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Direct Digital Holdings
(NASDAQ:DRCT)
Direct Digital Holdings (DRCT) vs. SPDR S&P 500 ETF (SPY)
Direct Digital Holdings Business Overview & Revenue Model
Direct Digital Holdings Earnings Call Summary
Direct Digital Holdings Financial Statement Overview
| Breakdown | TTM | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 36.46M | 62.29M | 157.11M | 88.04M | 38.14M | 12.48M |
| Gross Profit | 8.24M | 17.39M | 37.57M | 28.00M | 18.43M | 5.17M |
| EBITDA | -7.66M | -5.98M | 473.00K | 9.85M | 6.34M | 457.44K |
| Net Income | -9.47M | -6.24M | -2.19M | 2.92M | -1.51M | -908.19K |
Balance Sheet | ||||||
| Total Assets | 23.33M | 26.01M | 70.67M | 56.81M | 36.00M | 30.70M |
| Cash, Cash Equivalents and Short-Term Investments | 1.59M | 1.45M | 5.12M | 4.05M | 4.68M | 1.61M |
| Total Debt | 38.98M | 36.27M | 30.95M | 24.56M | 20.82M | 13.37M |
| Total Liabilities | 47.91M | 45.74M | 74.35M | 53.01M | 36.37M | 28.33M |
| Stockholders Equity | -10.58M | -4.99M | 543.00K | 3.79M | -374.86K | 2.37M |
Cash Flow | ||||||
| Free Cash Flow | -3.96M | -8.66M | 2.38M | 1.44M | 3.75M | -574.53K |
| Operating Cash Flow | -3.94M | -8.65M | 2.56M | 2.13M | 3.75M | -574.53K |
| Investing Cash Flow | -45.00K | -17.00K | -178.00K | -687.96K | 0.00 | -10.99M |
| Financing Cash Flow | 4.50M | 4.99M | -1.31M | -2.08M | -678.72K | 12.29M |
Direct Digital Holdings Technical Analysis
Direct Digital Holdings Risk Analysis
Direct Digital Holdings Peers Comparison
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
| ― | $48.67B | 4.58 | -11.27% | 4.14% | 2.83% | -41.78% | |
| ― | $8.28M | -0.19 | ― | ― | -74.79% | -690.57% | |
| ― | $9.18M | ― | -164.27% | ― | 4.59% | -920.35% | |
| ― | $7.79M | -3.03 | -20.74% | ― | 95.23% | 34.97% | |
| ― | $5.03M | -1.00 | -88.34% | ― | -68.49% | 23.99% | |
| ― | $10.80M | ― | -113.86% | ― | 2482.80% | -169.59% |
Direct Digital Holdings Corporate Events
Direct Digital Holdings has amended its Series A Convertible Preferred Stock, increasing the number of shares from 25,000 to 35,000, with a face value of $1,000 per share. The amendment, filed on October 15, 2025, outlines the rights and preferences of the Series A Preferred Stock, including a 10% annual dividend rate, voting rights, and seniority over other stock classes. The changes are expected to impact the company’s financial structure and shareholder dynamics, as the preferred stockholders gain significant influence over corporate decisions and potential liquidation events.
The most recent analyst rating on (DRCT) stock is a Hold with a $0.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
Direct Digital Holdings, Inc. held a virtual special meeting on October 13, 2025, where stockholders approved amendments to increase authorized shares and issue new shares under an equity line of credit. The company has been addressing compliance issues with Nasdaq, including stockholders’ equity and minimum bid price requirements, through strategic transactions and amendments to its loan agreements. These efforts aim to regain compliance and maintain its Nasdaq listing.
The most recent analyst rating on (DRCT) stock is a Hold with a $0.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
Direct Digital Holdings, Inc. sold 2,400,000 shares of its Class A Common Stock in unregistered transactions from September 16 to September 30, 2025, raising a total of $755,383 after discounts. These sales exceeded five percent of the total shares outstanding and were made to New Circle Principal Investments LLC under an Equity Reserve Facility, relying on exemptions from registration requirements under the Securities Act.
The most recent analyst rating on (DRCT) stock is a Hold with a $0.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
Between August 6, 2025, and September 16, 2025, Direct Digital Holdings sold 700,000 shares of its Class A Common Stock for $275,993, with a discount of $8,997. These sales exceeded five percent of the total shares outstanding as of August 6, 2025, and were made to New Circle Principal Investments LLC under an existing Share Purchase Agreement, utilizing exemptions from registration under the Securities Act.
The most recent analyst rating on (DRCT) stock is a Hold with a $0.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
On September 8, 2025, Direct Digital Holdings announced the repayment and termination of its Credit Agreement, which included a revolving credit facility of up to $5.0 million. The company used the proceeds from the Eighth Amendment Term Loan to settle all outstanding loans and obligations, successfully releasing the liens in favor of EWB without incurring any termination penalties.
The most recent analyst rating on (DRCT) stock is a Hold with a $0.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
Between May 16, 2025, and August 6, 2025, Direct Digital Holdings, Inc. sold 1,000,000 shares of its Class A Common Stock for $439,531 after discounts. These sales, made to New Circle Principal Investments LLC under an Equity Reserve Facility, exceeded five percent of the total shares outstanding as of May 16, 2025, and were conducted under exemptions from the Securities Act registration requirements.
The most recent analyst rating on (DRCT) stock is a Buy with a $2.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
On August 8, 2025, Direct Digital Holdings‘ board authorized the issuance of Series A Convertible Preferred Stock, establishing its rights and preferences. This stock will carry a cumulative dividend rate of 10% per annum and will be senior to common stock in terms of dividend rights and liquidation preferences. The issuance is expected to impact the company’s capital structure by providing protective provisions for holders, ensuring their rights in corporate decisions, and allowing conversion into common stock under specific conditions.
The most recent analyst rating on (DRCT) stock is a Buy with a $2.50 price target. To see the full list of analyst forecasts on Direct Digital Holdings stock, see the DRCT Stock Forecast page.
Direct Digital Holdings, Inc. operates as an advertising and marketing technology platform, providing data-driven digital media strategies through its subsidiaries, Colossus Media and Orange 142, in the digital advertising industry.