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Stran & Company (SWAG)
NASDAQ:SWAG
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Stran & Company (SWAG) AI Stock Analysis

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SWAG

Stran & Company

(NASDAQ:SWAG)

Rating:61Neutral
Price Target:
$2.00
▲(11.11% Upside)
Stran & Company's strong revenue growth and strategic achievements are offset by profitability and cash flow challenges. Technical indicators show positive momentum, but valuation concerns persist due to negative earnings. The earnings call and corporate events provide a positive outlook, yet operational inefficiencies need addressing.

Stran & Company (SWAG) vs. SPDR S&P 500 ETF (SPY)

Stran & Company Business Overview & Revenue Model

Company DescriptionStran & Company, Inc. (SWAG) is a provider of outsourced marketing solutions. It operates within the promotional products industry, offering a range of services that include promotional marketing, loyalty and incentive programs, and custom-branded merchandise. The company collaborates with clients to enhance brand recognition and customer engagement through innovative and tailored marketing strategies.
How the Company Makes MoneyStran & Company generates revenue primarily through the sale of promotional products and branded merchandise. The company engages in creating custom marketing solutions for businesses, which involves sourcing, designing, and delivering promotional items that align with client branding goals. Revenue streams include direct sales of these promotional products to corporate clients, who use them for marketing campaigns, employee incentives, and customer loyalty programs. Additionally, Stran & Company benefits from long-term partnerships with its clients, contributing to consistent revenue generation. The company's expertise in developing comprehensive marketing strategies ensures a steady demand for its services, thus playing a significant role in its financial performance.

Stran & Company Earnings Call Summary

Earnings Call Date:Aug 12, 2025
(Q2-2025)
|
% Change Since: |
Next Earnings Date:Mar 26, 2026
Earnings Call Sentiment Positive
The earnings call reflects a positive sentiment with significant sales growth and improved profitability. While there are some challenges with gross margin and increased operating expenses, the company's achievements in strategic recognition, strong cash position, and successful share buyback program indicate a promising outlook.
Q2-2025 Updates
Positive Updates
Significant Sales Increase
Sales increased by 95.2% to approximately $32.6 million for the quarter, showcasing robust organic growth and strategic acquisitions.
Improved Profitability
The company achieved a net profit of $643,000 for the quarter, compared to a net loss of $1.0 million in the same period last year.
Strategic Recognition and Rankings
Stran advanced in the PPAI 100 ranking to 12th place and improved its position in the ASI Counselor Top 40 Distributors List from #27 to #23.
Strong Cash Position
Maintained approximately $18.1 million in cash, cash equivalents, and investments as of June 30, 2025.
Share Buyback Program
Repurchased over 110,000 shares during the quarter as part of a $10 million share buyback program, with less than $4 million executed so far.
Negative Updates
Decrease in Gross Profit Margin
Gross profit margin decreased from 32.8% to 30.3% due to the acquisition of the Gander Group business, which operates at a lower margin.
Increased Operating Expenses
Operating expenses increased by 44.1% to approximately $9.5 million for the quarter, although as a percentage of sales, they decreased.
Company Guidance
In the recent conference call, Stran & Company reported remarkable financial growth for the second quarter of 2025. Sales surged by 95.2% to approximately $32.6 million, with organic growth contributing a 30.4% increase. The company's strategic acquisition of Gander Group further bolstered revenue, adding $10.8 million through the Stran Loyalty Solutions segment. Gross profit rose over 80% to about $9.9 million, with a gross profit margin of 30.3%. Operating expenses increased by 44.1% but decreased as a percentage of sales to 29.1%. Notably, the company achieved a net profit of $643,000, reversing a net loss from the previous year. Stran also improved its standing in industry rankings, moving up to 12th in the PPAI 100 and 23rd in ASI's Counselor Top 40 Distributors List. The company maintained a robust cash position of approximately $18.1 million and continued strategic share buybacks, reflecting confidence in its valuation. Looking ahead, Stran anticipates significant top-line revenue growth in the second half of the year, leveraging its strong customer base and holiday season demand while continuing to focus on cost management and profitability.

Stran & Company Financial Statement Overview

Summary
Stran & Company shows strong revenue growth but struggles with profitability and cash flow. The balance sheet is robust with low leverage, but declining equity levels and negative cash flows are concerning.
Income Statement
45
Neutral
Stran & Company has experienced revenue growth in recent years, increasing from $37.75M in 2020 to $92.52M in TTM (Trailing-Twelve-Months). However, profitability remains a concern as the company has consistently reported net losses, with a net profit margin of -4.37% in TTM. Gross profit margins have been relatively stable, reaching 31% in TTM. Negative EBIT and EBITDA margins indicate inefficiencies in operations. Overall, while revenue growth is promising, the lack of profitability undermines the income statement's strength.
Balance Sheet
65
Positive
The company maintains a healthy balance sheet with a low debt-to-equity ratio of 0.04, indicating minimal leverage. Stockholders' equity constitutes a significant 60% of total assets, reflecting a strong equity base. However, the company has seen declining equity levels over time. The presence of a substantial cash balance supports financial flexibility. Overall, the balance sheet is robust, with low leverage and adequate equity, but declining equity levels may pose a concern.
Cash Flow
35
Negative
Stran & Company faces challenges in generating positive cash flows, as indicated by negative operating and free cash flows in the TTM period. The free cash flow to net income ratio is negative, highlighting cash flow deficiencies relative to net losses. Although there was a positive free cash flow in 2024, the company's cash flow position has deteriorated since. The cash flow situation indicates potential liquidity challenges, requiring attention to improve operational cash generation.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue92.52M82.65M76.00M58.95M39.70M37.75M
Gross Profit28.68M25.81M24.85M16.57M11.84M11.48M
EBITDA-3.94M-4.07M314.00K-780.30K8.83K1.71M
Net Income-4.04M-4.14M-385.00K-778.44K235.24K1.03M
Balance Sheet
Total Assets52.16M55.15M49.04M56.63M51.20M13.30M
Cash, Cash Equivalents and Short-Term Investments4.24M18.21M18.45M25.03M32.23M647.24K
Total Debt1.23M798.00K1.33M947.04K1.26M4.09M
Total Liabilities1.65M23.51M13.39M17.26M9.59M11.68M
Stockholders Equity31.27M31.64M35.65M39.36M41.61M1.63M
Cash Flow
Free Cash Flow-5.00M2.16M-3.55M-4.10M-6.22M-2.17M
Operating Cash Flow-5.19M2.76M-2.55M-2.41M-5.83M-1.99M
Investing Cash Flow526.28K-533.00K-3.74M-12.28M-388.95K-176.47K
Financing Cash Flow-908.00K-928.00K-909.00K-2.91M37.26M375.01K

