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Wolverine World Wide (WWW)
NYSE:WWW

Wolverine World Wide (WWW) AI Stock Analysis

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WWW

Wolverine World Wide

(NYSE:WWW)

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Neutral 58 (OpenAI - 5.2)
Rating:58Neutral
Price Target:
$20.00
▲(10.01% Upside)
Wolverine World Wide's overall stock score reflects moderate financial performance with strengths in profitability and operational efficiency. The positive earnings call guidance and brand performance are significant positives. However, technical indicators suggest bearish momentum, and high leverage poses financial risks. The valuation is moderate, offering some income potential but no significant discount.
Positive Factors
Brand-driven revenue growth (Saucony, Merrell)
Outperformance by Saucony and steady Merrell growth indicate durable brand strength and portfolio breadth. Sustained, multi-channel demand for these core brands supports predictable revenue streams, helps offset weaker segments, and underpins longer-term investment in product and DTC capabilities.
Improving gross margin and cost management
Consistent margin expansion driven by product cost savings and a healthier mix of full-price sales signals structural improvements in pricing and supply execution. Higher gross margins provide durable buffer against cost inflation and tariffs, enabling reinvestment in brands and improving long-term profitability.
Strong return on equity and margin recovery
High ROE and improving operating margin reflect effective capital allocation and operational leverage. Sustained margin recovery combined with above-average ROE supports long-term shareholder returns and indicates management can extract improving profitability even with modest revenue growth.
Negative Factors
High financial leverage
Material leverage constrains financial flexibility, increasing sensitivity to sales volatility and interest costs. High debt limits capacity for strategic investments, share returns, or downside absorption, making the firm more vulnerable to cyclical demand shifts and protracted margin pressure.
Declining free cash flow and weak cash conversion
Sharp FCF decline and poor operating cash conversion highlight liquidity risks and reduce ability to pay down debt or fund brand investments organically. Persistent weak cash generation can force reliance on external financing, increasing interest burden and long-term cost of capital.
Underperforming segments and tariff cost pressure
Structural weakness in Work Group and Sweaty Betty, lower DTC, and recurring tariff costs reflect execution and mix risks. These factors can persistently suppress top-line diversification and margin expansion, requiring sustained brand fixes or cost offsets to restore balanced, durable growth.

Wolverine World Wide (WWW) vs. SPDR S&P 500 ETF (SPY)

Wolverine World Wide Business Overview & Revenue Model

Company DescriptionWolverine World Wide, Inc. designs, manufactures, sources, markets, licenses, and distributes footwear, apparel, and accessories in the United States, Europe, the Middle East, Africa, the Asia Pacific, Canada and Latin America. The company operates through two segments, Wolverine Michigan Group and Wolverine Boston Group. It offers casual footwear and apparel; performance outdoor and athletic footwear and apparel; kids' footwear; industrial work boots and apparel; and uniform shoes and boots. The company sources, markets, and licenses a range of footwear styles, such as shoes, boots, and sandals under the Bates, Cat, Chaco, Harley-Davidson, Hush Puppies, Hytest, Keds, Merrell, Saucony, Sperry, Sweaty Betty, Wolverine, and Stride Rite brands. It also markets Merrell and Wolverine branded apparel and accessories, as well as licenses its brands for use on non-footwear products, including the Hush Puppies apparel, eyewear, watches, socks, handbags, and plush toys; Wolverine branded eyewear and gloves; and Keds, Saucony, and Sperry branded apparel. In addition, the company markets pigskin leather under the Wolverine Warrior Leather, Weather Tight, and All Season Weather Leathers trademarks for use in the footwear industry. Further, it operates brick and mortar retail stores, and eCommerce sites. The company sells its products to department stores, national chains, catalog and specialty retailers, independent retailers, uniform outlets, and mass merchant and government customers through retail stores, as well as through third-party licensees and distributors, and joint ventures. As of January 1, 2022, it operated 143 retail stores, as well as 65 consumer-direct eCommerce sites. Wolverine World Wide, Inc. was founded in 1883 and is based in Rockford, Michigan.
How the Company Makes MoneyWolverine World Wide generates revenue primarily through the sale of its branded footwear and apparel across various retail channels, including wholesale distribution, direct-to-consumer sales through branded retail stores, and e-commerce platforms. The company benefits from a broad geographic reach, with significant sales in North America and international markets. Key revenue streams include sales from its prominent brands, which are supported by strategic marketing initiatives and seasonal collections. Additionally, Wolverine partners with various retailers and distributors to extend its market presence, while also engaging in licensing agreements that allow third-party manufacturers to produce products under its brand names, further diversifying its income sources. The company's focus on product innovation and collaborations with influencers and athletes also helps drive consumer demand and brand loyalty, contributing to its overall profitability.

