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Grove Collaborative Holdings (GROV)
NYSE:GROV
US Market

Grove Collaborative Holdings (GROV) AI Stock Analysis

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GROV

Grove Collaborative Holdings

(NYSE:GROV)

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Neutral 43 (OpenAI - 4o)
Rating:43Neutral
Price Target:
$1.00
▼(-22.48% Downside)
Grove Collaborative Holdings' overall stock score is primarily impacted by its weak financial performance and valuation metrics. The company's high leverage, declining revenues, and ongoing losses pose significant risks. Technical analysis further indicates bearish momentum. While there are some positive developments in cost optimization and gross margin improvements, the cautious sentiment from the earnings call reflects ongoing operational challenges.
Positive Factors
Gross Margin Improvement
Improved gross margins indicate effective cost management and promotional strategies, enhancing profitability potential over time.
Product Assortment Expansion
Expanding product assortment can attract a broader customer base and drive revenue growth in high-potential categories.
New CFO Appointment
The appointment of an experienced CFO can strengthen financial leadership and strategic execution, potentially improving financial performance.
Negative Factors
Revenue Decline
Declining revenue reflects challenges in maintaining market share and customer engagement, impacting long-term growth prospects.
High Leverage
Significant leverage increases financial risk and limits flexibility, potentially hindering investment in growth opportunities.
Customer Experience Challenges
Poor customer experience can lead to decreased retention and lower order volumes, affecting long-term revenue and brand loyalty.

Grove Collaborative Holdings (GROV) vs. SPDR S&P 500 ETF (SPY)

Grove Collaborative Holdings Business Overview & Revenue Model

Company DescriptionGrove Collaborative Holdings (GROV) is a socially responsible e-commerce company focused on providing a wide range of natural and sustainable household and personal care products. Founded in 2016, the company operates primarily in the consumer goods sector and is dedicated to offering eco-friendly alternatives to traditional products, including cleaning supplies, personal care items, and baby products. Grove Collaborative emphasizes transparency and sustainability in its product offerings, catering to consumers who prioritize environmentally conscious choices.
How the Company Makes MoneyGrove Collaborative generates revenue primarily through its subscription-based e-commerce model, where customers can sign up for regular deliveries of their favorite products. This model encourages customer loyalty and recurring revenue. Additionally, the company earns money through direct sales of individual products on its platform. Key revenue streams include sales from branded products, as well as partnerships with various brands to feature their eco-friendly products on the Grove platform. The company also benefits from strong customer retention rates and a growing customer base that is increasingly focused on sustainability, which contributes to its overall earnings.