Stran & Company Technical Analysis

Technical Analysis Sentiment
Positive
Last Price1.80
Price Trends
50DMA
1.54
Positive
100DMA
1.38
Positive
200DMA
1.19
Positive
Market Momentum
MACD
0.09
Negative
RSI
70.92
Negative
STOCH
89.37
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For SWAG, the sentiment is Positive. The current price of 1.8 is above the 20-day moving average (MA) of 1.67, above the 50-day MA of 1.54, and above the 200-day MA of 1.19, indicating a bullish trend. The MACD of 0.09 indicates Negative momentum. The RSI at 70.92 is Negative, neither overbought nor oversold. The STOCH value of 89.37 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for SWAG.

Stran & Company Risk Analysis

Stran & Company disclosed 53 risk factors in its most recent earnings report. Stran & Company reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Stran & Company Peers Comparison

Overall Rating
UnderperformOutperform
Sector (60)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
61
Neutral
$33.40M-7.18%38.49%-558.25%
60
Neutral
$46.60B4.08-11.40%4.13%1.85%-42.71%
57
Neutral
$8.39M0.357.01%-5.65%-41.43%
48
Neutral
$42.17M-37.55%-19.76%-838.29%
45
Neutral
$27.21M-14.09%-6.49%89.87%
45
Neutral
$53.15M-115.36%-12.84%63.95%
45
Neutral
$9.80M-320.07%-74.79%-690.57%
* Communication Services Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
SWAG
Stran & Company
1.92
0.75
64.10%
HHS
Harte-Hanks
3.50
-3.76
-51.79%
FLNT
Fluent
2.00
-0.75
-27.27%
CHR
Cheer Holding
0.68
-1.64
-70.69%
ACCS
ACCESS Newswire
10.88
-0.64
-5.56%
DRCT
Direct Digital Holdings
0.42
-2.32
-84.67%

Stran & Company Corporate Events

Stock Buyback
Stran & Company Executes Stock Purchase Agreement
Neutral
Aug 29, 2025

On August 28, 2025, Stran & Company, Inc. entered into a Stock Purchase Agreement with its President and CEO, Andrew Shape, to repurchase 100,000 shares of its common stock at $1.47 per share, totaling $147,024.22. This transaction is part of the company’s ongoing stock repurchase program, authorized in February 2022, which allows for up to $10 million in stock buybacks. The repurchase was classified as an ‘Interested Transaction’ due to the involvement of an executive officer and was reviewed and approved by the company’s independent directors.

Executive/Board ChangesShareholder Meetings
Stran & Company Holds Combined Annual Stockholders Meeting
Neutral
Jul 28, 2025

On July 25, 2025, Stran & Company, Inc. held its Combined 2024 and 2025 Annual Meeting of Stockholders. During the meeting, stockholders elected six director nominees to hold office until the 2026 Annual Meeting and ratified the appointment of CBIZ CPAs P.C. as the independent registered public accounting firm for the fiscal year ending December 31, 2025. Approximately 65.49% of the shares were represented at the meeting, constituting a quorum.

Executive/Board ChangesBusiness Operations and Strategy
Stran & Company Appoints Brian M. Posner to Board
Positive
Jul 10, 2025

On July 8, 2025, Stran & Company appointed Brian M. Posner to its Board of Directors, filling a vacancy left by recent resignations. Posner, who brings extensive financial leadership experience, was also named Chairman of the Audit Committee. His appointment is expected to enhance the company’s financial oversight as it continues its growth strategy. Posner’s background includes serving as CFO for multiple public companies and contributing to significant revenue growth at electroCore. His expertise is anticipated to support Stran’s mission and governance framework.

Executive/Board ChangesBusiness Operations and Strategy
Stran & Company Appoints New Board Members
Neutral
Jun 23, 2025

On June 17 and 18, 2025, directors Travis McCourt, Ashley L. Marshall, and Alejandro Tani resigned from Stran & Company‘s board, with no disagreements cited. On June 20, 2025, Mark Charles Adams and Sarah L. Cummins were elected to the board, filling two vacancies. Adams and Cummins were appointed to key committee roles and granted compensation packages including cash payments and stock options. These changes are part of Stran’s strategic move to enhance growth and shareholder value, following the amicable departure of the previous directors.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 19, 2025