Improved Financial PerformanceCardlytics' Q4 revenue was ahead of consensus on billings, revenue, and adj. EBITDA, driven by better new client wins and lower operating expenses.
International GrowthCDLX signed 45 logos in the quarter and saw good growth internationally as UK revenue grew 29%.
Pricing Model AdoptionThe adoption of engagement-based pricing increased to 61% of advertisers, up from 51% last quarter, with 90%+ new brands adopting this model in Q4, showing improved visibility.