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Happy Belly Food Group
(HBFG)
Happy Belly Food Group (HBFG) vs. iShares MSCI Canada ETF (EWC)
Happy Belly Food Group Business Overview & Revenue Model
Happy Belly Food Group Financial Statement Overview
| Breakdown | TTM | Dec 2024 | Dec 2023 | Dec 2022 | Dec 2021 | Dec 2020 |
|---|---|---|---|---|---|---|
Income Statement | ||||||
| Total Revenue | 20.28M | 9.07M | 5.41M | 2.73M | 1.20M | 102.13K |
| Gross Profit | 13.21M | 5.46M | 2.96M | 1.21M | 606.57K | 102.13K |
| EBITDA | 102.57K | -938.00K | -678.00K | -1.94M | -26.00M | -4.27M |
| Net Income | -2.19M | -2.36M | -1.92M | -2.74M | -26.58M | -4.38M |
Balance Sheet | ||||||
| Total Assets | 15.52M | 9.34M | 5.85M | 4.28M | 3.67M | 5.29M |
| Cash, Cash Equivalents and Short-Term Investments | 3.35M | 3.56M | 1.58M | 1.16M | 1.01M | 4.14M |
| Total Debt | 8.48M | 5.20M | 5.34M | 2.90M | 338.02K | 70.22K |
| Total Liabilities | 12.15M | 6.91M | 6.41M | 3.50M | 592.71K | 799.24K |
| Stockholders Equity | 2.46M | 2.18M | -723.22K | 716.50K | 3.05M | 4.49M |
Cash Flow | ||||||
| Free Cash Flow | 684.51K | -1.03M | -1.08M | -1.74M | -4.18M | -1.80M |
| Operating Cash Flow | 1.83M | -888.54K | -722.92K | -1.62M | -4.18M | -1.78M |
| Investing Cash Flow | -1.72M | -12.73K | -350.68K | -31.03K | -664.55K | 144.59K |
| Financing Cash Flow | -409.35K | 3.12M | 1.24M | 1.82M | 1.64M | 5.47M |
Happy Belly Food Group Technical Analysis
Happy Belly Food Group Peers Comparison
Name | Overall Rating | Market Cap | P/E Ratio | ROE | Dividend Yield | Revenue Growth | EPS Growth |
|---|---|---|---|---|---|---|---|
62 Neutral | $20.33B | 14.63 | -3.31% | 3.23% | 1.93% | -12.26% | |
60 Neutral | C$42.00M | 18.07 | 4.23% | ― | 46.54% | 968.67% | |
45 Neutral | C$281.14M | -124.59 | -95.27% | ― | 212.16% | -46.40% | |
41 Neutral | C$22.20M | -1.66 | -1208.82% | ― | 190.07% | -2.88% | |
37 Underperform | C$13.66M | -4.67 | ― | ― | 69.12% | 43.02% | |
25 Underperform | C$238.23M | -79.05 | ― | ― | 30.02% | 35.29% |
Happy Belly Food Group Corporate Events
Happy Belly Food Group has announced a new franchise agreement and secured real estate for Heal Wellness in Airdrie, Alberta, marking a significant step in its expansion across the province. The strategic location in a high-visibility retail area is expected to capitalize on Airdrie’s rapid growth and health-conscious demographics, aligning with Heal Wellness’ mission to provide nutritious dining options. This move strengthens Heal Wellness’ position as a leading smoothie bowl and wellness QSR brand in Canada, contributing to Happy Belly’s portfolio of 626 retail franchise locations.
Happy Belly Food Group announced that its Rosie’s Burgers brand has secured its first U.S. real-estate location in Texas, marking the brand’s entry into the U.S. market. This expansion is significant for Happy Belly as it leverages its multi-branded platform and franchise model to scale across borders, enhancing its presence in a high-traffic area near Texas Tech University. The move aligns with Happy Belly’s strategy of combining franchised growth with targeted corporate store openings, reinforcing its commitment to becoming a leading restaurant consolidator.
Happy Belly Food Group has announced the grand opening of its newest Yolks Breakfast location in Toronto’s Bloor West Village, marking the brand’s second Ontario location and fifth nationwide. This expansion aligns with the company’s asset-light franchising strategy and aims to strengthen Yolks’ position in the breakfast category, with plans for further growth in 2026. The new location is part of a strategic move to capitalize on existing infrastructure and a target demographic that resonates with the brand, enhancing both top-line and bottom-line profitability for Happy Belly.
