Grove Collaborative Holdings (GROV)
NYSE:GROV
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Grove Collaborative Holdings
(NYSE:GROV)
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Rating:48Neutral
Price Target:
$1.00
▼(-21.26% Downside)
Action:ReiteratedDate:03/21/26
The score is held down primarily by weak financial performance (continued losses and negative cash flow despite improvement) and mixed forward outlook (lower 2026 revenue guide with execution risk). Technicals are modestly supportive with price above key moving averages and neutral RSI, while valuation lacks support due to negative earnings; NYSE compliance is a small positive risk-reduction factor.
Positive Factors
High subscription revenue mix
A heavy subscription mix (60% of revenue, 79% of orders) creates recurring, more predictable revenue and higher customer lifetime value. This durable revenue base helps stabilize cash flows, lowers volatility from one‑off orders, and supports margin recovery as acquisition is rebalanced.
Negative Factors
Multi-year revenue decline & customer attrition
Declining active customers and a 25% fall in DTC orders indicate lost scale and weakened repeat purchase behavior. This reduces unit economics and fixed-cost absorption long term; rebuilding the customer base requires successful CX fixes plus sustained acquisition, which takes months and risks slower margin recovery.
Read all positive and negative factors
Positive Factors
Negative Factors
High subscription revenue mix
A heavy subscription mix (60% of revenue, 79% of orders) creates recurring, more predictable revenue and higher customer lifetime value. This durable revenue base helps stabilize cash flows, lowers volatility from one‑off orders, and supports margin recovery as acquisition is rebalanced.
Read all positive factors
Grove Collaborative Holdings (GROV) vs. SPDR S&P 500 ETF (SPY)
Market Cap
$53.37M
Dividend YieldN/A
Average Volume (3M)94.82K
Price to Earnings (P/E)―
Beta (1Y)0.25
Revenue Growth-15.42%
EPS Growth7.12%
CountryUS
Employees339
SectorConsumer Defensive
Sector Strength42
IndustryHousehold & Personal Products
Share Statistics
EPS (TTM)-0.05
Shares Outstanding42,023,693
10 Day Avg. Volume97,316
30 Day Avg. Volume94,821
Financial Highlights & Ratios
PEG Ratio0.07
Price to Book (P/B)5.53
Price to Sales (P/S)0.25
P/FCF Ratio-5.29
Enterprise Value/Market Cap1.22
Enterprise Value/Revenue0.38
Enterprise Value/Gross Profit0.70
Enterprise Value/Ebitda-10.14
Forecast
1Y Price Target
$2.00Price Target Upside57.48% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering1
EPS Forecast (FY)-0.15
Revenue Forecast (FY)$177.91M
Grove Collaborative Holdings Business Overview & Revenue Model
Company Description
Grove Collaborative Holdings, Inc. operates as a plastic neutral consumer products retailer in the United States. It provides household cleaning, personal care, laundry, clean beauty, baby, and pet care products for households. The company is base...
How the Company Makes Money
Grove primarily generates revenue from product sales. Its core revenue stream is e-commerce/Direct-to-Consumer (DTC) sales where customers purchase consumable household and personal care items through Grove’s online storefront; this can include on...
Grove Collaborative Holdings Earnings Call Summary
Earnings Call Date:Mar 05, 2026
(Q4-2025)
| % Change Since: |
Next Earnings Date:May 20, 2026
Earnings Call Sentiment Neutral
The call communicated a mixed picture: clear operational progress on profitability discipline, cost reductions, Q4 adjusted EBITDA improvement, product-safety differentiation, and key experience fixes (loyalty program and rebuilt mobile app). However, material revenue, order and active-customer declines driven by the prior e-commerce migration, a substantial ad spend pullback, full-year adjusted EBITDA remaining slightly negative, modest cash balances, and a lower 2026 revenue guide temper the positive developments. Management expects sequential stabilization and measured reacceleration through 2026, but near-term risks around reactivating lapsed customers and scaling acquisition remain.Positive Updates
Return to Positive Adjusted EBITDA
Grove delivered positive adjusted EBITDA of $1.6M in Q4 2025 (3.7% adjusted EBITDA margin), the company's first positive adjusted EBITDA quarter in six quarters, demonstrating progress on profitability discipline.
Negative Updates
Material Revenue Declines
Revenue for Q4 2025 was $42.4M, down 14.3% year-over-year; full-year 2025 revenue was $173.7M, down 14.6% YoY and only within the company's revised guidance range after the migration-related disruptions.
Read all updates
Q4-2025 Updates
Positive
Negative
Return to Positive Adjusted EBITDA
Grove delivered positive adjusted EBITDA of $1.6M in Q4 2025 (3.7% adjusted EBITDA margin), the company's first positive adjusted EBITDA quarter in six quarters, demonstrating progress on profitability discipline.
