Bread Financial Holdings (BFH) Stock Forecast & Price Target

Compare

912 Followers

See the Price Targets and Ratings of:

All Analysts

Top Analysts

Premium

BFH Analyst Ratings

Hold

4 Buy

5 Hold

4 Sell

Based on 13 analysts giving stock ratings to

Bread

Financial Holdings

in the past 3 months

TipRanks enables you to focus on the analyst rating consensus of all analysts or only the top performers in the past 3 months

BFH Stock 12 Month Forecast

Average Price Target

$69.90

▼(-6.29% Downside)

Based on 13 Wall Street analysts offering 12 month price targets for Bread Financial Holdings in the last 3 months. The average price target is $69.90 with a high forecast of $98.00 and a low forecast of $52.00. The average price target represents a -6.29% change from the last price of $74.59.

{"navigator":{"disabled":true},"exporting":{"enabled":false},"title":{"text":null},"chart":{"height":200,"style":{"fontFamily":"Roboto Flex, -apple-system, BlinkMacSystemFont, Segoe UI, Roboto, Helvetica, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol","fontWeight":"400","color":"#5d5d5e"},"spacingTop":30,"spacingRight":60,"events":null},"yAxis":{"labels":{"style":{"color":"inherit"},"distance":6,"x":-6,"y":-6,"zIndex":1,"map_label_formatter":{"46":"$46","99":"$99","59.25":"$59.3","72.5":"$72.5","85.75":"$85.8"}},"plotLines":[{"color":"rgba(0,0,0,0)","value":98,"label":{"className":" overflowvisible_force","align":"right","x":60,"y":-10,"text":"<div  class=\"positionrelative hoverZ3 triangleleft-bottom flexccc bgwhite shadowhard-3 border1 borderColorwhite-8 colorwhite-8 px2 lineHeight3 fontWeightsemibold fontSize10 radiismall h_pxsmall35\"> <div class=\"w_pxsmall60 flexccc\">\n  <span style=\"color:#199ca5\">High </span>\n\n  <span style=\"color:#199ca5\">$98.00</span>\n  </div></div>","useHTML":true}},{"color":"rgba(0,0,0,0)","value":69.9,"label":{"className":" overflowvisible_force","align":"right","x":60,"y":0,"text":"<div  class=\"positionrelative hoverZ3 triangleleft flexccc bgwhite shadowhard-3 border1 borderColorwhite-8 colorwhite-8 px2 lineHeight3 fontWeightsemibold fontSize10 radiismall h_pxsmall35\"> <div class=\"w_pxsmall60 flexccc\">\n  <span style=\"color:#828080\">Average </span>\n\n  <span style=\"color:#828080\">$69.90</span>\n  </div></div>","useHTML":true}},{"color":"rgba(0,0,0,0)","value":52,"label":{"className":" overflowvisible_force","align":"right","x":60,"y":10,"text":"<div  class=\"positionrelative hoverZ3 triangleleft-top flexccc bgwhite shadowhard-3 border1 borderColorwhite-8 colorwhite-8 px2 lineHeight3 fontWeightsemibold fontSize10 radiismall h_pxsmall35\"> <div class=\"w_pxsmall60 flexccc\">\n  <span style=\"color:#912767\">Low </span>\n\n  <span style=\"color:#912767\">$52.00</span>\n  </div></div>","useHTML":true}}],"tickPositions":[46,59.25,72.5,85.75,99],"lineColor":"#dddddd","gridLineWidth":1,"gridLineColor":"#dddddd","lineWidth":1,"title":{"text":""}},"plotOptions":{"series":{"states":{"inactive":{"opacity":1}}},"line":{"animation":{"duration":0},"dataLabels":{"allowOverlap":true},"borderWidth":1,"marker":{"enabled":true,"fillColor":"#FFFFFF","radius":3,"lineWidth":2,"symbol":"circle","lineColor":"#828080"}}},"xAxis":{"labels":{"style":{"color":"inherit"},"rotation":0,"map_label_formatter":{"3":"Mar<br/>2025","6":"Jun<br/>2025","9":"Sep<br/>2025","12":"Dec<br/>2025","25":"Dec<br/>2026"}},"tickPositions":[3,6,9,12,25],"plotLines":[{"color":"#dddddd","width":1,"value":12},{"color":"#dddddd","width":1,"value":12}],"lineWidth":0,"gridLineWidth":1,"gridLineColor":"#dddddd","tickLength":0},"legend":{"symbolRadius":0,"symbolPadding":4,"symbolHeight":14,"borderWidth":0,"symbolWidth":14,"align":"left","verticalAlign":"bottom","enabled":false},"tooltip":{"backgroundColor":"rgba(0,0,0,0)","useHTML":true,"borderWidth":0,"borderColor":"rgba(0,0,0,0)","padding":0,"shadow":null,"headerFormat":"","footerFormat":"","pointFormat":"<div class=\"flexccc lineHeight2 bgwhite shadow2 px3 py3 radiismall fonth10_semibold\">\n                <span class=\"colorgray-3 mb4\">{point.date:%b %d ,%Y}</span>\n                <span>Analyst Consensus</span>\n                {point.info}\n          </div>\n           </div>"},"credits":{"enabled":false},"accessibility":{"description":""},"responsive":{"rules":[{"chartOptions":{"chart":{"spacing":[0,0,0,0],"margin":[30,60,40,5]},"xAxis":{"tickPositions":[3,12,25.25]},"yAxis":{"labels":{"enabled":false}},"title":{"text":null},"subtitle":{"text":null}},"condition":{"maxWidth":500}}]},"series":[{"lineWidth":2,"dashStyle":"ShortDash","name":"High","type":"line","color":"#199ca5","enableMouseTracking":false,"marker":{"enabled":false},"data":[null,null,null,null,null,null,null,null,null,null,null,null,68.07,70.37230769230769,72.67461538461538,74.97692307692307,77.27923076923076,79.58153846153846,81.88384615384615,84.18615384615384,86.48846153846154,88.79076923076923,91.09307692307692,93.39538461538461,95.69769230769231,{"y":98