challenges include a slight decline in system-wide sales, revenue, and ongoing regional difficulties in California. Despite these challenges, the strong EBITDA margin and leadership changes suggest potential for future growth.
Q2-2025 Updates
Positive Updates
Encouraging Early Signs of Strategy Success
The company reported $257.6 million in system-wide sales and a 30 basis point increase in same-store sales growth. Adjusted EBITDA reached $21.6 million, with early signs of strategy success and improvement in transaction growth year-over-year.
Leadership Enhancements
European Wax Center expanded its leadership team with Angela Jaskolski as Chief Operating Officer and Kurt Smith as Chief Development Officer, enhancing capabilities in operations and development.
Improved Marketing Efficiency
The company reported a 40% improvement in cost per acquisition since the beginning of the year, enhancing marketing efficiency and guest targeting.
Strong Adjusted EBITDA Margin
Adjusted EBITDA margin increased 420 basis points to 38.7%, reflecting disciplined execution and operational efficiency.
Wax Pass Sales Growth
Wax Pass sales increased almost 2% year-over-year, indicating strong guest engagement with the product offering.
Negative Updates
System-Wide Sales Decline
System-wide sales decreased 1% year-over-year, attributed to a decrease in same-day services and retail sales.
Revenue and Center Closures
Total revenue dropped by 6.6% to $55.9 million, and 5 centers were closed in the quarter, with additional closures expected in Q3 and Q4.
Challenges in the West Coast
The West Coast, particularly California, continues to face challenges, impacting regional performance.
Company Guidance
During the European Wax Center's Second Quarter 2025 Earnings Call, the company reported $257.6 million in system-wide sales, a 30 basis point increase in same-store sales, and $21.6 million in adjusted EBITDA. While system-wide sales decreased by 1% compared to the previous year, there was a noted improvement in year-over-year transaction growth, with same-store sales rising by 1.7% in June and 1.5% in the early weeks of Q3. The company opened two new centers but closed five, maintaining 1,059 centers by quarter-end. Revenue decreased by 6.6% due to lower product and retail sales, while the gross margin increased to 74.6%. The company expects system-wide sales to reach between $940 million and $950 million for the full year, with same-store sales projected to be flat to up by 1%. Adjusted EBITDA guidance remains steady at $69 million to $71 million, reflecting strong operational efficiency.

European Wax Center Financial Statement Overview

Summary
European Wax Center exhibits solid financial health with strong operational efficiency and cash flow management. Despite a lower net profit margin, the company maintains healthy revenue growth and effective leverage control. The balance sheet poses some stability concerns with low equity levels, yet cash flow metrics strongly support liquidity and operational sustainability.
Income Statement
75
Positive
European Wax Center shows a strong performance with a notable TTM (Trailing-Twelve-Months) gross profit margin of approximately 73.6% and consistent revenue growth over previous years. However, net profit margin is relatively low at about 4.4% for TTM, reflecting some profit retention challenges. The company has improved its EBIT margin to 21.8% in TTM, indicating efficient operating performance.
Balance Sheet
60
Neutral
The balance sheet reveals a moderate debt-to-equity ratio of 0.11 in TTM, showing effective leverage management. However, the equity ratio stands at approximately 9.9%, which is relatively low, indicating potential financial stability risks. Return on equity is at a satisfactory level of 13.5% in TTM, showcasing decent equity efficiency.
Cash Flow
80
Positive
The company demonstrates robust cash flow management with a strong free cash flow to net income ratio of 6.04 in TTM, indicating excellent cash generation relative to net income. The operating cash flow to net income ratio is also healthy at 6.16, underscoring solid operational cash efficiency. Free cash flow growth has been positive, contributing to overall financial resilience.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2020Dec 2019
Income Statement
Total Revenue157.08M216.92M221.02M207.35M103.41M154.20M
Gross Profit111.86M159.60M158.39M148.12M67.90M113.30M
EBITDA47.61M62.64M65.44M60.51M16.36M6.69M
Net Income7.46M10.46M8.93M7.31M-21.50M-24.40M
Balance Sheet
Total Assets716.38M707.07M734.12M716.03M606.90M576.48M
Cash, Cash Equivalents and Short-Term Investments70.33M49.73M52.73M44.22M36.72M10.26M
Total Debt381.39M380.82M380.39M380.47M265.40M225.28M
Total Liabilities610.51M615.48M619.11M585.73M288.88M262.16M
Stockholders Equity76.52M64.05M82.02M79.00M-62.00M-55.75M
Cash Flow
Free Cash Flow42.85M55.98M54.82M44.11M-35.45M-27.83M
Operating Cash Flow44.46M56.51M55.60M44.35M1.40M14.70M
Investing Cash Flow-1.61M-386.00K-785.00K-245.00K-36.84M-40.69M
Financing Cash Flow-27.03M-59.15M-46.38M-36.62M61.90M27.81M

