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Asana, Inc. (ASAN)
:ASAN
US Market

Asana (ASAN) AI Stock Analysis

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ASAN

Asana

(NYSE:ASAN)

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Neutral 57 (OpenAI - 4o)
Rating:57Neutral
Price Target:
$15.00
▲(14.50% Upside)
Asana's overall stock score reflects strong revenue growth and positive earnings call sentiment, offset by challenges in profitability and valuation concerns. Technical indicators suggest positive momentum, but potential overbought conditions warrant caution. The company's ability to navigate tech sector headwinds and improve profitability will be crucial for future performance.
Positive Factors
Revenue Growth
Consistent revenue growth indicates strong market demand and effective sales strategies, supporting long-term business expansion.
AI Product Adoption
Successful AI product adoption enhances Asana's competitive edge, driving innovation and customer retention in the evolving tech landscape.
International Market Expansion
Strong international growth diversifies revenue streams and reduces reliance on domestic markets, supporting global market presence.
Negative Factors
Profitability Challenges
Ongoing profitability issues and high leverage can hinder financial stability, limiting investment capacity and growth potential.
Tech Sector Headwinds
Persistent tech sector challenges may impact growth prospects, requiring strategic adjustments to navigate industry dynamics.
SMB Market Challenges
Difficulties in the SMB market could slow customer acquisition and retention, affecting revenue growth and market penetration.

Asana (ASAN) vs. SPDR S&P 500 ETF (SPY)

Asana Business Overview & Revenue Model

Company DescriptionAsana (ASAN) is a leading work management platform that empowers teams to orchestrate their work, from daily tasks to strategic initiatives. Founded in 2008 and based in San Francisco, Asana operates in the software sector, primarily focusing on productivity and collaboration tools. Its core offerings include project management software that helps organizations streamline workflows, enhance communication, and improve overall efficiency by allowing teams to plan, track, and manage their work in a centralized space.
How the Company Makes MoneyAsana generates revenue primarily through a subscription-based model, offering various pricing tiers that cater to different organizational needs. The company's key revenue streams include its Premium and Business plans, which provide advanced features and capabilities for teams, and its Enterprise plan, which offers custom solutions for larger organizations. Asana also benefits from strategic partnerships and integrations with other software tools, enhancing its platform's value and driving user acquisition. Additionally, the company invests in marketing and sales efforts to expand its customer base and retain existing clients, contributing to its overall earnings.

Asana Key Performance Indicators (KPIs)

Any
Any
Customers Over $5K
Customers Over $5K
Tracks the number of customers generating over $5,000 in annual revenue, highlighting Asana's ability to attract and retain mid-sized clients.
Chart InsightsAsana's steady increase in customers spending over $5K reflects robust growth, particularly in non-tech verticals like manufacturing and media. Despite challenges in the tech sector and macroeconomic pressures, Asana's strategic focus on AI and channel expansion is driving customer acquisition. The earnings call highlighted a 20% growth in customers spending over $100K, underscoring enterprise traction. However, the decline in net retention for large customers and tech sector headwinds could pose risks. Asana's transition to positive free cash flow and anticipated profitability signal a strategic pivot towards sustainable growth.
Data provided by:The Fly

Asana Earnings Call Summary

Earnings Call Date:Dec 02, 2025
(Q3-2026)
|
% Change Since: |
Next Earnings Date:Mar 11, 2026
Earnings Call Sentiment Positive
The earnings call reflected a positive overall sentiment with significant achievements in revenue growth, operating income, and AI product adoption, alongside improvements in retention rates and international market performance. However, challenges remain due to headwinds in the tech sector and pressures in the SMB market.
Q3-2026 Updates
Positive Updates
Revenue Growth Exceeds Expectations
Q3 revenues were $201 million, growing 9% year over year, exceeding the high end of guidance.
Strong Non-GAAP Operating Income
Generated non-GAAP operating income of $16.3 million or an 8% operating margin, exceeding guidance.
Positive Free Cash Flow
Free cash flow was $13.4 million in the quarter, or 7% on a margin basis.
AI Studio Adoption and Success
AI Studio delivered solid growth in sequential bookings and positive customer feedback.
Enterprise Customer Growth
15% year-over-year increase in customers spending $100,000 or more.
Retention Rate Improvement
Overall NRR was 96%, with improvements across cohorts and monthly customer base at a twelve-month high.
International Market Strength
International revenue grew 12% year over year, outpacing overall corporate growth.
Negative Updates
Tech Sector Headwinds
The tech sector continued to be a headwind to growth, though some large tech companies expanded as they renewed.
SMB Market Challenges
SMB business affected by evolving top-of-funnel dynamics, particularly in relation to LLM-driven changes in search.
Continued Pressure on NRR
Despite improvements, the NRR is still at 96%, indicating challenges in retention and expansion.
Company Guidance
During Asana, Inc.'s third-quarter fiscal year 2026 earnings call, the company provided several key metrics and guidance updates. The company reported Q3 revenues of $201 million, marking a 9% year-over-year growth and surpassing the high end of their guidance. Non-GAAP operating income was $16.3 million, reflecting an 8% operating margin, which also exceeded expectations. Free cash flow reached $13.4 million, representing a 7% margin. The net retention rate (NRR) improved slightly to 96%, with core customer NRR at 97% and customers spending $100,000 or more at 96%. The company also announced a share repurchase program, buying back $30.8 million of its class A common stock. Looking ahead, Asana expects Q4 revenues between $204 million and $206 million, indicating 8-9% growth year over year, with a non-GAAP operating income forecasted between $14 million to $16 million. For the full fiscal year, Asana raised its revenue guidance to $789-$791 million, representing 9% year-over-year growth, and anticipates a full-year non-GAAP operating margin of 7%.