Wolverine World Wide Key Performance Indicators (KPIs)

Any
Any
Revenue by Segment
Revenue by Segment
Shows sales performance across various business segments, indicating which segments are growing or declining and how the company is diversifying its revenue streams.
Chart InsightsWolverine Worldwide's Active Group shows resilience with a recent uptick, driven by strong performances from Saucony and Merrell, despite a challenging macro environment. The Work Group faces headwinds, with revenue declines exacerbated by timing shifts. The 'Other' segment continues its downward trajectory. The earnings call highlights robust guidance for Q3, with expected revenue growth and margin improvements, although tariff impacts loom. Strategic initiatives aim to mitigate these challenges, but ongoing issues in Sweaty Betty and the Work Group warrant caution.
Data provided by:The Fly

Wolverine World Wide Earnings Call Summary

Earnings Call Date:Nov 05, 2025
(Q3-2025)
|
% Change Since: |
Next Earnings Date:Feb 26, 2026
Earnings Call Sentiment Neutral
The earnings call showcased strong performance in key brands, Merrell and Saucony, contributing to overall revenue and profit growth. However, challenges remain in the Work Group and Sweaty Betty segments, along with tariff-related cost pressures. The company is making strategic investments to fuel long-term growth while managing current hurdles.
Q3-2025 Updates
Positive Updates
Strong Revenue Growth
Revenue grew approximately 7% in the third quarter, in line with long-term targets, driven by Merrell and Saucony.
Record Gross Margin
Achieved another quarter of record gross margin, contributing to an adjusted EPS growth of more than triple the rate of top line growth.
Saucony's Exceptional Performance
Saucony grew 27% in the third quarter, driven by broad-based growth across channels and markets.
Merrell's Consistent Growth
Merrell's revenue increased by 5% in the third quarter, driven by low double-digit growth in wholesale.
Successful Cost Management
Gross margin improved by 240 basis points compared to the prior year, with a 50 basis point improvement above expectations.
Positive DTC Growth for Saucony
Saucony's DTC business was a bright spot, up mid-teens in their e-commerce business.
Negative Updates
Work Group Performance Lag
Wolverine brand and Work Group have not made the anticipated progress, with revenue expected to finish the year down high single digits compared to 2024.
Sweaty Betty Revenue Decline
Sweaty Betty's revenue declined 4% in the quarter, although better than expected.
Tariff Impact on Cost Structure
Unmitigated tariff impact expected to be approximately $10 million in 2025, with a larger annualized impact expected in 2026.
Lower DTC Performance
Overall DTC declined 5% compared to the prior year, primarily due to lower promotional activity in the U.S.
Company Guidance
During Wolverine Worldwide's third-quarter fiscal 2025 earnings call, the company provided guidance for the full fiscal year, projecting revenue to range between $1.855 billion and $1.87 billion, reflecting approximately 6.4% growth at the midpoint. The company anticipates a gross margin of 47.1%, up 280 basis points from the previous year, with a focus on product cost savings and a healthier mix of full-price sales. Adjusted operating margin is expected to improve by 160 basis points to 8.9%, with adjusted earnings per share projected between $1.29 and $1.34, indicating a 50% increase compared to 2024. The guidance reflects a continued strategic investment in brand-building, key capabilities, and talent while navigating tariff-related margin pressures.