Grove Collaborative Holdings Earnings Call Summary

Earnings Call Date:Nov 13, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Mar 17, 2026
Earnings Call Sentiment Neutral
The earnings call presented a mixed picture with some progress in cost optimization and gross margin improvements. However, significant challenges remain with revenue declines, customer experience issues, and increased net losses. While there is a positive outlook on achieving positive adjusted EBITDA in the next quarter, the overall sentiment is cautious due to the ongoing operational challenges and strategic reductions in advertising spend.
Q3-2025 Updates
Positive Updates
Improved Gross Margin
Gross margin increased to 53.3%, up 30 basis points from the same quarter last year, attributed to more targeted promotional strategies and reduced discounting.
SG&A Cost Reduction
SG&A expenses were reduced by 14% year-over-year, driven by lower stock-based compensation, fulfillment costs, and broader cost optimization initiatives.
Positive Adjusted EBITDA Outlook
The company anticipates achieving positive adjusted EBITDA in the fourth quarter, benefiting from reduced advertising spend and SG&A reductions.
Expansion in Product Assortment
Third-party assortment expanded significantly, with brands up 50% and individual products up 61% year-over-year, especially in high potential categories like clean beauty, personal care, and wellness.
Negative Updates
Revenue Decline
Revenue for the third quarter was $43.7 million, down 0.7% sequentially and 9.4% year-over-year, marking the smallest year-over-year decline since Q4 2021.
Customer Experience Challenges
Issues with the mobile app experience, subscriptions, and payments negatively impacted results, leading to a decline in active customers and orders.
Reduced Advertising Spend
Advertising spend was strategically reduced to preserve liquidity, leading to a smaller active customer base and lower revenue growth outlook.
Net Loss Increase
Net loss for the quarter was $3 million, compared to a net loss of $1.3 million in the prior year, primarily due to the absence of a noncash derivative gain.
Company Guidance
During the third quarter 2025 earnings call, Grove Collaborative Holdings, Inc. provided financial guidance and discussed key strategic priorities. The company reported a revenue of $43.7 million for the third quarter, marking a 0.7% sequential decline and a 9.4% year-over-year decrease. Despite these declines, the gross margin improved to 53.3%, reflecting more effective promotional strategies. The company experienced a 12.5% year-over-year decline in total orders, with active customers reaching 660,000, a 7% decrease compared to the previous year. Adjusted EBITDA was negative $1.2 million, with an emphasis on cost structure improvements. Looking forward, Grove expects full-year 2025 revenue to range between $172.5 million and $175 million, with a focus on achieving positive adjusted EBITDA in the fourth quarter. The company is prioritizing liquidity, profitability, and enhancing customer experience, particularly in mobile app and subscription services. Strategic initiatives include scaling back advertising until technology optimizations are complete and exploring potential acquisitions or partnerships to strengthen competitive positioning.

Grove Collaborative Holdings Financial Statement Overview

Summary
Grove Collaborative Holdings faces significant financial challenges, with declining revenues, high leverage, and ongoing losses. While there are some positive signs in cash flow management, the company needs to address its profitability and leverage issues to improve its financial health and stability.
Income Statement
45
Neutral
Grove Collaborative Holdings has experienced declining revenue over recent periods, with a negative revenue growth rate of -2.45% TTM. The gross profit margin remains relatively stable at 53.41% TTM, indicating efficient cost management. However, the company is struggling with profitability, as evidenced by a negative net profit margin of -11.41% TTM and negative EBIT and EBITDA margins. These factors suggest challenges in achieving operational efficiency and profitability.
Balance Sheet
40
Negative
The company's balance sheet shows a high debt-to-equity ratio of 2.01 TTM, indicating significant leverage and potential financial risk. The return on equity is negative, reflecting ongoing losses and challenges in generating returns for shareholders. The equity ratio is low, suggesting limited equity financing relative to total assets. These metrics highlight financial instability and potential liquidity concerns.
Cash Flow
50
Neutral
Cash flow analysis reveals a positive free cash flow growth rate of 21.91% TTM, indicating some improvement in cash generation. However, both operating and free cash flows remain negative, and the operating cash flow to net income ratio is unfavorable. The free cash flow to net income ratio is positive, suggesting that despite losses, the company is managing to generate some cash relative to its net income.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue180.81M203.43M259.28M321.53M383.69M364.27M
Gross Profit96.72M109.35M137.36M154.65M188.50M176.00M
EBITDA-16.50M-4.79M-21.29M-72.26M-125.65M-62.50M
Net Income-22.77M-27.42M-43.23M-87.72M-135.90M-72.26M
Balance Sheet
Total Assets54.65M65.01M150.74M174.04M182.47M269.72M
Cash, Cash Equivalents and Short-Term Investments8.91M19.63M86.41M81.08M78.38M176.52M
Total Debt21.09M22.09M89.56M81.09M90.51M58.23M
Total Liabilities46.02M48.79M132.62M147.51M150.83M121.44M
Stockholders Equity8.62M16.22M18.12M26.53M31.64M148.28M
Cash Flow
Free Cash Flow-8.15M-11.51M-10.98M-100.48M-132.86M-88.48M
Operating Cash Flow-6.66M-9.75M-7.99M-96.26M-127.09M-83.66M
Investing Cash Flow-4.29M-1.62M-2.98M-4.22M-5.77M-4.82M
Financing Cash Flow-32.34M-59.19M9.86M118.09M34.71M228.17M