Asana Financial Statement Overview

Summary
Asana shows strong revenue growth and efficient cost management with a high gross profit margin. However, the company struggles with profitability due to negative net profit margins and high leverage, indicating financial instability.
Income Statement
45
Neutral
Asana's revenue has shown consistent growth, with a TTM increase of 2.27%. However, the company is struggling with profitability, as evidenced by negative net profit margins and EBIT margins. The gross profit margin remains strong at approximately 89%, indicating efficient cost management relative to revenue. Despite revenue growth, the persistent negative margins highlight ongoing challenges in achieving profitability.
Balance Sheet
40
Negative
The balance sheet reflects a high debt-to-equity ratio of 1.14 in the TTM, indicating significant leverage. The return on equity is negative, suggesting that the company is not generating sufficient returns on shareholders' investments. The equity ratio is low, pointing to a reliance on debt financing. These factors suggest financial instability and potential risks if the company cannot improve its profitability.
Cash Flow
55
Neutral
Asana's cash flow situation shows improvement, with a significant increase in free cash flow growth of 78.20% in the TTM. The operating cash flow to net income ratio is positive, indicating better cash generation relative to net income. However, the free cash flow to net income ratio suggests that while cash flow is improving, profitability remains a challenge. Overall, the cash flow position is strengthening but still requires careful management.
BreakdownDec 2025Dec 2024Dec 2023Dec 2022Dec 2021
Income Statement
Total Revenue723.88M652.50M547.21M378.44M227.00M
Gross Profit646.68M587.98M490.65M339.54M198.26M
EBITDA-229.54M-235.03M-388.22M-258.26M-154.12M
Net Income-255.54M-257.03M-407.77M-288.34M-211.71M
Balance Sheet
Total Assets891.41M961.96M954.96M707.03M731.12M
Cash, Cash Equivalents and Short-Term Investments466.88M519.46M529.30M312.03M386.27M
Total Debt268.39M277.88M271.54M255.61M585.86M
Total Liabilities663.89M635.56M598.39M503.19M743.91M
Stockholders Equity227.52M326.40M356.57M203.84M-12.79M
Cash Flow
Free Cash Flow9.36M-31.09M-167.22M-126.50M-151.18M
Operating Cash Flow14.93M-17.93M-160.06M-83.78M-92.87M
Investing Cash Flow-6.13M-289.13M64.49M27.56M-158.94M
Financing Cash Flow-58.09M16.78M381.39M37.21M201.00M

Asana Technical Analysis

Technical Analysis Sentiment
Positive
Last Price13.10
Price Trends
50DMA
13.69
Positive
100DMA
13.86
Positive
200DMA
14.64
Negative
Market Momentum
MACD
0.38
Negative
RSI
58.19
Neutral
STOCH
71.53
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ASAN, the sentiment is Positive. The current price of 13.1 is below the 20-day moving average (MA) of 13.26, below the 50-day MA of 13.69, and below the 200-day MA of 14.64, indicating a neutral trend. The MACD of 0.38 indicates Negative momentum. The RSI at 58.19 is Neutral, neither overbought nor oversold. The STOCH value of 71.53 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for ASAN.

Asana Risk Analysis

Asana disclosed 58 risk factors in its most recent earnings report. Asana reported the most risks in the "Finance & Corporate" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Asana Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
76
Outperform
$3.48B145.238.74%17.77%-76.05%
72
Outperform
$2.63B22.0716.89%7.35%2.44%
71
Outperform
$3.50B53.5721.85%7.36%-40.62%
63
Neutral
$2.65B219.585.45%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
61
Neutral
$668.47M-26.69%13.09%32.34%
57
Neutral
$3.02B-102.48%9.47%16.97%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ASAN
Asana
14.35
-13.17
-47.86%
AGYS
Agilysys
124.80
-14.42
-10.36%
RNG
RingCentral
31.07
-8.86
-22.19%
ALRM
Alarm
52.16
-15.55
-22.97%
BL
BlackLine
58.67
-6.27
-9.66%
SPT
Sprout Social
11.04
-25.20
-69.54%

Asana Corporate Events

Executive/Board ChangesBusiness Operations and StrategyFinancial Disclosures
Asana Announces Leadership Changes Amid Strong Q3 Results
Positive
Dec 2, 2025

On November 30, 2025, Asana announced the resignations of Anne Raimondi as Chief Operating Officer and Eleanor Lacey as General Counsel and Corporate Secretary, both effective December 31, 2025. They will transition to advisory roles until March 31, 2026, with no disagreements cited for their departures. Katie Colendich will succeed Lacey, bringing extensive legal leadership experience from Asana and HP, Inc. Asana also reported strong financial results for Q3 fiscal 2026, with revenues of $201 million, a 9% increase year-over-year, and improved non-GAAP operating margins. The company introduced AI Teammates, enhancing productivity and collaboration, and held significant industry events, positioning itself for long-term growth and innovation in the AI-driven work management sector.

Business Operations and StrategyFinancial Disclosures
Asana Subleases Office Space, Faces Impairment Expenses
Negative
Sep 9, 2025

On September 5, 2025, Asana, Inc. subleased a portion of its headquarters office space in San Francisco, amounting to approximately 55,513 square feet. This sublease is set to commence in October 2025 and last until September 2029. The company’s management has determined that this sublease will lead to impairment expenses estimated between $29 million and $32 million for the period ending October 31, 2025. These figures are preliminary and subject to change following the completion of financial statements and audits for the fiscal year ending January 31, 2026. However, Asana does not anticipate significant cash expenditures related to these impairment charges.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 09, 2025