,"marker":{"fillColor":"#199ca5","lineColor":"#199ca5","enabled":true,"symbol":"circle"}}]},{"lineWidth":2,"dashStyle":"ShortDash","name":"Average","type":"line","color":"#828080","enableMouseTracking":false,"marker":{"enabled":false},"data":[null,null,null,null,null,null,null,null,null,null,null,null,68.07,68.21076923076923,68.35153846153845,68.49230769230769,68.63307692307691,68.77384615384615,68.91461538461539,69.05538461538461,69.19615384615385,69.33692307692309,69.47769230769231,69.61846153846155,69.75923076923077,{"y":69.9,"marker":{"fillColor":"#828080","lineColor":"#828080","enabled":true,"symbol":"circle"}}]},{"lineWidth":2,"dashStyle":"ShortDash","name":"Low","type":"line","color":"#912767","enableMouseTracking":false,"marker":{"enabled":false},"data":[null,null,null,null,null,null,null,null,null,null,null,null,68.07,66.83384615384615,65.5976923076923,64.36153846153846,63.12538461538461,61.889230769230764,60.65307692307692,59.41692307692307,58.18076923076923,56.94461538461538,55.708461538461535,54.472307692307695,53.23615384615384,{"y":52,"marker":{"fillColor":"#912767","lineColor":"#912767","enabled":true,"symbol":"circle"}}]},{"type":"line","data":[{"y":59.53,"date":1733011200000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 11,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 21, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 8</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":60.16,"date":1735689600000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 15,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 21, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 6</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":62.4,"date":1738368000000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 17,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 17, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 4</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":53.39,"date":1740787200000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 15,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 14, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 4</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":49.6,"date":1743465600000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 10,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 18, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 6</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":47.25,"date":1746057600000,"info":" <span style=\"color:#828080\" class=\"mb3 mt2 fonth8_semibold\"> Hold</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 8,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 17, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 8</span>\n      ","marker":{"lineColor":"#828080","enabled":true,"symbol":"circle"}},{"y":50.81,"date":1748736000000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 12,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 16, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 10</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":58.12,"date":1751328000000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 19,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 12, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 10</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":57.14,"date":1754006400000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 20,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 12, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 8</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":65.25,"date":1756684800000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 18,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 11, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 7</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":54.69,"date":1759276800000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 14,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 11, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 7</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":62.42,"date":1761955200000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Strong Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 14,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 11, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 7</span>\n      ","marker":{"lineColor":"#199ca5","enabled":true,"symbol":"circle"}},{"y":68.07,"date":1764547200000,"info":" <span style=\"color:#199ca5\" class=\"mb3 mt2 fonth8_semibold\"> Moderate Buy</span>\n            <div class=\"flexrcb px3 displayflex fonth9_semibold\"><span  style=\"color:#199ca5\">Buy 10,\t&nbsp; </span>\n              <span  style=\"color:#828080\">Hold 10, \t&nbsp;</span>\n              <span  style=\"color:#912767\">Sell 7</span>\n      ","marker":{"fillColor":"black","lineColor":"black","enabled":true,"symbol":"circle"}},null,null,null,null,null,null,null,null,null,null,null,null],"color":"#0666a7"}]}