Read all positive updates
Company Guidance
Grove guided 2026 net revenue of approximately $140–$150 million and adjusted EBITDA of roughly breakeven, with Q1 expected to be the revenue trough and sequential improvement thereafter as customer‑experience fixes enable a measured reacceleration of advertising. The company ended 2025 with $11.8M of cash and 599,000 active customers (down 13% from 689,000), reported Q4 revenue of $42.4M (‑14.3% YoY) and full‑year revenue of $173.7M (‑14.6% YoY), Q4 adjusted EBITDA of $1.6M (3.7% margin) versus full‑year adjusted EBITDA of ‑$2.2M, Q4 net loss of $1.6M (‑3.7% margin) and full‑year net loss of $11.7M, and Q4 operating cash flow breakeven (breakeven/positive in 5 of the last 8 quarters). Other cited metrics: DTC orders ~539k (‑25% YoY), DTC net revenue per order $69.50 (+4.1%), gross margin 53.0% (+60 bps), Q4 advertising $1M (‑65.2% YoY) with Q1 expected similar and planned increases as CX stabilizes, product development $1.9M (‑59.2% YoY), SG&A $21.2M (‑20.8% YoY), an expected ~$5M of annualized savings from a November RIF, and subscriptions accounting for 60% of revenue and 79% of orders (subscription improvements expected by Q2).Grove Collaborative Holdings Financial Statement Overview
Summary
Income Statement
24
Negative
Balance Sheet
38
Negative
Cash Flow
22
Negative
| Breakdown | Dec 2025 | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 |
|---|---|---|---|---|---|
Income Statement | |||||
| Total Revenue | 173.72M | 203.43M | 259.28M | 321.53M | 383.69M |
| Gross Profit | 93.27M | 109.35M | 137.36M | 154.65M | 188.50M |
| EBITDA | -6.44M | -4.79M | -21.29M | -72.26M | -125.65M |
| Net Income | -11.72M | -27.42M | -43.23M | -87.72M | -135.90M |
Balance Sheet | |||||
| Total Assets | 53.09M | 65.01M | 150.74M | 174.04M | 182.47M |
| Cash, Cash Equivalents and Short-Term Investments | 8.49M | 19.63M | 86.41M | 81.08M | 78.38M |
| Total Debt | 20.45M | 22.09M | 89.56M | 81.09M | 90.51M |
| Total Liabilities | 45.32M | 48.79M | 132.62M | 147.51M | 150.83M |
| Stockholders Equity | 7.77M | 16.22M | 18.12M | 26.53M | 31.64M |
Cash Flow | |||||
| Free Cash Flow | -8.12M | -11.51M | -10.98M | -100.48M | -132.86M |
| Operating Cash Flow | -6.95M | -9.75M | -7.99M | -96.26M | -127.09M |
| Investing Cash Flow | -4.00M | -1.62M | -2.98M | -4.22M | -5.77M |
| Financing Cash Flow | -1.56M | -59.19M | 9.86M | 118.09M | 34.71M |
Grove Collaborative Holdings Technical Analysis
Negative
1.27
Price Trends
1.39
Negative
1.34
Negative
1.38
Negative
Market Momentum
-0.03
Positive
44.30
Neutral
33.33
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For GROV, the sentiment is Negative. The current price of 1.27 is below the 20-day moving average (MA) of 1.29, below the 50-day MA of 1.39, and below the 200-day MA of 1.38, indicating a bearish trend. The MACD of -0.03 indicates Positive momentum. The RSI at 44.30 is Neutral, neither overbought nor oversold. The STOCH value of 33.33 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Negative sentiment for GROV.
Grove Collaborative Holdings Risk Analysis
Grove Collaborative Holdings disclosed 57 risk factors in its most recent earnings report. Grove Collaborative Holdings reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks
Grove Collaborative Holdings Peers Comparison
UnderperformOutperform
Sector (62)
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
74 Outperform | $29.91M | 13.44 | 17.77% | 9.81% | -18.29% | -43.76% | |
62 Neutral | $20.33B | 14.63 | -3.31% | 3.23% | 1.93% | -12.26% | |
54 Neutral | $170.57M | 14.99 | 8.95% | 1.48% | 2.35% | -50.52% | |
48 Neutral | $53.37M | -3.67 | -130.15% | ― | -15.42% | 7.12% | |
47 Neutral | $9.74M | ― | 16.79% | ― | 7.75% | -21.61% | |
46 Neutral | $11.01M | 2.46 | -19.54% | ― | -9.17% | -4.64% | |
45 Neutral | $115.66M | -5.47 | -15.42% | ― | -13.14% | 57.98% |
* Consumer Defensive Sector Average
GROV
Grove Collaborative Holdings
1.27
0.03
2.42%
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SKIN
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0.91
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Grove Collaborative Holdings Corporate Events
Delistings and Listing ChangesRegulatory Filings and Compliance
Grove Collaborative Regains NYSE Compliance, Avoids Delisting Risk
Positive
Mar 19, 2026
On March 17, 2026, Grove Collaborative Holdings, Inc., a sustainable home and personal care products company, announced it had regained compliance with the New York Stock Exchange’s quantitative continued listing standards. The NYSE confirme...
Business Operations and StrategyFinancial Disclosures
Grove Collaborative Highlights 2025 Results and 2026 Outlook
Neutral
Mar 5, 2026
On March 5, 2026, Grove reported fourth-quarter and full-year 2025 results showing a 14.3% year-over-year revenue decline in the quarter to $42.4 million, but a swing to positive adjusted EBITDA of $1.6 million and sharply narrower net losses as c...
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
Disclaimer
This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.