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Accor SA (ACCYY)
OTHER OTC:ACCYY
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Accor SA (ACCYY) AI Stock Analysis

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ACCYY

Accor SA

(OTC:ACCYY)

Rating:77Outperform
Price Target:
$12.00
â–²(14.61% Upside)
Accor SA's strong financial performance and positive earnings call are the primary drivers of its stock score. While technical indicators suggest limited momentum, the company's robust growth and shareholder returns provide a solid foundation for future performance. Valuation metrics indicate a fair market price, balancing the overall score.

Accor SA (ACCYY) vs. SPDR S&P 500 ETF (SPY)

Accor SA Business Overview & Revenue Model

Company DescriptionAccor SA operates a chain of hotels. It operates through two segments, HotelServices, and Hotel Assets & Other. The company owns, operates, manages, and franchises hotels. It also provides digital services to independent hotel operators through D-edge platform; ResDiary, a flat-rate online table reservation system that is designed for restaurant owners; Gekko solutions, including digital hotel distribution and loyalty platforms for the travel industry and large companies; and concierge and customized services through John Paul, as well as hotel booking services; and other services in events, fine dining, and entertainment through Paris Society and Potel & Chabot platforms. In addition, the company offers distribution activities, such as private sales of hotel accommodation and luxury vacations through VeryChic platform; rental of private residences operated by onefinestay; and coworking spaces through Wojo and Mama Works. Further, it provides hotel management, procurement, cash management, IT, and advertising services, as well as various advisory services. As of December 31, 2021, the company operated 5,298 hotels with 777,714 rooms in 110 countries worldwide. The company was founded in 1967 and is headquartered in Issy-les-Moulineaux, France.
How the Company Makes MoneyAccor generates revenue primarily through hotel operations, which include room bookings, food and beverage services, and event hosting. The company operates on a mixed revenue model that includes both franchising and management fees from hotels operated under its brands. Franchised hotels contribute a percentage of their revenue to Accor, while managed hotels provide a fee based on sales and profits. Additionally, Accor earns income from its loyalty program, Accor Live Limitless (ALL), which drives customer retention and repeat bookings. Strategic partnerships with airlines, credit card companies, and travel agencies also enhance revenue by providing cross-promotional opportunities and expanded customer reach.

Accor SA Earnings Call Summary

Earnings Call Date:Jul 31, 2025
(Q4-2024)
|
% Change Since: -7.67%|
Next Earnings Date:Feb 19, 2026
Earnings Call Sentiment Positive
The earnings call presented a strong performance with significant revenue and EBITDA growth, a robust pipeline, and impressive shareholder returns. However, challenges remain in certain geographic markets like China, and FX impacts coupled with cost pressures affected operating leverage.
Q4-2024 Updates
Positive Updates
Strong Revenue and EBITDA Growth
Revenue reached €5.606 billion, up 11% year-over-year, with recurring EBITDA reaching €1.120 billion, up 12%.
Record High Signings and Pipeline Growth
The value of signings increased by 11% above 2024, with a pipeline growth of 3.8%, supporting a midterm goal of delivering net unit growth of 3% to 5%.
Impressive Luxury and Lifestyle Segment Performance
Luxury and Lifestyle RevPAR grew by 10%, with notable openings like Fairmount Long Beach, SLS Cancún, and Mama Shelter in Dubai.
Strong Shareholder Returns
Returned €686 million to shareholders in 2024, equating to a 7.5% yield, with plans for a dividend increase of 7% over the previous year.
Positive RevPAR Growth
RevPAR growth of 5.8% in the fourth quarter and 5.7% for the full year, exceeding the high end of guidance.
Diversity and Inclusion Progress
Achieved 39% gender parity in leadership positions, with a goal to reach 50%.
AccorInvest Performance
Share of profit from AccorInvest increased significantly, with Accorinvest engaged in a large asset disposal plan.
Negative Updates
Challenges in Certain Geographic Markets
Performance in China was below expectations, with RevPAR still negative in the mid-single digits.
Operating Leverage Concerns
Despite strong revenue growth, operating leverage did not translate to an EBITDA number above the top end of the range due to FX impacts and cost pressures.
FX Impact on Financials
FX had a negative impact of about €22 million to €25 million on EBITDA.
Luxury Segment Incentive Fee Waivers
Termination of incentive fee waivers primarily for Sofitel and Fairmont in France impacted fee revenue.
Company Guidance
In the call, Accor's management provided guidance for the fiscal year 2024, highlighting several key metrics. The company achieved a recurring EBITDA of €1.120 billion, marking a 12% increase year-over-year, and reported a revenue of €5.606 billion, up 11% from the previous year. The net unit growth was 3.5%, aligning with their 3% to 4% guidance, while RevPAR rose by 5.7% for the full year, surpassing the upper end of their guidance range. Additionally, Accor's pipeline expanded by 3.8%, and they returned €686 million to shareholders, equating to a 7.5% yield. For 2025, they anticipate international travel to grow by 3% to 5%, with strong performance expected in the Middle East and improving conditions in Asia-Pacific and China. The company's management reiterated their commitment to delivering a 9% to 12% CAGR in EBITDA from 2023 to 2027, with consistent margin improvements of 100 basis points annually. They also announced the launch of the sale of their 30% stake in AccorInvest, expected to span 12 to 18 months.