Highest Price Target$98.00

Average Price Target$69.90

Lowest Price Target$52.00

The highest, average, and lowest price target of all analysts. Click on ‘Top Analysts’ to focus on the best performers.

Detailed List of Analyst Forecasts

Terry Ma

Barclays

$52

Sell

-30.29%

Downside

Reiterated

12/11/25

Barclays Sticks to Their Sell Rating for Bread Financial Holdings (BFH)

Moshe Orenbuch

TD Cowen

$68

Hold

-8.83%

Downside

Reiterated

12/10/25

Analysts Offer Insights on Financial Companies: Bread Financial Holdings (NYSE: BFH), T Rowe Price (NASDAQ: TROW) and BGC Group (NASDAQ: BGC)We maintain our estimates, target price and Hold rating.

Darrin Peller

Wolfe Research

―

Hold

―

Downgraded

12/08/25

Wolfe Research downgrades Bread Financial Holdings (BFH) to a HoldWe Downgrade BFH from Outperform to Peer Perform.

Reginald Smith

J.P. Morgan

$72

Sell

-3.47%

Downside

Downgraded

12/04/25

J.P. Morgan downgrades Bread Financial Holdings (BFH) to a SellWe are downgrading BFH to UW (from N).

Mihir Bhatia

Bank of America Securities

―

Buy

―

Reiterated

11/24/25

Bread Financial Holdings (BFH) Gets a Buy from Bank of America Securities

Vincent Caintic

BTIG

$64.7→$98

Buy

31.38%

Upside

Reiterated

11/21/25

BTIG Reaffirms Their Buy Rating on Bread Financial Holdings (BFH)

Ryan Nash

Goldman Sachs

$60→$68

Sell

-8.83%

Downside

Reiterated

10/24/25

Bread Financial price target raised to $68 from $60 at Goldman SachsBread Financial price target raised to $68 from $60 at Goldman Sachs

Dominick Gabriele

Compass Point

$69→$81

Buy

8.59%

Upside

Reiterated

10/24/25

Bread Financial Holdings (BFH) Gets a Buy from Compass PointBFH (Buy, $81.00 PT): No more "resilient consumer" talk, they are solid folks... we are significantly raising our 2026 estimate from $8.55 to $10.11 and PT to $81 from $69, reiterate Buy rang.

Jeffrey Adelson

Morgan Stanley

$53→$55

Sell

-26.26%

Downside

Reiterated

10/24/25

Morgan Stanley Keeps Their Sell Rating on Bread Financial Holdings (BFH)Bread Financial Holdings, Inc. Underweight; PT changed from 53.00 to 55.00.

Sanjay Sakhrani

KBW

$71

Buy

-4.81%

Downside

Reiterated

10/23/25

Bread Financial Holdings (BFH) Receives a Rating Update from a Top AnalystGood quarter results with strong momentum support our decision to maintain an Outperform rating at a $71 PT.

Jon Arfstrom

RBC Capital

$70

Hold

-6.15%

Downside

Reiterated

10/23/25

RBC Capital Reaffirms Their Hold Rating on Bread Financial Holdings (BFH)

John Pancari

Evercore ISI

$68→$64

Hold

-14.20%

Downside

Reiterated

09/30/25

Bread Financial price target lowered to $64 from $68 at Evercore ISIBread Financial price target lowered to $64 from $68 at Evercore ISI

David Scharf

Citizens JMP

―

Hold

―

Reiterated

09/25/25

Citizens JMP Sticks to Its Hold Rating for Bread Financial Holdings (BFH)Citizens JMP reiterated a Market Perform rating and on Bread Financial Holdings (NYSE: BFH).

