Product Launch — Ignition Plus
Launched Ignition Plus in March 2026, a unified programmatic media platform intended to maximize efficiency and support expanded enterprise outreach and new distribution channels.
Gross Profit Margin Expansion
Gross profit was $2.3M, representing 34% of revenue versus 29% a year ago — an improvement of 5 percentage points in gross margin despite a slight dollar decline in gross profit.
Operating and Cost Efficiency Improvements
Operating expenses decreased 13% to $5.5M (from $6.3M), driving operating loss improvement to $3.3M from $3.9M and demonstrating progress on cost control and efficiency initiatives.
Improvement in Adjusted EBITDA and Net Loss
Adjusted EBITDA loss narrowed to $2.6M from $3.0M (improvement of $0.4M, ~13.3%) and net loss improved to $5.6M from $5.9M (improvement of $0.3M, ~5.1%).
Slight Increase in Cash on Hand
Cash and cash equivalents ended the quarter at $800K versus $700K at year-end 2025, an increase of about 14.3%, and management emphasizes capital discipline and liquidity focus.
Commercial Momentum and Market Feedback
Reported increased engagement from enterprise customers and buy-side spend (other customer spend up $0.5M, +8% year-over-year), with stronger interest in performance marketing and AI-driven optimization.
Active Strategic Discussions
Management reports active weekly conversations around potential strategic partnerships and inorganic opportunities, signaling intent to pursue consolidation or complementary deals when appropriate.