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BKNG Stock Chart & Stats
$177.46
$4.63(2.68%)
At close: 4:00 PM EDT
$177.46
$4.63(2.68%)
Day’s Range― - ―
52-Week Range$150.14 - $231.80
Previous CloseN/A
Volume5.01M
Average Volume (3M)7.27M
Market Cap
$149.47B
Enterprise Value$136.48K
Total Cash (Recent Filing)$16.02B
Total Debt (Recent Filing)$18.94B
Price to Earnings (P/E)25.3
Beta1.08
Next Earnings
Aug 04, 2026EPS Estimate
2.43Next Dividend Ex-DateN/A
Dividend Yield0.83%
Share Statistics
EPS (TTM)7.63
Shares Outstanding774,878,400
10 Day Avg. Volume5,299,087
30 Day Avg. Volume7,273,960
Financial Highlights & Ratios
PEG Ratio-6.65
Price to Book (P/B)-31.16
Price to Sales (P/S)6.46
P/FCF Ratio19.12
Enterprise Value/Market Cap<0.01
Enterprise Value/Revenue<0.01
Enterprise Value/Gross Profit<0.01
Enterprise Value/Ebitda<0.01
Forecast
1Y Price Target
$223.36Price Target Upside25.87% Upside
Rating ConsensusModerate Buy
Number of Analyst Covering14
EPS Forecast (FY)10.45
Revenue Forecast (FY)$29.32B
Bulls Say, Bears Say
Bulls Say
High ProfitabilitySustained EBIT margins near 31% and multi-billion net income reflect durable operating leverage from a low-capex, platform-driven business. High margins support reinvestment in product, margin resilience through cycles, and the capacity to fund strategic initiatives without eroding profitability.
Strong Cash Generation & Capital ReturnConsistent high free cash flow enables significant capital returns while funding operations and transformation programs. Robust FCF and a large cash balance provide financial flexibility for buybacks, investments, or debt management, supporting long-term shareholder value and strategic optionality.
Scale, Loyalty & Product MomentumDeep scale across brands, rising connected transactions and a concentrated loyalty base create durable network effects. Higher-share loyalty tiers drive repeat bookings and higher conversion, while AI/product gains improve UX and cost-per-booking, strengthening competitive moats over time.
Bears Say
Elevated Leverage & Negative EquityMaterial net debt and a negative equity balance weaken financial flexibility and increase refinancing and covenant risk in adverse markets. Elevated leverage constrains capital allocation choices, heightens vulnerability to rate shocks, and limits balance-sheet resilience in prolonged downturns.
Slowing Growth & Cash-Flow MomentumA deceleration in revenue growth and a marked drop in free-cash-flow growth reduce the margin for error on investments and buybacks. Slowing momentum can compress long-term return assumptions, increase reliance on FX or one-time items, and challenge sustainable operating leverage.
Regional Geopolitical ExposureGlobal travel exposure creates structural sensitivity to regional shocks that can persistently depress bookings, raise cancellations, and increase marketing inefficiency. Recurrent geopolitical disruptions can erode revenue stability and force ongoing marketing or pricing responses.
BKNG FAQ
What was Booking Holdings’s price range in the past 12 months?
Booking Holdings lowest stock price was $150.14 and its highest was $231.80 in the past 12 months.
What is Booking Holdings’s market cap?
Booking Holdings’s market cap is $149.47B.
When is Booking Holdings’s upcoming earnings report date?
Booking Holdings’s upcoming earnings report date is Aug 04, 2026 which is in 2 days.
How were Booking Holdings’s earnings last quarter?
Booking Holdings released its earnings results on Apr 28, 2026. The company reported $1.14 earnings per share for the quarter, beating the consensus estimate of $1.075 by $0.065.
Is Booking Holdings overvalued?
According to Wall Street analysts Booking Holdings’s price is currently Undervalued.
Does Booking Holdings pay dividends?