Accor SA Financial Statement Overview

Summary
Accor SA demonstrates strong financial resilience with significant revenue growth, improved profit margins, and robust cash flow generation. The balance sheet indicates managed leverage and solid equity, enhancing overall financial stability.
Income Statement
87
Very Positive
Accor SA has demonstrated a strong recovery post-pandemic with consistent revenue growth, showing a revenue increase from €2.2 billion in 2021 to €5.6 billion in 2024. The gross profit margin has remained healthy, with a notable improvement in net profit margin from a loss in 2020 to 10.9% in 2024. The EBIT and EBITDA margins have also seen a significant rebound, indicating operational efficiency and profitability.
Balance Sheet
78
Positive
The balance sheet of Accor SA is stable, with a reasonable debt-to-equity ratio of 0.74 in 2024, down from previous years, indicating managed leverage. The company maintains a strong equity position with an equity ratio of 41.7%. Return on equity has improved significantly, reflecting enhanced profitability and efficient use of equity.
Cash Flow
81
Very Positive
Accor SA's cash flow position is robust, marked by a substantial increase in operating cash flow and free cash flow over the years. Free cash flow grew from €-638 million in 2020 to €440 million in 2024, reflecting strong cash generation capabilities. The operating cash flow to net income ratio is healthy, indicating effective cash earnings conversion.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue5.61B5.06B4.22B2.20B1.62B
Gross Profit2.74B2.42B1.82B601.00M183.00M
EBITDA1.33B1.03B675.00M22.00M-1.37B
Net Income610.00M633.00M402.00M50.00M-2.28B
Balance Sheet
Total Assets12.06B11.27B11.71B10.77B10.55B
Cash, Cash Equivalents and Short-Term Investments1.38B1.28B1.66B1.67B2.48B
Total Debt3.74B3.37B4.34B4.55B4.86B
Total Liabilities6.59B5.96B7.26B7.17B7.39B
Stockholders Equity5.03B4.93B4.06B3.28B3.09B
Cash Flow
Free Cash Flow440.00M415.00M385.00M-343.00M-563.00M
Operating Cash Flow733.00M669.00M496.00M-263.00M-497.00M
Investing Cash Flow-358.00M16.00M-196.00M-111.00M885.00M
Financing Cash Flow-400.00M-1.04B-327.00M-431.00M-195.00M

Accor SA Technical Analysis

Technical Analysis Sentiment
Positive
Last Price10.47
Price Trends
50DMA
10.59
Negative
100DMA
10.07
Positive
200DMA
9.81
Positive
Market Momentum
MACD
-0.12
Positive
RSI
47.67
Neutral
STOCH
81.90
Negative
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For ACCYY, the sentiment is Positive. The current price of 10.47 is below the 20-day moving average (MA) of 10.65, below the 50-day MA of 10.59, and above the 200-day MA of 9.81, indicating a neutral trend. The MACD of -0.12 indicates Positive momentum. The RSI at 47.67 is Neutral, neither overbought nor oversold. The STOCH value of 81.90 is Negative, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for ACCYY.

Accor SA Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
77
Outperform
$12.81B21.4315.48%2.75%7.02%-5.37%
70
Outperform
$62.97B41.13-41.19%0.22%6.26%38.11%
69
Neutral
$9.90B23.7428.90%4.72%5.20%-11.08%
67
Neutral
$13.53B33.4211.66%0.43%0.74%-54.42%
63
Neutral
$18.36B25.33-27.16%1.38%8.82%23.24%
61
Neutral
$17.43B12.46-6.01%3.11%1.62%-15.64%
59
Neutral
$71.99B29.92-144.82%0.97%5.12%-11.48%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
ACCYY
Accor SA
10.45
2.73
35.36%
HTHT
H World Group
33.04
4.92
17.50%
H
Hyatt Hotels
140.54
-5.51
-3.77%
IHG
Intercontinental Hotels Group
121.43
25.25
26.25%
MAR
Marriott International
265.20
41.63
18.62%
HLT
Hilton Worldwide Holdings
267.73
53.71
25.10%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Aug 16, 2025