Happy Belly Food Group Inc. has announced that it will release its third-quarter results on November 25, 2025, after market close. This announcement signifies the company’s ongoing commitment to transparency and provides stakeholders with insights into its financial performance, potentially impacting its market positioning and investor relations.
Happy Belly Food Group’s Heal Wellness has secured its first U.S. real-estate location in Lubbock, Texas, marking a significant step in its expansion into the American market. This move aligns with the company’s strategy to leverage Texas’s dynamic consumer market, characterized by a warm climate, strong population growth, and a health-conscious demographic, to establish Heal as a leading smoothie and acai bowl brand in North America. The location’s strategic positioning near Texas Tech University is expected to drive consistent foot traffic and demand, supporting Happy Belly’s asset-light, franchise-driven growth model and reinforcing its mission to become a leading restaurant consolidator.
Happy Belly Food Group’s Heal Wellness brand has secured its first U.S. real-estate location in Lubbock, Texas, marking a significant step in its expansion strategy to become North America’s leading smoothie and acai bowl brand. This move aligns with the brand’s focus on health-conscious consumers in dynamic markets, leveraging Texas’s favorable demographics and economic conditions to drive growth and strengthen its franchise-driven model.
Happy Belly Food Group has announced a new franchise agreement and secured a prime location for Heal Wellness at Toronto’s Eaton Centre, a high-traffic retail destination. This expansion aligns with Heal Wellness’s mission to provide healthy, fresh, and convenient foods, and supports Happy Belly’s broader strategy to consolidate restaurant brands across Canada, with 626 franchise locations in development.
Happy Belly Food Group’s Yolks Breakfast has signed a franchise agreement to enter the Edmonton market, aligning with its Western Canada growth strategy. This move is part of Happy Belly’s broader expansion plan, which emphasizes efficient scaling and securing high-traffic real estate, with the goal of enhancing shareholder value and building a high-performance platform of emerging restaurant brands.
Happy Belly Food Group’s Heal Wellness, a quick-service restaurant brand specializing in smoothie bowls and smoothies, has signed a franchise agreement for Bradford, Ontario. This move aligns with Heal Wellness’ asset-light growth strategy and aims to strengthen its position as a leading wellness QSR brand in Canada, contributing to Happy Belly’s broader portfolio of 626 retail franchise locations.
Happy Belly Food Group’s Heal Wellness has signed a franchise agreement to expand into London, Ontario, as part of its strategy to grow its presence in key Canadian markets. This expansion aligns with Heal’s goal to become North America’s leading smoothie bowl chain, leveraging London’s vibrant community and large student population to drive growth. With 27 locations operating and over 168 in development, Heal’s expansion supports Happy Belly’s broader portfolio of 626 committed retail franchise locations, enhancing its industry positioning and offering potential benefits to stakeholders.
Happy Belly Food Group has announced the grand opening of a new iQ Food Co. location in Toronto’s Avenue & Lawrence neighborhood. This marks the seventh location for iQ, a quick-service restaurant known for its healthy, clean-eating menu. The expansion is part of Happy Belly’s strategy to grow its footprint in key urban markets across Canada, with over 75 new franchised locations under development. The new location underscores iQ’s commitment to providing premium healthy dining experiences and catering services to health-conscious consumers, contributing to brand awareness and customer loyalty.
Happy Belly Food Group has secured a prime real estate location in Toronto for its second combination store featuring iQ Food Co. and Heal Wellness. This expansion reflects the company’s strategy to optimize real estate efficiency and enhance customer accessibility by pairing complementary brands. The new location on Queen Street West is strategically positioned to attract the area’s health-conscious demographic, aligning with the fresh, wellness-driven menus of both brands. This move is part of Happy Belly’s broader growth strategy, which includes expanding its retail franchise locations across Canada.
Happy Belly Food Group announced that its brand Heal Wellness has secured its first real estate location in Ottawa, marking a significant milestone in its expansion. This move is part of Happy Belly’s strategy to grow its footprint across Canada, supported by strong franchise partnerships and strategic real estate acquisitions. The expansion into Barrhaven, a growing suburb of Ottawa, is expected to capitalize on the area’s demand for healthy and convenient dining options, further solidifying Heal Wellness’s position as a leader in the açaí bowl market.