Bill Ryan

Seaport Global

$64→$75

Buy

0.55%

Upside

Reiterated

07/25/25

Bread Financial price target raised to $75 from $64 at Seaport ResearchBread Financial price target raised to $75 from $64 at Seaport Research

John Hecht

Jefferies

$55→$60

Hold

-19.56%

Downside

Reiterated

07/08/25

Jefferies Sticks to Their Hold Rating for Bread Financial Holdings (BFH)

Analyst Type

Any

Human Analysts

Ranks

Any

Analyst Rating

Any

Upside/ Downside

Any

Action

Any

Terry Ma

Barclays

$52

Sell

-30.29%

Downside

Reiterated

12/11/25

Barclays Sticks to Their Sell Rating for Bread Financial Holdings (BFH)

Moshe Orenbuch

TD Cowen

$68

Hold

-8.83%

Downside

Reiterated

12/10/25

Analysts Offer Insights on Financial Companies: Bread Financial Holdings (NYSE: BFH), T Rowe Price (NASDAQ: TROW) and BGC Group (NASDAQ: BGC)We maintain our estimates, target price and Hold rating.

Darrin Peller

Wolfe Research

―

Hold

―

Downgraded

12/08/25

Wolfe Research downgrades Bread Financial Holdings (BFH) to a HoldWe Downgrade BFH from Outperform to Peer Perform.

Reginald Smith

J.P. Morgan

$72

Sell

-3.47%

Downside

Downgraded

12/04/25

J.P. Morgan downgrades Bread Financial Holdings (BFH) to a SellWe are downgrading BFH to UW (from N).

Mihir Bhatia

Bank of America Securities

―

Buy

―

Reiterated

11/24/25

Bread Financial Holdings (BFH) Gets a Buy from Bank of America Securities

Vincent Caintic

BTIG

$64.7→$98

Buy

31.38%

Upside

Reiterated

11/21/25

BTIG Reaffirms Their Buy Rating on Bread Financial Holdings (BFH)

Ryan Nash

Goldman Sachs

$60→$68

Sell

-8.83%

Downside

Reiterated

10/24/25

Bread Financial price target raised to $68 from $60 at Goldman SachsBread Financial price target raised to $68 from $60 at Goldman Sachs

Dominick Gabriele

Compass Point

$69→$81

Buy

8.59%

Upside

Reiterated

10/24/25

Jeffrey Adelson

Morgan Stanley

$53→$55

Sell

-26.26%

Downside

Reiterated

10/24/25

Morgan Stanley Keeps Their Sell Rating on Bread Financial Holdings (BFH)Bread Financial Holdings, Inc. Underweight; PT changed from 53.00 to 55.00.

Sanjay Sakhrani

KBW

$71

Buy

-4.81%

Downside

Reiterated

10/23/25

Bread Financial Holdings (BFH) Receives a Rating Update from a Top AnalystGood quarter results with strong momentum support our decision to maintain an Outperform rating at a $71 PT.

Jon Arfstrom

RBC Capital

$70

Hold

-6.15%

Downside

Reiterated

10/23/25

RBC Capital Reaffirms Their Hold Rating on Bread Financial Holdings (BFH)

John Pancari

Evercore ISI

$68→$64

Hold

-14.20%

Downside

Reiterated

09/30/25

Bread Financial price target lowered to $64 from $68 at Evercore ISIBread Financial price target lowered to $64 from $68 at Evercore ISI

David Scharf

Citizens JMP

―

Hold

―

Reiterated

09/25/25

Citizens JMP Sticks to Its Hold Rating for Bread Financial Holdings (BFH)Citizens JMP reiterated a Market Perform rating and on Bread Financial Holdings (NYSE: BFH).

Bill Ryan

Seaport Global

$64→$75

Buy

0.55%

Upside

Reiterated

07/25/25

Bread Financial price target raised to $75 from $64 at Seaport ResearchBread Financial price target raised to $75 from $64 at Seaport Research

John Hecht

Jefferies

$55→$60

Hold

-19.56%

Downside

Reiterated

07/08/25

Jefferies Sticks to Their Hold Rating for Bread Financial Holdings (BFH)

Stocks with the Highest Top Analyst Consensus in the Financial Sector

xxx

Find stocks in the Financial sector that are highly recommended by Top Performing Analysts.

Best Analysts Covering Bread Financial Holdings

1 Month

xxx

Success Rate

10/17 ratings generated profit

Average Return

+5.02%

downgraded a xxx

rating 11 days ago

Copying xxxxxxxxxxxxxxxxxx

trades and holding each position for 1 Month would result in 58.82% of your transactions generating a profit, with an average return of +5.02% per trade.