Booking Holdings pays a Quarterly dividend of $0.42 which represents an annual dividend yield of 0.83%. See more information on Booking Holdings dividends here
What is Booking Holdings’s EPS estimate?
Booking Holdings’s EPS estimate is 2.43.
How many shares outstanding does Booking Holdings have?
Booking Holdings has 774,878,400 shares outstanding.
What happened to Booking Holdings’s price movement after its last earnings report?
Booking Holdings reported an EPS of $1.14 in its last earnings report, beating expectations of $1.075. Following the earnings report the stock price went up 0.346%.
Which hedge fund is a major shareholder of Booking Holdings?
Currently, no hedge funds are holding shares in BKNG
What is the TipRanks Smart Score and how is it calculated?
Smart Score combines eight research factors - such as analyst recommendations, hedge fund trends, and technical indicators - to measure a stock’s outlook. These signals are unified into a single score that reflects bullish or bearish momentum. See detailed methodology
Booking Holdings Stock Smart Score
Outperform
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10
Analyst Consensus
Moderate Buy
Average Price Target:
$223.36 (25.87% Upside)
$223.36 (25.87% Upside)
Blogger Sentiment
Bullish
BKNG Sentiment 96%
Sector Average ―
Sector Average ―
Hedge Fund Trend
Increased
By 5.7M Shares
Last Quarter.
Last Quarter.
Crowd Wisdom
Neutral
Last 7 Days ▼ 1.1%
Last 30 Days ▲ 0.8%
Last 30 Days ▲ 0.8%
News Sentiment
Very Bullish
Bullish news 100%
Bearish news 0%
Bearish news 0%
Technicals
SMA
Negative
20 days / 200 days
Momentum
-16.38%
12-Months-Change
Fundamentals
Return on Equity
0.83%
Trailing 12-Months
Asset Growth
1.95%
Trailing 12-Months
Company Description
Booking Holdings
Booking Holdings Inc. is a leading global provider of online travel and dining reservation services. The company manages a portfolio of well-known digital platforms. Among these, Booking.com specializes in online accommodation bookings, while Rentalcars.com is dedicated to facilitating vehicle rentals. Priceline offers a comprehensive range of online travel booking options, encompassing hotels, flights, rental cars, vacation packages, and cruises, alongside hotel distribution services. Agoda also provides online lodging reservations, further expanding into flights, ground transportation, and activity bookings. For travelers seeking the best deals, KAYAK functions as an online price comparison service, enabling users to search and contrast prices for airline tickets, hotels, and car rentals. Additionally, OpenTable allows for convenient online restaurant reservations. Beyond its core booking services, Booking Holdings Inc. also supplies travel-related insurance products and restaurant management solutions to individual consumers, travel service providers, and restaurants. Established in 1997, the company is headquartered in Norwalk, Connecticut. It officially adopted its current name, Booking Holdings Inc., in February 2018, having previously operated as The Priceline Group Inc.
BKNG Company Deck
BKNG Earnings Call
Q1 2026
0:00 / 0:00
Earnings Call Sentiment|Positive
The call presented a broadly positive operational and financial performance: robust top-line growth, strong adjusted EBITDA expansion, record share repurchases, progress on Connected Trip and AI initiatives, and continued U.S. and Asia momentum. However, material near-term headwinds from the Middle East conflict (elevated cancellations, transit disruptions), some marketing deleverage, and guidance uncertainty temper the outlook. On balance the company demonstrated resilience and clear strategic progress while actively managing costs and capital allocation amid geopolitical volatility.View all BKNG earnings summariesBKNG Revenue Breakdown
29.60% Agency revenues
65.96% Merchant revenues
4.44% Advertising and other revenues

BKNG Stock 12 Month Forecast
All Analysts
Top Analysts
Average Price Target
$223.36
▲(25.87% Upside)
Technical Analysis
1 Day
3 Days
1 Week
1 Month
Ownership Overview
0.19% Insiders
3.72% Mutual Funds
4.91% Other Institutional Investors
64.32% Public Companies and Individual Investors