Happy Belly Food Group has appointed Dan Haroun to its Board of Directors, bringing his extensive leadership experience in the food, retail, and restaurant industries to the company. Haroun’s expertise in scaling brands and financial performance is expected to enhance Happy Belly’s strategic execution capabilities as it embarks on accelerated national and US expansion, aiming to establish itself as Canada’s leading restaurant consolidator.
Happy Belly Food Group has announced its 2026–2031 Compensation Growth Plans aimed at aligning executive and board compensation with long-term shareholder value. The plan includes stock options and performance warrants that reward executives only upon achieving sustained business performance and significant share price milestones. This strategy is designed to retain and incentivize leadership while ensuring their interests align with shareholders, reinforcing the company’s commitment to growth and market expansion.
Happy Belly Food Group has announced a definitive agreement to acquire the remaining 50% of Heal Wellness, a quick-service restaurant brand known for its smoothie bowls and açaí bowls. This acquisition will make Heal Wellness a wholly owned subsidiary of Happy Belly, enhancing its market presence with 27 operating stores and a pipeline of 168 additional locations across Canada and the U.S. The move is part of Happy Belly’s strategy to scale and franchise emerging restaurant brands, and it reflects the company’s commitment to expanding its wellness-focused dining options.
Happy Belly Food Group’s Heal Wellness has announced the signing of its first real-estate location in Montreal, Quebec, marking a significant step in its coast-to-coast expansion. This move reflects the company’s strategic focus on Quebec as a priority growth market and demonstrates confidence in its scalable franchise model. With 27 locations already operating and 168 more in development, Heal Wellness aims to become North America’s leading smoothie bowl chain. The announcement underscores Happy Belly’s successful strategy in launching and scaling emerging brands, with 626 contractually committed retail franchise locations across its portfolio.
Happy Belly Food Group’s Heal Wellness has announced the signing of a new location in South Surrey, British Columbia, marking the fourth location in a 10-unit agreement with a multi-unit franchisee. This expansion into a high-income, health-conscious community underscores the brand’s strategic growth in areas with strong demand for nutritious, convenient food options. The move is part of Happy Belly’s broader strategy to rapidly scale its brands across Canada, leveraging strong partnerships and a robust franchise support system to enhance its national presence.
Rosie’s Burgers, a boutique QSR restaurant brand under Happy Belly Food Group, is expanding its presence with the opening of a new location in Calgary, Alberta. This expansion is part of Rosie’s strategic growth plan, which includes both franchised and corporate store openings, aiming to establish the brand as a leading player in Canada’s smash burger market. The new location in Bridgeland, Calgary, is strategically chosen for its vibrant community and high foot traffic, promising a strong market for Rosie’s offerings. With 115 locations secured across Canada, Happy Belly is focused on accelerating growth through organic initiatives and strategic acquisitions, positioning itself as a major restaurant consolidator in the country.
Happy Belly Food Group’s Rosie’s Burgers brand has secured its first real estate location in Quebec, specifically in the Mile End neighborhood of Montreal. This marks the first of ten planned locations in the Greater Montreal Area under a franchise agreement with Carma Hospitality. The expansion into Quebec is part of a broader strategy to rapidly scale Rosie’s Burgers across Canada, with 115 locations already secured under various agreements. The new location in Mile End, known for its vibrant culinary scene, is expected to capitalize on the area’s demand for innovative comfort food, further strengthening Rosie’s position in the Canadian market.
Happy Belly Food Group has finalized the earn-out agreement for its acquisition of the Via Cibo Restaurant Chain, which specializes in fast-casual Italian street food. The integration of Via Cibo into Happy Belly’s framework has led to increased EBITDA and expansion with new franchise locations. The company continues to leverage its asset-light franchise model to accelerate growth, aiming to become a leading restaurant consolidator in Canada. The transaction involves issuing shares to the sellers and is classified as a related party transaction under regulatory guidelines.
Happy Belly Food Group’s Heal Wellness has signed a franchise agreement for Collingwood, Ontario, as part of its strategy to expand its footprint and become the leading smoothie bowl chain in North America. With 27 locations currently open and 168 in development, the company is actively working to grow its retail franchise locations, aiming to significantly expand its pipeline in the latter half of 2025 and 2026.
Happy Belly Food Group has appointed Josh Hone as Vice President of Finance to support its ongoing franchising demand and organic growth. Hone brings over 15 years of experience in finance, particularly in wellness, food & beverage, and financial services, and is expected to play a crucial role in propelling the company into its next growth phase.