3 Months

xxx

Success Rate

18/26 ratings generated profit

Average Return

+4.30%

reiterated a xxx

rating 2 months ago

Copying xxxxxxxxxxxxxxxxxx

trades and holding each position for 3 Months would result in 69.23% of your transactions generating a profit, with an average return of +4.30% per trade.

1 Year

Sanjay SakhraniKBW

Success Rate

22/26 ratings generated profit

Average Return

+14.06%

reiterated a buy rating 2 months ago

Copying Sanjay Sakhrani's trades and holding each position for 1 Year would result in 84.62% of your transactions generating a profit, with an average return of +14.06% per trade.

2 Years

xxx

Success Rate

22/26 ratings generated profit

Average Return

+17.48%

reiterated a xxx

rating 2 months ago

Copying xxxxxxxxxxxxxxxxxx

trades and holding each position for 2 Years would result in 84.62% of your transactions generating a profit, with an average return of +17.48% per trade.

The Best Analyst Covering tool allows you to follow the analysts who have the best success rates and average returns on a specific stock. Only analysts that gave a Buy or Sell rating on the stock in the past 12 months are eligible for inclusion in this tool. Follow the analysts of your choice to receive real-time updates when they publish a new rating.

BFH Analyst Recommendation Trends

Rating

Aug 25

Sep 25

Oct 25

Nov 25

Dec 25

Strong Buy

Buy

Hold

Sell

Strong Sell

total

In the current month, BFH has received 10 Buy Ratings, 10 Hold Ratings, and 7 Sell Ratings. BFH average Analyst price target in the past 3 months is 69.90.

Each month's total comprises the sum of three months' worth of ratings.

BFH Financial Forecast

BFH Earnings Forecast

Next quarter’s earnings estimate for BFH is $0.35 with a range of $0.18 to $0.52. The previous quarter’s EPS was $4.02. BFH beat its EPS estimate ― of the time in the past 12 months, while its overall industry beat the EPS estimate 65.60% of the time in the same period. In the last calendar year BFH has Performed in-line its overall industry.

BFH Sales Forecast

Next quarter’s sales forecast for BFH is $956.91M with a range of $925.00M to $980.92M. The previous quarter’s sales results were $1.18B. BFH beat its sales estimates ― of the time in past 12 months, while its overall industry beat sales estimates 79.60% of the time in the same period. In the last calendar year BFH has Performed in-line its overall industry.

BFH Stock Forecast FAQ

What is BFH’s average 12-month price target, according to analysts?

Based on analyst ratings, Bread Financial Holdings’s 12-month average price target is 69.90.

What is BFH’s upside potential, based on the analysts’ average price target?

Currently there's no upside potential for BFH, based on the analysts’ average price target.

Can I see which stocks the top-ranking analysts are rating?

Yes, go to the Analysts’ Top Stocks tool to see stocks with a Strong Buy or Strong Sell analyst rating consensus, according to the top performers.

How can I follow the stock ratings of top Wall Street analysts?

Head over to our Expert Center to see a list of the top 100 Wall Street analysts and follow the analysts of your choice. Visit their profiles for more details about their stock ratings and see how they perform on a stock-by-stock basis.

Is BFH a Buy, Sell or Hold?

Bread Financial Holdings has a consensus rating of Hold which is based on 4 buy ratings, 5 hold ratings and 4 sell ratings.

What is Bread Financial Holdings’s price target?

The average price target for Bread Financial Holdings is 69.90. This is based on 13 Wall Streets Analysts 12-month price targets, issued in the past 3 months.
The highest analyst price target is $98.00 ,the lowest forecast is $52.00. The average price target represents -6.29% Decrease from the current price of $74.59.

What do analysts say about Bread Financial Holdings?

Bread Financial Holdings’s analyst rating consensus is a Hold. This is based on the ratings of 13 Wall Streets Analysts.

How can I buy shares of BFH?

Open a brokerage account, see exclusive account opening deals on our Best Online Brokers page.

Bread Financial Holdings (BFH) Stock Forecast & Price Target

BFH Analyst Ratings

BFH Stock 12 Month Forecast

Average Price Target

Detailed List of Analyst Forecasts​

Best Analysts Covering Bread Financial Holdings

BFH Analyst Recommendation Trends

BFH Financial Forecast

BFH Earnings Forecast

BFH Sales Forecast

BFH Stock Forecast FAQ

Detailed List of Analyst Forecasts