Grove Collaborative Holdings Technical Analysis

Technical Analysis Sentiment
Negative
Last Price1.29
Price Trends
50DMA
1.40
Negative
100DMA
1.44
Negative
200DMA
1.37
Negative
Market Momentum
MACD
-0.03
Positive
RSI
43.36
Neutral
STOCH
49.72
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GROV, the sentiment is Negative. The current price of 1.29 is below the 20-day moving average (MA) of 1.34, below the 50-day MA of 1.40, and below the 200-day MA of 1.37, indicating a bearish trend. The MACD of -0.03 indicates Positive momentum. The RSI at 43.36 is Neutral, neither overbought nor oversold. The STOCH value of 49.72 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GROV.

Grove Collaborative Holdings Risk Analysis

Grove Collaborative Holdings disclosed 57 risk factors in its most recent earnings report. Grove Collaborative Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Grove Collaborative Holdings Peers Comparison

Overall Rating
UnderperformOutperform
Sector (62)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
71
Outperform
$27.66M14.1117.85%9.95%-18.29%-43.76%
64
Neutral
$154.02M16.639.02%1.53%2.35%-50.52%
62
Neutral
$20.33B14.63-3.31%3.23%1.93%-12.26%
51
Neutral
$175.02M-4.90-18.73%-13.14%57.98%
50
Neutral
$18.44M-19.54%-9.17%-4.64%
48
Neutral
$13.84M2.2116.79%7.75%-21.61%
43
Neutral
$55.05M-2.09-130.15%-15.42%7.12%
* Consumer Defensive Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
GROV
Grove Collaborative Holdings
1.29
-0.19
-12.84%
ACU
Acme United
40.46
-0.88
-2.13%
MTEX
Mannatech
8.65
-2.85
-24.78%
UG
United-Guardian
6.03
-3.30
-35.37%
SKIN
Beauty Health
1.40
-0.16
-10.26%
TKLF
Yoshitsu Co. Ltd. Sponsored ADR
2.50
-1.13
-31.13%

Grove Collaborative Holdings Corporate Events

Business Operations and StrategyFinancial Disclosures
Grove Collaborative Reports Q3 2025 Financial Results
Negative
Nov 13, 2025

On November 13, 2025, Grove Collaborative Holdings announced its financial results for the third quarter of 2025, reporting a total revenue of $43.7 million, a 9.4% decrease year-over-year. The company experienced a net loss of $3.0 million, with disruptions from an eCommerce platform migration impacting results. Despite these challenges, Grove is focusing on rebuilding its core customer experience and expects full-year revenue at the lower end of its guidance range. The company is also executing cost-saving measures and evaluating strategic options to enhance shareholder value and strengthen its competitive position.

Executive/Board Changes
Grove Collaborative Appoints New CFO Tom Siragusa
Neutral
Oct 27, 2025

On October 23, 2025, Grove Collaborative Holdings, Inc. announced the appointment of Tom Siragusa as Chief Financial Officer, effective October 1, 2025. Mr. Siragusa has been with the company in various finance roles since 2019 and previously worked at Ernst & Young LLP. His new compensation includes a base salary of $320,000 and a restricted stock unit award. The appointment includes a post-termination benefits agreement, providing financial security in case of employment termination under specific conditions.

Private Placements and FinancingBusiness Operations and Strategy
Grove Collaborative Amends Loan Agreement for Flexibility
Neutral
Sep 30, 2025

On September 26, 2025, Grove Collaborative Holdings, Inc. and Grove Collaborative, Inc. amended their Loan and Security Agreement with Siena Lending Group LLC to include certain credit card receivables in the borrowing base, enhancing their financial flexibility. This amendment could potentially impact the company’s operational capabilities and financial strategy by allowing more diverse collateral options.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 09, 2025