European Wax Center Technical Analysis

Technical Analysis Sentiment
Neutral
Last Price3.90
Price Trends
50DMA
3.90
Negative
100DMA
4.50
Negative
200DMA
4.78
Negative
Market Momentum
MACD
-0.04
Negative
RSI
56.05
Neutral
STOCH
63.24
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For EWCZ, the sentiment is Neutral. The current price of 3.9 is above the 20-day moving average (MA) of 3.58, below the 50-day MA of 3.90, and below the 200-day MA of 4.78, indicating a neutral trend. The MACD of -0.04 indicates Negative momentum. The RSI at 56.05 is Neutral, neither overbought nor oversold. The STOCH value of 63.24 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Neutral sentiment for EWCZ.

European Wax Center Risk Analysis

European Wax Center disclosed 69 risk factors in its most recent earnings report. European Wax Center reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

European Wax Center Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
$530.62M5.3513.68%2.24%-11.79%
$215.36M19.2910.98%-5.04%-22.01%
$900.94M14.324.12%3.09%-2.92%-43.06%
$20.33B14.63-3.31%3.23%1.93%-12.26%
$230.48M45.2934.76%65.67%
$429.03M-52.84%-5.64%-577.74%
$176.29M-4.94-26.54%-15.33%75.52%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
EWCZ
European Wax Center
3.90
-3.65
-48.34%
HELE
Helen Of Troy
18.63
-46.84
-71.54%
NUS
Nu Skin
10.72
4.56
74.03%
EPC
Edgewell Personal Care
19.39
-14.74
-43.19%
SLSN
Solesence
3.27
1.48
82.68%
SKIN
Beauty Health
1.43
-0.18
-11.18%

European Wax Center Corporate Events

Executive/Board Changes
European Wax Center CAO Gavin O’Connor Resigns
Neutral
Oct 17, 2025

On October 14, 2025, Gavin M. O’Connor announced his resignation from European Wax Center, Inc., where he served as Chief Administrative Officer, General Counsel, and Corporate Secretary. His departure, effective November 7, 2025, marks a significant change in the company’s leadership as he transitions to a new role at another company.

The most recent analyst rating on (EWCZ) stock is a Hold with a $4.60 price target. To see the full list of analyst forecasts on European Wax Center stock, see the EWCZ Stock Forecast page.

Executive/Board Changes
David P. Berg Resigns from European Wax Center Board
Neutral
Sep 16, 2025

On September 10, 2025, David P. Berg resigned from the Board of Directors of European Wax Center, Inc., with no disagreements cited. Following his departure, the Board reduced its size to seven directors, potentially streamlining decision-making processes.

The most recent analyst rating on (EWCZ) stock is a Hold with a $5.00 price target. To see the full list of analyst forecasts on European Wax Center stock, see the EWCZ Stock Forecast page.

European Wax Center’s Earnings Call: Strategic Success Amid Challenges
Sep 1, 2025

European Wax Center’s recent earnings call revealed a blend of optimism and challenges. The company is witnessing early success in its strategic initiatives, bolstered by leadership enhancements and improved marketing efficiency. However, it faces hurdles such as a slight decline in system-wide sales and ongoing regional difficulties, particularly in California. Despite these challenges, the strong EBITDA margin and leadership changes indicate potential for future growth.

Navigating Uncertainties: European Wax Center’s Risk Factors and Financial Outlook
Aug 15, 2025

European Wax Center, Inc. Class A is exposed to a range of risks and uncertainties that could impact its operations and financial outcomes. These risks are detailed in the company’s annual report on Form 10-K for the year ending January 4, 2025, and should be reviewed carefully. While the company has not reported any significant changes in these risk factors since the annual report, it acknowledges that unknown or currently deemed immaterial risks could still adversely affect its business. Stakeholders should remain vigilant as these potential risks could influence the company’s financial health and operational performance.

European Wax Center, Inc. Reports Mixed Q2 2025 Results
Aug 14, 2025

European Wax Center, Inc. is a leading franchisor and operator of out-of-home waxing services in the United States, known for its innovative Comfort Wax® and a network of over 1,000 centers across 44 states.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Oct 23, 2025