Wolverine World Wide Financial Statement Overview

Summary
Wolverine World Wide demonstrates moderate financial health with strengths in profitability and operational efficiency. However, high leverage and declining cash flow growth pose risks. The company should focus on improving revenue growth and managing debt levels to enhance financial stability.
Income Statement
65
Positive
Wolverine World Wide's income statement shows a moderate performance with a TTM gross profit margin of 46.43% and a net profit margin of 4.73%. The company has managed to improve its EBIT and EBITDA margins over the past year, indicating better operational efficiency. However, the revenue growth rate is low at 1.65%, suggesting limited top-line expansion.
Balance Sheet
55
Neutral
The balance sheet reveals a high debt-to-equity ratio of 1.27, indicating significant leverage. While the return on equity is relatively strong at 23.72%, the equity ratio is low, reflecting potential financial risk. The company needs to manage its debt levels to improve financial stability.
Cash Flow
50
Neutral
Cash flow analysis shows a concerning decline in free cash flow growth at -57.68%. The operating cash flow to net income ratio is low at 0.14, indicating potential cash flow challenges. However, the free cash flow to net income ratio is healthy at 0.71, suggesting some ability to generate cash relative to net income.
BreakdownTTMDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue1.85B1.75B2.24B2.68B2.41B1.79B
Gross Profit859.70M781.50M872.50M1.07B1.03B735.60M
EBITDA161.50M130.50M-46.20M-171.00M207.30M-107.70M
Net Income87.60M47.90M-39.60M-188.30M68.60M-136.90M
Balance Sheet
Total Assets1.71B1.67B2.06B2.49B2.59B2.14B
Cash, Cash Equivalents and Short-Term Investments133.90M152.10M179.00M131.50M161.70M347.40M
Total Debt822.10M797.70M1.09B1.35B1.12B886.80M
Total Liabilities1.32B1.35B1.76B2.15B1.94B1.56B
Stockholders Equity376.70M307.30M278.60M320.60M629.60M561.40M
Cash Flow
Free Cash Flow54.30M159.90M107.20M-215.40M69.20M298.80M
Operating Cash Flow76.20M180.10M121.80M-178.90M86.80M309.10M
Investing Cash Flow-21.20M86.80M171.60M54.60M-437.30M6.10M
Financing Cash Flow-58.90M-299.20M-246.30M107.10M169.30M-154.00M

Wolverine World Wide Technical Analysis

Technical Analysis Sentiment
Positive
Last Price18.18
Price Trends
50DMA
17.86
Positive
100DMA
20.83
Negative
200DMA
20.79
Negative
Market Momentum
MACD
-0.14
Positive
RSI
50.47
Neutral
STOCH
48.31
Neutral
Evaluating momentum and price trends is crucial in stock analysis to make informed investment decisions. For WWW, the sentiment is Positive. The current price of 18.18 is below the 20-day moving average (MA) of 18.31, above the 50-day MA of 17.86, and below the 200-day MA of 20.79, indicating a neutral trend. The MACD of -0.14 indicates Positive momentum. The RSI at 50.47 is Neutral, neither overbought nor oversold. The STOCH value of 48.31 is Neutral, not indicating any strong overbought or oversold conditions. Overall, these indicators collectively point to a Positive sentiment for WWW.

Wolverine World Wide Risk Analysis

Wolverine World Wide disclosed 34 risk factors in its most recent earnings report. Wolverine World Wide reported the most risks in the "Legal & Regulatory" category.
Finance & Corporate - Financial and accounting risks. Risks related to the execution of corporate activity and strategy
Latest Risks Added 0 New Risks

Wolverine World Wide Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
76
Outperform
$249.31M12.158.67%2.08%4.13%53.56%
70
Outperform
$315.10M13.029.57%9.66%-3.64%-16.12%
64
Neutral
$2.82B49.236.68%1.97%6.26%-66.51%
63
Neutral
$4.50B27.5511.82%<0.01%-77.31%
61
Neutral
$18.38B12.79-2.54%3.03%1.52%-15.83%
58
Neutral
$1.49B17.3425.57%2.28%3.61%
57
Neutral
$455.22M21.693.33%2.11%-2.83%-86.19%
* Consumer Cyclical Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
WWW
Wolverine World Wide
18.18
-2.87
-13.65%
CROX
Crocs
86.75
-8.77
-9.18%
RCKY
Rocky Brands
33.27
9.74
41.39%
SHOO
Steven Madden
38.76
2.17
5.93%
WEYS
Weyco Group
33.00
-2.18
-6.19%
CAL
Caleres
13.43
-3.48
-20.60%
Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Dec 07, 2025